近日，韩国旅游发展局在北京四季酒店举办“2013年中韩旅游产业展望会”活动，以纪念访韩外来游客破千万大关。

recently,South Korea tourism board, the four seasons hotel in Beijing held"In 2013, China and South Korea tourism industry outlook will"activities,In memory of visit Korea tourists break must mark.

　　今年正值韩国访问之年，又逢中韩建交二十周年，截至2012年11月21日，年间访韩外来游客突破1千万人次，其中中国游客人数达280万人次。

As the year of South Korea this year,The diplomatic relations between China and South Korea and twentieth anniversary,By the end of 2012 on November 21,Years to visit Korea tourists break through 10 million people,The number of Chinese tourists to 2.8 million people.

　　自1992年中韩建交以来，两国人员交流往来不断发展，继2011年访韩中国游客人数突破220万人次后，今年更创新高，截至10月底已同比去年增长29%，达240万，占外来游客访韩人数的四分之一。访韩中国游客的增长与济州一地免签、会议奖励团、主要城市购物观光及青少年修学团体的增加有着直接的关系，2013年，韩国旅游发展局还计划在此基础上，开展包括强化在中国二线城市市场的宣传、扩大高品质优秀访韩商品的开发、加强以自由行游客为对象的线上推广，以及活化除热门观光地之外的地方特色旅游、培养MICE和医疗观光产业、韩流观光商品化等内容的全方位宣传推广工作。

Since 1992, China and South Korea since the establishment of diplomatic relations,The two countries personnel exchange current development,Since the 2011 tourists visit HanZhongGuo breakthrough after 2.2 million people,More this year a new high,By the end of October year-on-year growth of 29% last year already,Up to 2.4 million,The number of foreign tourists to visit Korea of a quarter.HanZhongGuo tourists visit the growth and cheju a dropped/The meeting reward group/The main city sightseeing and shopping tour the increase of youth group has a direct relationship,In 2013,,South Korea tourism board also plans based on this,Carry out including strengthening in China's second-tier cities market promotion/Expand the high quality good visit Korea commodity development/Strengthen with free do visitors for the object online promotion,And activation in addition to a popular tourist place outside the special tourism/Culture MICE and medical tourism industry/Hallyu tourism commercialization content of the comprehensive promotion.

　　韩国旅游发展局特在新年将至之时举办此次活动，并以“携手同心，共创未来”为题，旨在增进中国两国观光产业的沟通与交流，以2012年访韩中国游客280万人次的成果共勉，感谢中国业界及媒体的帮助，期盼今后扩大合作，互助互利，中华圈访韩人数突破千万人次的时代早日到来。

South Korea tourism board, in the New Year will be to hold this activity,and"Together hand in hand,To create the future"issues,Aims to promote China's two countries of the tourism industry, communication and communication,In 2012 HanZhongGuo 2.8 million tourists visit the results of mutual encouragement,Thanks to the Chinese industry and media help,Looking forward to expand cooperation in the future,Mutual benefit,The number of the ring to visit Korea breakthrough must people of age will come soon.

　

　韩国旅游发展局本部长沈定辅在活动上接受了记者的采访： South Korea tourism board BenBuChang ShenDingFu in activities accepted reporter's interview:

　　记者： 请您简单介绍一下此次北京之行的目的？

reporter: Could you please give us a brief introduction of the Beijing trip purpose?

　　沈定辅：这次是我今年第二次来北京。2月份的时候，为庆祝中韩建交二十周年，进一步加深两国人们间的友好、加强两国在诸多方面的合作，我们曾在北京举行了“中韩交流年”的启动仪式。那次活动也作为一次良好的开始，2012年，中韩两国间的人员往来交流不仅取得了史上最大规模的发展，也印证了在增进两国友好关系的过程中观光产业无疑起到了不可取代的重要作用。

ShenDingFu:This is my second time to come to Beijing this year.When in February,To celebrate the anniversary of diplomatic relations between China and South Korea twenty,The two countries to further deepen the friendship between people/The two countries to strengthen cooperation in many aspects,We have held in Beijing"In China and South Korea exchange"Start ceremony.The activities also as a good start,In 2012,,China and South Korea between the two countries is personnel exchanges communication not only obtained the largest in the history of the development,Verified in promote the friendly ties between the two countries in the process of tourism industry undoubtedly played an indispensable role.

