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华山“一票制”被质疑:剥夺游客的选择权--亲稳网络舆情监测室
2012-08-24
游客:好像被强行消费 visitors:Like the forced consumption
张女士一行四人从内蒙古专门赶来游华山,在入山口,她手中拿着门票,憋了一股怨气,她说,由于时间安排紧张,没有时间去其他四个景点。一张票180元的价格,让他们很难接受。
Ms. Zhang group of four people from Inner Mongolia special to go to this mountain came,Entering the mountain pass,Her hand tickets,Suppressed a stream of complaint,She said,Because of the time schedules,No time to go to the other four spots。A ticket 180 yuan price,Let them difficult to accept。
华山游客张女士:我就想去华山来,你打包这样你这不是属于强行消费嘛,我也不想去,我也没有时间。好像被骗被强行消费。然后不得不买不花这180块钱,一个月工资才挣多少钱啊。
Ms. Zhang huashan tourists:I want to go to huashan,You're packing so you this is not belong to forcibly well consumption,I also don't want to go,I have no time。Like the cheat was forcibly consumption。Then have to buy don't spend the 180 dollars,A monthly wages to earn much money。
原来,华山景区一张180元的门票,是包含了区域内的华山、玉泉院、西岳庙和仙峪四个景点的套票,也就是说一张票可以通玩四个景点,这按说应该是好事儿,可是为什么却引来游客的质疑呢?
The original,Huashan scenic spot a 180 yuan tickets,In the areas that contains a huashan、Diabetes hospital、West YueMiao and fairy valley four spots of package,That is a ticket can pass to play four spots,This normally should is good business,But why is questioned from tourists?
华山游客张女士:我都不知道这个票里面包括什么呀,不知道,我也没打算去,要是说180的话去这些我不知道的地方,我觉得挺不值的,我不愿意去。
Ms. Zhang huashan tourists:I don't know this ticket inside including what ah,Don't know,And I don't intend to,If say the word of 180 to the place I don't know,I feel pretty is,I don't want to go to。
华山游客:你景区首先180块钱告知游客,我这180块钱,明白消费么。
Huashan tourists:You the first 180 dollars to inform visitors,I this 180 dollars,Understand consumer?。
工作人员:只有一种票 不能单独买华山门票 staff:There is only one ticket can't buy tickets to huashan alone
记者发现,在游客所购买的套票下方,有几行小字说明,参观景点包括华山、玉泉院、西岳庙和仙峪四个景点,若不仔细查看很难发现。而在售票处和景区门前,看不到有任何标识牌说明门票可游览的景点,买票时,也没有工作人员向游客解释。很多游客并不知道自己花了180元所购买的门票是包含了四个景点的套票,钱花得不明不白,心里当然就不舒坦。随后,记者以游客的身份到华山景点的售票处进行咨询。
Reporter discovery,The tourists buy package below,There are a few words description,Visit scenic spots including huashan、Diabetes hospital、West YueMiao and fairy valley four spots,If not carefully check can be difficult to find。And in the ticket office and in front of the scenic spot,Do not see any sign that tickets can visit scenic spots,When to buy tickets,No crew to explain visitors。Many tourists don't know they spent 180 yuan buying tickets is contains four spots of package,The money was not clear,Heart of course is not comfortable。then,Reporter with a tourist's identity to huashan scenic spot ticket office for consultation。
记者:现在一张票多钱?
reporter:Now a ticket much money?
工作人员:门票是180一张。
staff:Tickets is 180 a。
记者:现在包含几个景区?
reporter:Now contains several scenic spots?
工作人员:包含4个景点,就是华山门票,玉泉院,然后是仙峪还有西岳庙。
staff:Contains four spots,Huashan tickets is,Diabetes hospital,Then is the fairy valley and west YueMiao。
记者:假设游客想单独买华山的门票行不行?
reporter:Assume that visitors want to buy tickets for the huashan alone do not?
工作人员:只有一种票。
staff:There is only one ticket。
看似物超所值的一张票 事实并非如此 Seemingly value-added a ticket that was not the case
在采访中记者还发现,与华山景点售票厅的人头攒动相比,仙峪和西岳庙两处景点的售票亭就显得门庭冷落,记者从上午10点至11点,和11点至12之间,分别在仙峪和西岳庙售票处等待了各一个小时,都没有等到一位前来买票的游客。随后西岳庙观光车的一位司机向记者道出了实情。
In the interview reporter also found,And huashan scenic spot ticket office but devoid of compared,Fairy valley and west YueMiao two sites of ticketing pavilion is swing left out in the cold,Reporters from 10 o 'clock in the morning to 11 points,And 11 point between to 12,Respectively in fairy valley and west YueMiao ticket office waiting for each one hour,Didn't wait until a ticket to the tourists。Then west YueMiao sightseeing car of a driver to reporter expressed the truth。
记者:这自助游的不太多?
reporter:The self-help is not too much?
司机:嗯。
The driver:well。
按照工作人员的说法,180块钱买一张华山的门票,还免费赠送另外三个景点,应该是物超所值了,但对于这种说法,大多数游客却并不认同,自己明明只想去一个景点,却不得不为其他几个完全不想游览的景点买单。而且华山景区各景点分布不集中,相互之间的距离远,游览时间较长,要想游完全部景点,对游客的时间和体力也都是一大挑战。
According to the staff said,180 dollars to buy a huashan tickets,Also free gift of three other attractions,Should be the thing super value,But for this statement,Most visitors did not agree,Yourselves just want to go to a scenic spot,But had to several other completely don't want to pay visit scenic spots。And huashan scenic attractions distribution not focus,Mutual distance,Visit for a long time,If you want to swim completely department attractions,Visitors to the time and physical strength are also a big challenge。
记者:另外两个景点就不打算去了?
reporter:The other two spots is not going to?
