今年，北京明确将建设旅游大项目来打造旅游功能区，记者昨日（26日）从北京市旅游委了解到，目前全市的19个旅游休闲功能区规划已经基本完成。到2015年，全市将建成3个以上综合收入超百亿元的旅游功能区。

This year,Beijing clearly will build tourism large projects to build tourism area,Reporters yesterday(26)From the Beijing municipal LvYouWei to know,At present the city's 19 tourism leisure function planning has been basically completed.By 2015,The city will be built three or more comprehensive income exceeds ten billion yuan tourist area.

　规划：19个旅游功能区分四大类 planning:19 tourism function distinguish between four major categories

　　19个旅游功能区将按照北京的城市功能定位，在首都功能核心区、城市功能拓展区、城市发展新区和生态涵养发展区四大功能区的范围内建立。依据四大功能区不同的旅游资源特点，将创建各具特色的旅游功能区。

19 tourism area will be in accordance with the Beijing city function orientation,In the capital core function/The function of the city development zone/The new urban development and ecological conservation development area four big functions within the scope of the set up.Four big functions according to the different characteristics of the tourism resources,Will create with all kinds of specific tourism area.

　　比如，位于首都功能核心区内的 “前门-大栅栏文化商业旅游体验区”将以展示前门历史文化、宣南文化、会馆文化、综合演艺、特色美食、老字号体验为特色，恢复老字号生存土壤，激活前门大街、大栅栏老字号商业街、琉璃厂文化街区等重点街区，培育一大批“新字号”，形成生机勃勃的旅游休闲区域，在立足传统资源保护、改善民生的基础上发展旅游产业。同时还要挖掘首都核心区演艺资源，促进旅游与演艺文化的融合发展，推动首都核心演艺区建设。

For example,Is located in the capital function of the core area "The front door - dashilan culture business tourism experience area"Will to display the history and culture of the front door/Xuannan cultural/Hall culture/Comprehensive performance/Features gourmet/Old experience is characteristic,Restore old survival soil,Activation qianmen street/Dashilan old commercial street/Liu lichang cultural blocks and such key blocks,Cultivate a large number of"The new name",Formation burgeoning tourism recreational area,Based on the traditional resources protection/To improve the people's livelihood on the basis of the development of tourism industry.At the same time also mining capital core entertainment resources,To promote the integration of tourism and entertainment culture development,Promote the capital core acting area construction.

　　而位于城市功能拓展区的“石景山数字动漫娱乐区”则完全是另外一种风格。这个功能区将以中国动漫游戏城为载体，以动漫游戏产业为核心，以数字娱乐、动漫游戏、数字体验为发展特色，集研发、制作、体验为一体，集中体现数字动漫产业的三大产品网络游戏、影视动漫、数字媒体业态。

And is located in the city function expansion"Shijingshan digital cartoon recreation area"It is entirely another style.This function will be Chinese cartoon game city as the carrier,With animation game industry as the core,In digital entertainment/Animation games/Digital experience for the development of features,Set research and development/production/Experience as a whole,Digital cartoon industry concentrated expression of the three major products online game/vedio/Digital media formats.

　　此外，19个旅游功能区很多创意概念是首次亮相。比如房山区依托周口店猿人遗址景区将建设一个“北京源文化旅游区”，目前正在建设当中。昌平区在十三陵地区建设一个大型旅游休闲购物区，地点在去八达岭和十三陵景区游客必经之路，该项目目前已经动工。门头沟正在长安街向西的延长线上的定都峰上，开工建设定都阁景区。延庆将建成“县景合一”的旅游休闲区，将把近2000平方公里的县域面积打造成一个大景区。石景山西山八大处将恢复古村、古镇、古栈道的景观。丰台则将打造恢复宛平城游览景区。

In addition,19 tourism area many creative concept is appeared for the first time.Such as fangshan district rely on zhoukoudian ape man ruins scenic area will build a"Beijing source culture tourist area",At present are constructed.Changping district in the Ming tombs area to build a large tourism leisure shopping area,Place in to badaling and Ming tombs scenic spot the way tourists,The project has been started.Vallely are changan avenue westward extension line of its capital on the peak,Construction began its capital pavilion scenic spot.Yanqing will be built"County and landscape"Tourism leisure area,Will take nearly 2000 square kilometers of county area to create a big scenic spot.Shijingshan xishan eight main point will restore ancient village/town/The ancient plank road landscape.Fengtai will make recovery WanPingCheng tour scenic spot.

源起：景区周边一公里服务不协调 origin:Scenic area surrounding a kilometer service not harmonious

　　为什么北京要建设19个旅游功能区？市旅游委相关负责人坦言，虽然旅游业已成为推动北京经济发展、提升城市功能、促进国际交往的重要引擎，但北京建设世界一流旅游城市和巨大的社会需求之间还存在着明显的不适应。

Why Beijing to build 19 tourism area?City LvYouWei the relevant person in charge said,Although the tourism industry has become the impetus Beijing economic development/Promote the urban function/To promote the international communication important engine,But Beijing construction world first-class tourist city and the huge demand of society from still exist obvious does not adapt.

