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“亚洲最大游乐园”烂尾14年成“鬼城” 终被拆--亲稳网络舆情监测室
2013-05-22
“现实版的寂静岭”、“城堡废墟”、“鬼城”,这些耸人听闻的名号说的都是同一个地方——沃德兰游乐园。从京城出发前往八达岭,驱车行驶在京藏高速公路上,进入昌平地界后,游人都会看到高速路一侧,有一大片不寻常的建筑群。它就是规划中的“亚洲最大游乐园”。由于从未开业,“沃德兰游乐园”的名号,倒是鲜为人知。
"Reality version of the silent hill"/"Castle ruins"/"A ghost town",These sensational title said is the same place - ward amusement park.Starting from the capital to badaling,Driving on the beijing-tibet expressway,Enter the changping boundary,Visitors will see on the side of highway,A large area of unusual buildings.It is planned"Asia's largest amusement park".Because never opened,"Ward LAN amusement park"The name of,Is unknown.
十几年过去了,它一直静静地矗立在那里。近日,这片神秘的乐园被拆除。沃德兰来自于英文名wonderland的谐音,直译的意思为“仙境”,如今,仙境不复存在。当初为什么建它?又为什么废弃?沃德兰被拆除了,笼罩在它身上的面纱,也到了揭开的时候了。
More than ten years in the past,It has been standing there quietly.In recent days,This mysterious paradise was torn down.Ward from the English name wonderland of the harmonics,Literal translation means"wonderland",now,Wonderland gone.Why build it?Why waste?Ward was dismantled,The veil over it,Also to unravel.
在我国,第一个真正意义的大型主题公园是1989年开业的深圳锦绣中华微缩景区,开业一年就接待了超过300万的游客,1亿元的投资仅用一年的时间就全部收回。20世纪80年代至今,全国已累计开发主题公园式旅游点2500多个,投入资金达3000多亿元。在热闹的背后,也不乏沃德兰这样的案例。有旅游业内人士表示,许多地方把主题公园当成迅速致富的手段,项目缺乏个性,缺乏前期可行性研究,投资经营者往往忽略了这一点,高估客源流量及人均消费水平,在没有做好充分调查的情况下便盲目投资开发,最终因为客源不足等原因,导致公园在开园后不久因亏损而关闭。
In our country,The first truly large theme park to be opened in 1989 in shenzhen splendid China miniature scenic spot,Opening with more than 3 million visitors a year,100 million yuan investment in just a year's time will all back.The 1980 s,National development theme GongYuanShi has more than 2500 tourist spots,Invested capital is more than 3000 one hundred million yuan.In the behind,Also ward thering is no lack of such cases.Tourism industry insiders said,Many parts of the theme park as a means of getting rich quickly,Lack of personality,Lack of preliminary feasibility study,Investment managers tend to overlook this point,Overestimate the tourists flow rate and per capita consumption level,In the absence of full investigation and blind investment and development,Finally because of the lack of customers,Lead to park in the morning soon after closed because of the loss.
现 场 探 访 Now the field agents to visit
现场一片废墟 仅剩“火箭城堡” The ruins left"The rockets castle"
京藏高速昌平南口出口向北望,一座形似火箭发射塔的灰色城堡赫然矗立。这里原本曾规划亚洲最大的沃德兰游乐园,但因故停工,在荒废了十几年后,这座平静的童话城堡终于又迎来了“人气”。不过这一次它迎来的却是拆建工人。
Beijing nankou high-speed changping export to the north,A similar to the rocket's gray castle towers stood.Here originally planned, Asia's largest ward amusement park,But due to shutdown,In the abandoned more than a dozen years later,The peace was finally ushered in the fairy tale castle"sentiment".But this time it was dismantled building workers.
近日,记者探访拆除现场,在游乐场西南侧,原本蓝色尖顶、红色底座的一排圆锥形城堡建筑不见了,取而代之的是脚下的一片废墟,钢筋、水泥块交织在一起。虽然时至中午,拆除现场的工人们却没有停下手里的活,不远处5辆铲车、2辆吊车一起作业。从废墟向北望,一座形似火箭发射塔的灰色城堡孤零零地矗立在远端,在城堡和废墟之间则是一大片荒地。
In recent days,Reporters visited dismantled on site,Southwest in the playground,Originally the blue spires/Red base with a row of conical castle building is gone,Instead, at the foot of the ruins,Steel bar/Concrete are intertwined.While at noon,Demolition of the scene of the workers did not stop work,Not far from 5 forklift truck/2 crane operation together.From the ruins to the north,A shaped like a rocket towers of grey castle stands alone on the far side,Between the castles and ruins are a vast wasteland.
