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画皮香港只放2D版 内地观众:当我们钱多人傻?--亲民维稳网络舆情监测室
2012-07-15
同样一部电影,为何在内地只上3D版,在香港却只上2D版?近日香港导演王晶在微博发了一条观影评论:“在香港看《画皮2》,很奇怪,全是2D版,难道香港人比较2?”评论被不少圈内人转发后,内地网友议论纷纷,不少人愤怒地质疑《画皮2》在内地有“圈钱”嫌疑:“商业行为可以理解,但不给2D版本的选择有点不尊重观众。
Also a movie,Why in the mainland in only 3 D version,In Hong Kong but only 2 D version?Recently in the Hong Kong directors jing wang bo hair a view of comments:“In Hong Kong《2 different》,strange,All 2 D version,Don't compare 2 people of Hong Kong?”Comments by many insiders after forward,The net friend comment in succession,Many people angry to question《2 different》In the mainland have“Encircling money”suspected:“Commercial behavior can understand,But don't give 2 D version of the choice a little respect for the audience。
片方解释 2D版出现“瑕疵” 2 D version of party explain to appear“defects”
在上个月的上海国际电影节,《画皮2》便突然宣布将放弃2D版本,全线上映3D版本。当时还有网友在微博上贴出了一份片方向各大院线发布的“通知”,内称:“电影《画皮2》的2D版本在制作上出现瑕疵,有碍于体现本片魔幻题材的特点及观影效果。虽经过不断改进,但最终效果仍不理想,为此,我公司本着对影片质量和对观众负责的态度,决定取消《画皮2》2D版本的放映,只提供3D放映版本。”当时坊间便有不少议论,认为这个解释有点“不合逻辑”:“2D版本有瑕疵,后期转成3D版本就没瑕疵了?”更有观众直接将此称为“霸王条款”。
In the last month of the Shanghai international film festival,《2 different》Then suddenly announced it will give up 2 D version,All 3 D version released。At that time and net friend in micro bo to put up a piece of the yard released line direction“notice”,Said in:“The movie《2 different》2 D version in making appear flaws,The theme reflects the magical willing and the characteristics of the shadow view effect。Although through continuous improvement,But the final effects are still not ideal,For this,I companies in the film for the audience to quality and responsible attitude,Decided to cancel《2 different》2 D version of the show,Only provide 3 D screening version。”At that time there many among the talk,Think that this explanation is a little“illogical”:“2 D version is defective,Later into 3 D version is no flaws?”More audience this called directly“Overlord terms”。
观众质疑 中国电影只看钱 The audience questions China film only look at money
当王晶透露《画皮2》在香港只上2D版之后,内地观众的愤怒便更盛了。一位影评人发问:“香港的2D版为啥就没‘瑕疵’?”不少网友直接在微博发出抵制3D版《画皮2》的呼吁。网友“想去草原的马10”说:“从今个起,抵制伪3D,二饼观众再架个眼镜,我看个电影容易吗?真当此地钱多人傻。”网友“asdfYB345”认为:“应该给观众选择的权利。如果你不让我选择我想要的版本,那我只能选择不看。”还有不少网友认为,这次《画皮2》给中国电影开了个坏头。网友“阿拉丁Mars”说:“《画皮2》无所不用其极的营销手段绝对是开了个坏头!对于未来中国电影的发展有百害而无一益。”
When jing wang revealed《2 different》In Hong Kong on only 2 D version later,The mainland of the audience and anger and more。A critic of asking questions:“Hong Kong's 2 D version is what didn't‘defects’?”Not a few net friend directly in micro bo overshadow 3 D version《2 different》appeal。the“Want to go to the prairie horse 10”said:“Now a,Boycott pseudo 3 D,Two bread to build an audience glasses,I see a movie to be easy?True when here more than money silly。”the“asdfYB345”think:“Should give the audience choice。If you don't let me choose I want version,That I only can choose from。”And not a few net friend think,the《2 different》To Chinese film a bad head。the“Aladdin Mars”said:“《2 different》Have no need not its extremely marketing means absolutely is off to a bad head!For the future development of Chinese movie bring nothing but have。”
其他解释 更合理的商业选择 Other explain more reasonable business options
也并非所有的声音都在声讨《画皮2》的手法。比如不少人认为,3D版确实可以提升观影效果,况且是否选择观看,决定权最终还在观众,如今11天破5亿元的票房已经说明影片的品质经得起考验。还有一些业内人士认为,《画皮2》在内地选择3D版,是因为可以更好地防盗版。但3D版就不会被盗了?事实证明,《画皮2》官方已经承认,影片在上映一周多后便出现了盗版。更合理的解释或许跟排片有关。比如,从6月底到7月下旬为止,内地影院没有一部好莱坞大片公映,上的全是国产片,而这些国产片又都是2D。在这个情况下,《画皮2》占领空空如也的3D厅显然是明智的选择。而在香港同期,3D厅被《超凡蜘蛛侠》和《蝙蝠侠:黑暗骑士崛起》前后夹击,《画皮2》如果硬冲根本讨不了好。
Not all sounds in claims《2 different》gimmick。Such as many people think,3 D version can really improve view shadow effect,And whether you choose to watch,The decision eventually in the audience,Now 11 days of $500 million has been the box office that the quality of the film stands the test。And some in the industry think,《2 different》Choose 3 D version in the mainland,Because can better prevent piracy。But 3 D version will not stolen?Facts prove the,《2 different》The official has admitted that,In more than a week after the release of the film will appear the piracy。The more reasonable explanation might with row piece of relevant。For example,From late June to late July so far,The mainland without a big Hollywood cinema release,Of all the GuoChanPian,And these GuoChanPian and 2 D。In this case,《2 different》Occupation empty 3 D hall is obviously wise choice。And the same period in Hong Kong,3 D hall was《Extraordinary spider-man》and《batman:The dark knight rise》Double-team before and after,《2 different》If hard to please not good at basic。
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