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“五一”周边游出境游成热门 自驾游受追捧--亲民维稳网络舆情监测室
2013-05-11
同程网日前发布的《2013年“五一”旅游意愿调查报告》显示,今年“五一”假期消费者的出游意愿为72.6%。国内短途游、出境游成为热门之选,局部地区旅游市场受挫。
同程网日前发布的[In 2013,"The May Day"Willingness to travel survey]According to,This year"The May Day"Consumers' willingness to travel during the holidays at 72.6%.Domestic mini-vacations/Outbound tourism has become the popular choice,The local tourism market.
周边游 、 出境游市场火爆 周边游 / Outbound tourism market
为降低出游成本,促进旅游消费,国家发改委日前对全国1200余家景区下令“五一”降价通知。景区门票价格平均优惠幅度约20%,大大刺激了今年“五一”旅游市场。
为降低出游成本,Promote tourism consumption,The national development and reform commission has ordered more than 1200 scenic spots"The May Day"The price notification.Scenic spot ticket prices, on average, about 20% discount,Greatly stimulated this year"The May Day"The tourism market.
据了解,除了景区门票价格优惠,今年“五一”节,长线游的机票也只上涨了10%左右,而去年上涨了30%~40%。旅游景点的住宿今年也没有大幅度涨价,有些省市的酒店甚至主动调低房费来迎合消费者,这些都为“五一”旅游市场带来活力。
We have learned,In addition to the scenic spot ticket prices are favorable,This year"The May Day"section,Long swim ticket also rose by just 10%,And last year rose by 30% ~ 30%.Accommodation for tourist attractions and no price increases significantly this year,Some provinces and cities hotel even take the initiative to the lower rate to cater to consumers,All of these"The May Day"The tourism market.
但是,对于出游热情如此之高的消费者来说,由于“五一”假期只有短短三天,时间限制使周边短途旅游成了不少市民的选择。
但是,The enthusiasm for travel is so high for consumers,Due to the"The May Day"Only three days holiday,Time limits made short trips around the choice of many people.
以北京为例,据北京中国国际旅行社有限公司的客服人员介绍,该公司推出的“京郊游”旅游路线,出行范围是北京市及其周边省市,因出游时间短且价位低,符合大多数市民的个人需求,在境内旅游路线中热度甚高。
以北京为例,The Beijing China international travel service co., LTD. Of the personnel of the service,The company launched"Beijing suburbs swim"Travel route,Travel is the scope of Beijing and surrounding provinces and cities,Due to the short travel time and lower prices,Meet most of the citizens' personal needs,In the travel route in high heat.
“3+X”休假方式仍然是不少出游者的度假选择。不少市民以休年假或请假的方式再加周末,将五一假期增至一周左右,选择出境旅游。途牛旅游网监测数据显示,“五一”预定出游的游客中,选择出境的占到整体预定人数的7成左右。
"3 + X"Vacation mode is still a lot of much vacation choice.Many people add weekend in Hugh annual leave or leave,The May Day holiday to a week or so,Choose to travel.Way cattle travel network monitoring and data display,"The May Day"Booking travel of tourists,Choose exit accounted for the whole order number 7 into left and right sides.
同时有数据显示,今年“五一”出境游热度同比上涨两成,香港、曼谷、首尔、纽约、东京、新加坡、台北、伦敦、悉尼、洛杉矶等成为近期最热门的出境游目的地。
At the same time有数据According to,This year"The May Day"Outbound tourism heat rose twenty percent,In Hong Kong/Bangkok/Seoul/New York city/Tokyo/Singapore/Taipei/London/Sydney/洛杉矶, etc.成为近期最热门的出境游目的地.
中国山水旅行社的工作人员表示,报名出境旅游的人数在逐年上升,今年境外旅游与境内旅游的比例更是达到了1:1。
中国山水旅行社的工作人员表示,Sign up the number of outbound tourism rise year by year,This year the proportion of overseas tourism and domestic tourism is 1:1.
业内人士表示,“五一”期间,由于国内某些线路价格直追一些出境产品,导致相当一部分国内游客转向出境。
业内人士表示,"The May Day"During the period,Due to the domestic price of some lines catching up some products abroad,Lead to quite a number of domestic visitors to leave the country.
同时,有分析指出,英国、美国、澳大利亚、泰国、新西兰等多国旅游部门频出新政,通过简化签证流程、改进在华签证服务吸引更多的中国游客,也是今年出境游出现火爆的原因之一。
At the same time,Analysis pointed out that,The UK/The United States/Australia/Thailand/新西兰, etc.多国旅游部门频出新政,By simplifying visa procedures/Improvement in China visa services attract more Chinese tourists,One of the reasons is this year's outbound tourism in hot.
自驾游受追捧 Making a popular
与短途旅游和出境旅游相比,境内长途旅游显得有些落寞。 与短途旅游和出境旅游相比,Long distance travel within the territory of a bit lonely.
北京中国国际旅行社的工作人员表示,与去年同期相比,境内中长途旅游路线报名人数有所下滑,有不少团出现缺员现象。相对来说,云南、广西、海南的旅游市场较为火热,尤其是云南最受消费者欢迎。
北京中国国际旅行社的工作人员表示,Compared with the same period last year,In long-haul travel route turnout is declined,There are quite a few vacancies phenomenon occurring.relatively,yunnan/guangxi/Hainan's tourism market is more hot,Especially in yunnan is the most popular with consumers.