“这里原来就是未建好的工程,只有南门建了一排气派的城堡,里面都是荒地,在外面看着气派,进去里面什么也没有。”附近村民告诉记者。一位在附近工作了多年的市民告诉记者,多年前她第一次来到这里看到漂亮的建筑很兴奋,“就好像是童话世界里的小儿国,特意进去看了看,里面什么也没有,挺失望。”
"Here the original is not built project,Only south gate built a row of air castle,There is wasteland,On the outside looking at air,Inside there is nothing in it."Nearby villagers told reporters.A work around for many years the residents told reporters,She first came here many years ago was excited to see beautiful buildings,"Is like a fairy tale world of children,Specially took a look inside,There is nothing in it,Was disappointed."
附近村民说,这座曾经的大型游乐城自从停工后,就变成了摄影爱好者和探险者的乐园, “经常看到有年轻人拿着相机过来照相,这儿还很受老外喜欢,时不时会有外国朋友拿着相机来拍摄,还饶有兴趣地参观。”
Nearby villagers said,The former big YouLeCheng after shutdown,Becomes a photography enthusiasts and explorers of paradise, "Often see young people come with a camera taking pictures,Here also is popular with foreigners like it,From time to time there will be a foreign friend with a camera to film,Also is very interesting to visit."
村民提前“规划” 盖起三层小楼 The villagers in advance"planning" To build three storied
最近,这座荒废了十几年的城堡要变身“大型购物广场”的消息不胫而走,引起附近村民的注意。
recently,The castle to abandoned more than a decade"Large shopping plaza"The news spread,Attract the attention of nearby villagers.
在拆除现场西侧,一位村民正在盖楼,3层小楼即将完工,楼内除了自己的超大住宅外,还有20多间屋子准备对外出租。每间屋子约10多平方米,明厨明卫,屋内床、厨卫、洗浴等基本生活用品一应俱全,“初步打算租每月500元。这附近刚建了一所学校,以后这里还有购物中心,应该不愁租。”村民道出自己的盘算。
At the scene of the demolition of west side,A villager is building,3 f are almost completed,In the building in addition to their own large house,There are more than 20 rooms ready for external rental.Each room of about 10 square meters,Ming kitchen bright defending,The room bed/Hutch defends/The basic articles for daily use such as bathing,"A preliminary plan to rent 500 yuan a month.Just built a school near here,Since there are shopping centres,Should not worry about rent."Villagers say their own calculations.
附近还新开了一家小吃部,卖炒菜份饭,“听说工地快拆完了,6月就开始干活了,会进大批工人,我这个店就指望他们了。”老板说,要是以后购物中心建好了,再琢磨要不要转型。
Also opened a snack bar nearby,Selling cooking rice,"I heard that quick release site was finished,Began to work in June,Into a large number of workers,I just hope this store them."The boss said,If shopping center built in the future,Again thinking about want to transition.
“以前这边没有几个人来,倒是最近拆了人来得多了,估计有一些记者,还有一些摄影爱好者吧,都拿着相机来留影。”一位同在小吃部吃饭的村民拿出手机,向记者展示他之前拍的照片,照片上,一排蓝色尖顶的锥形城堡漂亮气派,而翻过几张“原貌”照片后,城堡被拆的现场则令人触目惊心,原本直立的城堡在挖土机的作业下“屈身”倒塌,“好好的城堡突然就轰然倒塌了,不管出于什么原因,都觉得很可惜。”村民感慨地说。
"Ago few people come here,Was recently torn down one more,Estimates that there are some reporters,There are some photography enthusiasts,All with a camera to take photos."Be a snack bar to eat villagers grab the phone,Before show his photos to the reporter,In the picture,A row of blue pointed conical castle beautiful style,And over a couple of"original"After the photo,The castle was apart of the scene is shocking,Originally vertical castle under the operation of excavator"Bow down"collapsed,"Good castle suddenly collapsed,For whatever reason,Think it's a pity."The villagers regrets ground say.