游客:对对,时间有限,来不及了。
visitors:over-indulgence,Time is limited,Too late。
据了解,一般游客游玩华山的常规路线和时间安排是,第一天下午上山,第二天中午下山,但华山景区套票的有效期只有短短的两天时间,对于大多数游客而言,48小时游览完包括华山在内的全部四个景点,并不现实。
It is understood,General tourists visit the huashan conventional route and time arrangement is,The first day afternoon went up to the mountain,At noon the next day came down from the mountain,But huashan scenic spot package valid only two days,For most tourists,48 hours after visit, including huashan all the four scenic spot,Is not reality。
游客:我觉得就是两天的时间体力方面还有时间也不是很充裕,是不够玩完整个华山的。
visitors:I think is in two days' time physical aspects and time is not very abundance,It is not enough to finish the whole of huashan。
负责人回应质疑:是一种“让利于民”的行为 In response to the question:Is a kind of“Benefit to the people”behavior
对于游客的诸多质疑,华山景区门票管理部门的负责人表示,实行“一票制”是为了规范旅游景点的门票,简化手续,省去游客多次购票的麻烦。在实行“一票制”时,管理部门对门票价格进行了新一轮的优惠,现有门票低于过去几个景点分别售票的总价,并经过物价部门的审批,是一种“让利于民”的行为。
For many tourists question,Huashan scenic spot ticket management department person in charge said,implement“A votes”In order to regulate the tourist attractions tickets,Simplify procedures,Save visitors many times of trouble tickets。The implementation of the“A votes”when,Management departments of price tickets for a new round of preferential,The existing tickets is lower than the past few attractions ticket price respectively,And after the commodity price departments of examination and approval,Is a kind of“Benefit to the people”behavior。
华山风景名胜区管委会票务管理处主任师彦平:对外地游客来说便宜了,咱还搭了几个景点,还不要车费,可以说把大量的优惠和实惠给了消费者。
Huashan scenic spot the ac ticketing office director ShiYanPing:To foreign visitors is cheap,I also take several spots,Also don't fare,Can say the huge discounts and benefits to the consumer。
对于这样的解释,不少游客也有自己的看法。
For such explanation,Many tourists have their own views。
游客:我觉得根本就没有必要再合在一起,这个完全就是捆绑销售的一种方式吧。
visitors:I think there is no need to close together,This completely is a way of bundling selling it。
业内人士:剥夺了游客的选择权 The personage inside course of:Deprived of tourists option
景区推出的套票,将几个景点打包出售,单从价格上来看,是比单独消费要便宜方便,但为什么还会遭到游客的质疑?对这种现象我们应怎么看呢?让我们连线一下评论员,陕西省社科院文化旅游研究中心主任张燕,听听她的看法。
The launch of the package,Will a few attractions packaged to sell,Single from price to see,Is cheaper than individual consumption convenient,But why will also questioned by tourists?For this is what we should see?Let's attachment to the commentators,Shaanxi province academy of cultural tourism research center director zhang yan,Listen to her opinion。
评论员:我认为景点打包、旅游套票的作法,剥夺了游客的选择权。“一票制”的出发点是好的,但是它明显存在着不顾游客个性化需求的问题,通过联票限制游客消费景区内所有的景点,也变相剥夺了游客的自主选择权。从长远来看,损害的是游客的利益,最终反过来也会制约景区的发展,旅游套票成了景区自己给自己下的套。景区要在优化门票组合,提升配套服务和保障游客自主选择权等方面下功夫。
commentators:I think attractions packaged、Travel package approach,Deprived of tourists option。“A votes”Starting point is good,But it obviously exist regardless of tourists personalized needs problem,Through the coupon limits the tourists' consumption scenic all scenic spots,Also disguised deprived of tourists independent option。In the long run,Damage is the interests of the tourists,Finally, in turn, will restrict the development of the scenic area,Travel package became the oneself give oneself of the sleeve。Scenic area in optimization combination tickets,Ascension supporting services and guarantee tourists independent options aspect。
推行旅游套票的做法,避免了一些景区划出“景中景”“园中园”等重复收费的现象,另一方面,将门票统一之后,也降低了每个景区的门票价格,初衷是好的,但是景区为此所做的宣传告知服务工作并不怎么到位,让游客摸不着头脑。同时,通过联票“强迫”游客消费景区内所有的景点,变相剥夺了游客的自主选择权。所以,景区门票改革应该仔细考虑的,怎么把好事儿办好,真正让游客满意。
Carrying out the practice of tourism package,Avoid some scenic spots off“Scene middle”“YuanZhongYuan”Repeat the phenomenon such as charge,On the other hand,Tickets will be after unification,Also reduces the each scenic spot ticket price,Original intention is good,But for the promotion service job is not inform how in place,Let visitors confused。At the same time,Through the coupon“forced”The tourists' consumption scenic all scenic spots,Disguised deprived of tourists independent option。so,Tickets for the reform should be carefully considered,How to do good things,Real let visitors satisfaction。
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