一把手直属专用:01056292228转800   舆论引导:01056292228转802   综合治理:01056292228转805   品牌安全与提升:01056292228转808
您当前的位置:亲稳网 > 中国亲稳 > 亲稳行业 > 亲稳旅游 >

即刻使用亲民维稳解决方案!

发掘汇报软件

使用亲民维稳全套解决方案邀请

亲稳发掘汇报系统

打造亲民维稳之格局,以便稳中求进,是每一个基层领导的光荣使命与重要责任!是为官一任,造福一方的不二途径!是守住已有成果的必要前提,是继续前进的必要根基!

中国在线旅游市场为美国1/4 空间巨大--亲民维稳网络舆情监测室
2013-03-01

  劲旅网讯,根据劲旅咨询-劲旅智库以及comScore数据显示,2012年中国美国两国在在线旅行交易额上,尚存有较大的差距,中国目前的在旅游市场规模约为美国的四分之一,但中国的增长速度是美国的2倍以上,具有很大的市场潜力。

Rival network -,According to rival consultancy - giants think-tank and comScore figures show,China and the United States in 2012 volumes in the online travel between the two countries,Shangcun has a larger gap,China's current in the tourism market scale of about a quarter in the United States,But China's growth rate is more than 2 times in the United States,Has a large market potential.

  数据显示,2012年美国旅行电子商务支出约合6413亿元人民币(1030亿美元),较上年增长9%。其中,航空旅行占比高达65%,酒店占比19%。

According to data,In 2012 the United States travel e-commerce spending 641.3 billion yuan(Us $103 billion),Year-on-year growth of 9%.Among them,Air travel percentage is as high as 65%,Accounted for 19%.

  2012年中国在线旅游交易规模估测约为1592.7亿元人民币,较上年增长21.5%,增速为美国的2倍以上,在显示中国与美国市场尚存巨大差距的同时,也显示出中国市场强劲的增长势头与巨大的发展空间。

2012 Chinese online travel size estimate of about 159.27 billion yuan,Year-on-year growth of 21.5%,Growth of more than 2 times of the United States,On display there is huge gap between China and the United States market at the same time,Also shows China's strong growth and huge market space.

  劲旅网分析认为,从中、美两国在线旅游市场的结构上看,机票与酒店的占比基本相当,总份额在80%左右。在机票业上,由于目前中国电子客票已经普及,标准化程度最高,基本上和美国处于同一水平,在增速上也基本相近;在酒店业务上,由于中国庞大的单体酒店数量及分布在一二三四线城市,在线分销率的增长还有非常大的市场空间,预计未来3-5年仍然会有25-30%的增速;在线租车市场方面,两国差距巨大,中国在线租车市场起步较晚,目前正处培育期,未来2-3年此市场预计会呈现爆发式增长态势。此外在景点门票在线分销、火车票在线分销等领域的份额增长将是中国特色。

Rival network analysis,From it/The structure of the online travel market between the two countries,Airfare and hotel accounted for,Total share is about 80%.In the airline industry,Electronic ticket has been popular due to the current China,Standardisation is highest,Basically, and the United States at the same level,On the growth rate also basic similar;On the hotel business,Because China's large number of independent hotels, and distribution in the 1234 cities,Online distribution rate of growth has very big market space,In the next 3-5 years will still be 25-30% growth;Online car rental market,There are large gaps between the two countries,China's online car rental market started late,Currently incubation periods,Future 2-3 years the market is expected to show explosive growth trend.In addition in the attractions tickets online distribution/Train tickets online distribution will be share growth in the Chinese characteristic.



亲稳链接:链接亲民维稳,践行稳中求进!