前 世 今 生 Before the present life
计划建亚洲最大游乐园 Plans to build Asia's largest amusement park
1994年,南口镇政府引入沃德兰项目,将陈庄、雪山、红泥沟等五个村的1000多亩土地租给华彬集团,由其投资创建沃德兰游乐园。根据当时的规划,这个占地123.04公顷的项目定位是“亚洲最大的游乐园”,曾被国家旅游局列为重点项目。按设计,游乐园里除了游乐设施外,还包括高级酒店、购物中心和美食街等,建成后的面积将超过东京的迪士尼乐园,成为亚洲第一大游乐园。
In 1994,,NaKouZhen government introduced ward project,Will Chen Zhuang/Snow mountain/Red mud ditch, five village more than 1000 mu of land leased to pine valley group,Create ward by its investment amusement park.According to the plan,The project covers an area of 123.04 hectares of positioning is"Asia's largest amusement park",Was listed as key projects by the national tourism administration.According to the design,Apart from the rides in the amusement park,Including hotels/Shopping center and a food court, etc,After the completion of more than the area of Tokyo Disneyland,Become the first big Asian amusement park.
然而,这幅画面就像一个美丽的肥皂泡,突然在某一天消失得无影无踪。停工是从1998年开始的,至于停工原因,传闻中有两个版本,一说是当年东南亚金融危机波及投资商,另一说是1998年南方洪涝灾害引发了关于林地保护问题的争论。当年,有关部门叫停了部分涉及林地征占的项目,而沃德兰游乐园的项目用地中由于有200多亩林地,因此受到了影响。2000年左右,由于开发商、当地政府和村民在土地价值评估和补偿上存在分歧,整个项目被搁置下来。有消息称,2008年奥运会期间,华彬集团决定要重新启动这个项目,却得知早在2005年,由于昌平新城的规划,沃德兰项目已经由2003年北京市政府批准的123.04公顷缩减为15公顷。
however,This picture is like a beautiful soap bubbles,One day suddenly disappeared without a trace.Work started in 1998,As for the shutdown reason,There are two versions in the rumours,One is the southeast Asia financial crisis spread to the investors,Another, southern floods in 1998 sparked debate about forest land protection problem.That year,Authorities closed part of the project involving woodland patients,The ward in the amusement park of the land because there are more than 200 mu of forest land,So affected.Around the year 2000,Due to the developer/The local government and the villagers are divided in land value evaluation and compensation,The project was shelved.A source says,During the 2008 Olympic Games,Pine valley group decided to restart the project,But know that as early as in 2005,Due to the planning of changping new city,Ward had been in 2003 by the Beijing municipal government project approval of 123.04 hectares of 15 hectares.
近年来,有关沃德兰游乐园项目要“重启”的传言一直不断。去年9月,沃德兰游乐园中的几处大型钢筋“骨架”开始拆除。
In recent years,The ward amusement park project"restart"Rumors have been constantly.In September of last year,Ward amusement park in several large steel"skeleton"Began dismantling.
在探险摄影圈声名鹊起 In the adventure photography circles to fame
尽管没能做成“亚洲最大的游乐园”,沃德兰却在探险圈子里占有一席之地,探险爱好者和摄影爱好者颇为心仪,前者将其奉为全球最美的20座废墟之一,后者则将其命名为“被埋葬在庄稼地里的童话”。
Although no can do"Asia's largest amusement park",Ward was place in adventure circles,Adventure enthusiasts and photography fans want,The former will be regarded as one of the world's most beautiful ruins of 20,The latter name it"Buried in the fields of a fairy tale".
童话风格明显的欧式城堡建筑、锈迹斑斑的钢架、高耸入云还裸露着金属顶架的尖塔,和周围成片的玉米地形成鲜明的对比,成为摄影爱好者眼中独特的“废墟风情”。据周边村民介绍,到这里来拍摄的人不少,有的是拍荒废了的建筑,也有来拍摄人像的。在网络上,经常有人发出“召集令”,他们更愿意把沃德兰之行称为一次“探险”。
Fairy tale style clear European castle building/Rusty steel frame/Towering minaret still bare metal roof frame,And the surrounding of corn form bright contrast,Become the unique photography enthusiasts"Amorous feelings of the ruins".According to the surrounding villagers,People come here to shoot a lot,Have a plenty of abandoned buildings,Also have to portrait.On the Internet,People often send out"call-up",They prefer to call ward orchid trip once a year"adventure".
