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中国游客伦敦血拼 平均单笔消费2030元--亲稳网络舆情监测室
2012-08-07

  “欢迎来到伦敦”,在伦敦奥林匹克公园的Westfield商场中庭,硕大的中文条幅从天而降。这家商场工作人员所穿的T恤,胸口也用中文写着相同的问候……伦敦商家为何对中国游客如此情有独钟?记者从伦敦新闻中心获得的数字表明,奥运开赛后第一周内,中国游客以平均每笔203.04英镑(约合人民币2030元)的消费额“荣膺榜首”。 “Welcome to London”,The Olympic park in London the Westfield mall in the atrium,Huge Chinese banners coming down from heaven。The department store employees wear t-shirts,The chest is written in Chinese characters of the same regards……London businessmen are for Chinese tourists so has a special liking?Reporters from London news center obtains figures show,After the start of the first week,Chinese tourists, each with an average of 203.04 pounds(2030 yuan)spending“Top of”。

  

出手就是2000多元,阔绰! Shot is 2000 yuan,rich!

  无论是在伦敦的传统商业旺地牛津街、邦德街,还是在借奥运之势新近崛起的奥林匹克公园商圈,汹涌的人潮里都少不了中国人的身影。当地时间8月2日,记者从伦敦新闻中心获悉,英国政府公布了奥运第一周的旅游收入,来自全球的游客在伦敦共花费了4.45亿英镑。根据某信用卡公司的统计数字,中国游客出手是最为阔绰的平均每笔消费高达203.04英镑,比排名第二的阿联酋游客高出了10%!尽管因为距离、签证等原因,中国游客的总数比不上美国游客,导致在“消费总额”的排行榜上没能力压美国成为老大,不过中国游客显然是英国商家“最欢迎的上帝”。

Whether the traditional business flourishing in London to Oxford street、Bond street,Or in the potential of the Olympic Games by of the newly emerged the Olympic park business district,# xiaong yong are integral to the figure of the Chinese people。Local time on August 2,Reporters from London press center learned,The British government announced the first week of tourism revenue,Visitors from around the world in London cost 445 million pounds。According to a credit card company statistics,Chinese tourists is the most high average shots per pen consumption as high as 203.04 pounds,United Arab emirates tourists than in the next was 10% higher!Although for distance、Reasons such as visa,The total number of Chinese tourists than American tourists,Lead in“Total consumption”Lists no ability to be a big pressure the United States,But Chinese tourists is obviously Britain merchants“The most welcome to god”。

  

奢侈品牌成最爱,豪华! Luxury brands into love,luxury!

  在伦敦最著名的哈罗德百货内,世界顶级奢饰品品牌一应俱全,而这里也成了中国游客最“扎堆”的地方。“我买了两个巴宝莉的包,一个给自己,一个送妈妈”。来自中国浙江的罗小姐告诉记者,“同样的一款皮包,这里算下来要比国内便宜三四千元,很划算的”。名品汇集的打折店BicesterVillage远离伦敦市区,但路途遥远依然挡不住中国游客“挖掘金矿”的脚步,奥运期间,这里每一天都被中国游客充斥着。

In London's most famous Harold within the department store,The world's top much jewelry brand all available rooms,And here also became the most Chinese tourists“stick”place。“I bought two BaBaoLi bag,A to,A for her mother”。From China's zhejiang LuoXiaoJie told reporters,“The same a purse,Here is down to cheaper than domestic 34000 yuan,It's a great deal”。Famous brand of the discount store collection BicesterVillage away from downtown London,But the journey faraway still hold Chinese tourists“Mine gold”steps,During the Olympic Games,Here each day was filled with Chinese tourists。

  日前,在英国WALPOLE奢侈品协会召开的一次发布会上,与会的多位奢侈品业内人士一致认为,中国游客是奢侈品消费的主力军。此处提及的“奢侈品”不单单指的是名牌皮包、衣服、化妆品,也包括奢华的酒店、饮食消费。某奢侈品牌手机发言人甚至表示,目前到英国旅游的中国游客,家庭旅游的比例呈上升趋势,“可以经常看到家长带着孩子一同购买奢侈品的景象”。

a,WALPOLE luxury association in the UK at a conference,Many of the luxury industry insiders agree that,Chinese tourists is the main force of luxury consumption。Here to mention“luxury”Not only refers to the famous brand leather bag、clothes、cosmetics,Also include the luxury hotel、Food consumption。A spokesman for exporter of luxury goods even said,At present the Chinese tourists to visit Britain,The proportion of the family travel, are on the rise,“Can often see parents with children buy luxury goods with the scene”。


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