小鸟天堂变相收取“高价门票”？ Bird paradise charge in disguised form"High ticket"?

　　广东省物价局日前公布了新一批拟降价和免费的游览参观点，新会小鸟天堂作为为数不多的知名景点名列其中，由原来的30元下调至25元。

Guangdong price bureau recently released a new batch of quasi price cut and free visit CanGuanDian,New will bird paradise as a few famous attractions ranked among them,By original 30 yuan down to 25 yuan.

　　得知降价消息，广州张小姐一家五口在国庆期间到小鸟天堂一日游，谁知到了景点被告知“不收门票”，但需购买80元/人的船票，才能进入景区。这一变相“门票”，超出她的预算两倍多。进入景区后她才得知，鸟群大多在清晨和傍晚出没，白天一般难以看到壮观的鸟群等系列遭遇让张小姐大呼“坑爹”。

Learned that depreciate news,Guangzhou miss zhang family of five in the National Day period to the one-day tour of bird paradise,Who knows to the scenic spot was told"Admission is free",But need to buy the tickets of RMB 80 / person,Can enter the.This a disguised"tickets",Beyond her budget two times more.Enter the scenic area after she learned about,Most birds in the morning and the evening haunt,Daytime general difficult to see the spectacular birds, etc. Series of encounter let miss zhang big call"Pit dad".

　　而在微博上，也有不少参观过小鸟天堂的网友吐槽：“小鸟也放国庆吗？”“把小学课本那篇《小鸟天堂》删了吧”……南方日报记者在微博上搜索“小鸟天堂”关键词，发现相关微博大多是吐槽与不满。据不完全统计，仅10月1日到10月16日，网友吐槽小鸟天堂的微博150多条，持正面意见的仅有4条。

And in micro bo on,There are many visited bird paradise net friend vomit tank:"Birds also put on National Day?""The primary school textbooks that article[Bird paradise]Deleted it"……Southern daily reporter in micro blog search"Bird paradise"keywords,Find related micro is broad and spit tank and dissatisfaction.According to incomplete statistics,Only 10 January to October 16,,Net friend vomit tank bird paradise micro bo more than 150,A positive opinion only four.

多批游客问价后摇头离开 Many group of tourists ask price shook his head left

　　南方日报记者上周来到新会小鸟天堂景区实地走访。在售票处，遇见一群人往外走，其中有个20岁左右的小伙子念念有词：“80元这么贵，我小时候看小鸟天堂不用花钱的。”记者询问得知，他是新会本地人，周末带了亲友一行10人准备参观小鸟天堂，结果被80元的票价“吓”回去了。

Southern daily reporter last week came to new will bird paradise field visit scenic spots.In the ticket office,Meet a group of people go outside,There are 20 years old young man murmured:"80 yuan so expensive,I used to see as a boy bird paradise of need not spend money."The reporter asks that,He is the new will be the locals,The weekend with relatives and friends a line of 10 people ready to visit bird paradise,The result is 80 yuan ticket prices"frighten"back.

　　景区售票处伫立着一个告示牌：“小鸟天堂首期升级改造工程已完成，根据省物价局紧急通知，小鸟天堂门票价格从原价30元下调至25元。因考虑到景区升级改造后部分配套设施还未得到游客熟悉和认可，经上级同意，景区继续执行免收门票的优惠措施。游客如需进入景区参观游览，须经水路乘船游览，船票价格80元/人。”落款为“小鸟天堂景区”，日期“2012年9月29日”。

The ticket office stand a bulletin board:"Bird paradise initial upgrading project has been completed,According to the provincial price bureau emergency notice,Bird paradise ticket price from 30 yuan price cut to 25 yuan.Because of considering the scenic spot after upgrading of supporting facilities have not been familiar with tourists and recognized,By the superior agreed to,Scenic area continue to implement preferential measures will be exempted from the tickets.Visitors like to enter the scenic area visited,Subject to waterway cruise,The ticket price 80 yuan/person."Badging for"Bird paradise scenic spot",date"On September 29, 2012".