原址将建大型购物中心 The site will be built large shopping centers
今年1月,昌平区举行第四届人民代表大会第三次会议。在会后举行的新闻发布会上,昌平区政府宣布将在昌平西部建三大旅游、商业项目,其中已经停滞15年的“亚洲最大的游乐园”沃德兰游乐园废墟将规划建设一个占地8.5万平方米的长城国际名品购物中心。据介绍,占地8.5万平方米的长城国际名品购物中心包括大型综合名品购物中心、休闲广场、娱乐中心、航空旅游俱乐部等,部分设施预计在今年底即可投入使用。
In January of this year,Changping district at the fourth session of the third meeting of the people's congress.At a news conference after the meeting,Changping district government announced plans to build three tourism in changping in western/Commercial projects,Which has been stagnant for 15 years"Asia's largest amusement park"Ward orchid ruins park planning and construction to an international famous brand shopping center covers an area of 85000 square meters of the Great Wall.According to introducing,Covers an area of 85000 square meters of the Great Wall international brand shopping center including large-scale integrated famous brand shopping center/Leisure square/The recreation center/Air travel club, etc,Part of the facility is expected by the end of the year can be put into use.
在“长城国际名品购物中心”西南部,昌平区旅游委还将配建5.5万平方米的“华彬和平宫项目”,建成后将与法国凡尔赛宫、国家大剧院等国内外顶级文化院所一起每年举办国际文化、艺术活动50次,各类演出30场。此外,在“长城国际名品购物中心”东部,将建设总面积22.8万平方米的“北京奥莱欢乐城”,包括建设奥特莱斯商业城、高科技室内游乐园及五星级温泉度假酒店。至于这三大项目中是否还有可能重新建设一个游乐园项目,目前还没有定论。
In the"The Great Wall international brand shopping center"In the southwest,Changping district LvYouWei will PeiJian 55000 square meters"Pine valley HePingGong project",After the completion of will and Versailles in France/National centre for the performing arts, such as top cultural institutes at home and abroad each year international culture together/Art activities 50 times,All kinds of 30 performances.In addition,In the"The Great Wall international brand shopping center"In the eastern,Will build a total area of 228000 square meters"Beijing ole city of joy",Including the outlet shopping/High-tech indoor amusement park and a five-star resort hotel and spa.As for the three projects are likely to build a theme park project,At present has not yet been determined.
念 念 不 忘 Read read does not forget
“那个今生都不会兑现的承诺” "That this life will not keep promise"
搜索关于沃德兰游乐园的资料,很容易就会被链接进入一个名为“南口记忆”的论坛。21岁的“流棯”(网名)就是这个论坛的小编。这个女孩家在昌平城关,从她家去往家住南口镇的姥姥家,沃德兰游乐园是必经之路。
Search information about ward LAN amusement park,It would be easy to be linked into a named"Living memory"In the BBS.21,"Flow Shen"(Net name)Is the small make up this BBS.The girl's home in changping city,From her home to live NaKouZhen maternal grandmother's house,Ward amusement park is the only way.
“说起它,是上小学时妈妈带着去姥姥家的路上,妈妈说,这里将有一个全亚洲最大的游乐园,比九龙(游乐园)大很多,和九龙一样好玩,却又完全不一样。” “流棯”说,她已经记不清那些美好的描述,“只是记得自己把见过的、听过的最最好玩的儿童城全部拼在一起。记得当时双眼紧紧盯着城堡刚刚建好的底座,将整张脸贴在公交车的车窗上时,车窗的温度那么冰凉,却舍不得把脸移开,最后挨了妈妈一通说。”
"Talk about it,Mother was in grade school on the way to grandma's house,Mother said that,There will be a whole, Asia's largest amusement park,Than in Kowloon(Amusement park)A lot more,As fun and Kowloon,But not the same." "Flow Shen"said,She has already can't remember the good description,"Just remember seen themselves/Heard the most fun city children all together.Remember the eyes tightly stare at a castle just to build a good base,Will stick on the bus through the window of the whole face,The temperature of the car window so cold,Is loathe to give up her face,Finally got my mother a call said."
