伦敦奥组委昨天宣布，为了保护奥运会赞助商利益，禁止非赞助商与奥运会扯上关系，甚至连“2012”、“奖牌”、“夏天”等敏感词都必须慎用。

The London organizing committee announced yesterday，In order to protect the Olympic sponsors interests，Banned the relationshiop between corporate sponsors and Olympic Games，even“2012”、“medal”、“summer”And other sensitive words must be careful。

　　从昨天开始，近400名工作人员将在全英境内进行非法盗用奥运标志的检查，他们有权进入任何店铺和办公地点进行检查，并有权对不法商铺处以最高2万英镑的罚款。伦敦奥组委警告全国的企业和店铺，除了不能使用众所周知的五环标志和奥运会口号外，任何宣传和广告中都不得带有可能让人联想到与奥运会有关的词语，这些词语包括2012、奖牌、夏天、伦敦、金牌、银牌、铜牌等近20个。奥组委还警告全英的酒吧，他们可以在门口的小黑板上预告奥运会电视转播的比赛，但如果在下面写上出售的啤酒名称，而恰好该啤酒品牌不在赞助名单上，也属于侵权。伦敦当地人表示，这次恐怕是奥运会历史上最严酷的品牌保护行动。据悉，伦敦奥运会全部的114亿英镑预算中，有14亿来自赞助企业。

Since yesterday，Nearly 400 staff will the all England territory illegal theft inspection of the Olympic logo，They have the right to enter any shops and offices for inspection，Illegal shops and shall have the right to impose a fine of up to 20000 pounds。The London organizing committee warned the national enterprise and shop，In addition to cannot use well known rings and the Olympic slogan，Any publicity and advertising shall not contain all possible reminiscent of the words with the Olympic Games，These words included 2012、medal、summer、London、Gold medal、silver、The bronze medal and nearly 20。Organizers also warned the all England bar，They can on the XiaoHeiBan forecast on TV on the Olympic Games of the game，But if the sale of beer in write the name，And just this beer brand is not sponsor list，Also belong to the infringement。London locals said，I'm afraid this is the Olympic Games history the harshest brand protection act。It is reported，London Olympic Games all the 11.4 billion pounds a budget，There are 1.4 billion enterprises from sponsorship。