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携程旅游发布2012暑期海岛游人气排行榜--亲稳网络舆情监控室
2012-08-24

  暑期接近尾声,携程旅游近日发布了2012年“暑期海岛游人气排行榜”,公布了人气最高、涨幅最大、跌幅最大、人均费用最高的海岛,揭示了今年海岛游的最新趋势。其中菲律宾海岛跌幅最大,海南岛最热门,夏威夷费用最高。

Near the end of the summer,Ctrip tourism recently released in 2012“Summer island visitors gas list”,Announced the highest popularity、Largest increase、Biggest drop、The average cost of the highest island,Reveals the latest trends of this island tour。The Philippine islands of the largest decline,Hainan island is the most popular,Hawaii highest cost。

  海岛是中国游客最为热衷的度假目的地,也是暑期出游的一大主力,特别受家庭、情侣群体欢迎。根据携程旅游的统计,一些热门海岛目的地,仅7、8月,就有高达数万人参加携程团队游、自由行出游。在暑期报名出国旅游的游客中,海岛游人数的比例超过40%。今年暑期海岛游的格局也有很大变化,菲律宾海岛暂停,冲绳、夏威夷、毛里求斯、苏梅岛等相对新兴的海岛人气大涨。很多游客会专程用一周以上时间去夏威夷等海岛度假。

Island is Chinese tourists the most favorite holiday destination,Summer is also one of the main travel,Special by family、Couple groups welcome。According to the statistics of ctrip tourism,Some popular destination island,Just seven、August,There is as much as tens of thousands of people attend electronic swim team、Freedom ride travel。In the summer travel abroad to tourists,The proportion of the island swims the number more than 40%。This summer island swims the pattern also to have the very big change,The Philippines island pause,Okinawa、Hawaii、Mauritius、Such as koh samui relatively new island of popularity。Many visitors will be coming with more than one week time to go to Hawaii, island resort。

  携程旅游业务部常务副总经理何勇表示,为了满足国内游客的需求,携程旅游推出“一站式海岛服务”:一是海岛数量丰富,涵盖20多个全球知名海岛目的地;二是产品形态丰富,团队游、自由行、私家团、半自助游齐备;三是地面服务丰富,提供携程24小时中文热线、当地穿梭巴士、机场柜台等独家服务,接送机、一日游、租车、SPA等可网上预订;四是提供完善的旅游保障,在政治变动、重大自然灾害、突发事件等情况下,保障游客安全和权益。

Ctrip tourism department executive vice general manager HeYong said,In order to meet the demand of domestic tourists,Ctrip travel out of“One-stop service island”:One is the number of rich island,Covers more than 20 global famous island destination;The second is rich in product form,Swim team、Freedom ride、Private group、Half self-help ready;3 it is the ground service rich,Ctrip 24 hours to provide Chinese hotline、The local shuttle bus、The airport counter exclusive service etc,Shuttle machine、One-day tour of、Car rental、SPA can Internet booking;Four is to provide perfect tourism security,In the political change、Major natural disasters、Emergencies and other cases,Ensure safety and rights and tourists。

  

暑期十大最受中国游客欢迎海岛 The most popular summer ten Chinese visitors welcome island

  根据游客量,今年暑期十大最受中国游客欢迎的海岛是:海南岛、普吉岛、巴厘岛、冲绳、济州岛、马尔代夫、沙巴、夏威夷、塞班岛、苏梅岛。

According to a much-needed boost,This summer the ten most by Chinese visitors welcome island is:Hainan island、Island of phuket、Bali、Okinawa、jeju、maldives、sabah、Hawaii、saipan、Koh samui。

  携程旅游专家分析,今年春节三亚“宰客门”事件导致海南旅游人气大跌,但海南具有国内独一无二的海岛旅游资源、度假条件,为了恢复市场,当地今年大力整顿了旅游市场,打击违规旅行社和损害游客的商家,同时酒店等旅游业界采取低价策略,因此带动了旅游人气,在海岛游中游客量遥遥领先。从携程的统计看,暑期选择“三亚五星自由行”产品的人数,就达到3万人次。

Ctrip tourism expert analysis,This year the Spring Festival sanya“Rip off the door”Events which hainan tourism popularity crash,But hainan has the domestic unique island tourist resource、Holiday conditions,In order to restore market,This year local to rectify the tourist market,Against illegal travel agency and damage the merchants of tourists,At the same time, the hotel and tourism industry to take low price strategy,Therefore drive the tourism popularity,In the island in the swim far ahead a much-needed boost。From the statistics of ctrip look,Summer choice“Sanya five-star freedom ride”The number of products,About 30000 passengers。

  泰国普吉岛以绝对优势成为人气最高的出境海岛目的地。中国游客喜欢去普吉岛旅游的主要原因是出行便利和性价比高。距离相对近,签证便利,航线较丰富,当地旅游资源丰富、服务业发达且性价比高。

