参团旅游和购物“有你无我”？ CanTuan travel and shopping"Have you no I"?

　　旅游法草案中规定，旅行社不得以低于成本的价格招徕、组织、接待旅游者；旅行社组织、接待团队旅游不得指定购物场所，不得强迫或者变相强迫购物，不得安排任何形式的另行付费旅游项目。

Supply the draft regulations,Travel agency may attract the price lower than the cost/organization/Receive tourists;Travel agency/Reception team tourism shall not designate any shopping place,May not compel or in a disguised manner compel shopping,Must not arrange any form of further pay tourism projects.

　　“大学时参加了一个"江南水乡游"的团，逛乌镇的时间总共还不到4个小时，一来一回两次购物就耽误了5个小时。虽然团费只要几十元，但这一趟既累又没看到什么东西，还不如不去。”上海财经大学学生李翔宇对这次“平价一日游”记忆犹新，对取消“零负团费”和“强迫消费”也非常支持。

"College joined a"Jiangnan water swim"group,Around the time of wuzhen no more than 4 hours,Way once two shopping will hold up for five hours.Although membership fee as long as a few yuan,But this time already tired and didn't see what things,Than not to."Shanghai university of finance and economics LiXiangYu students for this"One-day tour of parity"fresh,To cancel"Zero negative membership fee"and"Forced consumption"Also very support.

　　但也有消费者疑惑，这是不是意味着以后参团旅游不能同时消费？

But there are consumers doubt,Does this mean that later CanTuan tourism cannot at the same time consumption?

　　“去年参团去法国，虽然行程上并没安排红磨坊，但同行的团员一时兴起，主动要求进去看表演，导游也帮我们调整了行程。虽然额外交了钱，但表演实在太精彩了，这次冲动消费很值得。”从事金融工作的徐静有些疑问，外出旅游难免冲动，不购物给家人朋友带特产也说不过去，难道以后参团旅游就不能同时购物了？

"CanTuan went to France last year,Though the journey and didn't arrange moulin rouge,But fellow member whim,Active request in the show,Guide and help us adjusted the stroke.Although the forehead foreign money,But the performance is wonderful,The impulse consumption is worth."In the financial work XuJing some doubt,Traveling is impulse,Don't shopping to family and friends with specialty also said not the past,Don't CanTuan after tourism cannot at the same time the shopping?

　　华东师范大学旅游管理系教授楼嘉军认为，旅游法草案还在审议中，尘埃落定还需一定时间。“目前关于"零负团费"和"强制购物"的规定只是原则性的，而旅游是有多方利益博弈且过程不可控系数较大的经济活动，怎么操作还要看细则和解释的情况。”

East China normal university department of tourist management professor LouJiaJun think,Supply the draft on the carpet,The dust settled still need a certain time."At present about"Zero negative membership fee"and"Forced shopping"The principle of the provisions of the just,Tourism is a multi-stakeholder game and process uncontrollable coefficient larger economic activity,How to operate and see rules and explain."

　　上海财经大学旅游管理系教授何建民也认为，不管颁布的旅游法将如何规定细节，宗旨都将是让旅游活动参与各方，如游客、导游、旅行社及涉及商场、酒店等的合法利益得到保护，其中保护处于弱势的游客利益一定是“首要关键词”。

Shanghai university of finance and economics professor tourism management HeJianMin also think,No matter how will supply provisions promulgated by the details,Aim will be to the parties to participate in tourism activities,If visitors/guide/Travel agencies and involved in market/The hotel and the legitimate interests of the protected,The protection of the weak tourists interests must be"Primary keywords".

“零负团费”为何成为各方“敏感词”？ "Zero negative membership fee"Why become parties"Sensitive word"?

　　上海大学旅游规划与发展研究中心主任陈建勤指出，随着居民收入水平提高，游客需求也表现出更多层次的特点。比如，一些游客喜欢经济实惠的游山玩水，认为只需支付门票、住宿、交通费用的“基本团”是最合适的；但也有一些游客喜欢体验风土人情、休闲逛街，尤其是一些出国线路，不少游客希望买到便宜的免税产品或仅限量版商品，“休闲豪华团”就比较合适。

Shanghai university tourism planning and development research center director ChenJianQin pointed out,With the income level of resident improve,Tourists demand also showed more levels of characteristics.For example,Some tourists like economical make a sightseeing tour,Think only pay for tickets/accommodation/Traffic cost"Basic group"Is the most suitable;But there are also some tourists like to experience the local conditions and customs/Leisure shopping,Especially some go abroad line,Many tourists want to buy cheap duty-free goods or goods only limited edition,"Leisure HaoHuaTuan"It is suitable.

　　专家认为，“零负团费”本身是旅行社的市场行为，也是其生存手段。客观上来说，“零负团费”让消费者出游门槛降低了，同时又以行业默认的购物方式，让旅行社和导游通过收取佣金平衡支出。而在现实生活中，与“零负团费”模式相匹配的旅游产业“消费心理”和旅游产业的法律保障却没有跟上。

Experts say,"Zero negative membership fee"Itself is travel market behavior,Is also its survival means.Objectively speaking,"Zero negative membership fee"Let the consumer to travel to reduce the threshold,At the same time to industry the default shopping way,Let the travel agency and guides through the commission equilibrium expenditure.But in real life,and"Zero negative membership fee"Pattern matching tourism industry"Consumption psychology"And tourism industry of legal protection but have not keep up with.

