在温暖的春季傍晚，全球最大的中文旅行平台去哪儿网（Qunar.com）携手全球领先的旅行内容提供商Lonely Planet在北京隆重举行了“2012主题酒店试睡榜”颁奖盛典，共有来自酒店业、旅游业的近百名精英人士汇聚一堂，共享这一荣耀时刻。与此同时，去哪儿网正式发布了2012中国酒店消费趋势报告，为酒店行业带来了极具价值的参考。中国旅游研究院院长戴斌、中国旅游协会休闲度假分会副秘书长徐挺、中国旅游协会旅游教育分会副秘书长厉新建、去哪儿网CEO庄辰超共同出席了当晚活动。

In the warm spring evening,The world's largest Chinese travel go network platform(HTTP: / / Qunar.com)Hand in hand with the world's leading travel content providers Lonely Planet was held grandly in Beijing"2012 theme hotels try to sleep"Prize-giving grand ceremony,From the hospitality industry/Hundreds of elite of tourism together,To share this glory moment.meanwhile,Where net formally issued the 2012 China hotel consumption trend reports,Brought valuable reference for the hotel industry.The China tourism academy dean dai bin/Leisure vacation Xu Ting, deputy secretary-general of branch of China travel association/LiXinJian, deputy secretary-general of China association of tourism education branch/Where network CEO ZhuangChen super jointly attended the evening activities.

　坚持以消费者需求为核心，层层筛选 Adhere to consumer demand as the core,The screening

　　消费者在出行选择酒店时，希望看到真实、客观的试睡体验报告，以及针对自身的具体需求的个性化推荐。“主题酒店试睡榜”坚持以消费者需求为核心，凭借由普通人入住酒店后写出的优质点评，为消费者在出行预订酒店时提供有价值的信息，成为他们在选择酒店时的得力参考。

Consumers in the travel choice hotel,Want to see real/Objective try to sleep experiences,As well as the personalized recommendation for their specific needs."List of theme hotels try to sleep"Adhere to consumer demand as the core,With the ordinary people write quality review after the hotel,For consumers in the travel booking the hotel to provide valuable information,Become their effective reference in choosing a hotel.

　　“2012主题酒店试睡榜”由三期评选活动组成，包括“最佳观赛酒店”、“最佳客栈民宿”和“最佳精品酒店”。自2012年6月启动以来，吸引了众多消费者的积极参与，在通过消费者提名入围酒店—消费者投票—去哪儿网试睡员及Lonely Planet作者试睡验证—酒店专家评审的方式进行严格筛选及多方验证之后，最终有30家中国（包括港澳地区）的酒店和客栈脱颖而出。

"2012 theme hotels try to sleep"Consists of three phase of the campaign,including"The best addition to the hotel"/"Best home inn"and"Best boutique hotel".Since its launch in June 2012,Attracted the active participation of many consumers,Through consumers vote - nominated for hotel - where net try sleep Lonely Planet authors and validation sleep hotel expert evaluation way after strict screening and multi-party authentication,30 China eventually(Including Hong Kong and Macao regions)Hotels and inns to stand out.

　　千呼万唤始出来，年度奖项震撼揭晓 The long-awaited,Annual awards announced shock

　　当晚的重头戏之一是揭晓年度大项（“2012最受消费者青睐酒店”和“2012最受消费者青睐客栈”）得主，去哪儿网酒店专家和Lonely Planet作者根据消费者投票排名，试睡员提交的点评内容等因素，从30家获奖酒店和客栈中评选出表现最出类拔萃的酒店和客栈。

Announced that evening is one of the highlight of the annual sports("2012 is the most popular with consumers"and"2012 is the most popular with consumers inn")Winner of the,Where to network the hotel experts and Lonely Planet authors according to the consumer ballot,Try to sleep member submitted comments on content and other factors,From 30 award selection of the most outstanding performance in the hotel and guesthouse hotel and guesthouse.

