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政府角色错位推高景区票价 优惠涉广告促销--亲稳舆论引导监测室
2013-05-02

  五一假期将至,从国家发改委传来全国1200余家景区票价格下调的喜讯。但细看降价名录却又让人高兴不起来:知名景区少、降价幅度有限,有的甚至涉嫌“名为降价、实做广告”。总之对普通民众来说,还是“太贵了”。

The May Day holiday will come,Came from the national development and reform commission, the country's 1200 - odd scenic spot ticket prices by good news.But look the price list the but again let a person not happy:Less well-known scenic spot/Reduction co., LTD.,Some even suspected"Called the price/Real advertising".In a word for ordinary people,or"It costs too much".

  借发改委公布的这份明细表,可以了解国内景区的票价现状:知名景区均已进入“百元时代”,不少超过200元,即使“五一优惠20%”也极少低于百元。这样的门票价格,再加上路费、住宿费,一趟出游对工薪家庭来说并不轻松。

By the national development and reform commission released the schedule,To understand the domestic current situation of the scenic spot ticket:Well-known scenic spots have been entered"One hundred yuan era",A lot of more than 200 yuan,Even if the"The May Day discount 20%"Rarely less than one hundred yuan.The price tickets,Combined with the trip/accommodation,A trip to travel is not easy for working families.

  名山大川是自然的恩赐,人文遗址是历史的积淀,如今却被小众利益团体“占山为王、围城收费、坐地起价”,这既是一种对公共资源的非法占有,也是对低收入民众旅游权的无情剥夺。

Famous mountains and great rivers is the gift of nature,Cultural sites are the accumulation of history,But now he is small interest groups"Be the king/And charge/With me",It is a kind of illegal possession of public resources,Is also a ruthless deprivation of tourism right for low-income people.

  4月25日,《旅游法》经全国人大表决通过,明确“利用公共资源建设的游览场所应当体现公益性质”。但这边厢《旅游法》刚通过,那边证券公司已欢天喜地地分析“旅游上市股有望受益”,让人对贡献其业绩主力的门票价格未来能否切实降低产生疑虑。

On April 25,,[proposals]Approved by the vote of the National People's Congress,clear"Use of public resources of the construction of the sightseeing places shall embody the public good".But on stage[proposals]Just passed,There a securities company has been analyzed with merriment"Tourism listed shares is expected to benefit",Let a person to contribute to the achievement of price tickets can effectively reduce the future.

  景区票价高涨,难以遏制的获利冲动是直接推手。国家发改委出台意在抑制票价的“3年调整期”,很多景区却趁机“3年必涨”。今年发改委部署“五一优惠”,诸多景区“无视”,黄山、九华山、峨眉山、九寨沟等景区打起了“擦边球”,将优惠期定在小长假之后的“淡季”,这是“五一优惠”还是“广告促销”?

Scenic spot ticket prices high,Difficult to curb the impulse is profit directly.The national development and reform commission issued to restrain ticket prices"3 years period",A lot of scenic spot is made"3 years will go up".This year the national development and reform commission"The May Day is favorable",Many scenic spots"To ignore",Huangshan mountain/The jiuhua mountain/Mount emei/Such as jiuzhaigou scenic spot play"chip",Will be set in a small long holiday after the promotional period"Out of season",This is"The May Day is favorable"or"Advertising promotion"?

  值得注意的是,这几家景区包括连日争议未休的凤凰古城,均要么是上市公司,要么正在“攒业绩”准备上市,而地方政府是其重要股东。政府本应是公共利益的守护者、公众旅游服务的提供者,却成了参与逐利的“主角”或“军师”,角色错位是景区票价高涨、票价难控的深层次原因。

It is worth noting,This several scenic spots include a series controversy did not take the ancient city of phoenix,Or is the listed company,Or you are"Saving performance"To list,And local government is an important partner.The government is supposed to be the guardian of the public interest/Public travel service providers,Became involved in the profit"Leading role"or"strategist",Dislocation is a scenic spot ticket prices high/The deep-seated reason of ticket price is difficult to control.

  自己管自己,能管得好吗?事实证明,有决心“断腕”的“壮士”难寻,必须置于全社会的有效监督之下。而《旅游法》的出台再一次让社会各界产生期待,期待厘清政府在旅游市场中的定位,期待景区定价能更多体现民众意志,莫让大好河山“与我无缘”。

Tube yourself,Well can tube??The fact proved that,Have the determination"DuanWan"the"A strong man"Hard to find,Must be under the effective supervision of the whole society.while[proposals]Come on stage again, let the social from all walks of life look forward to,Looking forward to clarify the government position in the tourism market,Looking forward to scenic spot price can reflect more people will,Don't let a good things"And I miss".

政府角色错位推高景区票价 优惠涉广告促销

政府角色错位推高景区票价 优惠涉广告促销

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7.0 -magnitude earthquake in ya 'an in sichuan province

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