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广州南沙忽悠游客,问题到底出在哪--亲稳网络舆情监控室
2012-10-03

  国庆前夕,广州市多家媒体均援引该市南沙区官方提供的信息报道称,南沙景区“国庆期间,30元套票玩遍南沙湾”。但国庆节当日,广州市民乘车数小时赶到该景区时,却发现,景区根本不出售30元套票。南沙湾景区负责人解释称,国庆期间三十元套票的优惠方案因时间紧迫,还在走流程,因而无法实行,争取尽早通过,在明年元旦节时落实。(10月2日《南方都市报》) National Day eve,Guangzhou many media are quoted the city nansha district official provide information report says,South shawan scenic spot"National Day period,30 yuan package play times south shawan".But the National Day,Guangzhou citizens hours to ride to the scenic spot when,found,Scenic area don't sell 30 yuan package.South shawan scenic area chief explanation says,National Day period 30 yuan package of preferential scheme for pressed for time,Still walk process,So it can't implement,As soon as possible for the,New Year's day next year when carry out.(On October 2,[Southern metropolis daily])

  广州南沙区处于珠三角区域的几何中心,是珠江西北东三江汇集之处,与广州市主城区、东莞市、中山市的交通距离都在50公里之内,往来深圳、香港也很便利。南沙湾景区是广州市、南沙区近年来着力打造的重要旅游版块,包括天后宫等多个知名景点。

Guangzhou nansha district in the pearl river delta region in the geometric center,Is the pearl river northwest east sanjiang collection place,And in guangzhou/Following enterprise/Zhongshan city traffic distance are within 50 km,Current shenzhen/Hong Kong is also very convenient.South shawan scenic spot is guangzhou/The nansha area in recent years to make important tourism areas,Many famous scenic spots including temple.

  国务院近日批复南沙新区发展规划,将其升格为国家级新区。坊间近年来也一直流传着将广东省、广州市行政中心乃至主要金融机构、跨国企业总部迁至南沙的说法。但与政策层面和坊间传闻形成鲜明反差的是,南沙区因为距离广州市主城区过远,也不在广深(港)公路铁路往来通道的辐射范围之内,一直显得人气不够。包括广州本土居民在内,人们对前往南沙游览天后宫等景点显得兴致不足,南沙区方面设计“30元套票玩遍南沙湾”的旅游方案,显然是为了拉动人气。

The state council has rights to nansha district development plan,The upgraded to the new state.Urban in recent years have been circulating in guangdong province will be/Guangzhou administrative center and major financial institutions/The multinational enterprise headquarters moved to nansha said.But and policy level and an anecdotal form bright contrast is,Nansha district of guangzhou urban because distance too far,Is not in guangzhou,(port)Railway current channels within the scope of radiation,Always seems popularity is not enough.Local residents, including guangzhou,People to visit to the temple of the scenic spot and so on appears in shortage,Nansha district design aspects"30 yuan package play times south shawan"Travel plan,Apparently in order to pull the popularity.

  事实证明,“30元套票玩遍南沙湾”方案并没能吸引太多的广州主城区及周边其他城市居民,没有成为太多人国庆假期首日出行的首选;更未能借助武广高铁、9月28日通车的郑武高铁及由此连通的郑西高铁吸引大量的外省市游客。这说明,南沙湾景区的功能设计并没有预想的那么好,观赏性、独特性都还不够,并不足以支撑起一个知名景区的口碑效应。而南沙往来广州主城区、高铁广州南站、周边城市的公共交通配套,也远未达到理想程度。

Facts have proved,"30 yuan package play times south shawan"Plan and can't attract much guangzhou main urban areas and the surrounding other urban residents,Not to be too many people National Day vacation the first sunrise done first;With the aid of wuhan-guangzhou more failed to high iron/On September 28, the traffic ZhengWuGao iron and thus interconnected zheng west high iron attract a lot of tourists from other cities and provinces.This shows,South shawan scenic spot functional design and not as good as expected,appreciation/Uniqueness are not enough,Is not enough to support up a well-known scenic spot reputation effect.And the nansha exchanges in guangzhou/High iron guangzhou station/Surrounding the city's public transportation supporting,Also far from reaching the ideal degree.

  颇具讽刺意味的是,正是前述方案未获得太多关注和参与,才避免了南沙湾门票优惠“口惠而实不至”引发更多的不满。但这样一起在广州乃至国内极其罕见的景区“爽约”的事件,对南沙区、南沙湾景区造成的负面影响将是持续的。南沙湾景区“国庆期间,30元套票玩遍南沙湾”在广州本地各大媒体的发布时间是9月26日,南沙区官方将相关优惠信息通报给媒体的时间最晚是9月25日。也就是说,9月25日一直到9月29日的五个工作日内,该区官方在发布新闻稿之后,却没有走完所谓的审批流程。更搞笑的是,10月1日当日,南沙区政府网站还挂着“国庆期间,30元套票玩遍南沙湾”的新闻稿。如此效能低下、意识滞后、缺乏信誉自觉,让人叹为观止。

Ironically,The scheme is not given too much concern and participation,To avoid the south shawan tickets discount"Lip service and real not"Cause more dissatisfaction.But such together in guangzhou and even domestic extremely rare scenic spot"Break an appointment"events,The nansha area/South shawan scenic area negative influence will be continued.South shawan scenic spot"National Day period,30 yuan package play times south shawan"In guangzhou local each big media release time is on September 26,,Nansha district official will be relevant preferential information bulletin to media time is the most late on September 25,.That is,September 25, until September 29 five working days,The official in after press releases,Did not go all the so-called approval process.More funny is,On October 1,,Nansha district website still hang"National Day period,30 yuan package play times south shawan"Press releases.So low efficiency/Consciousness lag/Lack of credit consciousness,breathtaking.

  按照《南方都市报》报道介绍的情况来看,南沙湾景区向广州市民道歉,还临时推出了60元等两个优惠套票方案。该景区负责人更是语带无奈地希望明年元旦节期间能够落实30元优惠套票。问题是,在经历一次严重忽悠之后,广州市民(更不要说往来更加不便的东莞、中山、深圳等周边城市的市民游客)还会信任南沙区的旅游促销信息、优惠方案吗? (来源:红网)

According to the[Southern metropolis daily]The report introduces the situation,South shawan scenic guangzhou citizens to apologize,Also temporary launched 60 yuan for two preferential package plan.The scenic spot is the language belt helplessly hope on New Year's day festival period can implement 30 yuan preferential package.The problem is,After a serious after flicker,Guangzhou citizens(Not to mention exchanges more inconvenient the dongguan/zhongshan/Shenzhen and other residents of the neighboring cities tourists)Still have faith in the nansha area tourism promotion information/Preferential plan?? (source:Rednet ()


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