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2012年度中国游客海岛游人气排行榜发布--亲稳网络舆情监测室
2012-12-28

  

毛里求斯、苏梅岛成为年度人气涨幅最大海岛 Mauritius/The biggest increase in popularity as koh samui island

  年底新年,温暖的海岛游成为国人旅游的一大主题。近日,国内最大的在线旅游服务商携程旅游发布了“2012年海岛游人气排行榜”,公布了人气最高、涨幅最大、跌幅最大、最新崛起的海岛目的地,揭示了中国游客出境海岛游的最新趋势。

At the end of the year New Year,Warm islands you become a major theme of Chinese tourism.recently,The nation's largest online travel service provider ctrip tourism released"2012 island visitors gas list",Announced the highest popularity/Largest increase/Biggest drop/The latest rise island destination,Reveals the China outbound tourists island swims the latest trend.

  海岛是中国游客最为热衷的出境游目的地类型之一,特别受情侣、蜜月、家庭群体欢迎。携程旅游2012年组织了数十万中国旅游者出境海岛游,是国内“海岛度假”的领军者,尤其是在国内的三亚,出境的夏威夷、普吉岛、巴厘岛、马尔代夫、济州岛等线路游客量处于领先地位,有些线路每年有高达数万人参加携程团队游、自由行出游。还开发了网络自选打包“自由行”、目的地服务“当地游”、“24小时中文热线”、一对一“私家团”等独家服务。

Island is the most Chinese tourists for outbound tourism destination type of,By special lovers/honeymoon/Family groups welcome.Ctrip travel 2012 organized hundreds of thousands of Chinese outbound tourists island tour,Is the"Island holiday"leader,Especially in the domestic sanya,Exit Hawaii/phuket/Bali/maldives/Jeju, etc line visits is in the lead,Some line up to tens of thousands of people each year in electronic swim team/Freedom ride travel.Also developed network optional packing"Freedom ride"/Destination service"The local swimming"/"24 hours Chinese hotline"/one-on-one"Private group"Sole service such as.

  业内人士分析,海岛游持续火爆占出境游的重要份额,主要是有三大原因:一是中国出境游整体市场需求的强劲增长,并且由传统的观光游向度假转型,而海岛游是最为典型的休闲度假的方式。第二是出行条件更为便利,境内外航空公司不断开通新航线,或者与旅行社推出直飞包机线路。三是签证便利,多数海岛可给予中国游客落地签,去济州岛、毛里求斯等地还可以免签,旅游者可以随时出发。

Analysis of the personage inside course of,Island tour lasts hot of outbound tourism important share,Mainly has three reasons:One is Chinese outbound tourism overall market demand strong growth,And by the traditional sightseeing tour to holiday transformation,And island tour is the most typical leisure way.The second is more convenient travel conditions,Both at home and abroad, aviation companies constantly opened new route,Or travel agency launched non-stop machine line.The third is convenient visa,Most of the island can give Chinese tourists landing sign,To jeju/Mauritius, etc can also dropped,Tourists can go anytime.

  携程旅游事业部业务副总经理何勇表示,为了满足国内游客的需求,携程旅游推出“一站式海岛服务”:一是海岛数量丰富,涵盖20多个全球知名海岛目的地;二是产品形态丰富、自由度极大,自由行、团队游、私家团、半自助游齐备,有些线路覆盖当地50%以上酒店,先进的IT技术实现自选打包组合;三是目的地服务丰富,接送机、一日游、票券、租车、SPA等可网上预订;还提供中文热线、穿梭巴士、机场柜台等独家服务。四是提供完善的“六重旅游保障”,在政治变动、重大自然灾害、突发事件等情况下,保障游客安全和权益。

Ctrip tourism department business deputy general manager HeYong said,In order to meet the demand of domestic tourists,Ctrip travel out of"One-stop service island":A number of islands is rich,Covers more than twenty global famous island destination;The second is rich product form/Great freedom,Freedom ride/Swim team/Private group/Half self-help ready,Some line covers more than 50% local hotel,Advanced IT technology to realize optional packing combination;The third is the destination service rich,Shuttle machine/One-day tour/ticket/Car rental/SPA can Internet booking;Also provide Chinese hotline/Shuttle bus/The airport counter service such as the sole.Four is to provide perfect"Six heavy tourism security",In the political changes/Major natural disasters/Emergencies and other cases,Ensure safety and rights and tourists.

  

2012年十大最受中国游客欢迎海岛 In 2012 the ten most by Chinese tourists welcome island

  根据携程旅游统计,2012年十大最受中国游客欢迎的海岛是:海南岛、普吉岛、巴厘岛、马尔代夫、济州岛、夏威夷、沙巴、塞班岛、冲绳、苏梅岛。

According to the electronic tourism statistics,In 2012 the ten most by Chinese tourists welcome island is:Hainan island/phuket/Bali/maldives/jeju/Hawaii/sabah/saipan/Okinawa/Koh samui.

  海南岛、普吉岛、巴厘岛、马尔代夫位居海岛游人气前四名,是中国旅游者人数最多的海岛目的地。

Hainan island/phuket/Bali/In the maldives islands visitors gas top four,China is the largest number of tourists island destination.