　　售票处工作人员向记者证实，免收门票，但进景区需要收取80元船票，“这一规定从今年元旦已开始实行了”。记者驻足售票处十几分钟内，三拨游客问了价格后径直离开。

The ticket office staff confirmed to reporters,Tickets will be exempted from,But into the scenic spot needs to collect 80 yuan tickets,"This rule from this year New Year's day already began a".Reporter stop booking office more than ten minutes,Three dial the tourist asked the price went all the way to leave.

　　据了解，小鸟天堂自升级改造以来，原来的陆地通道已不开放，游人无法经此进入景区，只能购买原价100元(现为8折)的船票，经水路才能进入景区。有游客质疑，此举实为变相涨价。

It is understood,Bird paradise since since upgraded,The original land channel has not open,Visitors can't the into the scenic spot,The original price to purchase only 100 yuan(Presently for 8 fold the)The tickets of,By water can enter the scenic area.Tourists have questioned,The move is disguised inflation.

　　小鸟天堂管理方新会圭峰区管委会相关负责人高国炎表示，首期工程完成后，景区不再有陆路游览通道，今后所有进入景区的游客只能通过水路乘船游览，游船按指定线路，不能进入核心保护区域。“景区内保留的唯一陆路通道是作为景区防洪和抢险救灾的紧急通道。”

Bird paradise management new will humanity peak district management committee GaoGuoYan the relevant person in charge said,The first after completion of project,The land is no longer visit channel,All future into the scenic spot of tourists can only through the water cruise,According to the designated line,Can't get into the core protection area."Scenic retained the only land channel as the flood control and emergency rescue and disaster relief emergency channel."

　　高国炎认为，“该价格是结合购船成本、运营成本、航行距离、航行时间、码头建设成本等多方因素综合考虑而制定。与其他以船只运营的景区，如杭州西溪景区相比较，是比较合理的价格。”

GaoGuoYan think,"This price is a combination of purchase cost of the ship/Operation cost/distance/Navigation time/Wharf construction cost, etc various factors are considered.And in other ships operation of scenic spot,Such as hangzhou xixi scenic spot compared,Is more reasonable price."

　　新会区发改局一林姓发言人回应称，“游船属选择性经营服务收费，备案即可，无需审批。”针对游客反映的“被迫”搭乘游船参观景区，该发言人认为只是升级改造期间的特殊情况。

XinHuiOu hair change bureau spokesman said a LinXing response,"The service charge is selective operation,Record can,Without examination and approval."According to the tourists reflect"Was forced to"Take a cruise to visit scenic spots,The spokesman think just during the upgrading of the special conditions.

游船提价后效果如何？ After the price increase effect how?

　　据媒体报道，小鸟天堂自去年12月28日完成首期升级改造，暂免景区门票，游船票价提至100元。而在提价前，游船票价30元，门票也是30元。虽然景区升级改造以后，船票价比以前翻了两倍多，但圭峰管委会表示，在小鸟天堂升级改造首期工程竣工开放后，景区收入与去年改造前基本持平，并没有因为船票提高到100元(现8折优惠)而增加。

According to media reports,Bird paradise since last December 28, the first complete upgrading,Temporary free tickets for the scenic spot,Cruise fare mention to 100 yuan.And the price in before,Cruise fare 30 yuan,Tickets is 30 yuan.Although scenic spot after upgrading,Ship fares than before more than doubled,But critics of the ac peak said,Bird paradise in upgrading the first after project completion and opening up,The income and last year before the same basic transformation,Not because tickets have been raised to 100 yuan(8 now discount)And increase.

　　据圭峰管委会介绍，景区船票收入属景区正常消费项目，不管是以前的小木船经营收入，还是现在的游船收入，都将纳入景区经营收入。2002年以来，景区每年的经营收入都在400万至600万元之间浮动，每年的经营成本在300万元左右。但是由于小鸟天堂并不是圭峰管委会所有，圭峰管委会拥有的只是经营权、管理权，所有土地均是通过租赁方式取得，因此每年还需向所在地天马村委会缴纳土地租金。租金额从2002年的170多万元计起，每两年复息计递增6%。时至2012年，租金已增至280多万元/年。

According to the ac peak "is introduced,The tickets income belong to the normal consumption project,Whether the small wooden boat hitched business income before,Or now boat income,Will be included in the business income.Since 2002,The annual business income is in 4 million to 6 million yuan between floating,Annual operating costs in 3 million yuan or so.But because the bird paradise "and not all the ac peak,Critics of the ac peak have just right/management,All land are all through the tenancy,So every still need to the local tianma village committee pay land rent.The amount of rent from 2002 in 170 to more than ten thousand yuan meter up,Every two years after rate meter increasing 6%.Until 2012,The rent has increased to more than 280 yuan/year.