　　最终摘取“2012最受消费者青睐酒店”桂冠的包括：北京工体A. Hotel酒店、上海外滩英迪格酒店、广州香格里拉大酒店、北京瑜舍酒店、杭州西子湖四季酒店 、重庆柏联精品酒店。 “2012最受消费者青睐客栈”奖由鼓浪屿中德记度假别墅 、丽江束河海月轩客栈 、大理云七毗舍 3家客栈获得。

Final harvest"2012 is the most popular with consumers"Crown of including:Beijing workers stadium a. Hotel/Shanghai inti the bund hotel/Guangzhou shangri-la hotel/Opposite house hotel in Beijing/Scenery of hangzhou the four seasons hotel /Chongqing union parker boutique hotel. "2012 is the most popular with consumers inn"Award by the gulangyu china-germany write a vacation home /Hohai yue xuan inn lijiang beam /Dali cloud seven which shed 3 home inn.

　　2012中国酒店消费趋势报告重磅出炉，为酒店行业提供重要参考 2012 China hotel consumption trend report blockbuster,To provide important reference for hotel industry

　　根据对“2012主题酒店试睡榜”消费者问卷调查以及2012去哪儿网酒店预订数据的分析，去哪儿网于当日正式发布了2012中国酒店消费趋势报告。报告对不同性别、年龄、收入、职业及区域的消费者在对酒店的选择上进行了深度分析，通过报告可以看出不同年龄和身份的消费者在预订酒店的行为上呈多样化；这份报告无论对酒店行业还是消费者自身都具有很高的参考价值。

According to the"2012 theme hotels try to sleep"Where consumer questionnaire and 2012 mesh according to the analysis of the hotel reservation,Where net officially issued the 2012 China hotel consumption trends in the report.Reports of different gender/age/income/Career and area on the choice of consumers in the hotel are analyzed in depth,Through the report can be seen that different age and the identity of the consumer behavior are diversified in booking the hotel;The report to the hotel industry as well as consumer oneself has very high reference value.

　　谈到发布报告的初衷与目的，去哪儿网副总经理兼新闻发言人钱臻说道：“去哪儿网的使命是聪明安排中国人的旅行。这一使命贯穿于去哪儿网推出的每一款产品，也铭记在每一个去哪儿人心中。去哪儿网今天能成长为互联网和移动互联网上用户规模最大的中文旅行类平台，归根结底在于我们对消费者需求的重视。我们不断挖掘和分析自身平台的大数据，切身体会消费者的旅行需求，让我们的产品和技术更贴心地服务于消费者的旅行生活。”

When it comes to release original intention and purpose of the report,Where vice general manager and the news spokesman said Qian Zhen:"Where network's mission is to smart arranged the Chinese trip.Where this mission through network launched every product,Also remembered in every where hearts.Where net today will grow up to be the largest in the Internet and mobile Internet users travel class platform in Chinese,In the final analysis is that we focus on consumer demand.We develop and analyze their big data platform,Experience the travel needs of consumers,Let our products and technology is more close to serve the consumer life of travel."

　　坚持以消费者需求为中心，以公平、公开和客观作为评判准则使得“主题酒店试睡榜”榜单独树一帜，堪称“酒店行业的米其林”。同时，它也是去哪儿网招募试睡员活动的延续，通过榜单评选活动，越来越多的消费者申请成为去哪儿网试睡员，为去哪儿网用户贡献优质点评；这些优质点评将为中国旅行者更好地选择酒店带来便利和帮助，实现“聪明你的旅行”。

Adhere to consumer demand as the center,In a fair/Open and objective as evaluation criteria"List of theme hotels try to sleep"List of its own,can"Michelin in hotel industry".At the same time,It is also where network recruiting activity continues trying to sleep,Through the list,Where a growing number of consumers apply for web part try to sleep,Contributing to where web users high quality comments;These high quality reviews will be better for Chinese travelers to choose the hotel bring convenience and help,To achieve"Smart of your trip".