　　而这些成果是和在座各位的鼎力支持分不开的，所以在送旧迎新之际，向中国各履行业界的朋友和媒体同仁们表示衷心的感谢，也希望在明年及往后的工作中能有更好的合作。

And these achievements is everybody here and support inseparable,So send the old and welcome the new,To Chinese the performance of the industry friends and media colleagues our heartfelt thanks to you,Also hope that in future work next year and can have a better cooperation.

　　记者：您如何评价2012年，中韩建交二十周年这一别具意义的一年呢？

reporter:How do you evaluate 2012,Twenty years of diplomatic relations between China and South Korea don't meaningful? A year?

　　沈定辅：2012年不管对中韩观光业者还是对我们韩国旅游发展局来讲，都可以说是相当忙碌的一年。无论是“2010-2012韩国访问年”的最后一个年头，还是“丽水世界博览会”的举办年，都可以说画上了一个圆满的句号。今年更因为是中韩建交二十周年，而被赋予了特别的意义，两国间相互往来交流的各种活动也格外丰富。

ShenDingFu:In 2012, China and South Korea tourism industry or to no matter for us in terms of South Korea tourism board,All can be quite a busy year.whether"2010-2012 in South Korea"Last year,or"Lishui the world expo"Held years,Can say picture a satisfactory full stop.This year is more because of diplomatic relations between China and South Korea twentieth anniversary,And are endowed with special significance,Mutual relations between the two countries communication activities also exceptionally rich.

　　在即将过去的这一年，韩国旅游发展局与各旅行社一起为开发品质游、丽水世博会参观团、商务会议奖励团及医疗观光等多种特色旅游商品而不懈努力着。而这些特色线路，也成为让中国广大游客走进并了解到除首尔以外的江原道、济州、南海岸等地方的观光魅力。同时，为了给越来越多自由行游客提供切实的帮助跟实惠，我们还推出了“走啊呦，韩国”这一全新自由行品牌，通过各种线上、线下活动及时将韩国购物、美容、大众交通、庆典活动等全方位的信息提供给大家。

In the past this year,South Korea tourism board and the travel together for the development of quality to swim/Lishui world expo visiting group/Business meeting reward group and medical tourism and so on many kinds of special tourism products and the unremitting efforts.And the characteristic line,Also be let China's vast tourists into and learn to Seoul JiangYuanDao except outside/cheju/The south coast of the place such as sightseeing charm.At the same time,In order to give more and more freedom ride tourists provides some help with benefits,We also introduced"Go ah you,South Korea"A new freedom ride brand,Through the various online/Offline activities in South Korea shopping/beauty/Mass transportation/Celebrations, and so a full range of information to everyone.

　　我们的工作不仅局限在像北京这样的一线大都市，更在让二三线城市的广大游客也能了解到韩国文化、观光等信息方面不懈努力着。我们在西安、天津、内蒙古、成都、太原、银川、青岛等地举办了多场落地推广活动，走访当地旅游社商讨韩国观光商品的开发，并在西部博览会、北方旅游交易会、等大型展会上搭建韩国展台，直接与当地的游客朋友们面对面交流，向他们展现了一个鲜活的韩国。

Our work is not just limited to a line like Beijing city,Let more in two or three line city the visitors can also understand the Korean culture/Tourism information with unremitting efforts.We in xian/tianjin/Inner Mongolia/chengdu/taiyuan/yinchuan/Qingdao held more than a landing promotional activities,Visit the local travel agent to discuss South Korea tourism commodity development,And in the west fair/The tourism trade fair/And other large exhibition booth build on South Korea,Directly with local tourist friends face to face communication,Show them that a sense of South Korea.

　　不仅如此，在中国旅游局的大力支持及配合下，韩国旅游发展局成都办事处也终于要在年底前落户榕城。综上所述，2012年可以说是硕果累累的一年。

Not only that,In China's tourism administration support and cooperation,South Korea tourism board chengdu office has finally settled in RongCheng before the end of the year.To sum up,In 2012, a year can be said to be fruitful.