  海南具有国内独一无二的海岛旅游资源、度假条件,今年大力整顿了旅游市场,打击违规旅行社和损害游客的商家,同时酒店等旅游业界采取低价策略,扭转了三亚酒店逢节必涨的局面,加上免税购物政策放宽,2012年在海岛游中游客量遥遥领先。

Hainan island has the unique tourism resources/Holiday conditions,This year to rectify the tourist market,Against illegal travel agency and damage the merchants of tourists,At the same time, the hotel and tourism industry to take low price strategy,Turn the sanya hotel every day will be a situation,Add duty-free shopping policy to relax,In 2012, the island swims the lead a much-needed boost.

  泰国普吉岛在出境海岛游中人气领先,中国游客喜欢去普吉岛旅游的主要原因是出行便利和性价比高。距离相对近,签证便利,航线较丰富,当地旅游资源丰富、服务业发达。

In the Thai island of phuket island tour abroad in leading popularity,Chinese tourists like to go to phuket island tourism is the main reason of the travel convenient and cost-effective.Relatively close distance,Visa convenience,Route rich,The local tourism resources are rich/Services developed.

  马尔代夫旅游在2012年经历了过山车,年初政局变动影响旅游市场,下半年以来人气恢复,大量游客预订自由行产品出游,人气排名保持第四位。

The maldives tourism in 2012 experienced a roller coaster,Political influence early changes in the tourist market,Since the latter half of the popularity of the recovery,A large number of tourists travel book free line products,Popularity remained in the fourth.

  年度人气涨幅最大海岛是苏梅岛、毛里求斯。根据携程旅游的预订出行数据,2012年预订泰国苏梅岛产品的游客量同比增长超过1000%,毛里求斯人气涨幅达350%,成为年度海岛游新亮点。

The biggest increase in the popularity of the island is koh samui/Mauritius.According to the ctrip travel booking travel data,2012 reservation Thailand koh samui product -- representing year-on-year growth of more than 1000%,Mauritius popularity increased by 350%,Become an annual island swims the new luminescent spot.

  人气跌幅最大海岛——菲律宾长滩岛。今年5月至7月黄岩岛事件影响,导致到菲律宾旅游的中国游客大幅度下降,到年底才有所回暖,长滩岛人气排名跌出前十,成为人气降幅最大的目的地。随着局势相对缓和,预计2013年旅游人气将回升。

The largest island - the Philippines popularity drop boracay.In may this year to July HuangYanDao influence events,Cause to the tourism of Chinese tourists dropped substantially,By the end of the year to have milder,Boracay popularity ranking dropped out of the top ten,Become the largest destination by popularity.With the relative ease,In 2013 is expected to travel popularity will go back up.

  海岛游费用排名:夏威夷列第一 Island tour cost rankings:Hawaii listed first

  中国游客出境海岛游费用从三千多到两三万不等,根据人均旅游费用从高到低的十大热门出境海岛是:夏威夷、毛里求斯、马尔代夫、关岛、塞班岛、巴厘岛、苏梅岛、普吉岛、沙巴、冲绳。其中,夏威夷、毛里求斯、马尔代夫属于第一梯队,人均费用超过一万元。济州岛、三亚、长滩岛平均费用最低,在三四千元的水平。

Chinese tourists exit island tour cost from more than three thousand to 230 thousand inequality,According to the per capita travel expenses from high to low ten hot exit island is:Hawaii/Mauritius/maldives/Guam/saipan/Bali/Koh samui/phuket/sabah/Okinawa.the,Hawaii/Mauritius/The maldives belongs to the first echelon,The average cost of more than ten thousand yuan.jeju/sanya/Boracay average cost minimum,In three or yuan level.

  

超七成海岛游客选自由行产品 Super seventy percent island tourists choose freedom ride products

  自由行成为中国游客海岛游的主要方式。根据携程旅游的统计,超过70%的海岛游客选择预订自由行打包产品,自选航班、酒店获得价格优惠。不到30%的游客选择团队游、半自助产品。团队游小型化、个性化成为趋势,每个订单单独成团、专车专属导游服务的“私家团”成为2012年人气最热的团队产品。

Free line become China's tourist island swims the main way.According to the statistics of ctrip tourism,More than 70% of the island tourists choose reservation free line packing products,Customize flight/Hotel get preferential price.Less than 30% of tourists choose swimming team/Half self-help products.Swim team miniaturization/Personalized become the trend,Each order single clouds/Special exclusive tour guide service"Private group"Become the hottest team in 2012 the popularity of the product.

  

毛里求斯、苏梅岛将成为2013年海岛游新亮点 Mauritius/Koh samui will become 2013 island swims the new luminescent spot

  携程旅游专家预测,2013年海岛游人气还将大幅增长,出境海岛游会持续火爆。以毛里求斯、苏梅岛为代表的新兴目的地,预计将成为2013年中国游客海岛游新贵。1月25日,上海到毛里求斯的直飞航班开通,并增加到每周2班,这将极大地促进中国游客赴毛里求斯旅行的热情。泰国苏梅岛也将成为2013年出境海岛游的一大亮点,与旅游业发展成熟的普吉岛相比,苏梅岛保留了更多自然淳朴的气息,像是一座被现代社会有意遗忘的“原生态”之岛。

Ctrip travel experts predict,2013 island visitors gas will greatly increase,Outbound island tour will continue to boom.In Mauritius/As a representative of koh samui emerging destination,Is estimated to be 2013 Chinese tourists island swims the priority.On January 25th,Shanghai to Mauritius non-stop flights opened,And increase to 2 class every week,This will greatly promote Chinese tourists travel to Mauritius enthusiasm.Koh samui Thailand will become 2013 outbound island swim a major bright spot,And tourism development mature than island of phuket,Koh samui retained more natural simple breath,Such a modern society is to forget"original"island.



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