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福建入境游红火 台胞市场规模持续扩大--亲民维稳网络舆情监测室
2012-07-26
福建省旅游局披露上半年福建旅游市场状况提及“入境旅游市场”时,用“市场持续增长”、“外汇收入增长强劲”来表述。统计数字表明,外汇收入的增幅高过了接待人数增幅。
Fujian tourism administration in the first half of fujian tourism market conditions disclosure mentioned“Entry tourism market”when,with“Market continues to grow”、“Foreign exchange income growth is strong”To describe。Statistics show that,The growth of foreign exchange income above the reception increase in the number。
福建入境游市场红火背后,显现台胞市场规模持续扩大、外国人入境市场增幅明显及港澳市场运行平稳等三大特征。
Fujian inbound market behind the red,Continue to expand the size of the market and Taiwan compatriots appeared、The market for entry dramatic rise and Hong Kong and Macao market stable operation, the three big features。
其间,台胞市场的扩容分外惹眼。上半年,福建累计接待台胞71.09万人次,同比增长19.2%;第二季度累计接待台胞40.15万人次,比第一季度环比增长29.8%,走势看强。
meanwhile,The Taiwan compatriots market expansion particularly eye-catching。In the first half,Fujian and Taiwan compatriots has received 710900 passengers,Year-on-year growth of 19.2%;The second quarter Taiwan compatriots has received 401500 visitors,In the first quarter of 29.8% month-on-month growth than,Observing the strong。
分析指,福建是大陆往返台湾交通方式最多、航班最密、航线最灵活的省份,亦是两岸间会议会展活动举办频繁的省份。海峡论坛、旅博会以及文博会、艺博会、石博会等两岸文化交流品牌在此间的举行,尤其起到文化对接带动旅游市场的效应。
Analysis refers to,Fujian and Taiwan is mainland transportation means most、Flight the most densely、Of course the most flexible provinces,Also is between two sides meeting held the exhibition activity frequently provinces。Strait BBS、A fair and superiority、Art fair、Stone fair on both sides such as cultural exchange in the brand held here,Especially act as cultural tourism market driven docking effect。
福建省旅游局对下半年台胞市场延续好势头表示了信心。据称,两岸旅游协会签署《闽台推进乡村旅游交流合作协议》,福州居民赴台“个人游”在年内的启动等有利因素,将使得闽台乡村旅游合作更加活跃,台胞入境市场亦可望继续扩大。
In the second half and Taiwan compatriots market in fujian province tourism administration continued good is confident that momentum。allegedly,Tourism association signed on both sides《Fujian and Taiwan promote rural tourism exchange cooperation agreement》,Fuzhou residents to Taiwan“Individual visit”In the years of the start of the favorable factors,Fujian and Taiwan will make the rural tourism cooperation to be more active,And Taiwan compatriots entry market were also expected to continue to expand。
外国人入境市场增幅明显亦被福建业界认为是“境外一些地区局势动荡、人民币升值提高入境旅游成本等不利因素”下的突破。
For entry to increase market was also obvious fujian industry think that is“Some areas outside the situation is volatile、The appreciation of the renminbi improve the entry tourism cost factors”Next breakthrough。
上半年,福建接待外国人79.17万人次,同比增长20.6%,占入境游客总量的38.3%。美洲市场5月份起实现恢复性增长,增幅2.9%;亚洲市场所占份额不断扩大,占外国人游客总量比重为55.0%;非洲、大洋洲及欧洲等均见强势增幅。
In the first half,Fujian reception of foreigners 791700 passengers,Year-on-year growth of 20.6%,Accounting for 38.3% of total tourist arrivals。The American market starting in May to accomplish restorative growth,2.9%;The Asian market share expands unceasingly,The total amount of foreigners tourists for 55.0%;Africa、Oceania and Europe are seen strong growth。
数据表明,位居福建前十位的外国人客源国依次是:美国、日本、马来西亚、新加坡、韩国、印尼、英国、澳大利亚、菲律宾、德国。其中,来自美国的客源达17.45万人次,日本的客源达13.34万人次;而欧洲各国中,英国居于首位,达2.17万人次。
Data show that,In fujian's top ten foreigners in turn is the number:The United States、Japan、Malaysia、Singapore、South Korea、Indonesia、British、Australia、The Philippines、Germany。Among them,The tourists from the United States to 174500 people,Japanese tourists to 133400 people;And in European countries,England play the,Up to 21700 people。
闽港澳三地人缘亲、地缘近,港澳市场运行平稳亦助势福建入境游市场繁荣。据统计,上半年,福建累计接待港澳同胞56.28万人次,同比增长6.5%。
Fujian three hong popularity pro、Geopolitical nearly,Hong Kong and Macao market stable operation also help potential fujian inbound market prosperity。According to the statistics,In the first half,Fujian has received 562800 visitors to Hong Kong and Macao compatriots,Year-on-year growth of 6.5%。
分析指,近来,闽港澳三地在经贸、文化交流举动频频,中共福建省委书记孙春兰、福建省长苏树林相继率团出访港澳地区,福建亦举办“活力澳门推广周”等活动,对三地间旅游交流起到积极推动作用。
Analysis refers to,recent,Hong Kong and Macao in fujian three economic and trade、Cultural exchange act frequently,Fujian provincial party committee secretary of the communist party of China SunChunLan、Fujian governor SuShuLin successively delegation of the regions of Hong Kong and Macao trip,Fujian also held“Vitality macau promotion weeks”Activities such as the,Tourism exchange between the three places to play a positive role。
下半年旅游消费热点较多,入境游走势被看好。此间旅游界人士亦表示,此外每年7-10月是传统旅游旺季,游客出游刚性需求较强,均为福建入境游市场向好发展铺底。
The second half of tourism consumption hotspot more,Inbound trend is valued。People also said tourism industry here,In addition every year 7-October is the traditional tourist season,Tourists travel demand strong rigidity,Fujian inbound market are undermined the development。
福建入境游下半年还将显现新亮点。福建省旅游局特别指出,福建与十几家境内外航空公司签订百架包机游福建协议,福建旅游局与澳大利亚旅游部门联合举办中澳国际旅游小姐大赛等,所起到的宣传促销积累作用将逐步显现,下半年福建接待欧洲、大洋洲等市场的游客量有望实现较快增长。
Fujian inbound second half will also revealed the new luminescent spot。Fujian tourism administration special said,Fujian and more than ten family inside and outside the airlines signed the chartered plane YouFuJian agreement,Fujian tourism bureau with the Australian tourism departments jointly held in Australia miss tourism international competition,As the promotion effect will gradually accumulated appeared,The second half of fujian reception Europe、Oceania in markets such as tourist visitors to realize a fast growth。
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