不过记者接到报料人最新信息显示，该商场实际上是一处旅游购物点，平时均有不少旅游大巴进出，再次引起了人们对购物点的热议。而商旅周刊的最新调查显示，有四成网友表示，参团不会再在购物点购物。专家指出，购物点长期以来饱受诟病，随着自助游进一步发展，购物点或大面积消失。

But reporter writer who received latest information display,The mall is in fact a place 购物点 tourism,Usually all have many tour bus pass in and out,Again, caused the people to the 购物点 hot discussion.And Business Weekly new survey,Forty percent net friend said,CanTuan won't be again in the 购物点 shopping.Experts point out that,购物点 long much-maligned,With the further development of self-help,购物点 or large area disappear.

三亚走私商场被爆是旅游购物点 Sanya smuggling mall of blasting is 购物点 tourism

　　日前，三亚市南边海路的“免税走私商场”被旅游市场监管局、公消局、市场科执法人员组成的执法队伍查处，一名自称是负责人的男子竟自曝“店内销售的大部分是假货”。目前三亚工商部门已暂扣该店部分商品，待对查扣的商品真伪进行辨别之后，再作出最终的处理决定。据介绍，此前有媒体曾在出租车司机处获得消息，并在司机的极力推荐之下暗访了这家所谓“免税走私商场”，发现该商场有LV、GUCCI、迪奥、香奈儿、普拉达、阿玛尼、雷达、浪琴、天梭、欧米茄、马克西姆等十几种“国际名牌产品”，并以低价出售。

a,The sea south of sanya"Duty-free smuggling market"Be tourism market supervision bureau/Male away bureau/ShiChangKe law enforcement personnel composition law enforcement team is investigated,A man who claims to be the person that man's"Most of the store sales is fake".At present of the ministry of commerce and sanya has short duration buckles the store a portion of the goods,Stay to check and detain goods to distinguish authenticity after,I'll come to a final decision.According to introducing,There have been media have been at the taxi driver obtained news,And in the driver's highly recommend investigations under the so-called"Duty-free smuggling market",Found that the marketplace has LV/GUCCI/dior/chanel/prada/armani/radar/longines/Day shuttle/omega/Maxium, etc more than ten kinds of"The international famous brand product",And to sell at a low price.

　　据悉，该店是一间没有招牌的店面，店面的几扇玻璃门上都贴着蓝色的装饰画，一扇供人走动的玻璃门开着一条缝。有司机称，知道这家店铺的也就是出租车司机和少部分导游和旅游车司机。记者昨日也接到一位三亚的网友报料，该网友表示，这家店在居民楼下面，里面大门面小，是比较典型的旅游购物点，所以平时会有旅游车或者出租车司机载客直接到，以赚取回扣。而一位徐姓驴友更报料，在三亚的蜈支洲岛还有类似的购物点，听说也是对旅游团兜售假货，但较为隐蔽。一位网友反映，从新闻图片上看这家“免税走私商场”，与典型的购物点基本上一模一样，陈列的方式等都非常相似。

It is reported,The store is a no signs stores,Store few glass door attached with blue adornment picture,A fan for people to move glass door open a joint.A driver says,Know the shop also is a taxi driver and a few of tour guide and tour bus driver.Reporter yesterday also received a sanya net friend writer,The net friend said,The shop in the dweller building,Inside large facade small,Is a typical tourist 购物点,So usually there will be touring bus or taxi driver passenger directly to the,In order to make the rebate.And a XuXing LvYou more disgruntled,In sanya WuZhiZhouDao and similar 购物点,Heard that also is selling fake to tour,But a more subtle.A net friend reflect,From the news on the picture to see this"Duty-free smuggling market",And the typical 购物点 basically the same,Display the way are very similar.