“流棯”上了高中以后,九龙游乐园关闭了,而沃德兰游乐园则更加让她向往,“我坐在公交车最靠前的位置上,蓦然抬头,看见半个红日隐在那个过街天桥式的城堡身后,投出的城堡的影子在身前,日光给城堡鎏了一层金边儿,给人以城堡终于建设完成的幻觉,像是童话中的世界。”
"Flow Shen"After high school,Kowloon park is closed,The ward amusement park is more let her yearning,"I sat on the bus in the top position,Suddenly looked up to,See half a red sun hidden behind the overpasses the castle,Cast a shadow in front of the castle,Sun coppering.as for castle with a layer of gold,Give a person with castle finally complete illusion,Like a fairy tale in the world."
现在,流棯已经上了大学。有一天,她突然发现,沃德兰的照片在社交网络上被疯转,起名为“被埋葬在庄稼地里的童话”,“就算是废墟,它依旧那么美,让那么多人惊叹,让那么多人着迷。” “流棯”说,她并没有跟着转发,只是每一次有人分享,都会把相册从头到尾看一遍,“默默地对自己说,有一天我也会拿着我的小相机,拍一组属于我自己的沃德兰,为了那个夭折的梦想,那个今生都不会兑现的承诺。”
now,Flow Shen already went to college.One day,She suddenly realized that,Ward orchid pictures on social networks is crazy,The name for"Buried in the fields of a fairy tale","Even the ruins,It is still so beautiful,Let so many people,Fascinate so many people." "Flow Shen"said,She didn't follow forward,Is every time somebody to share,Will see photo album from the beginning to the end again,"Quietly said to myself,One day I will take my little camera,Take a set of belong to my own ward,Died for that dream,That this life will not keep promise."
然而,她还没有来得及去一次沃德兰,就眼睁睁地看着它消失了。“不,我连眼睁睁看着它消失的机会都没有,只是在百公里外、在网络上每天刷着沃德兰的照片,看着它拆除的进度,对着电脑告别,无奈地说,对不起,我回不去。其实我知道,我总是有办法回去的,只是,我没有。”
however,She hasn't had time to go to the ward,I watched it disappear."Don't,I have no chance to watch it disappear,Only in the hundreds of kilometres away/On the Internet every day to brush the ward LAN's photo,Look at it the progress of the demolition,Say goodbye to the computer,Helplessly say,I'm sorry,I don't go back.In fact, I know,I always got to go back,just,I don't have."
流棯讲述这些话时很平静,但平静的背后有一股感人的力量,“每个人心里都对沃德兰有一份属于自己的记忆,就像每个人手中都握着拼图的一块,只要拿出来分享,我们就能拥有一个完整的童话城堡,这个城堡就放在这个平台上、在我们心里,一辈子再也不会拆除。”
Flow Shen was telling these things calmly,But still there is a moving force behind,"Everyone to ward the in the mind have a belong to his memory,Like everyone hands holding a piece of puzzle,As long as you share,We can have a complete a fairy tale castle,The castle is on the platform/In our hearts,All my life never removed."
探 讨 反 思 Agent for the thought
三大软肋造就“城堡废墟” Three big soft ribs"Castle ruins"
荒废了十四年终被拆除,沃德兰离去的背影让人唏嘘不已。在著名旅游社会学者、中国社科院旅游研究中心特约研究员刘思敏博士看来,沃德兰现象应该从三个方面进行反思。
Abandoned 14 year-end was torn down,Ward off of the back from crying.In the society/Chinese academy of social sciences tourism research center special researcher Dr LiuSiMin appears,Ward should orchid phenomenon from three aspects.
首先是投资方背景。刘思敏表示,主题公园专业性强,投资巨大,对主题创意的要求比较高,需要有专业的团队去运作。而沃德兰的投资方华彬集团本身不是做旅游出身,也没有借助专业的管理品牌。
First is the investor background.LiuSiMin said,Specialized theme park,Invest huge,Idea of the subject matter of the request is quite high,Need a professional team to operation.The ward at the pine valley investment group itself is not do tourist origins,Nor with the help of a professional brand management.