　　“一些旅行社几乎完全取消了导游的基本工资，导游只好通过强迫旅客过度消费、提取佣金赚取应得的劳动收入，而部分消费者在参加"零负团费"时没有消费的意愿和准备，或者没看到物美价廉的商品，或者明知参团需购买商品仍坚持"一毛不拔"，这就产生了矛盾。”

"Some travel almost completely cancel the tour guide's basic salary,Guide had to by forcing passenger excessive consumption/Extraction commission earn share of the labor income,And some of the consumer in the"Zero negative membership fee"Without consumption will and preparation,Or don't see inexpensive commodity,CanTuan or knowingly need to buy goods still insist on"miserly",This creates contradiction."

　　沪上某旅行社导游杨晓丹坦言，自己带的团团费基本仅够成本，食宿、交通费都要导游去谈，“如果不带客人购物，根本没什么收入，所以就算景区游览时间不是很充分，也希望游客有足够时间购物，让自己的佣金高一点，看到站着不购物的旅客，有时还有点窝火。”

Shanghai a travel Courier YangXiaoDan said,His belt round and round fee only enough basic cost,accommodation/Transportation will guide to talk about,"If you don't take the guest shopping,No income,So even if the tour time is not very good,Also hope that tourists have enough time to shopping,Let his commission a little higher,See stand shopping the passengers,Sometimes a little nest."

　　事实上，一些消费者也很清楚，“零负团费”是旅行社的营销手段，旅程中必然会伴随“额外消费”。“我们并不是不接受额外消费，但至少也得保证去物有所值的场所，或者看看有地方特色的节目吧？”网友“天天下雨”说。

In fact,Some consumer is very clear,"Zero negative membership fee"Is travel marketing means,The journey will accompany"Extra consumption"."We are not not to accept extra consumption,But at least have to guarantee to value places,Or look at it with the local characteristics of the program?"Net friend"It rains every day"said.

刚柔并济 多方共赢促进产业发展 Couple hardness with softness multi-win-win situation to promote industry development

　　旅游法早日颁布是旅游活动参与者共同的期待。中国旅游研究院院长戴斌说：“我国旅游业已进入大旅游时代，单靠行政手段已无法解决许多深层次问题，必须寻求制度化保障，期待旅游法早日颁布实施。”

Early promulgated supply is tourism activities participants common expectation.China's tourism research institute President dai bin said:"Our country tourism industry into the tourism era,Single on administrative means can not solve many deep problems,Must seek institutional guarantee,Looking forward to supply was promulgated and implemented as soon as possible."

　　业内专家同时表示，促进旅游产业发展不能仅靠法律的约束和保障，而是要在遵纪守法的前提下实现多方共赢，刚柔并济才能促进大旅游的发展。

The expert inside course of study also said,To promote the development of tourism industry not only depend on legal constraints and security,But to the law in the premise of realizing multi-win-win situation,Couple hardness with softness can promote the development of tourism.

　　何建民认为，旅行社尤其要保证导游的基本利益，不能再把降低导游的固定工资作为节约成本的出路。“导游收入应来自多方面，一方面是带团的基本工资，一方面是在合理范围内也允许佣金提成，但不宜把过多收入预期建立在不可控的购物佣金提成上。”

HeJianMin think,Travel agency especially to ensure that the basic interests of the tour guide,Can't again reduce guide fixed salary as a cost saving way out."Guide income should come from various aspects,On the one hand is belt group's basic wage,On the one hand is in the reasonable scope also allows commission commission,But unfavorable put too much income expectations based on uncontrolled shopping commission on commission."

　　楼嘉军认为，要允许消费者在旅游过程中的“冲动”。“旅游的根本在于让老百姓身心愉悦，如果购物能让消费者得到满足，低廉但保证质量的团费能让老百姓觉得物有所值，都是值得提倡的。但消费者要记住天上不会掉馅饼，不要参与不正规的团、不靠谱的线路，记住"优质优价"，理性参团。”

LouJiaJun think,To allow consumers in the process of tourism"impulse"."The root of the tourism is to let people happy,If shopping to be able to let consumer satisfaction,Cheap but ensure the quality of the membership fee can let people feel good value,Is worth recommending.But consumers remember heaven won't off the pie,Don't participate in informal group/By spectrum line,remember"High quality low",Rational CanTuan."

　　专家提醒，旅游服务合同是旅游活动参与各方利益保证的凭证，旅游法草案从旅游合同订立、旅行社告知义务、合同变更限制、旅行社违约后果处理等方面对旅游服务合同作出规定，“消费者、导游、旅行社都要学会用合同保护自身权利。”

The expert reminds,Tourism service contract is a tourism activities involved in the interests of all parties the guarantee certificate,The draft supply from the tourist contract/Travel agencies tell obligation/Modification of contract limit/Travel agency consequences of breach of contract processing of tourism service contract stipulated,"consumers/guide/Travel agencies should learn to use contract protect their own rights."