2013年1月26日，以“海乐章 心启航”为主题的中国内地首艘豪华邮轮“海娜号”的首航仪式在三亚凤凰岛国际邮轮港隆重举行。国家旅游局、海南省旅游局、海航集团、海航旅业及旗下邮轮游艇管理有限公司领导共同出席了首航仪式，并为“海娜号”首航揭幕。2009年亚洲小姐总冠军许莹成为“海娜号”的“启航女神”，为首航举行掷瓶礼。

January 26, 2013,to"Sea movement of the heart"As the theme of the mainland China first ship to luxury cruise"The sea, her"The maiden voyage ceremony in sanya phoenix island international cruise port was held.The national tourism administration/Hainan tourism/Hna group/Can get to the hna's travel and its cruise yacht management co., LTD. Leadership common attended the maiden voyage ceremony,And for"The sea, her"Maiden voyage was unveiled.2009 Asian championship become miss xu ying"The sea, her"of"Sailing goddess",A maiden voyage to throw bottles of rite.

　　“海娜号”邮轮的首航标志着民族品牌正式进军邮轮旅游市场，打破了境外邮轮公司在中国市场的垄断局面，为中国游客邮轮旅游产品提供了全新的选择。

"The sea, her"Cruise's maiden voyage marks the formal national brand to cruise tourism market,To break the overseas cruise company in the Chinese market monopoly situation,For Chinese tourists cruise tourism product provides a new choice.

华人专属“海上移动度假基地” Chinese exclusive"Maritime mobile base on holiday"

　　“海娜号”邮轮是目前中国内地第一艘也是最大的豪华邮轮，邮轮全长223米，船身宽28米，最大宽度31米。船上客舱总数739间，最大载客量1965名，其中套房（有观景阳台）9间，外舱客房（有窗，可观海景）432间，内舱客房（装饰窗，无海景）298间。船内公共设施齐全，包含餐厅、免税店、娱乐场、剧院、SPA中心、宴会厅、酒吧、多功能会议室、棋牌室、儿童护幼中心、健身房、游泳池等，可以满足船上旅客各项生活和娱乐需求。“海娜号”邮轮是广大旅游消费者在享受异地极致风光的同时，全方位体验休闲、娱乐的“海上移动度假基地”。

"The sea, her"Cruise is the mainland China first ship is also the biggest luxury cruise,Cruise at 223 meters,Hull width and meters,Maximum width and meters.The ship cabin total 739 rooms,Maximum capacity of 1965,The suite(Have the view balcony)Between 9,Outer space room(A window,With an ocean view)Between 432,Internal space room(Adornment window,No seascape)Between 298.Internal public facilities,Include restaurant/Duty free/casino/theatre/SPA center/Banquet hall/bar/Multi-purpose conference room/chess/Child care of young center/gym/Swimming pool, etc,Can satisfy all the passengers on board and recreational needs of life."The sea, her"Cruise is the tourism consumers to enjoy different acme scenery at the same time,Comprehensive leisure experience/entertainment"Maritime mobile base on holiday".

　　“海娜号”首航从三亚出发，赴越南下龙湾，然后返回三亚。在即将到来的春节，相比起价格高昂的三亚海滨酒店，经济实惠的邮轮旅游成为越来越多消费者的选择。春节期间，选择登上“海娜号”邮轮，不仅可以享受热带海风、欣赏异域美景；还能体验“海娜号”为华人消费者量身打造的各项春节特色服务。

"The sea, her"Maiden voyage from sanya start,To Vietnam halong bay,Then return to sanya.In the upcoming Spring Festival,Compared with the high price of sanya beach hotel,Economical cruises become more and more consumer choice.During the Spring Festival,Choose the"The sea, her"cruise,Not only can enjoy tropical sea breeze/Appreciate foreign beauty;Also can experience"The sea, her"For Chinese consumers to tailor each Spring Festival special service.

