7月31日，国家旅游局官网公布第四批指定经营大陆居民赴台旅游业务旅行社名单，北京携程国际旅行社有限公司名列其中。记者查询发现，新批准的北京台湾游资质旅行社中，民营旅行社成为最大的亮点，尤其是首次有携程这样国内在线旅游龙头企业入选。

July 31,，The national tourism administration's official website the fourth group released designated management in a mainland residents tourism business travel agency list，Beijing ctrip.com international travel agency Co., LTD. Is one of them。The reporter found inquires，Newly approved Beijing Taiwan swim in the travel agency qualification，Private travel agency to become the largest window，Especially the first electronic domestic online travel leading enterprise that were selected。

　　据透露，携程将在北京市场大力开发赴台旅游业务，研发推出全面丰富、高性价比的产品，包括团队游、个人游、观光一日游、高铁捷运票务、交通接驳以及机票、酒店预订等，依托网络平台提供赴台旅游“一站式服务”。7月31日，携程已经同步推出了针对北京市场开发的第一批赴台旅游产品，后续还有大量新产品将上线。

It's said，Electronic market developing in Beijing to Taiwan tourism business，Research and development out comprehensive rich、High cost performance products，Including swim team、Individual visit、Sightseeing Tours、GaoTieJie luck ticketing、Transport interchange and ticket、The hotel reservation, etc，Relying on the network platform to provide Taiwan tourism“One-stop service”。July 31,，Ctrip.com synchronous launched in Beijing has been the first batch of market development in Taiwan tourism products，Subsequent still a large number of new product will be online。

　　携程旅行网副总裁郭东杰表示，赴台游组团社的扩大，将进一步为大陆居民赴台旅游提供便利，促进市场健康有序发展。携程此次获批经营北京赴台旅游业务，也是相关机构和旅游主管部门对携程这样的在线旅游服务商新业态的支持和认可。携程将会利用两岸三地的布局、机票酒店等资源的优势、信息技术与传统旅游结合的新模式，为北京旅游者提供优质的赴台旅游产品，在两岸旅游交流中发挥更大的作用。携程此前战略投资的台湾最大在线旅行社易游网在岛内旅游方面处于领先地位，两岸两大领先企业将深度合作，为游客提供丰富的产品、高品质的目的地接待服务。

Ctrip vice President GuoDongJie said，The expansion of ZuTuanShe swim to Taiwan，Will further for mainland residents to provide convenience to the Taiwan tourism，To promote the healthy and orderly development of the market。Those who hold the approved business Beijing to Taiwan tourism business，Tourism is also relevant institutions and the competent departments of the online travel service providers such ctrip.com new format support and acceptance。Those who hold will use the layout of the interrelations、The advantage of resources such as air tickets hotel、Information technology and the traditional tourism of the combination of the new model，For Beijing tourists to provide high quality to Taiwan tourism products，In Taiwan tourism exchanges to play a bigger role。Those who hold the strategic investment after Taiwan's largest online travel agency in the island's tourism them to stay in the lead，Two leading enterprise on both sides will depth cooperation，To provide visitors with a rich product、High quality destination reception services。

　　进一步扩大赴台游组团社规模，是海峡两岸旅游交流协会落实今年6月第四届海峡论坛宣布的惠台旅游政策的一项具体举措。在多重利好政策的带动下，今年大陆居民赴台旅游呈现快速增长势头，据统计，1到6月，大陆赴台旅游人数达99万人次，同比增长66.5%，创下历史新高。预计今年赴台旅游规模将有望达180万人次。

To further expand Taiwan ZuTuanShe scale to swim，Is the cross-straits tourism exchange association carry out in June this year the fourth strait BBS Whitaker Taiwan tourism policy announced a concrete measures。Good policy in multiple driving，This year in a mainland residents tourism presents the fast growth momentum，According to the statistics，1 to 6 months，Mainland tourists to Taiwan to 990000 people，Year-on-year growth of 66.5%，Hitting record highs。This year is expected to visit the island tourism is expected to scale to 1.8 million people。

　　在线旅游新业态的加入，预计将对北京赴台旅游市场带来新的变化。携程旅游业务部副总经理何勇表示，个人游方面，目前北京市场上产品和游客还相对比较少，极少有旅行社专注于个人游产品和服务的开发。携程在国内自由行领域处于领先地位，将会弥补北京市场缺乏丰富的赴台个人游产品的空白，为旅游者提供更多的选择和更高的性价比。在团队游方面，北京市场以环岛8天为主导，携程会引入大量的区域性深度线路，比如台北5～6天，西部6天，满足有深度游玩需求的客人，还会推出半自助团、私家团、高端团等新产品。

Online travel to new formats，Is expected to visit the island of Beijing tourism market with the new changes。Those who hold tourism business of vise general manager bring said，Individual visit aspects，The present Beijing the products and tourists is relatively less，Rarely have a travel agency focus on personal swim the development of products and services。Those who hold in domestic leading free line，Will make up for the lack of rich to Beijing market for personal swim the blank of products，For tourists offer more choice and more cost-effective。In the swim team，Beijing market to 8 days around the island for leading，Those who hold the a lot of regional depth lines，Such as Taipei 5 ~ 6 days，Western six days，To meet the demand of the guests visit depth，Will also launch a half self-help group、Private group、High-end group and so on the new product。

　　“携程非常看好北京赴台游的市场前景。目前我们组织的上海赴台个人游已经达到每月1000人以上，与团队游人数相当。预计今年携程的上海个人游将达到一万人的规模，大幅度领先于国内其他旅行社。预计北京市场也有同样的发展前景。”何勇表示，北京旅游者从此开始可以上网自行选择更为丰富的机票、目的地酒店、地面观光等单项产品，设计个性化的个人游行程深入台湾各地，并获得各种交通、导游、用车等服务。

“Those who hold very bullish on Beijing to visit the island market prospect。At present we organization in Shanghai for personal swim has reached more than 1000 a month，With the team to swim a number。Those who hold this year is expected to the individual visit Shanghai ten thousand will scale，A big lead in other domestic travel agency。Beijing market is expected to have the same development prospects。”Bring said，Beijing tourists can select the beginning of the Internet more rich ticket、Destination hotel、The ground tourism individual products，Design personalized individual swim across Taiwan travel further，And get all kinds of traffic、guide、Transport service。