新华社石家庄7月31日电（记者刘菊花）工业和信息化部副部长杨学山31日在第26届电子信息百强企业发布暨工作座谈会上表示，当前全球电子信息产业进入“全产业链”竞争时代，企业的核心竞争力不再只是来自于单项优势技术或产品，产业链整合能力日益成为决定竞争成败的关键。

    The xinhua news agency on July 31, shijiazhuang（Reporter LiuJuHua）Deputy minister of industry and information YangXueShan 31 in the 26 th electronic information release and the top enterprises in working conference on Wednesday，The current global electronic information industry into“Whole industry chain”Competitive era，Enterprise's core competitive ability no longer just from single advantage technology or product，Industrial chain integration capacity is increasingly becoming decided to the success or failure of competition。

    围绕产业链核心价值环节提升竞争力  Around the core value of the industrial chain link enhance competitiveness

    受欧债危机持续蔓延、美国经济走势低迷影响，国际市场需求明显萎缩，我国电子信息产业增速大幅放缓，生产、出口、投资增速均明显回落，目前仍难判断是否已至谷底，产业发展正处于攻坚克难的紧要关头。“高投资增速、低劳动力成本等电子信息产业既有竞争优势正在日渐消退。”杨学山说。

    By the debt crisis continues to spread across、The United States economy trends affect downturn，The international market demand significantly atrophy，China's electronic information industry growth slowed sharply，production、export、Investment growth are apparent，Is still difficult to determine whether already to hit bottom，Industrial development is on the point of crucial gram difficult。“High investment growth、Low labor costs such as electronic information industry has both competitive advantage is increasingly subsidise。”YangXueShan said。

    从市场看，一方面太阳能光伏电池、LED等投资热点领域的市场需求明显低于预期，企业近期内即使大量投资也难有实际效益，前5月电子信息内资企业投资同比增长仅15%，比2011年同期的95.2%减少了近80个百分点。另一方面，全国劳动力成本自2010年下半年以来显著上升，至今已增长22.8%，深圳市最低工资水平已上升至1500元/月，进一步压缩了企业利润空间。

    Look from the market，On the one hand solar cells、LED and other investment hot fields market demand significantly lower than expected，Enterprise in the near future of investment are difficult to have even the actual benefit，Five months before the electronic information domestic enterprise investment year-on-year growth of only 15%，More than 95.2% of the same period in 2011, reduce the nearly 80%。On the other hand，The national labor cost since the second half of 2010 to rise significantly since，So far has increased 22.8%，Shenzhen minimum wage level has increased to 1500 yuan/month，Further compressed the enterprise profit space。

    “电子信息大企业自身要围绕产业链核心价值环节提升竞争力，为产业持续稳定发展提供基础保障。”杨学山认为，面对国内国外形势，我国电子信息企业应不断加大研发投入，积极参与国家重点专项，不断健全完善技术创新体系，瞄准物联网、云计算、数字家庭、新一代移动通信、下一代互联网等战略性新兴领域抢占战略制高点。此外，要加强商业模式创新，积极参与建设设计、制造、服务融合互动机制，围绕核心价值环节促进产业链整合。

    “Electronic information big enterprise itself around the core value of the industrial chain link enhance competitiveness，For the industry to provide basic guarantee steady and continuous development。”YangXueShan think，Face to the domestic and international situation，Our country electronic information enterprise should constantly increasing spending on research，Actively participate in national key special，Continuously improve the technology innovation system，Aimed at things networking、Cloud computing、Digital home、A new generation of mobile communications、The next generation of the Internet and strategic emerging field preemptive strategy commanding heights。In addition，To strengthen the business model innovation，Actively participate in construction design、manufacturing、Service fusion interaction mechanism，Around the core value of the industrial chain link to promote integration。

    电子信息百强可以说是行业发展的风向标，本届百强企业的共同特点是注重增强自主创新和研发实力。本届百强企业研究开发人员在27万人以上，占全部员工数的五分之一；研发经费投入合计达868亿元，占主营业务收入比重近5%。“百强企业中，共有30家企业研发投入比例超过5%，基本达到国际高技术型企业的研发投入水平。”工信部运行监测协调局副局长高素梅说。

    Electronic information industry development is the top can say the vane，The common characteristic of the top enterprises is to pay attention to strengthening the independent innovation and development strength。The top enterprise research and development personnel more than 270000 people，The total number of employees of one 5；Funds for research into add up to 86.8 billion yuan，The proportion of main business income nearly 5%。“Top enterprises in，There were 30 enterprises development investment proportion of more than 5%，Basic reached the international high technology enterprise of r&d investment level。”The letter XieDiaoJu operation monitoring work, deputy director of the GaoSuMei said。

    凭借自主品牌建设扩大市场份额 With the independent brand construction expand the market share

    世界品牌实验室公布的2012年“中国500最具价值品牌”排行榜前100家企业中，华为、联想、海尔、长虹、中兴、TCL、海信分列第8、第11、第12、第18、第39、第43和第78位。在2011年“世界品牌500强”排行中，联想、海尔、华为、长虹四家百强企业入围，列居第121、第127、第275和第298位。