　打通产业链 提供“一站式”服务 To provide industrial chain"one-stop"service

　　“海娜号”邮轮由海航旅业旗下的邮轮游艇管理有限公司负责管理运营。海航旅业作为海航集团的五大产业集团之一，是海航集团战略业态中的核心企业，多年来一直以创新商业模式，搭建旅游产业链服务网络，打造现代旅游新经济体为发展宗旨，逐渐成长为涵盖航空、旅游、旅游金融、酒店、IT及互联网五大领域的现代大型旅游集团。仅仅四年，海航旅业便跨入了中国旅游集团20强并位居第六。

"The sea, her"Cruise travel by hna's cruise yacht management co., LTD. Is responsible for the management and operation.Hna group hna travel as one of five industry group,Hna group is the core enterprise strategic formats,For many years by innovative business model,Build tourism industry chain service network,To build modem tourism for the development of new economy principle,Grow to cover air/tourism/Tourism financial/The hotel/IT and Internet five areas of modern large-scale tourism group.Only four years,Hna travel will enter China tourism group and strong and sixth.

　　依托海航集团旗下优质资源，海航旅业进军邮轮旅游产业具有得天独厚的优势。在酒店、航空、游艇、旅行社、地面服务等各产业链要素的支持下，“海娜号”除了能提供更适合国人消费习惯的邮轮度假体验外，还能利用其产业链优势，以更高的性价比赢得消费者的青睐。特别值得一提的是，海航在海上产业链的布局早在2009年就已经开始，旗下三亚阿特米斯游艇娱乐有限公司，公司拥有LOHENGRIN（罗恩格林）号和海姿一号豪华游艇各一艘，海姿二号双体游艇一艘，运动型快艇三艘，以及世界顶级HOBIE双体帆船四艘。在公司管理团队的带领下，阿特米斯正逐渐走向中国游艇专业化运营管理的领军地位，同时也为配合邮轮产品，完善海上“一站式”服务产业链写下了重重一笔。

Hna group based on its high quality resources,Can get to the hna's travel to cruise tourism industry with a unique advantage.In the hotel/aviation/yacht/Travel agency/Ground service and so on various industrial chain elements of the support,"The sea, her"In addition to provide more suitable for Chinese consumption habits of the cruise vacation experience,Still can use its advantage industry chain,At a higher price to win the favour of consumers.In particular,The layout of the industry chain hna at sea as early as in 2009 began,Its sanya arter meters, yacht entertainment co., LTD,The company has LOHENGRIN(RON green)Number and sea appearance a luxury yacht, each a ship,Sea posture 2 catamaran yacht a ship,Sport boat three boats,And the world's top four ships sailing HOBIE catamaran.In the company under the leadership of the management team,Arter meters are gradually, Chinese yacht professional operation management leader position,At the same time also to cope with cruise products,Perfect sea"one-stop"Write down the service industry chain with a pen.

　　特色航线规划 便捷预订服务 Characteristic route planning is convenient booking service

　　1月至4月期间，“海娜号”以三亚为母港运行三亚-下龙湾、三亚-岘港、三亚-下龙湾-岘港三条航线；5月至9月转至天津母港，运行天津、韩国仁川及济州岛航线。

January to April,"The sea, her"To sanya for mother port operation sanya - halong bay/Sanya - da nang/Sanya - halong bay - da nang three routes;May to September turn to tianjin port of mother,Operation tianjin/South Korea incheon and jeju route.

　　为满足不同消费者旅游行程安排的个性化需求，“海娜号”将陆续提供包括单船票产品、散客产品、团队打包产品及个性定制化服务产品在内的多种旅游产品组合及一站式便捷服务。目前，消费者可以通过拨打全国统一销售热线95071888，或登陆官方网站：www.hnacruises.com，以及拨打各地旅行社代理热线电话咨询线路和产品信息。

In order to satisfy different consumers' personalized needs of travel arrangements,"The sea, her"Will have to provide products including single tickets/Individual traveler products/Team packing products and customized services, individual product variety of tourism product portfolio and convenient one-stop service.At present,Consumers can call through the unified national sales hotline at 95071888,Or on the official website:www.hnacruises.com,And make all travel agency hotline telephone counseling lines and product information.