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国内景区本月起执行淡季价--亲稳网络舆情监测室
2012-11-07

吴伟洪 摄 WuWeiHong perturbation
  记者了解到,国内多家景区已从11月开始执行淡季票价,普遍比旺季执行票价下降20%-30%,包括九寨沟、青海湖、布达拉宫等景区降价超过五成,更有旺季门票150元的新疆喀纳斯景区在淡季实行免票政策。据悉,随着节后机票、酒店降价,出行费用也相应下调,错峰出行成为淡季最佳选择。旅行社人士表示,11月虽然是传统淡季,但是今年选择国庆黄金周节后出行的人数同比增长了两成。 The reporter understands,Many of China's scenic area already from November started off season ticket prices,Common implementation than season ticket prices fell by 20% - 30%,Including jiuzhaigou/Qinghai lake/The potala palace and other scenic areas by cutting the price by more than fifty percent,More season tickets 150 yuan of xinjiang kanas scenic spot in the off-season implement free ticket policy.It is reported,After the ticket with/Hotel price,Travel expenses are corresponding cut,Wrong peak travel be off-season best choice.Travel agencies say,November although is the traditional off-season,But this year National Day golden week travel choice after the number of twenty percent year-on-year growth.

  

淡季出游费用可省一半多 Off-season travel expenses can save more than half

  记者了解到,全国各大景区11月1日开始陆续执行淡季门票价格,普遍比旺季票价下降20%-30%。据悉,我国大部分地区景区进入冬季后,客流量减少,各景区执行淡季价格招揽游客。西藏纳木措门票从旺季的120元降至淡季执行的60元票价,布达拉宫同样是淡季门票是旺季的半价,由200元降至100元,九寨沟景区从11月15日开始执行80元的淡季价,比旺季260元降幅达69%,而旺季门票150元的新疆喀纳斯景区淡季则实行免票政策,吸引大批爱好摄影和探险的游客。“浓妆淡抹总相宜”,不同季节的景色各有特色,据悉,冬季雪景更吸引久处南方的老广,而近年来广东的冬游市场也一年胜过一年。

The reporter understands,The major scenic spot on November 1, began arriving executive slack season ticket prices,Common than season ticket prices fell by 20% - 30%.It is reported,In most regions of China the scenic area in winter,Passenger volume reduced,Each scenic spot price execution off-season attract visitors.Tibet namco from season tickets for 120 yuan down to low season the execution of 60 yuan fares,Potala palace is also a slack season tickets is half the season,By 200 yuan down to 100 yuan,Jiuzhaigou scenic spot from November 15, started 80 yuan off-season price,Than season 260 yuan drop of 69%,And the season tickets 150 yuan of xinjiang kanas scenic spot off-season is a free ticket policy,Attracted a large number of hobby photography and exploration of tourists."Thick makeup weak wipe always appropriate",Different seasons scenery have distinguishing feature each,It is reported,Winter snow more attractive in the south for LaoGuang,And in recent years guangdong's winter swimming market also a year more than a year.

  记者从各大旅行社了解到,淡季期间景区已主动降低票价,旅行社的团费相应降低,再加上淡季出行的机票、酒店价格也会打折,所以淡季旅游的团费与旺季相比便宜不少。南湖国旅方面表示,该社与全球十大品牌酒店合作,今年冬游线路升级住五星级酒店,价格同比去年下降10%左右,性价比极高。“每年的11月份至次年的3月份为全年国内旅游的淡季,此时旅行社报价应该是全年的低点。与"十一"旅游旺季报价相比最多可便宜50%,与平时或暑期相比也要便宜20%。”据悉,旺季“九寨沟、黄龙、汶川新城、成都”双飞5天团需要3099元,而冬游价格只需要1699元就可以搞定,加200元还能入住2晚国际五星喜来登酒店。“西宁、青海湖、宁夏、中卫、少坡头、兰州、腾格里沙漠”双飞5天,旺季价高达近5000元,冬游只需要三千多元,“青藏铁路、西宁、青海湖、拉萨、林芝、巴松措、雅鲁藏布大峡谷、圣湖羊卓雍措”三飞8天团更是比旺季下降3000元。

Reporters from the major travel agencies to know,During the off-season scenic spot has active lower fares,The travel agency cost reduced,Plus off-season travel ticket/Hotel prices can also discount,So the off-season travel cost compared with season a lot cheaper.South lake CITS said,The club and the world's ten big brand hotel cooperation,This year winter tour line upgrade a five star hotel,Prices fell about 10% year-on-year last year,High performance-to-price ratio."Each November to next year's march for the domestic tourism off-season,The travel agency quotation should be annual lows.and"eleven"The tourist season compared to offer up to 50% less,Compared with usual or summer also want to 20% less."It is reported,season"jiuzhaigou/huanglong/Wenchuan new town/chengdu"Double kick 5 days group need 3099 yuan,The winter swimming price only need 1699 yuan, you can get,Add 200 yuan can also check-in 2 late international five-star sheraton hotel."xining/Qinghai lake/ningxia/Central defender/PoTou less/lanzhou/Tengery desert"Double kick 5 days,Peak season price as high as nearly 5000 yuan,Winter swim only need three thousand multivariate,"Qinghai-tibet railway/xining/Qinghai lake/Lhasa/nyingchi/Bassoons cuo/The yaluzangbu grand canyon/A sacred yangzhuoyong lake"Three fly 8 days group than season is fall 3000 yuan.