据了解,这与云南省日前发布“在法定假日和连休日全省游览参观点门票价格降低20%”的规定有关。而在中国山水旅行社的官网,针对昆明、大理、丽江等国内长途路线,公司通过大搞特价活动来吸引人气。
We have learned,This is the yunnan province to released"In legal holidays and even holiday province tour stops ticket price 20% lower"The provisions of the relevant.The scenery travel agency in China website,In view of kunming/Dali/丽江, etc.国内长途路线,The company through big on promotion activities to attract popularity.
在今年“五一”假前的预定期,不少旅行社均反映虽然个别旅游路线也出现爆满现象,但整体来看不如往年火爆。甘肃一旅行社负责人甚至表示报团出游人数下滑4成左右。业内人士分析,今年“五一”期间出游人数虽然增长空间不大,但也不会出现太大降幅。
在This year"The May Day"Before the scheduled period,Many travel agencies are reflected while individual tourist route is also full,But the whole year.Even said, head of the newspaper group in gansu a travel about four into decline.The personage inside course of study analysis,This year"The May Day"During travel number although little room for growth,But also won't appear too big decline.
在旅游高峰期,旅行社组团少则十几人,多则四五十人,游客之间很难协调统一,受限较多,且旅行社更多追求的是时间和效率,使不少游客无法玩得尽兴。同时,一些旅行社联合景区商家强制游客购物的负面消息也时有传出。在此背景下,自驾游以其自由化与个性化、灵活性与舒适性的特点逐渐成为一种出游新方式。
在旅游高峰期,Travel service group is more than a dozen people less,Number is 40 to 50 people,It is hard to reconcile between visitors,More limited,And the travel agency is more pursuit of time and efficiency,Make a lot of tourists cannot play fun.At the same time,Some travel agencies jointly scenic area businesses forced tourists shopping of negative news out occasionally.Against this background,Road trips with its liberalization and personalization/The characteristics of flexibility and comfort gradually become a new way of travel.
今年“五一”期间高速公路对小车(7座及7座以下)实行免费通行的政策更是助推了自驾游。在天际网发布的“五一出游,让谁欢喜让谁忧”调查活动中,针对“五一小长假出行方式”,57.1%的职业人士计划自助游。
This year"The May Day"During the highway to the car(7 a and 7 below)Implementing the policy of free access but also helped towns.In tianji"The May Day trip,Who let who joy sorrow"In the survey activities,According to"Five a small long holiday travel",57.1% of the professionals who plan to travel by myself.
业内人士估计,随着有车一族越来越多,自驾游将是以后省内游的趋势。
业内人士估计,With people having more and more,Road trip will be the trend later tour in the province.
局部地区旅游市场受挫 The local tourism market
虽然随着“五一”的来临,国内旅游市场进入旺季,但由于受禽流感疫情和四川地震的影响,局部地区短期内的旅游市场爆冷不可避免。四川省包括雅安碧峰峡景区、上里古镇在内的一些景区因为地震影响,“五一”小长假可能难以开门迎客。
虽然随着"The May Day"The advent of the,Domestic tourism market into the peak season,But due to the outbreak of bird flu and the impact of the earthquake in sichuan,Local tourism market shock is inevitable in a short time.Including bifengxia scenic area in sichuan province/On the town, some scenic spot because of the earthquake influence,"The May Day"Small long holiday can be difficult to open their doors.
一位旅行社负责人透露,最近华东五市旅游线路的报名情况不容乐观,四川线路也受到了一定的影响。据了解,全国各大旅行社均出现了此种情况。
一位旅行社负责人透露,Recently five east China city travel enrollment situation is not optimistic,Sichuan lines have also been a certain influence.We have learned,The major national travel agency all appeared the situation.
“旅游行业最大的系统性风险来自于各种天灾人祸。”国信证券分析师曾光表示,预计短期禽流感疫情和地震将对游客出行及旅游业造成一定影响,但若能在全年最旺季之前的5~6月份逐渐平息,则对全年影响相对有限。
"The travel industry's greatest systemic risk in all kinds of natural disasters."Zeng guang, an analyst with guosen securities, said,Expected short-term avian influenza outbreaks and earthquake will cause certain influence on tourists and tourism industry,But if you can before the year is the most busy season from may to June gradually died down,The relatively limited effect on throughout the year.
同时有业内人士分析指出,由于中央提倡节俭、限制公款消费之风持续劲吹,原来由单位组团出游的业务大幅削减。另外,今年入春后国际国内影响因素频发,外有半岛危机,内有禽流感、雅安地震,这些都对当前的旅游市场产生了影响,旅游行业快速发展势头预计短期被抑制。
At the same time有The personage inside course of study analysis指出,Due to the central advocate thrift/Limit consumption of the wind continued to blow,Original travel business slashed by unit group.In addition,International and domestic influence factors after frequent spring this year,Outside the peninsula crisis,There is bird flu/Ya 'an earthquake,All of these made an impact on the current tourism market,The travel industry rapid development momentum is expected to short-term are suppressed.
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7.0 -magnitude earthquake in ya 'an in sichuan province
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Woman bikini island
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Emergency trip how to deal with
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The Netherlands not only sex
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