　　记者：请您就此次“中韩旅游产业展望会”活动举办的意义做一下简单的介绍？

reporter:Please you the"China and South Korea tourism industry outlook will"The significance of events to do a simple introduction?

　　沈定辅：在“韩国访问之年”及“中韩建交二十周年”双喜临门之际，截至11月21日，访韩外来游客突破了1千万人次大关，其中中国游客数量更创下260万人次的纪录。为感谢中国旅游业界朋友们长久以来对韩国旅游发展局工作的支持，感谢媒体朋友们为将韩国优秀观光资源介绍给广大的中国游客，促进两国人民间的了解和理解，并祈愿各位在今后也能与我们并肩前行，特举办了今天的活动。

ShenDingFu:in"The year of South Korea"and"Diplomatic relations between China and South Korea twentieth anniversary"Good things come in pairs of,By November 21,,Visit Korea tourists breakthrough 10 million mark,The number of Chinese tourists more hit a record 2.6 million people.Thank you for China's tourism industry friends for a long time to South Korea tourism board support,Thank the media friends in South Korea for outstanding tourism resource introduced to the Chinese tourists,Two people to promote knowledge and understanding of the people,And wishes for you in the future and we can also go side by side,Special held today's activities.

　　正如此次活动的标题所言，“携手同心，共创未来”，希望我们中韩两国的旅游业界同仁能够总结2012年的成功与遗憾，展望2013年的美好与发展，共同开拓出更加辉煌的未来。

As the title of the event said,"Together hand in hand,To create the future",We hope the two countries of the travel industry colleagues to the conclusion of the 2012 years of success and regret,The outlook for the 2013 good and development,Common develop a more brilliant future.

　　老实讲，两国间如今的文化观光交流成果并非一日之功，中间也几多困难和波折。能够成功跨过这些艰难的动力不是韩国旅游发展局，而是为了两国交流发展而尽心尽力的各旅行社、各媒体、各航空公司的朋友们。我希望通过今天的活动，能够多少转达韩旅局对各位的深切谢意和对今后大力相助的殷切期盼。

To be honest,Between the two countries now cultural tourism communication results don't not built in a day,Among many difficulties and twists and turns.Can succeed across these hard power is not South Korea tourism board,But the two countries in order to communicate with all my heart and the development of the travel agency/Various media/Airlines friends.I hope that through this activity,How much can convey Korea trip to you of deep gratitude for the future and to help look forward very much.

　　记者：访韩游客突破1000万名有何纪念意义?

reporter:Tourists to visit Korea breakthrough 10 million have HeJiNian significance?

　　沈定辅：11月21日，今年的访韩外国游客成功突破1000万人次。1988年，首尔奥运会时，访韩游客数量为200万名，25年间增长了5倍。第1000万名游客是来自上海的一位女性游客，这可以说是韩流文化影响力的一种体现。不仅如此，今年在济州岛一地观光免签、吸引奖励团队旅游、城市购物观光、青少年交流等方面的工作也都取得了良好的成绩，这些都与政府的政策支援有着密不可分的关系。 正式因为有政府的政策支持，使得韩国观光产业获得了持续不断地发展。现在，我们正经历着从量变转换成质变的过程，为了使访韩游客得到更高的满足，实现质的成长，我们将做出最大的努力。

ShenDingFu:On November 21st,This year's visit to South Korea foreign tourists success breakthrough 10 million people.In 1988,,Seoul Olympic Games,The number of visitors to visit Korea for 2 million,25 years increased five times.1000 visitors from Shanghai is a female tourists,It is a kind of cultural influence purporting to reflect.Not only that,This year in jeju a sightseeing dropped/Attract reward team travel/City shopping tourism/Youth exchanges, etc have achieved good results,All of these and the policy of the government support the inseparable relations. Formal because there is the policy of the government support,Make the tourism industry in South Korea won the continuously development.now,We are experiencing from quantitative change to qualitative change of the conversion process,In order to make the tourists to visit Korea higher meet,Realize qualitative growth,We will make the greatest efforts.