四成网友称不在购物点购物 Forty percent net friend say not 购物点 shopping

　　购物是旅游过程中的重要一环，但是近十年来，旅游购物变味严重，已经成为旅游投诉的焦点。国家旅游局旅游质量监督管理所发布的《2011全国旅游投诉通报》显示，去年立案调查的10003案件中，投诉购物429件，占投诉总数的4.29%，比2010年增加132件，同比上升44.44%。不过业内人士分析指出，该投诉为直接投诉购物点，实际上，在旅行社6155件投诉当中，还有很大一部分与购物纠纷有关，但是由于投诉的主体是旅行社，因此才被归入旅行社分类中，“近十年来旅游定点购物已经饱受诟病，以次充好、假冒伪劣、价格虚高等已经破坏了整个购物环境。”

Shopping is an important link in the process of tourism,But in the past ten years,Tourism shopping off-odor serious,Tourism has become the focus of the complaint.The national tourism administration of quality supervision issued by the tourism management[2011 national tourist complaint reporting]display,Last year investigation 10003 cases,Complaints shopping 429 pieces,Accounted for 4.29% of the total number of complaints,More than 2010 an increase of 132 pieces,Up 44.44%.But the personage inside course of study points out,The complaint for direct complaints 购物点,In fact,In the travel agency 6155 pieces of complaints,And a big part of shopping and relevant disputes,But because the main body of the complaint is a travel agency,So to be classified as travel agency classification,"In the past ten years certified shopping has much-maligned,shoddy/Fake and inferior/Price virtual higher has destroyed the whole shopping environment."

　　正是由于旅游定点购物环境的恶化，使得越来越多的游客对购物点敬而远之。南方日报商旅周刊的一项调查显示，38.5%的网友已经完全不在旅行社指定的购物店购物，30.8%的网友表示购物基本上转移至当地大型商店或特色店。此外，也有三成网友表示购物点的商品便宜的买，贵的不买，已经没有人基本上每次都在购物店买东西。“现在出去旅游基本上都是自助旅行，肯定不会去购物点了，只是有时候陪父母参团出游，才会进购物点，但是一般情况下都不会买东西，宁愿自己在外面超市买，不仅价格低还更有保障。”市民朱先生说，这两年来强迫购物时有曝光，所以一般能参加纯玩团的都不会参加购物团，浪费很多旅游的时间。

It is because of certified shopping the deterioration of the environment,Make more and more visitors to 购物点 at a respectful distance.Southern daily Business Weekly a survey,38.5% of the net friend has not travel agency designated shopping store shopping,30.8% of the net friend said shopping basically transferred to local large stores or features shops.In addition,There are also thirty percent net friend said 购物点 goods cheaper to buy,Don't buy expensive,Has no one basically every time in the shopping store to buy things."Now travel is basically all self-help travel,Definitely will not go to the 购物点,But sometimes accompany their parents to travel CanTuan,Will 购物点 into,But usually won't buy things,Rather than outside the supermarket to buy,Not only the price is low also have more security."Citizens Mr Chu said,The two years forced shopping from time to tome exposure,So generally can attend pure play group's won't attend shopping group,Waste a lot of travel time.

购物点价格虚高易被忽悠 购物点 price virtual high are vulnerable to flicker

游客亲历 Tourists experience

　　虽然购物点以次充好、假冒伪劣已经让人望而生畏，但是仍然会有部分游客在旅游过程中乐此不彼地购物，其中又以老年人为主。日前，一位北京朝阳区的女网友在微博上说，给父母报了一个三亚5日游，两人团费不到6000元，导游很热情人也不错，不足之处就是一路上都在讲风水迷信的事情，别的几乎很少讲到；虽然出发前给父母反复强调不要买水晶首饰什么的，结果爸妈还是没有禁住诱惑，1500元买了黑石猫眼的手镯和项链，说是有辟邪治病的功效，但她却对此深表怀疑。“人缺啥，就会想要啥，所以也会信啥，因为我爸爸身体不好，所以任何对他身体好的东西他都想尝试，所以防备心理很差。”该网友表示，很多相关产业都是看中人的这种心理，所以才敢肆无忌惮，其实也是可以理解的，一些美好的旅游城市肯定会存在很多类似的问题，也是很无奈。