　　“这些不适应体现在很多方面，举个例子，游客到一些著名景区游玩，在欣赏美景的同时，却未必能找到可口的餐饮和舒适的住宿条件，这就是资源与需求的不平衡。”市旅游委相关负责人表示，目前本市旅游资源基本处在满足于一般观光游需求的服务能力状态，与观光和休闲度假相结合的社会需求相比存在明显的不适应。

"These don't adapt to the embodied in many aspects,For example,Tourists to visit some famous scenic spot,In enjoying the scenery at the same time,She is not necessarily able to find delicious food and comfortable accommodation,This is the resources and demand imbalance."City LvYouWei officials say,At present the city tourism resources are basic content to general sightseeing tour demand service capacity status,And sightseeing and leisure vacation combination of social needs obvious compared the does not adapt.

　　而且，“单体”的旅游项目多，旅游要素聚集区、服务区少，缺乏有整体带动力的旅游大项目，旅游服务在“吃、住、行、游、购、娱”等环节缺乏必要的整合。重点景区周边“一公里”从环境、设施到服务都不同程度存在着不协调等问题。

and,"monomer"Many of the tourism projects,Tourism elements accumulation area/Service area less,Lack of overall driving force major tourism projects,Tourism services in"eat/live/line/swim/purchase/entertainment"The integration of the links such as lack of necessary.Around the key scenic"One kilometer"From the environment/Utilities to service all different level there is no coordination problem.

　　“其实大量的游客来到北京，都具备相当的消费能力，但是在一些景区周边，却很难找到"必吃"、"必购"的消费场所和消费服务，不足以留住游客。”该负责人表示，本市围绕着旅游者“必购、必吃、必住、必看、必玩”的旅游消费服务能力亟待提升。而且，首都功能核心区和拓展新区正在成为开放性旅游景区，但旅游资源服务潜力还需要进一步开发。

"Actually a lot of tourists came to Beijing,All have considerable spending power,But in some scenic spots around,But it is difficult to find"Will eat"/"Will purchase"Consumer place and consumer service,Not enough to keep visitors."This person in charge said,The city surrounding tourists"Will purchase/Will eat/Will live/Will see/Will play"Tourism consumption service ability to ascend.and,The capital function core area and the development of new city is becoming open tourist scenic spot,But tourism resource service potential still need further development.

　　此外，京郊旅游资源是北京市旅游增量开发的重点区域，但京郊旅游资源也尚未充分显现出在环境保护、农民致富、农业增收、农村发展上应有的带动效应。

In addition,Beijing suburbs tourism resources is the Beijing tourism incremental development of key areas,But Beijing suburbs tourism resources also have not yet been fully show in environmental protection/Farmers get rich/Agricultural income/Rural development should be the driving effect.

　　旅游资源缺乏必要整合、要素缺乏合理聚集、服务缺乏有效衔接、旅游项目没有发挥出更大带动作用……旅游功能区的建设确实迫在眉睫。

Tourism resources lack of necessary integration/The lack of reasonable elements together/Service lack of effective cohesion/Tourism projects did not play a bigger role in driving……The construction of tourism function really is imminent.

　　机制：旅游大项目纳入“绿色通道” mechanism:Tourism large projects into"Green channel"

　　那么，究竟旅游功能区与以往的单体景区相比有什么区别，功能区能够给游客带来什么新的体验呢？

so,What tourist area and previous monomer scenic area compared with what is the difference,Functional areas can give visitors any new experience?

　　市旅游委方面透露，旅游功能区是以旅游大项目为引领、旅游资源要素和服务要素综合配套的聚集地，是为有效发挥特色旅游功能、形成产业综合竞争力而设置的地域空间，具备产业集聚功能、资源整合功能、产业协作功能和辐射扩散功能。“说得直白一点，就是在吃、住、行、游、购、娱等环节做好了整合，能够给游客带来全方位的舒适服务；同时能够将单个的景区变成一个产业链，共同谋发展。”

The city has LvYouWei,Tourism area is a major tourism projects for the lead/Tourism resources elements and service factors synthetically compounds,For effectively play the characteristic tourism function/Form industry comprehensive competitiveness and setting of regional space,Have the function of industrial cluster/Resource integration function/Industrial cooperation function and radiation diffusion function."Say a bit plain,Is eating/live/line/swim/purchase/Entertainment, etc to link the integration,Can give visitors bring all-directions comfortable service;At the same time to a single scenic area into a industrial chain,Common seeks the development."

　　该负责人表示，通过旅游功能区的规划建设，有利于促进北京旅游资源由观光游向观光与休闲度假相结合的深度体验游转型；有利于整合“吃、住、行、游、购、娱”等要素，构建旅游综合服务要素的聚集区，从而进一步提升我市旅游业服务接待能力，扩大旅游消费服务能力。

This person in charge said,Through the tourism functional areas of the planning and construction,To promote Beijing tourism resources by sightseeing swam to tourism and leisure vacation combination of depth experience tour transformation;Help to integrate"eat/live/line/swim/purchase/entertainment"Elements such as,Constructing tourism comprehensive service elements of the accumulation area,Thus further promote our city tourism service reception capacity,Expand the tourism consumption service capacity.