　　高国炎表示：“每年小鸟天堂景区都处于"以经营养经营"境况，在个别效益不好的年份，还需向圭峰管委会借资度日，更不用说归还2002年的3200多万元的投资回报。所以，景区到目前为止是没有任何利润的。”

GaoGuoYan said:"Every year the bird paradise scenic spot are in"In order to manage a business"situation,In the individual benefit bad year,Still need to borrow from peak to the ac live information,Not to mention in return for 2002 years of more than 3200 yuan of investment returns.so,Scenic spot so far there is no any profit."

　　对于小鸟天堂的高价船票，一位不愿意透露姓名的本地知名旅行社资深人士也认为“存在不合理之处”，“以前这里30块门票，江门人17块，对江门市民比较优惠。今年我们有些客人想自驾游去小鸟天堂，但是听到船票这么贵，都掉头走了。”该人士还举了个例子，“如果我一家五口去，那单单船票都要500块了。500块去哪里玩都可以玩得很好，这是本地市民的一种心态。本地人都不支持本地旅游，要做外地市场就更加吃力，要做很多的宣传推广。”

Bird paradise for the high price tickets,An anonymous well-known local travel agency senior personage also think"Existing shortcomings","Here before 30 piece of tickets,Jiangmen people and block,Citizens of jiangmen is preferential.This year we have some guests want to leading to bird paradise,But hear tickets so expensive,Are turning away."This personage is an example,"If I go to a 5,The only tickets will be $500.500 pieces of where to go to play all can play very well,This is local residents a state of mind.Everyone does not support the local tourism,To do foreign market is more difficult,To do a lot of promotion."

　　记者从本地的旅行社了解到，目前本地不少旅行社取消了小鸟天堂这条线路，不接散客，只是有时会为外地旅行团提供地陪服务。“我们只能将这些产品包装，卖去外地，深圳、东莞这些地方，或者更远的地方。如果那边的市场能够接受这些价格，就会有一定的客源。但以这样的价格，在本地市场是无法做的。”本地一位旅游业市场总监如是说。

Reporters from the local travel agencies to know,At present many local travel agencies cancelled bird paradise this line,Don't meet individual traveler,But sometimes for foreign tour group to provide local guide service."We can only put these product packaging,Sold to foreign,shenzhen/The dongguan these places,Or even further afield.If the other side of the market can accept these prices,There will be some tourists.But at this price,In the local market is unable to do."Local a tourism marketing director said.

　　广东省旅游文化协会副会长武旭峰就小鸟天堂的升级改造问题接受了记者的采访。他认为，“80块钱的船票价格是偏高的”，景区的公共设施虽然得到扩展，但是游客看的始终都只是水和树，旅游产品和服务不能达到游客旅游的期望值，自然对门票价格的容忍度较低。“什么样的产品卖什么样的价钱，在不提供更多可看可听可玩可感的旅游产品和服务的情况下，谈涨价并不可取，很多景区也走过这样的路子，也证明了这条路走不通。”

Guangdong tourism culture association deputy secretary-general of will as peak is the bird paradise upgrading problem accepted reporter's interview.He thinks,"The $80 ticket price is high",Scenic area of the public facilities although expanded,But tourists see always just water and tree,Tourism products and services cannot achieve tourists travel expectations,Natural for tickets to the price lower tolerance."What kind of products sell what kind of price,In does not provide more to see and hear can play the grandeur of tourism products and services,Talk about prices is not recommended,A lot of scenic spot also through such a way,Also proved this road impassability."