Although 购物点 shoddy/Fake has let people terrified,But there will still be part of the visitors in the course of travel joy this not there shopping,Among them, and give priority to with old people.a,A Beijing chaoyang district of female net friend in micro bo said,Give parents called the a sanya 5 days to swim,Two people paid less than 6000 yuan,Tour guide is enthusiastic people pretty good also,Deficiency is along the way are talking about feng shui superstitious things,Other seldom talked about;Although before departure to the parents repeatedly not to buy crystal jewelry or something,Results parents or not forbidden the temptation,1500 yuan to buy a black cat's eye stone of bracelets and necklaces,Say have wizardry curative efficacy,But she had it in deep skepticism."People lack of what,You'll want to what,So will believe what,Because my father in poor health,So any of his body good things he want to try,So guard against mental is very poor."The net friend said,A lot of relevant industries are all take a fancy to this human psychology,So will dare to unscrupulous,In fact, it is understandable,Some of the best tourist city will exist a lot of similar problems,Is also very helpless.

　　相比于上述女网友的服务，张先生更是无奈，他自认这些年来跑过不少地方，但是很多时候还是防不胜防。张先生表示，他10月份与朋友去柬埔寨吴哥窟旅游，因为是第一次去，想到语言不通便选择参团，其实一路上导游都非常好，讲解也非常到位，虽然一路上进了购物点团友们基本上没有购物，尤其是珠宝店，更是0购物，但是整个行程也没有强买强卖的事情发生，在回国后前一天，导游突然在车上拿出当地的香蕉干、芋头干、番薯干等土特产给大家试吃，并向大家介绍当地土特产，更说到几天行程的辛苦，团友们在试吃后发现土特产确实很不错，导游人也很好，于是大家纷纷订购土特产，“但晚上到外面逛了一下发现，导游25元卖给我们的番薯干，实际上外面市场只售10元左右，价格差别非常大，这让一部分人心里觉得很不舒服，价格虚高像是上当受骗。”

Compared to the female net friend service,Mr. Zhang is helpless,He is over the years run to a lot of places,But a lot of times or scout.Mr. Zhang said,In October he with friends to Angkor Wat, Cambodia tourism,Because it is the first time to go,Think of language in the CanTuan choice,In fact the guide is very good,Explanation is also very in place,Although all the way into the 购物点 frere basically do not have the shopping,Especially the jewelry store,Is 0 shopping,But the whole trip also does not have the zhichang purchase things happen,In the day before after going back to the motherland,Guide suddenly in the car out of the local banana dry/Taro dry/Ipomoea dry, and other native products for everyone to try to eat,And to introduce the local local products,More said a few days stroke of hard,Try to eat the tour in the discovery after special local product is really good,Guide the person is also very good,Hence everyone have order local products,"But night outside to stroll once found,Guide 25 dollars sell to our ipomoea dry,In fact outside market, only for 10 yuan,Price difference is very big,It makes some people heart feel very uncomfortable,The price empty tall like be deceived."

现在带团对购物回扣不抱希望 Now take team shopping rebates no hope

导游说法 That guide

　　小天曾经是广州某大型旅行社的一名优秀导游，两个月前经公司内部调岗，转做销售。“现在带团对购物回扣没有抱什么希望了，与游客协商增加游览景点会更好，游客也更加容易接受。”小天表示，由于游客出游次数增多，对旅游现象也比较了解，近两年来在购物点购买东西的游客越来越少，而现在信息也很发达，游客想要买什么都预先从网上了解过，因此强迫购物的情况在国内已经非常少，我们一般会在行程较为空闲的时段，建议游客增加游览景点，“但这并非变相加点，比如说行程中今天下午是自由活动，我们会建议游客自费去一两个景点游览，愿意参加的可以报名，由旅游大巴统一送过去，其实这是多赢的局面，游客可以免除自行前往的交通费，而由于景点针对旅行社会有折扣价，导游和司机也可以从中获得一些补贴。”