Phuket, Thailand with absolute advantage become the most popular destination leave the island。Chinese tourists like to go to phuket island tourism is the main reason of the travel convenient and cost-effective。Distance relative nearly,Visa convenience,Route rich,The local tourism resources are rich、Services developed and cost-effective。

  受黄岩岛事件影响,中国赴菲律宾旅游暂停,暑期旺季也没有恢复,成为人气降幅最大的目的地。据携程旅游统计,去年暑期名列人气排行第7名的长滩岛,今年完全跌出排行榜。不少游客转而选择其他目的地,带动其他海岛线路升温。

By HuangYanDao event influence,China to the Philippines tourism pause,Summer season no recovery,Become the largest destination by popularity。According to electronic tourism statistics,Last summer was the seventh popularity ranking of boracay,Complete this year dropped out of the list。Many visitors to choose other destination,Drive the other island line heating。

  冲绳成为今年海岛游的最大黑马,人气排名由去年的第9名飙升到第4名。暑期携程组织了超过5000名国内游客赴冲绳旅游,是去年的10倍。游客大增主要归功于“首到冲绳可享受三年多次签证”的政策,以及中国多个城市新增了至冲绳的航班。

Okinawa islands you become this year the biggest dark horse,By last year's popularity ranked ninth soared to fourth。Summer ctrip organized more than 5000 domestic tourists travel to Okinawa,Is 10 times last year。Tourists mainly attributed to soar“First to Okinawa can enjoy 3 years many visa”policy,And Chinese cities to new Okinawa flight。

  暑期马尔代夫旅游也从年初政局变动的影响中迅速恢复,大量游客预订自由行产品出游,人气排名第6位。

Summer the maldives tourism also from the beginning of the affection of the change of political situation quickly recover,A large number of tourists booking freedom ride travel products,Ranking n0.6 popularity。

 

 海岛游费用排名:夏威夷列第一 海南三亚最低 Island swims the cost rankings:Hawaii listed first hainan sanya minimum

  根据人均旅游费用从高到低的十大热门海岛是:夏威夷、毛里求斯、马尔代夫、塞班岛、巴厘岛、冲绳、沙巴、普吉岛、济州岛、海南岛。塞舌尔、大溪地等高端海岛也开始有中国旅游者选择,但极为小众人数还不成规模。

According to the per capita travel expenses from high to low ten big popular island is:Hawaii、Mauritius、maldives、saipan、Bali、Okinawa、sabah、Island of phuket、jeju、Hainan island。The seychelles、Tahiti and other high-end island also started to have Chinese tourists choose,But very little all the toll was no scale。

  携程旅游专家分析,海岛游费用高低,大体上与出游距离远近一致,但也根据当地物价水平、海岛属性、旅游者出发城市、个人喜好而变化。

Ctrip tourism expert analysis,Island swims the high and low cost,In general and travel distance consistent,But according to local price level、Island attribute、Tourists start city、Individual be fond of and change。

  夏威夷取得中国游客海岛游费用之冠,暑期人均旅游费用达18000元,预订的产品从7000多元到30000多元等。从停留时间来看也是最多的,9日游最受欢迎。

Hawaii has Chinese tourists island swims the expenses of the crown,Summer tour cost per capita amounted to $18000,Reservation of the products from 7000 yuan to 30000 yuan, etc。From the stay time to see is the most,9, the most popular swim。

  毛里求斯是海岛新贵,人均旅游费用约15000元排名第二。有免签的便利,上海、香港等地开通直航,毛里求斯特别受夫妻、情侣欢迎。马尔代夫排名第三,人均旅游费用约12000元。为了恢复旅游人气,今年旅游业界纷纷推出优惠活动。济州岛由于出游便利,是中国游客最青睐的海岛之一,旅游费用则相对较低,暑期人均旅游费用只有4000多元。

Mauritius is island priority,The tour cost about $15000 per capita ranked second。Have dropped convenience,Shanghai、Hong Kong opened direct,Mauritius special be husband and wife、Couple welcome。The maldives ranked third,Per capita travel costs about 12000 yuan。In order to restore tourism popularity,Travel industry this year have launched favourable activity。Jeju due to the convenient travel,Is the most popular Chinese tourists one of the island,The tour cost is relatively low,Summer travel expenses only 4000 yuan per capita。

  海南则成为费用最低的热门海岛,为了恢复受春节三亚“宰客门”影响的市场人气,旅游业界采取低价策略,酒店价格保持淡季水平,携程自由行立减幅度最高达1200元,使得三亚成为今年最实惠的旅游目的地,暑期国内游客出行一次人均费用3000多元,而且可以住五星级豪华酒店。

Hainan is a cost minimum hot island,In order to restore the Spring Festival by sanya“Rip off the door”Influence of the market popularity,Travel industry to take low price strategy,Hotel prices remain low season level,Elite traveller made reduced amplitude top up to 1200 yuan,Make sanya become this year the most affordable tourist destination,Summer domestic tourists travel a per capita cost 3000 yuan,And can live five-star luxury hotel。



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