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北京市药监局:16种药品发布违规广告情节严重--亲民维稳网络舆情监测室
2012-08-04

北京药监局:86个药品广告发布违规 “生命优K”等情节严重 Beijing, the administration's:86 drug advertising publishing illegal“Life optimal K”, if the circumstances are serious

    新华社北京8月4日电(记者王思海)北京市药监局3日曝光了违规发布广告的药品名单,有86个药品品种广告发布涉及违规,其中标示名称为“生命优K”、“汉源耳聋片”、“环智健脑胶囊”等16种药品发布违规广告情节严重。

    Beijing, aug. 4(Reporter WangSiHai)Beijing, the administration's 3, the offending AD exposure drug list,There are 86 drug varieties advertising publishing irregular,One sign the name is“Life optimal K”、“Han source of deaf”、“Ring ZhiJian brain capsule”16 kinds of drug release advertisement if the circumstances are serious violations。

    记者4日从北京市药监局了解到,北京市一直以来严厉打击违法发布药品广告行为,药监部门对北京市辖区内27个电视频道、32份报纸类媒体及10个电台频道6月发布的药品广告进行了监测,共监测到“严重违规行为”的药品广告228条,均为平面媒体发布。违规广告涉及药品品种86个,存在未经审查发布和擅自篡改广告审批内容的行为。

    Reporter 4, the administration's learned from Beijing,Beijing has been cracking down on illegal drug ads released behavior,The drug agency within the jurisdiction of Beijing 27 television channels、32 newspaper kind of media and a radio channel 10 June release drug advertising to the monitoring,Were monitoring to“Serious violations”Article 228 the drug advertising,All for the plane media release。Illegal drug advertising involves 86 varieties,Exist without examination and approval issued without authorization of the contents of the advertisements tamper with the behavior。

    这些药品的违规行为主要表现在任意夸大适应症、功能主治或含有不科学地表示功效的断言、保证;部分有利用医药科研单位、学术、医疗机构或专家、医生、患者等名义和形象作证明的内容。

    These drugs mainly displays in violation of any exaggerated indications、Major functions or contain no scientific said allegations of efficacy、guarantee;Part of the use of medical research unit、academic、Medical institutions or experts、The doctor、The patient and names and images of the content of the proof。

    记者在6月份曝光的药品名单中查询看到,其中标示名称为“生命优K”的药品,在5月曝光的名单中也赫然有名,它既没有产品批准文号和广告批准文号,更没有标示出生产企业和经营企业,情节最为恶劣。另外,“尿毒排析散”、“清浊益肾胶囊”、“乌龙养血胶囊”、“乌麦益智合剂(乌麦合剂)”等药品除了有产品批准文号外,广告批准文号、生产企业、经营企业都没有标示出来。 

    Reporter in June the drug list inquires exposure to see,One sign the name is“Life optimal K”drug,In the may exposure of the list also impressively famous,It doesn't have a product approval number and advertising approval number,The more did not mark a production enterprise and management enterprise,Plot most bad。In addition,“Urine poison row scattered chromatography”、“QingZhuo benefiting kidney capsule”、“Oolong raise blood capsule”、“MaiYiZhi the mixture(The mixture of wheat)”In addition to pharmaceutical products outside the approval document number,Advertising approval number、Production enterprise、Business enterprise are not sign out。 



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