据《新快报》报道，佛山4月29日—5月3日的旅游、消费进账超过20亿元。这还算个不错的成绩。

According to the[New letters]reports,Foshan April 29 - May 3, tourism/Consumption sum more than 2 billion yuan.This is a good result.

　　纵观“五一”假期，各地的旅游营销手段大同小异，推动的主体有政府，有企业，有景区。但相对往年而言，种种策划新意不多。

纵观"The May Day"During the holiday,Tourism marketing around the same,To promote the main body of the government,Have business,Has a scenic spot.But rather than in previous years,A variety of planning new idea.

　　旅游业作为第三产业的一部分，有相当多的文章可做，对佛山打造文化产业、提升第三产业服务水平，都有相当的意义。

旅游业作为第三产业的一部分,There are quite a few articles to do,In foshan create cultural industries/Enhance the level of tertiary industry service,There are considerable significance.

　　众所周知，佛山是工业城市，第二产业占主导地位。根据佛山市统计信息网的数据，2012年第四季度，佛山累计生产总值6729.02亿元，其中第二产业占比62.5%，第三产业占比仅为35.6%。而根据广州市统计局公布的2012年前三季度广州经济运行情况，广州第二产业对经济增长的贡献率为33.1%，第三产业对经济增长的贡献率为66.4%。

众所周知,Foshan is an industrial city,The second industry occupies a dominant position.Foshan city, according to the data of statistical information network,In the fourth quarter of 2012,Foshan's GDP totaled 672.902 billion yuan,The secondary industry accounted for 62.5%,The tertiary industry accounted for only 35.6%.And according to the guangzhou bureau of statistics published 2012 years ago in the guangzhou economic operation,Guangzhou secondary industry accounted for 33.1% of economic growth,The third industry to economic growth contribution rate is 66.4%.

　　第三产业尤其是现代第三产业对城市化的推进作用是相当明显的。而佛山要在接下来的城市化中有所作为，提升第三产业水平是当务之急。

第三产业尤其是现代第三产业对城市化的推进作用是相当明显的.The foshan will make a difference in the urbanization,Enhance the level of the tertiary industry is the top priority.

　　在第三产业当中，就旅游服务业而言，佛山有得天独厚的优势。作为岭南文化发源地之一，因为有黄飞鸿、叶问等武术名家和康有为、朱九江这样的学术大儒，虽无名山大川、奇峰峻岭，但岭南文化成就了佛山较上乘的旅游资源。

在第三产业当中,In terms of tourism services,Foshan has a unique advantage.One of the lingnan culture birthplace,Because of the huang2 fei hong2/Leaf asked and other martial arts masters and kang youwei/Zhu jiujiang such academic insistance,Although the famous mountains and great rivers/Qifeng majestic mountains,But the lingnan cultural achievements in foshan superior tourist resources.

　　可惜的是，纵观佛山的旅游产业营销，能够把文化牌打好，做成产业链，留住游客的景区并不是很多。

It is a pity,Throughout the foshan tourism industry marketing,Can put culture card play,To make the industrial chain,Keep tourist scenic spot is not a lot.

　　以祖庙为例，据《佛山日报》报道，从安徽来佛山看女儿的叶女士逛过祖庙商圈后，显得有些失望。她说，作为外地游客，若没有专人讲解，很难领会祖庙传达出的舞狮、咏春拳等岭南文化精髓，“看了一圈下来，也没有什么太深刻的印象”。

以祖庙为例,According to the[Foshan daily]reports,Ms from anhui come to foshan to see daughter leaves after go to temple, business circle,Somewhat disappointed.She said,As tourists,If no specialist,It is difficult to comprehend temple, conveys the lion dance/Wing chun, lingnan culture essence,"Read a lap down,There is nothing too deep impression".

　　祖庙虽然大名鼎鼎，但实际可逛的地方不多，面积也不大，但如果能够将一些与解读岭南文化内涵的相关活动引入，相信就不会仅仅是“没什么太深刻的印象”。

祖庙虽然大名鼎鼎,Not much but it can go,The area is not large also,But if you can some interpretation with lingnan culture connotation of the introduction of related activities,Believe that won't merely"Nothing too deep impression".

　　借本身的历史文化资源打造旅游产业，一个借鉴是成都的文殊院片区。这里以“中国第一禅林”的策划理念进行旧城改造，投资20多亿元，规划占地面积403亩，现在已经成为展示成都休闲文化和禅文化的一个窗口，成为成都的一张名片。

借本身的历史文化资源打造旅游产业,A reference is wenshu monastery in chengdu area.Here to"China's first monasteries"The planning concept of urban renewal,More than 20 investment of one hundred million yuan,Planning covers an area of 403 mu,Now displaying chengdu leisure culture and buddhist culture has become a window,Become a business card in chengdu.

　　当然，我们也可以看到祖庙东华里片区的改造，将古建筑有机结合新街区，开张不久就人气较佳。但后续如何，还需持续观察，看其在配套、旅游指引、项目开发等后期能否跟上。

当然,We can also see in the temple, donghua district renovation,The organic combination of ancient new blocks,Opening sentiment better soon.But the subsequent how to,Still need to continue to observe,See the supporting/Tourist guide/Can keep up with the late project development, etc.

　　再看看佛山其他几个区的“五一”旅游营销，高明的盈香生态园就做了岭南农耕文化节，三水荷花世界举办了荷花节、南海桂城则参与了珠三角休闲欢乐节等，虽各有特色，但如何把自己有特点、独特的文化资源挖掘出来，并将其转化为具吸引力的消费领域，在这方面，前述各家都还有一定的改善空间。

再看看佛山其他几个区的"The May Day"Tourism marketing,Brillant surplus sweet ecology garden lingnan farming culture festival is done,Sanshui lotus world held HeHuaJie/The south China sea GuiCheng is involved in the pearl river delta leisure joy festival and so on,Although each have distinguishing feature,But how to put the own characteristics/The unique cultural resources,And transformed into attractive consumer sector,In this respect,The individual, to some extent, and improve the space.

　　实际上，仅就“武术”而言，这张牌还有很多文章可作，可惜的是，就在前几年《叶问》风靡、票房大热的时候，以及以前《黄飞鸿》系列电影大热的时候，佛山都没能就此搭上这些免费的宣传班车。如果能把武术、美食、岭南文化等有机结合，相信有许多产业可以深入挖掘。

实际上,only"Martial arts"In terms of,There are a lot of articles for this card,It is a pity,In a few years ago[Leaf asked]popular/Big box-office heat from time to time,As well as before[Huang2 fei hong2]Series of time,Foshan has failed to these free publicity on the bus.If you can put the martial arts/food/Organic combination of lingnan culture, etc,Believe that there are many industries can dig deep.

　　佛山还有景区曾推过“天体浴”、“黛玉葬花”等活动来做噱头，但这样的东西非结合本土的文化，即使能一时上得了网页的头条，但却没有文化和消费的结合点，注定无法持久。黎诚

佛山还Has a scenic spot曾推过"Objects in bath"/"The dai jade were"And other activities to do the stunt,But things like the combination of local culture,Even get on a web page's headline,But not the combining site of culture and consumption,Doomed to a sustainable.Li Cheng

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