由迪拜控股的全球奢华酒店管理企业卓美亚集团昨日宣布，卓美亚酒店及度假酒店与中国携程旅行网旅行服务公司在上海签订了全球分销合作计划协议。这是首次有来自中东地区的奢华酒店集团与携程旅行网签订的该类分销合作计划。至此，中国游客可以通过携程旅行网平台直接预订世界顶级奢华酒店，享受创新住宿体验。

The dubai holding global luxury hotel management enterprise zhuo aiu group announced yesterday,Zhuo aiu hotel and resort hotel with Chinese ctrip travel services company in Shanghai signed global distribution partnership agreement.This is the first in the Middle East from the luxury hotel group and ctrip sign of these distribution cooperation plan.So far,Chinese tourists can through the ctrip platform direct booking the world's top luxury hotel,Enjoy innovation accommodation experience.

加强中国市场战略 To strengthen the Chinese market strategy

　　据了解，携程和卓美亚之间的这一直连分销技术可以很方便地将携程的顾客预订自动发送至卓美亚酒店，整个过程仅需几秒钟。卓美亚集团首席运营官Nicholas Clayton表示目前中国市场在全球范围已从1%增加到6%，希望通过这次签约在2013年能够提升至14%，而即将迎来开业一周年庆典的卓美亚喜玛拉雅酒店的业绩也有望获得大幅增长，他认为未来中国旅游业以及旅游市场将继续保持快速增长，这将强化集团在中国市场的发展战略。

It is understood,Ctrip and between united this has been even distribution technology can be easily will ctrip customers booking automatically send to zhuo aiu hotel,The whole process taking only a few seconds.Zhuo aiu group chief operating officer Nicholas Clayton says China market in the global scope has been increased from 1% to 6%,Hope that through this contract in 2013 can be up to 14%,And opening is about to usher in a week celebration of zhuo aiu Himalayan hotel performance is expected to get a boost,He thinks the future China tourism and tourism market will continue to maintain rapid growth,It will strengthen the group in the development of China's market strategy.

　　现如今中国已经成为迪拜乃至全球卓美亚酒店的第六大客源市场。卓美亚旗下最受中国游客欢迎的酒店为迪拜及马尔代夫的3家酒店，以及上海的卓美亚喜玛拉雅酒店。集团目前在中国还将新增5家酒店，包括卓美亚广州酒店、卓美亚澳门酒店、三亚卓美亚清水湾度假酒店、卓美亚杭州酒店以及卓美亚千岛湖度假酒店。

Nowadays China has become dubai and even global zhuo aiu hotel's sixth big tourist market.Zhuo aiu's the most popular Chinese visitors welcome hotel for dubai and the maldives 3 hotels,And Shanghai zhuo aiu Himalayan hotel.Group at present in China will also add 5 hotels,Including zhuo aiu guangzhou hotel/Zhuo aiu macau hotel/Sanya zhuo aiu clear water bay resort hotel/Zhuo aiu hangzhou hotels and zhuo aiu thousand island resort hotel.

2012年出境游客数将达7840万 2012 outbound tourist number will reach to 78.4 million

　　作为此次签约的另一方，携程早在上半年开始便陆续与酒店集团做直连签约，此次与卓美亚的合作，携程旅行网首席执行官范敏表示这将会给双方带来新的推进，整个海外酒店供应量及服务品质也会上一个台阶，“目前在中国，携程是能够提供最多海外酒店覆盖及预定量的旅行服务社，2012年中国出境游客数量预计将达7840万人次，中国游客也成为中东旅游市场的亮点，通过这次合作将对携程海外的发展起到非常有效的推动作用。”

As the signing of the other party,Ctrip early in the first half of the year begins in succession with the hotel group do straight even signing,The and zhuo aiu cooperation,Ctrip chief executive FanMin says it will give both sides bring new propulsion,The overseas hotel supplies and service quality is the meeting to a new level,"Be in China at present,Ctrip it is able to provide the most overseas hotel covering and reserve amount of travel service,In 2012, the Chinese outbound tourist number is expected to reach 78.4 million people,Chinese tourists also become the highlight of tourism market in the Middle East,Through the cooperation for the development of overseas ctrip will play a very effective role."