　　当然，相比之下访韩游客突破1000万人其更深远的意义在于，它开启了韩中两国互访人员达千万的新时代。自1992年中韩建交之后，访韩中国游客数量不断增加，2011年全年达到220万名，而自今年年初到10月末，更是达到了240万人次，全年同期相比增长29%，占访韩游客总数的四分之一。照这样的趋势来看，中韩两国人员交流很快将突破700万名，几年内，预计将达到1000万人次。

Of course,In contrast to visit Korea tourists break through 10 million people the more profound significance,It opens the Korea two countries visits to thousands of new era personnel.Since 1992, China and South Korea after the establishment of diplomatic relations,The number of visitors to visit HanZhongGuo increased,In the whole year of 2011 to 2.2 million,Since the beginning of the year to the end of October,More than $2.4 million,Annual growth of 29% compared with the same period,Accounted for a quarter of the total number of tourists to visit Korea.According to this trend,The two countries' personnel communication will soon break through 7 million,Within a few years,Is expected to reach 10 million people.

　　通过文化观光领域的交流, 拓宽了两国人民相互理解彼此民族文化的范围。为了使中国游客到韩国旅游时感到更加方便，我们必将不遗余力。

Through the cultural tourism exchanges, Broaden the two peoples understanding each other the scope of national culture.In order to make the Chinese tourists to travel South Korea are more convenient,We will spare no effort.

　　记者： 2013年,制订了什么计划?

reporter: In 2013,,Made any plans?

　　沈定辅：最近，歌手PSY的一曲《江南sytle》风靡全世界。韩国的饮食、音乐、韩剧、电影、时尚等文化不仅受到中国观众的喜爱，更在全球范围内获得超高人气。现在的韩国文化已经冲出亚洲，这股强进的韩流势力已经延伸至欧美及阿拉伯国家，全世界有越来越多的人开始关注韩国文化。在韩国传统文化中，有“情”、“美”、“兴”，“乐”之说；将这些固有的优点融合在现代的技术和文化中，便形成了韩国今日的独特魅力。特别是，K-POP在年轻人当中获得了超高的人气。据我所知，现在在韩国活动的歌手组合当中，有相当一部分是中国籍成员。由此可见，大家对韩国的关注程度很高。学习韩语、到韩国旅游的人也越来越多，这实在是一件令人高兴的事情。

ShenDingFu:recently,PSY singer a song[Jiangnan sytle]Spread all over the world.South Korea's diet/music/Korean dramas/The movie/Fashion and culture not only by the Chinese audience favorite,More in the global scope for ultra-high popularity.Now South Korea culture has rushed out of Asia,The strong into hallyu forces has extended to Europe and the United States and the Arab countries,Throughout the world, there are more and more people begin to pay close attention to Korean culture.In the traditional Korean culture,have"feeling"/"beauty"/"xing","music"say;Will these inherent advantages integration in the modern technology and culture,South Korea today formed unique charm.especially,K - POP among young people won the ultra-high popularity.As far as I know,Now in South Korea activities of singer combination,There are quite a number of Chinese members.Thus it can be seen,You have a high degree of attention to South Korea.Learning Korean/To South Korea tourism also more and more,It is a great feeling.

　　中国是一个拥有巨大潜力的市场，同时存在多样的需求。为了吸引中国游客，我们也在积极准备各种市场推广活动。特别是明年我们将集中面向二线城市，推出医疗、美容、奖励团体、国际会议等优秀高品质商品。以自由行游客为对象，开展线上宣传，开发地方旅游产品、韩流商品化等，全方位积极开展中国市场的宣传推广活动。希望明年能有更多的中国游客访问韩国，展开全新的韩国炫动之旅体验。

China is an enormous potential market,At the same time exist diverse demand.In order to attract Chinese tourists,We are actively preparing for various marketing activities.Especially for next year we will concentrate on the second line city,Introduced medical/beauty/Reward group/International conference and outstanding high quality goods.With free do visitors for the object,Carry out online publicity,Development of local tourism products/Hallyu commercialization, etc,Comprehensive actively carry out the Chinese market promotion activities.Hope that next year will have more Chinese tourists to visit Korea,Open new South Korea xuan action tour experience.