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芒果网推出“机票夜市” 主推一周内特价机票--亲稳网络舆情监控室
2012-11-22

  夜市本是购买杂货、衣服、美食、电器零件、饰品等各种物件的淘宝之地。近日芒果网宣布联合多家航空公司,推出“机票夜市”,消费者可抢购低于市场价1-5折的国内机票

This is the night market to buy groceries/clothes/food/Electric parts/Adorn article, etc. Various kinds of objects of taobao.Recently announced the alliance for a mango and many airlines,launched"Ticket night market",Consumer can snap up below the market price 1-5 fold domestic air tickets.

  此次,芒果网充分体现大型OTA机票预订的产品和服务优势,联合多家航空公司,定点梳理航班,在“机票夜市”中推出全国各地始发的优惠机票,涵盖头等舱和经济舱,比市场价便宜1-5折。每周一至周五的18点-24点,消费者就可前往芒果网“机票夜市”抢购特惠机票,特惠机票的出发日期一般在7天以内。比如上海至成都,市场价1610元,夜市价870元。

the,Mango network fully embody large OTA ticket reservation products and service advantages,Combined many airlines,Fixed-point carding flight,in"Ticket night market"Out across the country starting discount ticket,Covers the first class and the economy class,Cheaper than the market price 1-5 fold.From Monday to Friday 18 point - 24 points,Consumers can go to mango network"Ticket night market"Buying preferential ticket,Preferential flight date of departure in general within 7 days.Such as Shanghai to chengdu,The market price is 1610 yuan,Night market price 870 yuan.

  芒果网总裁助理兼机票部总经理林冬虹表示,“机票夜市”是OTA机票销售的创新之举。除了机票价格低于市场价,“机票夜市”面向所有的国内航线机票,涉及国内所有出发和到达的城市,在优惠程度、投放规模、航线数量、涉及城市总数等方面占有绝对的优势。

Mango net President assistant and ticket department general manager LinDongHong said,"Ticket night market"Is OTA air ticket sales of an innovation.In addition to the ticket price is lower than the market price,"Ticket night market"Facing all the domestic airline ticket,Involved in the domestic all departure and arrival city,In the preferential degree/On the scale/Route number/Involved in aspects of total city has an absolute advantage.

  记者登陆芒果网“机票夜市”操作发现,在周一至周五18点-24点,就可抢购“机票夜市”的特惠机票。抢购方法简单,选准适合自己的机票,点击抢购就可跳转到航班的订单填写页面。与今夜酒店特价的The last minute模式相比,芒果网“机票夜市”不局限于销售当天的机票,可预订到近一周出发的机票。

Reporter landing mango network"Ticket night market"Operation found,On Monday to Friday 18 point - 24 points,Can snap up"Ticket night market"Preferential ticket.Buying method is simple,Choose the right for his ticket,Click on the buying can jump to flight order fill in the page.And tonight I hotel sale of The last minute mode to compare,Mango network"Ticket night market"Is not limited to the ticket sales,Booking to nearly a week starting ticket.

  林冬虹表示,“机票夜市”销售超于预期,每天上线的航班机票都售罄,芒果网将持续扩大这种销售模式。

LinDongHong said,"Ticket night market"Sales super than expected,Every online flight tickets are sold out,Mango network will continue to expand the sales model.

  在固定时段推出优惠价格吸引网民的目光,这种分时销售模式在电商网站运用较普遍,比如一号店的“夜市”家电抢购,易讯“早市”特价抢购。业内人士认为,此次芒果网通过“机票夜市”将此销售模式运用到OTA机票销售,利用晚间网民的上网习惯,刺激机票销售,同时也有利于航空公司提升航班客座率,合理利用航班资源。

In a fixed period of time out favorable price to attract the eyes of Internet users,This kind of time-sharing sales model in DianShangWang station use more common,Such as a number of stores"Night market"Home appliance buying,yi"Morning session"Special buying.The personage inside course of study thinks,The mango network through"Ticket night market"Will this sales model applied to OTA ticket sales,Use night surfing habits of Internet users,Stimulus ticket sales,At the same time also to help airlines flight 客座率 ascension,Reasonable utilization of flight resources.



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