中国人张磊（27岁）正计划第二次到韩国旅游。前年冬天跟团首次来到韩国时，他在首尔和济州岛游玩后在免税店购买了阿玛尼太阳镜、衣服和红参套装等，共消费1万元人民币。因为是第一次去韩国，他选择了签证发放较容易的跟团游，但由于跟团游不方便，此次计划进行个人游。他正在事先制定购物清单。张磊有房有车，在成都五星级酒店工作。他通过微博联系正在香港、印度尼西亚、美国等地的朋友，就想要购买的商品进行了价格比较。张磊悦：“上次还不知道，一件想买的夹克香港比首尔更便宜。”

Chinese zhang lei(27 years old)The second is planning to travel to South Korea.The year before last winter for the first time with the group came to Korea,He in Seoul and jeju play in the duty free shop after buy armani sunglasses/Clothes and red ginseng suit, etc,Common consumption is 10000 yuan RMB.Because it is the first time to South Korea,He chose a visa issued easier to swim team,But because it is not convenient to swim with the group,The plan personal swim.He is set in advance shopping list.ZhangLeiYou room have a car,The five-star hotel work in chengdu.He through the micro bo contact is Hong Kong/Indonesia/In the United States and friend,They want to buy the goods price comparison.ZhangLeiYue:"The last still don't know,A want to buy a jacket Hong Kong than Seoul cheaper."

八零后成出境旅游主力军 After sits into outbound tourism main force

　　韩国文化体育观光部透露，今年以来，到韩国旅游的中国游客中，21至30岁的比率为22%，比3年前增加2个百分点，这一比率在去年首次超过31至40岁游客比率。这是因为，随着八零后就业并成为主力消费阶层后，纷纷前往海外旅行。中国新华社报道悦，八零后游客所占比率剧增，逐渐成为出境游的主力军。

South Korean culture and sports heritage only revealed,Since this year,To South Korea tourism in Chinese tourists,21 to 30 years old ratio is 22%,More than 3 years ago increased by 2%,This ratio last year for the first time in more than 31 to 40 years old tourists ratio.This is because,With obtain employment after sits and become main consumption after class,Are going overseas to travel.China's xinhua news agency reported yue,After sits tourists percentage excursion,Gradually become the main force of outbound tourism.

　　八零后游客的增多也改变了百货商店的风景。现代百货商店相关人士表示：“过去，日本游客一定会索要优惠劵和商品券，而且消费额也不大，而中国游客正好相反。但最近，年轻的中国游客什至一手拿着计算汇率的计算机，一手拿着下载了百货商店地图的智能手机，十分细心。”进入知名品牌专柜或店面，并不是像以往一样看到什幺就买什幺，而是事先了解位置、要买的品种和数量，甚至调查与香港之间的价格差距。从现代百货商店狎鸥亭总店来看，今年前8个月，虽然中国人的消费额同比增加了1倍，但领取商品卷的中国游客的比率增加了3倍。

After the increase of sits tourists also changed the department store scenery.Modern department store relevant personage says:"In the past,Japanese tourists will ask for a coupon and commodity voucher,And expenditure is not large also,And Chinese tourists opposite.But in recent,Young Chinese tourists assorted to skill take calculation rate of computer,Skill take to download the department store map of intelligent mobile phone,Very careful."Enter the well-known brand counters or stores,And not as usual to see what would buy anything,But understand beforehand position/Want to buy variety and quantity,Even investigation and Hong Kong price gap between.From the modern department store more gull pavilion head office to see,In the first eight months of this year,Although Chinese expenditure up doubled,But the commodity volume ratio of Chinese tourists increased three times.

　　积累了海外旅行经验的八零后不再依赖旅行社，而是自己挑选住所。中国游客赖华从年9月14日开始，到首尔旅行了3天时间。这是她第三次来到韩国。此次她选择的住所是第二次来韩国时知道的南大门附近的平价酒店。旅行之前就在网上详细查阅了价格、设施和周边等详情。赖华悦：“如果不是质优价廉，就不买，也不会入住。”

Accumulated the overseas travel experience after sits no longer depend on the travel agency,But choose their own residence.Chinese tourists from LaiHua on September 14, start,Travel to Seoul for three days.This is the third time she had come to South Korea.She chose the domicile is the second time to come to South Korea know southgate nearby cheap hotel.Before the trip on the Internet access detailed price/Facilities and surrounding details, etc.HuaYue lai:"If not high quality and reasonable price,Will not buy,Also won't check in."

“如果不是质优价廉就不买” "If not high quality and reasonable price will not buy"

　　韩国旅游发展局预测，在今年中秋和国庆（10月1日至7日）长假期间，最多将有10万名中国游客来到韩国，比去年（7万多人）增加40%以上。百货商店为抓住成为出境旅游主力军的八零后，正在进行多种努力。因八零后能熟悉网络，所以重点展开了网络营销。

South Korea tourism board prediction,In the Mid-Autumn festival this year HeGuoQing(October 1 to 7)During the long holiday,Most will have 100000 Chinese visitors to South Korea,Than last year(More than 70000 people)Increased by more than 40%.Department stores in order to seize the become the main force of outbound tourism after sits,A variety of ongoing efforts.Because after sits can be familiar with network,So the key launched a network marketing.

　　现代百货商店在微博运营中国人记者团，并在中国当地酒店和机场等地准备了优惠劵。而新世界与韩国旅游发展局和中国旅行社携程联手，在网上提供优惠劵。Galleria百货商店正在百度进行搜索广告。而有人指出，韩国企业针对中国八零后的准备工作还不充足。某零售企业相关人士表示：“中国游客在韩国免税店购物的比重较大。现在因税金方面的优惠，在价格方面，在韩国购物具备竞争力。但中国大陆游客要是能自由赴香港旅游，不仅是韩国免税店，就连整个零售业也将受到打击。”

Modern department store in micro bo operation Chinese press corps,And in China local hotels and airport, prepared coupon.And new world and South Korea tourism development council and China travel service purpose of ctrip,On the Internet coupon offer.Galleria department store is baidu search advertising.And it is pointed out that,South Korean companies in China after it sits the preparation work is not enough.A retail enterprise relevant personage says:"Chinese tourists in South Korea duty free shopping a larger share.Now because of the tax concessions,In price,In South Korea shopping competitive.But the number of mainland Chinese visitors if can free to the Hong Kong tourist,South Korea is not only the duty free shop,Even the entire retail will also be hit."

关键词：八零后 keywords:After sits

　　八零后是对20世纪80年代以后出生的中国人的称呼。因改革开放以后实施的“计划生育”政策，大部分八零后都是独生子女。与父母一代相比，八零后的消费倾向更加开放，而且熟悉数字文化。

In the 1980 s after sits is born after the Chinese call.Because after the reform and open policy implementation"Family planning"policy,Most after sits are only children.Compared with parents generation,After sits the propensity to consume more open,And familiar with digital culture.