  

节后出游人数同比增长两成 The number of travel after a year-on-year increase of twenty percent

  据悉,随着近几年“错峰出游”概念深入民心,加上淡旺季“游价”价差明显,不少精明的游客已然“嗅”出了其中的奥妙,节后旅游市场“淡季不淡”的“戏码”更日趋平常。记者从广之旅获悉,今年国庆黄金周后至今,该社出游人数已超过10万人,较去年同期增长20%,较2010年同期增长40%。其中节后出境游占总出游人数的三成,国内游占近三成,而省内游则占了四成。而从市民节后出游的选择来看,又以淡旺季游价反差大的出境东南亚短线游和应季的国内赏秋游等最为热门,分别较去年同期增长25%和20%。

It is reported,In recent years, with"Wrong peak travel"Concept people deeply,And subject to"Swim price"Spread significantly,A lot of smart tourists already"smell"Out of one of the secret,Festival tourism market"Off-season not light"of"play"More increasingly common.Reporters learned from GuangZhiLv,So far this year National Day after the golden week,The number of travel club has more than 100000 people,Compared to the same period last year growth of 20%,Than the same period in 2010 increased by 40%.The outbound tourism after the total number of thirty percent travel,Domestic tourism accounts for nearly thirty percent,And swim in the province has forty percent.And after the choice of travel from citizens come to see,To swim and subject to price contrast big exit southeast Asia short line tourism and to answer the domestic reward such as autumn the most popular,Compared to the same period last year growth respectively 25% and 20%.

  广之旅市场推广中心总经理温前分析,假期的限制,市民出游需求的旺盛,加上各种假期出游惠民措施的实施无疑是黄金周长假客流量逐年增加的主要原因,而供求关系的变化也直接影响了旅游价格。例如某些旅游热门景区酒店,淡旺季价格相差可达千元。而该社国庆节后淡季出游的价格,也迎来普遍的下调,幅度从数百元到数千元不等。机票价格下降,旅游价格优惠等,出游不再拥堵,“错峰出游”俨然成了游客的新选择。另一方面,随着带薪休假制度的不断实施,市民的外出旅游计划有所加强,旅游消费观念趋向理性,也在一定程度上促使了市民“错峰出游”概念的“发酵”。

GuangZhiLv marketing center general manager before temperature analysis,Holiday restrictions,Citizens to the strong demand,Add various kinds of holiday we travel the implementation of the measures is undoubtedly the golden week holiday passenger volume increases year by year the main reason,And the relationship between supply and demand change has a direct impact the tour prices.For example some tourist hot scenic spot hotel,Prices vary subject can reach one thousand yuan.And the club after the National Day the price of off-season travel,Also welcomed general cut,Range from hundreds of yuan to thousands of dollars.Ticket prices fell,Tourism price concessions, etc,Travel no longer congestion,"Wrong peak travel"Just like a new choice for tourists.On the other hand,Along with the paid vacation system implementation constantly,People traveling plans have been reinforced,Rational tourism consumption idea trend,Also to a certain extent, contributed to citizens"Wrong peak travel"concept"fermentation".

  业内人士认为,旅游淡旺季出游需求的两极化,并不有利于旅游市场发展的平衡。在黄金周期间,游客人数往往是平时的数十倍、数百倍,不仅旅游景区接待能力负荷,酒店、机票资源紧缺的情况下,也只能一味的提升价格或增加资源投放以满足游客需求,这些资源在淡季往往因客流量的大幅减少而出现闲置浪费和经济损失。“错峰出游”的盛行,将有利于淡化旅游市场的淡旺季,既能为黄金周出游旺季“减压”,降低“黄金周副作用”,又能为淡季旅游市场增加“人气”,利用“杠杆效应”实现旅游市场的平衡发展。

The personage inside course of study thinks,Tourism subject to travel demand polarization,Is not conducive to the development of tourism market balance.During the golden week,The number of visitors is often the usual dozens of times/Hundreds of times,Not only traveling scenic area reception capacity load,The hotel/Ticket resources under the condition of shortage,Also can blindly ascending price or increase resources to meet the demand on visitors,These resources in the off-season often because of the passenger flow and appear sharply reduce waste and economic loss."Wrong peak travel"The prevalence of,Will benefit desalination tourism market subject,Not only can the golden week travel season"decompression",reduce"Golden week side effects",And can increase the off-season tourist market"popularity",use"Leverage effect"To realize the balanced development of tourism market.


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