与此相较，日本游客平均每次出行的购物消费为723美元，澳大利亚游客为668美元。

Compared with the,Japanese tourists every time an average travel shopping consumption for 723 dollars,Australian tourists for 668 dollars.

　　来自世界奢侈品协会的数据显示，中国游客2012年春节期间在高端奢侈品牌的花费高达72亿美元，这一数字堪称史无前例。世界旅游组织估计，中国境外游客人数到2020年将突破1亿。随着中国大陆居民消费能力的增长与消费观念的变化，这些数字仍在不断刷新中。

From the world luxury association figures show,Chinese tourists during the Spring Festival in 2012 in high-end luxury brand cost as much as $7.2 billion,This number is unprecedented.The world tourism organization estimates,The number of foreign visitors to China in 2020 will break 100 million.Along with the Chinese mainland residents consumption capacity growth and the change of consumption concept,These Numbers are still in the constantly refresh.

　　正因为拥有如此惊人的消费能力，各国都在想方设法抓住中国游客的钱包。欧洲旅游委员会今年初推出了全新的中文门户网站，把中国市场作为重点；英国剑桥的国王学院依托徐志摩的《再别康桥》，制作售价为95英镑的限量版纪念盘；希尔顿酒店则推出针对中国游客提供中式茶、中文频道及中餐等……

Because have so astonishing consumption ability,Countries are trying to seize the Chinese tourists wallet.European tourism committee earlier this year launched new Chinese web portal,The Chinese market as a key;The king's college in Cambridge, England based on xu zhimo[ZaiBieKangQiao],Making price is £ 95 limited edition commemorative plate;Hilton Hotel is introduced according to Chinese tourists to provide Chinese tea/Chinese channel and Chinese food, etc……

　　该份调研显示，中国大陆游客眼中的全球前五大购物地，香港仍雄踞榜首，其次分别为美国、法国、日本和意大利。

This part research shows,The number of mainland Chinese visitors in the eyes of the world's top five shopping ground,Hong Kong still stands in the top,Then the United States respectively/France/Japan and Italy.

　　在日愈庞大的中国年轻一代海外旅行者当中，高旅行频次成为一大显著特征。平均一年4次度假，其中每年计划一次海外游，都足以令商家兴奋。此外，他们能接受经济型航线，却倾向于四、五星级度假酒店；且善于调研和比价，90%以上的受访者表示哪怕是旅行社产品也通过网络进行预订，75%表示愿意通过手机终端了解甚至预订旅游产品。显然，中国游客已不再局限于过往那种跟着导游旗帜出游的单一形象，转而寻找更自主、更关注深度体验的自由行。

In the day the huge Chinese young generation of overseas travelers,High travel frequency become a great significant characteristics.Average a year 4 times on holiday,Each year the plan a trip to the overseas tour,Are enough to make business excited.In addition,They can accept economy route,Tends to four/Five-star resort hotel;And good at research and tender,More than 90% of the respondents said even travel products is also through the network to carry on the reservation,75% said they would like to through the cell phone terminal to understand even reserve tourism products.obviously,Chinese tourists are no longer limited to the past that guided flags a single image,To find more independent/More attention depth experience freedom ride.