随着国内高端旅游市场的蓬勃发展，旅行主题的细分成为趋势。具有深厚的人文艺术内涵，及独特稀缺性资源的旅游产品成为高端人群关注和喜爱的类型之一。记者近日发现，携程旗下顶级旅游品牌“鸿鹄逸游”，刚刚推出的一条售价14.5万元，全国仅限10人的“欧洲艺术博览会+博物馆闭馆专赏尊荣10天”的线路，正是满足了此类高端人群的需要。

Along with the domestic high-end tourism market vigorous development,Travel the theme of the subdivision become the trend.Has profound humanistic artistic connotation,Scarcity of resources and special tourism product as a high-end crowd attention and the affection of one of the types.Recently, reporters found that,Ctrip's top tourism brand"Escape a large swan swim",Has just launched a price 145000 yuan,The only limit of ten people"European art fair + museum closed reward honor only ten days"line,It is to meet the need of such high-end crowd.

　　鸿鹄逸游欧洲大区总监邹雯雯介绍说，“欧洲艺术之旅”是针对具有较高艺术品位，对艺术品投资收藏有兴趣的高端客户精心设计的一个产品。行程将安排四大博物馆特别闭馆参观，包括在巴黎蓬皮杜国家艺术文化中心提前一小时开馆专场参观，在巴黎卢浮宫博物馆全程由博物馆负责人陪同讲解的闭馆专场参观，在荷兰国立博物馆世界著名的不对公众开放的艺术品修复工作室，在阿姆斯特丹梵高美术馆闭馆旗舰的藏品展特别开放，这些都是普通游客无法获得的专属礼遇。

A large swan swim and European regional director ZouWenWen said,"European art trip"Is aimed at high artistic quality,Collection of art investment are interested in the high-end customer elaborate design a product.Travel will arrange four special visit the museum closed,Included in the Paris georges pompidou national art cultural center opened to an earlier date one hour special visit,The Louvre museum in Paris by the person in charge of the special visit accompanied explain closed,In the Netherlands national museum of world famous no public art studio to repair,Van gogh museum in Amsterdam closed the flagship CangPinZhan special open,These are regular visitors don't have access to the exclusive courtesy.

　　同时，参加世界最高规格的艺术品盛事，一年一度的TEFAF马斯特里赫特欧洲艺术博览会也是行程中的重头戏。TEFAF迄今已有26年历史，过去几十年鲜有中国面孔出现，近两年中国藏家日益增多并受到西方媒体及展商的密切关注。此次行程将由TEFAF主席、资深专家接待并陪同观看来自世界18个国家，7000多年的辉煌艺术史精品，30000多件艺术品和古董。博览会期间还享受只有世界著名藏家才有资格被邀请的预展酒会、肖邦珠宝为中国嘉宾专门安排的“肖邦珠宝中国之夜VIP Party”、安盛艺术品保险为全球VIP客户举办的酒会等。全程酒店，餐食等均也配以最高规格。

At the same time,In the world the highest standard of art event,The annual TEFAF Maastricht European art fair is the grand opera in stroke.TEFAF so far 26 years history,In the past few decades China faces,Nearly two years Chinese collectors increased by western media and exhibitors and close attention.The trip will be TEFAF chairman/Senior experts reception and ccompanied by from the world and countries,7000 years of glorious history of art high-quality goods,More than 30000 works of art and antiques.During the expo also enjoy only world famous collectors only then has the qualifications to invited previewing cocktail party/Chopin jewelry for Chinese guests special arrangement"Chopin jewelry China night VIP Party"/Axa art insurance for global VIP customers at the cocktail party, etc.The whole hotel,Meals are also match with the highest standard.

　　鸿鹄逸游营销总监华莉说，“鸿鹄逸游”品牌成立近一年来，一直通过对高端用户的调研、回访等形式研究客户行为及偏好度。此前鸿鹄曾推出过针对体育爱好者的顶级伦敦体育盛会游，针对追星族的Lady Gaga台北演唱会巨星之旅，针对时尚潮流追随者的巴黎时装周之旅等等，市场反响都很不错。此次推出的欧洲艺术之旅，则是满足了对艺术品投资收藏有需求，对历史人文艺术有浓厚兴趣的人群。鸿鹄已累积了一部分具有此类需求的潜在客户。

And a large swan swim marketing director HuaLi said,"Escape a large swan swim"Established brand in nearly a year,Have been through the high-end user research/Return the form such as research of customer behavior and the degree of preference.After a large swan has released for sports lovers top London sporting event to swim,Lady Gaga for fan of Taipei concert star trip,According to the fashion followers Paris fashion week tour and so on,Market response are very good.The launch of the European tour of the arts,It is to meet the demand of art investment collection,The history of humanity an interest in art crowd.A large swan has accumulated a part with such demand potential customers.

　　欧洲艺术基金会发布的报告显示：“中国已超越美国成为世界最大的艺术品和古董市场，结束了美国数十年来在该领域的领导地位。”业内人士认为，艺术投资鉴赏类主题将成为国内高端旅游市场不可忽视的一个分支。

European art foundation report shows:"China has already surpassed the United States as the world's largest art and antiques market,Over the decades in the fields of leadership."The personage inside course of study thinks,Art investment appreciation class theme will be domestic high-end tourism market a branch of can not be ignored.

　　关于TEFAF：

About TEFAF:

　　TEFAF（The European Fine Art and Antiques Fair），欧洲艺术和古董展览会，是全球最大规模、最有影响力的、以大师作品和古董为主的艺博盛会。创立于1985年，始于20世纪70年代的马城艺博会，最早以绘画和古董两个独立博览会分别展出，直到1988年才正式“合二为一”启用“TEFAF”之名，1991年开始增设现当代艺术，之后一年珠宝也出现在博览会上。今年欧洲艺术和古董展的展区面积有5个足球场之大，参展品总价约为27亿美元，这相当于苏富比拍卖行2009年全年的销售额，中国艺术品交易商今年首次参加展览会。

TEFAF(The European Fine Art and Antiques Fair),European art and antiques fair,Is the world's largest/Most influential/To master works of art and antiques as bo event.Was founded in 1985,Began in the 1970 s MaCheng art fair,The earliest to painting and antiques fair on two independent respectively,Until 1988 formally"Close 2 for one"enable"TEFAF"The name of,1991 start adding modern and contemporary art,A year after jewelry also appeared in the expo.This year the European art and antiques fair exhibition area there are five football big,The product price is about $2.7 billion,This is equivalent to sotheby's 2009 annual sales,Chinese art dealer for the first time this year to participate in the exhibition.