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长三角携手率先启动房车旅游--亲稳网络舆情监控室
2012-11-13

  11月9日-11日在江苏无锡举行的“2012长三角旅游合作联席会议”上,苏浙沪皖三省一市旅游局联合签署了《共同推进长三角休闲度假旅游发展合作协议》,并发布了《长三角房车旅游发展大纲》。这项举措不仅将有力促进长三角地区消费结构升级,构筑高水准的休闲度假旅游圈,深化区域旅游一体化合作,而且将进一步满足长三角地区居民追求一种缓慢、舒适品质生活的旅游需求,共同打造拉动经济、惠及民生就业、改善环境和提升人民生活幸福指数的旅游民生产品。 November 9, - 11, held in jiangsu wuxi"2012 long triangle tourism cooperation joint meeting"on,Shanghai anhui su zhejiang three provinces and one city tourism bureau signed[Jointly promote the long triangle leisure and holiday tourism development cooperation agreement],And released[Long triangle rv tourism development outline].The move will not only strongly promote consumption structure upgrade in Yangtze river delta,To construct high level of leisure and holiday tourism circle could,Deepening integration of regional tourism cooperation,And will further satisfy the long triangle area residents go after a kind of slow/Comfortable life quality of travel demand,Common make stimulate economic/Benefit the people's livelihood employment/To improve the environment and promote people's living happiness index of the tourism products the people's livelihood.

  

长三角区域致力于旅游民生建设 The long triangle area devoted to the construction of tourism the people's livelihood

  经过多年的快速发展,长三角成为中国人均收入水平最高、旅游消费能力最强、居民出游潜力最大的地区之一。江苏省旅游局副局长袁丁告诉记者,江苏省的人均GDP已达7000美元以上,原来较单一的传统观光旅游产品越来越不适应百姓休闲度假的需求,“让生活慢下来”正逐渐成为长三角旅游的新亮点,这标志着旅游和休闲度假产业大发展时代的到来。然而,目前长三角地区的旅游供给与百姓的需求之间还有一定的差距。袁丁表示,做好“慢游”的文章,让游客慢慢品味一个地区的文化,“我们正在进行探索改变以往旅游方式,尝试培育悠闲旅游体系。”

After years of rapid development,Yangtze river delta become China's per capita income level is the highest/Tourism consumption ability is the strongest/Residents have the most potential to go on a journey of one of the region.Jiangsu province tourism bureau deputy director YuanDing told reporters,The per capita GDP in jiangsu province has reached more than $7000,Originally a single traditional sightseeing tourism products more and more people can't adapt to the demand of leisure vacation,"Let the life slow down"Is gradually become long triangle tourism new luminescent spot,This marks the tourism and leisure vacation industry the arrival of the era of development.however,At present the Yangtze river delta region tourism supply and demand of the people there is a certain gap between.YuanDing said,do"Slow swim"article,Let visitors to taste a region's cultural,"We are to explore the change in the past travel mode,Try to cultivate leisure tourism system."

  上海市旅游局局长道书明认为,旅游民生产品建设,需要改变旅游观念和出行方式,过去旅游大部分时间花在“行”上,一天让游客跑六七个景点,跑完后什么感觉也没有。“我们要把重点放在"游"上,提倡休闲旅游方式,让游客在游的过程中得到身心放松,调节生活情绪,缓解精神压力。因此,我们要积极培育乡村生态游、房车休闲游、康体养生游等旅游新业态。”

Shanghai tourism bureau word book Ming think,The people's livelihood tourism product construction,Need to change the tourism concept and transportation,The past travel most of the time"line"on,One day let visitors run day spots,After the run is not any feelings."We want to focus on"swim"on,Advocate leisure tourism way,Let visitors in the process to get relax,Regulation life mood,Relieve mental pressure.therefore,We need to actively cultivate the rural ecological tourism/Touring car leisure/Sports keeping in good health to swim and other tourist new format."

  

推进长三角旅游一体化进程 Promote long triangle tourism integration process

  2013年杭宁高铁、杭甬高铁即将开通,加上已经开通的沪宁、沪杭等一系列高速铁路网,未来几年长三角将全面进入高铁时代。业内人士认为,高速铁路的出现,对于旅游而言无疑是一场革命,不仅加速了长三角同城一体化进程,而且给长三角地区带来了一个休闲时代、散客时代,一个区域旅游深度合作的时代。

In 2013 HangNing high iron/Hang-yong high iron will be opening,With the opening of the shanghai-nanjing already/Shanghai-hangzhou and a series of high-speed rail network,The next few older triangle will full access to high iron age.The personage inside course of study thinks,The emergence of the high-speed railway,As for tourism is undoubtedly a revolution,The city is not only accelerating the Yangtze river delta integration process,And to the Yangtze river delta region brought a leisure era/Individual traveler age,A regional tourism depth the age of cooperation.