Small day was guangzhou a large travel agency a good guide,Two months ago the company internal adjustable duty,Turn do sales."Now take team shopping rebates not embrace what hope,And visitors consultation increase scenic spots will be better,Tourists are more easy to accept."Small day said,Due to the tourists travel number increase,The phenomenon of tourism and more understanding,In the past two years in 购物点 purchase of tourists less and less,And now the information is also developed,Tourists want to buy everything from online in advance know,Therefore forced shopping in domestic has very little,We usually in stroke more free time,Suggest increase tourists attractions,"But this is not some in disguised form,For example tour this afternoon is free activities,We would suggest visitors at one's own expense to one or two sightseeing tour,Willing to participate in the can sign up,The tour bus unified sent in the past,In fact, this is a win-win situation,Visitors can exempt itself to transportation,And because attractions for travel society have the discount,Tour guide and driver can also get some subsidies."

　　小天在做导游的这些年中，带过省内团，也带过省外团，带过购物团，也带过纯玩团，一般情况下出省的纯玩团会比购物团贵300元至400元，“很多人其实是知道的，参加纯玩团之所以贵就是因为不用进购物点，行程宽松且不浪费时间，但是也有些人想买点东西的，因此选择购物团顺便购买当地的特色产品。”在记者问到带纯玩团与购物团有什么区别时，小天表示，实际上区别不大，不同的团要以不同的心态去对待，作为全陪，因为本身有底薪，旅游购物对自己的收入不会有多少影响，“相反的是地接导游，地接导游一般没有底薪，很多时候靠的是提成，也就是所谓的回扣，有时候辛辛苦苦好几天，可能收入少得可怜。”

Small day doing guide these years,Province group with,Also has brought group outside the province,Has brought shopping group,Also has brought pure play group,Usually the province of pure play group is better than shopping group your 300 yuan to 400 yuan,"A lot of people are actually know,Participate in pure play group is your is because there is no into 购物点,Stroke loose and not waste time,But some people want to buy some things,So choose shopping regiment buy by the special local products."The reporter asked with pure play group and what is the difference between shopping group,Small day said,In fact is not much different from that,Different group with different mentality to treat,As with all,Because itself have base salary,Tourism shopping for their income will not have much impact,"The opposite is ground joint tour guide,To meet guide general no base salary,A lot of times by commission,Also is the so-called rebate,Sometimes hard for several days,May a little income."

　　小天感叹道，购物点饱受诟病其实与导游没有多大关系，导游都是按照合同一步一步走，旅游业整体秩序混乱，导致了导游生存环境恶劣，再加上这些年来媒体对导游这个行业的片面理解，将导游推上风口浪尖，使得很多人都对导游没有好感，“实际上购物这件事，其实与售楼员推销楼盘、导购员推销产品都是一样的，比如说，房子出现问题了你知道找开发商不找售楼员，商品出现问题了你知道找商家和厂家而不找导购员，就是因为导游获得的回扣是现场而且是透明的？游客怎么看待这种商业模式，也是很重要，希望能够相互理解。”

Small day sighed,购物点 much-maligned actually and guide is done not have how old relation,Tour guide is in accordance with the contract go step by step,Tourism overall order,The tour guide to living environment bad,Add these years media to guide the industry one-sided understanding,Will guide on in the teeth of the storm,Make a lot of people are no opinion to the tour guide,"In fact shopping this matter,In fact and sales clerk selling buildings/导购员 sell products are the same,For example,The house there a problem you know find developers don't find sales clerk,Goods there a problem you know find merchants and manufacturers and not find 导购员,Is because guide get rebate is field and is transparent?How do visitors think of this kind of business model,Also is very important,Hope to be able to understand each other."

