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海外高端旅游市场火爆折射中国旅游发展短板--亲稳网络舆情监控室
2013-05-02

  日前在贵阳举行的2013中国国内旅游交易会上,业内人士认为,随着中国经济的发展和旅游市场的火爆,高端旅游将会受到越来越多国人的追捧。

Before 2013 China domestic tourism trade fair held in guiyang,The personage inside course of study thinks,With the development of China's economy and tourism market,High-end tourism will be more and more people chase after hold in both hands.

  在此间举行的2013中国旅行社TMT讲坛上,专家认为高端旅游面对拥有一定消费能力的人群,强调个性需求和深度体验,对产品品质、服务质量等要求较高,是一种高品质、个性化、充满人文关怀的旅游形式,是大众旅游发展到一定阶段后的必然产物。然而中国民众在选择高端旅游时将眼光放在了海外。

TMT 2013 China travel here on the forum,Experts believe the high-end tourism face have some spending power of the crowd,Emphasizes individuality demand and depth of experience,The product quality/Requirement such as quality of service is higher,Is a kind of high quality/personalized/Travel form full of humanistic care,Is mass tourism development to a certain stage inevitable product.However, Chinese people look when choosing high-end tourism in abroad.

  “高品质的旅游体验在国内是享受不到的。”北京白领孙薇2012年在澳大利亚旅游6天花费6万元,占到年收入的四分之一,但她却觉得物有所值。“酒店会为我单独定制食谱,还可以和好友一起出海钓鱼、潜水,无论服务还是环境都是国内比不了的。”

"High quality of tourist experience not to be enjoy at home."Beijing white collar sun wei tourism six days in Australia in 2012 cost $60000,Accounted for a quarter of annual income,But she feel content is worth somewhat."Hotel will be individually customised recipes for me,Still can and friends out to sea fishing/Scuba diving,Both services and environment are all than domestic."

  据中国旅游研究院发布的《中国高端旅游客户行为研究报告2012》显示,中国53%的富裕人群每年境外旅行次数达3次以上,每人次出境旅游消费超5万元的高达68%,其中28%的高端用户每人次出境旅游消费超10万元。

According to the China tourism academy[China's high-end tourism customer behavior research report 2012]According to,53% of China's rich overseas trips up to 3 times a year or more,Times of outbound tourism consumption exceeds 50000 yuan per person is as high as 68%,28% of the high-end users outbound tourism consumption exceeds 100000 yuan each time.

  “现阶段国内发展高端旅游的难度较大。”西藏那曲旅游局局长西德认为,高端旅游对于当地环境、交通、住宿等各个方面都提出了较高要求,但现在国内的旅游景点不是商业开发过度毁坏了原有的景观,就是基础设施跟不上、条件太差。“西藏的风景很独特,但无论是交通还是住宿都跟不上。”

"At present the domestic development of high-end tourism is difficult."West Germany from naqu Tibet tourism bureau said,High-end tourism for the local environment/The traffic/Accommodation and so on all aspects put forward higher requirements,But now the domestic tourist attractions is not excessive commercial development has destroyed the original landscape,Is the infrastructure can't keep up/Poor condition."The scenery of Tibet is very unique,But both in transportation and accommodation can't keep up."

  景区“宰客”、导游回扣、景点粗糙同质化……各景区在建设和发展过程中软件服务的滞后也是中国旅游进军高端市场的瓶颈所在。48岁的郑州市民郑洁2011年在某海边度假游玩时曾遭遇“宰客”现象。

The scenic spot"Rip off"/The guide rebates/Rough spots homogeneity……Each scenic spot in the process of construction and development of software services lag is the main bottleneck of China's tourism into the high-end market.Zhengzhou zheng jie, 48, 2011 encountered when visit a seaside resort"Rip off"phenomenon.

  4月,《中华人民共和国旅游法》获得通过并将于10月开始实施。业内人士认为,剑指欺诈和以提高服务为核心的《旅游法》为提高旅游质量、营造良好景区环境、规范行业等方面提供了“硬指标”。

In April,[The tourism law of the People's Republic of China]Approved and will take effect in October.The personage inside course of study thinks,The sword refers to fraud and to improve the service as the core[proposals]To improve the quality of tourism/Create a good environment of the scenic spot/Provides a standard industry, etc"tough".

  国内某著名旅行社欧洲地区负责人李纳说,《旅游法》出台对于中国高端旅游市场的开发是一个良好契机,但目前中国旅游行业在专业化、人性化的旅游产品开发和设计上还远远不足,缺少专业化的产品设计团队,只有补上了这些短板,中国旅游业才能有所突破。(记者 李放)

Lina said, head of a famous domestic travel agencies in Europe,[proposals]Introduced for the development of China's high-end tourism market is a good opportunity,But at present in China's tourism industry specialization/Human nature on the tourism product development and design of is enough,Lack of professional product design team,Only catch up on the board,China's tourism industry to a breakthrough.(The reporter Li Fang)

海外高端旅游市场火爆折射中国旅游发展短板

海外高端旅游市场火爆折射中国旅游发展短板

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Lijiang 6 and a half self-help swim every single highest minus 800 yuan

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海外高端旅游市场火爆折射中国旅游发展短板

四川雅安发生7.0级地震

7.0 -magnitude earthquake in ya 'an in sichuan province

海外高端旅游市场火爆折射中国旅游发展短板

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Woman bikini island

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旅途突发事件如何应对

Emergency trip how to deal with

海外高端旅游市场火爆折射中国旅游发展短板

荷兰不只有性

The Netherlands not only sex



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