其次是选址。刘思敏认为,沃德兰游乐园建在北京通往八达岭的必经之路京藏高速旁边,很显然是想截流去往八达岭的大量游客。“这是混淆了两种游客的性质。”刘思敏告诉记者,去往八达岭的绝大部分是“到此一游”型的观光游客,其中旅行社团队占比很大,而对于日程安排紧张的团队游来说,即使去了游乐园很可能也只是参观一下,对于这部分人来说,可能会认为门票价格太高。“在主题公园,起码两个小时以上的娱乐才有意义,而旅行社在一个景点也就停留四十分钟,无法体现主题乐园的参与性和体验性。”刘思敏认为,沃德兰游乐园的选择有点想当然的成分,产品的形态和游客的消费需求不吻合,无法起到分流的作用,“看上去交通位置很好,但实际对接不上这部分客源。”
Followed by the site.LiuSiMin think,Ward amusement park built to badaling in Beijing of the path beside the beijing-tibet expressway,Is obviously want to retain a large number of visitors to the badaling."This is the nature of the confusion of two kinds of visitors."LiuSiMin told reporters,For the most part to the badaling is"Going on it"Type of tourists,Than one travel agency team was very large,For the swim team for tight schedule,Even went to the amusement park is likely to be just a visit,For this part of the people,Might think that ticket prices are too high."In the theme park,At least two hours of entertainment to be meaningful,The travel agency in a scenic spot is for forty minutes,Can't reflect participation and experiential theme park."LiuSiMin think,Ward amusement park of the choice a little take it for granted,Morphology of the product and tourist consumption demand do not match,Cannot have the effect of shunt,"Look the traffic location is very good,But don't butt in this part of the customers."
另一类游客是休闲度假型,特点是反复性消费,这类游客主要来自本地市场。“这样的人可能会每个周末、每个月都去一趟,他们希望花在路上的时间和费用少一点,”刘思敏分析说,如果去程需要一个半小时,往返就是三个小时,会严重影响本地游客前往的热情,“以沃德兰所处的位置来说,开车和打车成本都比较高,最好是建在有公共交通的地方,开车去距离也不太远。”
Another type of leisure tourists are vacationing industry,Characterized by repetitive consumption,This kind of tourists come mainly from the local market."Such people may every weekend/Take a trip every month,They want to spend time on the way and cost less,"LiuSiMin analysis said,If you need one and a half hours to go,Round trip is three hours,Will seriously affect the enthusiasm of the local visitors,"In ward LAN's position,Driving a taxi and costs are relatively high,Had better be built where there is public transportation,Driving to distance is not far."
再次是时机。不可否认,沃德兰乐园没有赶上好时候,休闲度假旅游是最近十年才开始快速发展的,而在沃德兰开始建设的上世纪九十年代,还是观光旅游的时代。虽然现在两类旅游方式发展并驾齐驱,但观光旅游仍然是主体,只不过休闲度假旅游所占的比重越来越大而已。刘思敏表示,沃德兰开始建设的时候,国内旅游还处于起步阶段,而且是以观光旅游为主,“所以项目有点超前。”
Is the time again.There is no denying that,Ward paradise missed a good time,Leisure tourism is started in the past ten years of rapid development,In the ward began construction of the 1990 s,Or tourism era.Although now two kinds of tourism to develop neck and neck,But tourism is still the main body,Only the proportion of leisure tourism is more and more big.LiuSiMin said,Ward started construction,Domestic tourism is still in its infancy,And based on tourism is given priority to,"So the project is a little bit ahead."
刘思敏告诉记者,这种情况在国内并不鲜见。曾经有一段时间,全国各地出现了成百上千个西游记宫,很快便门庭冷落,闭门度日。他认为,像沃德兰游乐园和后来的欢乐谷这种以参与性、体验性为主要特征的休闲、度假型主题公园,可复制性很强,必然强调消费的重复性,注重游客的回头率,因此,它们的客源必然是区域性的,必须考虑在一定的半径(不能太大)之内,能够产生相应足够的消费需求,而对此具有最大约束力的因素不是单纯的人口数量(例如1200万人口),而是以这个主题公园为中心的这个地区的社会、经济发展水平,也就是这些人口对这种主题公园产品(也称主题乐园)的认可度以及消费能力。
LiuSiMin told reporters,This situation is not uncommon in China.Once upon a time,Appeared across the country hundreds of thousands of journey to the palace,Soon the staffer,Behind closed doors to live.He thinks that,As ward happy valley amusement park and later in the participation/Experience is a prominent feature of leisure/Vacationing industry theme park,Replication is very strong,Must emphasize consumption repeatability,Pay more attention to tourists turn heads,so,Their customers must be regional,Must be considered in a certain radius(Not too big)Within the,Can produce corresponding enough consumer demand,And this is biggest binding factor is not a simple population(Such as population of 12 million),But in the theme park as the center of the society in this region/Level of economic development,Is the population of the theme park(Also known as the theme park)Recognition and consumption capacity.
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