定点购物店或大面积消失 Fixed point shopping stores or large area disappear

专家观点 Expert view

　　资深旅游界专家劳毅波表示，旅游购物出现目前这样的局面，值得业界和游客反思。购物是旅游中很重要的一环，在旅游业起步初期，游客对旅行社是很信任的，但是随着市场的发展壮大，旅游业鱼龙混杂、泥沙俱下，不法商家开始利用游客对旅游目的地的无知和强烈的购物欲望来赚取利润，为了获得更大的利润，甚至不惜以次充好、假冒伪劣的商品来欺骗欺瞒游客，随着媒体的一次次曝光，旅游购物陷阱纷纷被揭开，近十年来旅行社都着力推行不安排购物的纯玩团。而从购物消费的情况来看，游客的转变也是显而易见的，以前很多人进购物点，都少不了买点贵重的物品，有些人买珠宝首饰更是花了数十万，但是近些年来转变非常大，人们不再在购物点冲动消费大宗商品，换而购买土特产当作手信送给亲戚朋友，而购买土特产很多时候更是对导游优质服务的一种补偿。

Senior tourist trade experts LaoYiBo said,Tourism shopping appear at present such a situation,Worth industry and tourists reflection.Shopping is the tourist's very important in a ring,In the early start of tourism,Visitors to travel service is very trust,But with the development of the market growth,Good and evil people mixed up tourism/NiShaJuXia,Illegal businessmen tourists started to use for tourist destination ignorance and strong shopping desire to make a profit,In order to obtain more profits,Even at the cost to shoddy/Fake and inferior commodities to deceive the finagle tourists,As the media exposure time,Tourism shopping traps have been uncovered,Nearly 10 years to travel agencies are focus on the implementation of the don't arrange shopping pure play group.And from a shopping consumption situation,The change of tourists is obvious,Before a lot of people into 购物点,All necessary buy some valuables,Some people buy jewelry is spent hundreds of thousands of,But in recent years a very big change,People no longer in 购物点 impulse consumption commodities,In and buy local products as a hand letter sent to friends and relatives,And buy local products many times is more to the tour guide service quality of a kind of compensation.

　　南湖国旅副总经理梁志毅也表示，随着人们出游次数的增多，旅游经验的丰富，游客购物场所也开始发生转移，从传统的购物点转向了当地大型的购物商场或者特色店，一般情况下旅游团都会留足时间给游客购物，比如说到北京旅游，一般会将游客送到王府井，让游客充分享受自主购物的乐趣，“我们现在所推出的旅游团中，纯玩团已经占了六七成的比例，只剩下少量购物团以满足不同群体的需求。”梁志毅指出，实际上旅行社也不喜欢购物团，因为旅行社不得益反而有可能因此蒙受损失，比如游客购买到假冒伪劣产品等，旅行社还要帮忙追讨损失或者换货，非常麻烦。劳毅波表示，随着旅游业的发展，尤其是自助游的高度发达之后，购物点将面临大面积消失的局面，这是不可避免的趋势，特别是微博这种工具使得信息的交流与传播更加迅速，旅行社也将面临着业务结构调整的现实。梁志毅表示，购物点的大片消失对旅行社而言也是一大利好，相信《旅游法》出台后，旅游市场也会更加规范，有望从制度上解决这些顽疾。（蔡华锋） (来源：南方日报)

South lake CST deputy general manager LiangZhiYi also said,With the increase of the number of people go on a journey,Tourism experience rich,Tourists shopping place also begin to shift,From the traditional 购物点 steering the local large shopping mall or features shops,Usually tour group will LiuZu time for tourists shopping,For example to Beijing tourism,General will tourists to wangfujing,Let visitors enjoy independent shopping fun,"We are now launched in the tourist group,Pure play group has accounted for the proportion of six or seven into,Only a small amount of shopping group to meet the needs of different groups."LiangZhiYi pointed out that,In fact, travel agencies are also don't like shopping group,Because travel agencies do not benefit but may therefore incur losses,Such as tourists buy counterfeit and shoddy products, etc,Travel will help punish loss or exchange,Very trouble.LaoYiBo said,With the development of tourism,Especially with the appearance of self service travel after highly developed,Shopping at the situation of facing large area disappear,This is inevitable trend,Especially micro bo the tool make the information exchange and communication more quickly,Travel will also face the reality of the business structure adjustment.LiangZhiYi said,The large 购物点 disappear of travel agency, is a big positive,believe[supply]Issued after,The tourist market will be a more standard,From the system is expected to settle the persistent ailment.(CaiHuaFeng) (source:Southern daily)