    Published by the world brand laboratory in 2012“500 China's most valuable brands”Top 100 enterprises，huawei、lenovo、haier、Long rainbow、zte、TCL、Hisense placed eighth、11、12、18、39、43 and 78th。In 2011“The world brand 500 strong”In the seniority，lenovo、haier、huawei、Long rainbow four top enterprise cut，121 coming、127、275 and 298th。

    “电子信息产业市场化程度最高，在优胜劣汰的竞争中，只有高度重视质量品牌战略，才能加速形成品牌优势。”杨学山说，以电子信息百强为代表的本土企业全球品牌知名度正在不断提高，这是我国电子信息产业的新优势。

    “Electronic information industry highest degree of marketization，In the competition of the survival of the fittest，Only attaches great importance to quality brand strategy，In order to accelerate the formation brand advantage。”YangXueShan said，Electronic information in the top, as a representative of the local enterprises global brand awareness is improving，This is China's electronic information industry of new advantage。

    伴随着电子信息百强企业品牌知名度的持续提升，其国内市场份额不断扩大。在计算机领域，百强企业整体约占有一半国内市场，仅联想一家市场份额就超过三分之一；在彩电领域，TCL、创维、海信、长虹、康佳等企业合计占有国内市场的五分之四；在手机领域，联想、华为、中兴、宇龙等企业合计占有国内市场的五分之二。

    With the top enterprises of electronic information brand awareness of ascension，Its domestic market share expands unceasingly。In the field of computer，About half of the top enterprises in the whole occupies the domestic market，Only lenovo a market share have more than a third；In the color television field，TCL、skyworth、hisense、Long rainbow、Konka and other enterprise occupies four 5 of the total domestic market；In the mobile area，lenovo、huawei、zte、Yulong enterprises have two 5 of the total domestic market。

    “在品牌战略带动下，企业会将产品质量视为发展的根本，加大生产监督力度，从源头抓质量，产品质量和服务意识才能不断提高。”杨学山说。

    “In the brand strategy under the drive，Enterprise can the product quality as the root of the development，Increasing production supervision strength，Grasp quality from the source，The product quality and service consciousness can improve。”YangXueShan said。

    整合优势提升竞合层次 Integrated advantage ascension competition level

    从电子信息百强名单可以看到，集中在长三角、珠三角及环渤海三大经济区域的百强企业占80%以上。“百强企业的聚集辐射效应，一方面促进了大批中小企业向周边集中，形成了较为完整的产业链体系；另一方面带动了人才、技术等智力资源的汇集，形成了紧密的产学研互动体系。”高素梅说。

    Electronic information from the top list can see，Concentrated in Yangtze river delta、The pearl river delta and three big economic regions of the bohai sea top enterprise accounting for more than 80%。“Of the top enterprises gather radiation effect，On the one hand to promote the large quantities of small and medium-sized enterprises to neighbouring concentration，Formed a complete industry chain system；On the other hand, drive the talents、Technology collection of intellectual resources，Formed in the combination of close interaction system。”GaoSuMei said。

    据高素梅介绍，我国电子信息百强企业国际化经营的层次不断提高。“产品由低端向高端、由硬件向技术服务发展，市场从单一化向多元化拓展，模式从产品、资本国际化向知识产权国际化转变，百强企业逐步取得了与一流跨国公司同场竞技的资格。”

    According to GaoSuMei introduced，The top enterprises in China's electronic information of international business level enhances unceasingly。“The product by low to high end、By the hardware to technical service development，Market from monotony to diversification development，Mode from product、Capital international intellectual property internationalization to change，Top enterprises gradually made with first-class multinational company, pitted against each other in competition qualification。”

    华为、联想、海尔、TCL、长虹、海信、康佳等企业在巩固原有市场的基础上，成功进入南非、南美、印度、巴基斯坦等新兴市场，并取得优异的销售成绩。同时，华为、中兴、上海贝尔等企业在多个国际标准技术组中担任主席、副主席职位，取得了一定的国际标准话语权。

    huawei、lenovo、haier、TCL、Long rainbow、hisense、Konka, etc in consolidating the original enterprise based on the market，Success in South Africa、South America、India、Pakistan and other emerging markets，And achieve good sales results。At the same time，huawei、zte、Shanghai bell, etc in several international standard enterprise technology group for chairman、Vice President，Obtained the certain international standard discourse。

    在“走出去”战略的支持下，百强企业加快海外并购步伐，提高了品牌影响力及核心竞争力。华为通过收购华赛，完成了由运营商业务领域向企业业务领域的战略扩张。浪潮通过二次收购奇梦达公司资产，在济南建成了我国首条高端集成电路存储器封测生产线。

    in“Go out”The support of the strategy，The top enterprises in foreign acquisitions to speed up the pace，Improve the brand influence and core competitiveness。Huawei by buying the wasa，Completion from operators to enterprise business business areas in the field of strategic expansion。Wave through the secondary purchase strange dream of company assets，In jinan built our country the first high-end integrated circuit memory the closed beta production line。

    高素梅认为，有条件的电子信息企业应灵活地采取多种方式，在境外设立分支机构、拓宽市场渠道、建立研发中心，与海外科技企业和研发机构开展多层次合作，增强国际竞争力。

    GaoSuMei think，Conditional electronic information enterprise shall adopt various flexible way，Set up branches overseas、Broaden market channels、Set up r&d center，And the overseas technology enterprise, and the research and development institutions and multi-level cooperation，Increase international competitiveness。