  在这样的大背景下,如何共同打造一体化市场大平台显得尤为重要。浙江省副省长王建满认为,目前形势下要做好三篇文章,即处理好大与小、快与慢、统与分的关系。他说,高速交通体系和信息传输,使地域在变小,视野在变大;现代人在紧张的工作之余,追求舒适的品质生活,使旅游业关注“慢旅游”课题;苏浙沪皖四地旅游禀赋不一样,不做低水平竞争,放大“分”的特色,做好各项要素“统”的工作,使长三角旅游一体化迈上新台阶。

In such a background,How to build big market integration platform is very important.Zhejiang province vice governor WangJianMan think,The present situation to do three articles,That deal with big and small/Fast and slow/The relationship between the system and points.He said,Rapid transit system and information transmission,That area is getting smaller and smaller,Vision in the bigger;Of the modern job in insecurity,The pursuit of comfortable quality life,Make tourism attention"Slow travel"subject;Shanghai four su zhejiang anhui traveling endowment is not the same,Don't do low level of competition,amplification"points"features,Do the elements"system"work,Make long triangle tourism integration step on to new level.

  目前,长三角城际间已基本形成了“1-2小时旅游圈”,然而,也遭遇公共服务滞后的“瓶颈”制约,如集散能力弱、信息服务差、游客购票难等问题。如何破解这些难题,上海市副市长赵雯说:“多年的实践表明,合作才有活力,服务才有价值,双赢才是最佳结果。”她表示,深化长三角旅游一体化合作,要加强公共服务体系建设,通过整合资源,创新产品,完善服务,提升能级,重点推进旅游咨询服务、集散服务、安全管理、在线支付等,不断满足游客便捷、快速、优质的服务要求。

At present,Long triangle inter-city has basically formed"1-2 hours above",however,Also suffered a public service lagging behind the"bottleneck"restriction,Such as distribution ability weak/Information service difference/Tourists problems such as difficult tickets.How to solving these problems,Vice mayor of Shanghai ZhaoWen said:"Many years of practice showed that the,Cooperation have vitality,Service worthwhile,Win-win is the best results."She says,Deepening the long triangle tourism integration cooperation,To strengthen the construction of public service system,Through the integration of resources,Innovative products,Perfect service,Ascending level,Focus on promoting tourism consulting service/Feeder service/Safety management/Online payment, etc,Constantly meet visitors is convenient/fast/Quality of service requirements.

  

长三角率先启动房车旅游 The Yangtze river delta start touring car travel

  长三角旅游一体化从最初的市场合作到制度对接,已经走过十多个年头,现在需要有“打通经络”“串珠成线”的旅游项目来推动,“移动消费”的房车旅游产品的提出和建设,可谓是应运而生。

Yangtze river delta tourism integration from the initial market cooperation to system butt,Had already passed more than ten years,Now need to have"Through channels and collaterals""Beaded into line"To promote the tourism projects,"Mobile consumption"The house of tourism products put forward and construction,It may be said is arises at the historic moment.

  近年来,随着长三角私家车保有量的迅速增长和高速公路网络的不断完善,自驾车旅游逐渐成为一种时尚进入百姓生活。作为自驾车旅游的一种重要形式,房车旅游是一种以房车为载体的休闲旅游方式,集自由、灵活、方便、舒适于一体,具有非常大的发展潜力。

In recent years,With Yangtze river delta has private cars of the rapid growth and the continuous improvement of the highway network,Since the driving tourism gradually become a kind of fashion into people's lives.As they drive up, visitors from an important form,Touring car travel is a touring car as the carrier of leisure tourism way,Set free/flexible/convenient/Comfortable in a body,Has the very big development potential.

  据预计,在未来10年内,长三角地区房车旅游的客源市场规模将可达到300万-500万人次。同时,房车旅游也将对汽车产业产生推力,加快包括房车制造在内的旅游装备业发展。房车旅游必须依托良好的基础设施和相关服务,长三角各地积极推动房车自驾车营地建设,建成了一批房车自驾车营地。目前初步设计了5条主干线,近期将首先推出2条示范线路。

It is expected,In the next 10 years,,Yangtze river delta touring car travel tourist market scale will be able to reach 3 million - 5 million people.At the same time,Touring car travel will also to automotive industry produce thrust,To speed up the including touring car manufacturing, tourism equipment industry development.Touring car tourism must rely on the good infrastructure and related services,Around Yangtze river delta actively promote rv self-driving camp construction,Built a batch of rv self-driving camp.At present the preliminary design for five main lines,In the near future will be the first to launch two demonstration line.

  国家旅游局副局长王志发认为,长三角本身地缘相连、经济相融、人缘相亲,是一个集客源地和旅游目的地于一体的复合型城市群。如何发挥这个城市群的优势,需要做到旅游要素的产业化、品牌化、规模化,促进产业体验的内在融合,内在创新。

The national tourism administration vice-president wang zhifa told think,Long triangle itself to geopolitics/Economic harmony/Popularity to,Is a collection of tourism source and destination in one of the complex urban agglomeration.How to give full play to the advantage of the urban agglomeration,Need to do tourism elements of the industrialization/brand/scale,Promote industrial experience inner fusion,Internal innovation.


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