　　而且，为加快推动大项目落地，推动旅游功能区重大旅游项目落地的审批机制，本市对整体推进建设的功能区重大项目，将纳入“绿色审批”通道。

and,In order to speed up the promote large projects fall to the ground,To promote tourism area major tourism projects be born examination and approval mechanism,The overall development of the city to the construction of major projects function,Will be included in"Green examination and approval"channel.

　　北京市对旅游功能区的建设寄予厚望。市旅游委方面透露，到2015年，全市将建成3个以上综合收入超百亿元的旅游功能区，每个郊区至少建设一个具有带动作用的旅游服务综合体、一个民俗旅游示范乡镇，开发一种主打旅游特色商品，打造一批生态保护与旅游产业融合发展的特色沟域，使京郊旅游人均消费水平增长一倍，一成以上的农民纯收入增长依靠旅游产业。

Beijing to the construction of tourism area have great expectations.The city has LvYouWei,By 2015,The city will be built three or more comprehensive income exceeds ten billion yuan tourist area,Each suburban at least build a has the leading role of the tourism service synthesis/A folk tourism demonstration villages and towns,To develop a main tourism commodity characteristics,Make a batch of ecological protection and tourism industry the development of fusion characteristic groove domain,Make Beijing suburbs tourism per capita consumption level doubled,More than ten percent of the farmers' net income growth depends on tourism industry.

　　马上就访：环环相扣的旅游元素 'll visit:Linked tourism elements

　　“旅游功能区”究竟什么样？游客在旅游功能区又能感受到哪些不一样的服务？

"Tourism function"what?Tourists in the tourism area and can feel what different services?

　　听说记者要寻访“初具规模的旅游功能区”，西城区旅游委副主任贾文静乐了：“旅游功能区就是吃、住、行、游、购、娱等互相结合、配套服务，要看这个，得去什刹海。”

Heard reporter to search for"A certain scale tourist area",LvYouWei xicheng district, deputy director of the JiaWenJing music:"Tourism area is eat/live/line/swim/purchase/Entertainment, etc with each other/Supporting services,To see this,Lakes have to."

　　昨天一大早，刚走到后海荷花市场门前，什刹海旅游资讯站的牛宝红迎面走来。亲切的微笑，标志性的眼镜，这位在外国游客中有口皆碑的老牛，可是咨询站的大名人。

In the early morning yesterday,Just walk to houhai lotus in front of the market,Recently the tourist information NiuBaoGong right against the face walk to the station.Kind smile,Landmark glasses,The foreign tourists in virtue of the old cow,But ZiXunZhan big celebrities.

　　原来，早在2008年奥运会期间，在北京胡同里长大的老牛自告奋勇，到什刹海旅游咨询站当了志愿者。奥运会后，老牛就在咨询站“扎下根儿”，当了专职咨询员。一口流利的英语，让他能够给外国游客提供最及时的帮助，他的英文名Corey也在老外中，口口相传。

The original,As early as in 2008 during the Olympic Games,Hutongs in Beijing brought up the old cow come forward,Due to tourism ZiXunZhan when the volunteers.After the Olympic Games,The old cow in ZiXunZhan"Plunge right under",When a full-time consultant.Fluent English,Let him be able to foreign tourists to provide the most timely help,His English name Corey also in the foreigner,mouth.

　　给游客指路、推荐旅游线路、帮忙订车、订酒店……4年里，老牛数不清自己帮助过多少游客，他也连续4年被评为北京市优秀旅游咨询员，他多次与大学教授一起站在讲台上给全市咨询员传授经验。今年他正计划着出一本书，与更多同行分享经验。

Give visitors the/Recommend tourist routes/Help DingChe/Booking hotel……Four years,The old cow couldn't count how many visitors helped himself,He also four consecutive years was named Beijing outstanding tourism consultant,Many times he and university professor stand together on the platform to the consultant teaching experience.This year he is planning to a book,And more peer Shared experience.

　　旅游咨询站可不仅仅有老牛的人工服务，这不，刚刚配合北京“智慧旅游”出台的手机软件“行走什刹海”已经在苹果APP商店上架，也是现在游客们最热衷下载的软件。

Tourism ZiXunZhan can not only have the old cow artificial service,It's not,Just cooperate with Beijing"Wisdom tourism"On the introduction of the mobile phone software"Due to walk"Have been in apple APP store shelves,And it is also the most popular tourists download software.

　　这套软件有什么神奇之处？“在手机上打开软件，它就能立即识别出你所在的位置；最关键的是，根据你的位置，还能给你推荐周边的景点和名人故居。”贾文静一边说着，一边点了点手机，“你看，现在咱们的位置已经在地图上显示了，周边的景点也一一标出，供游客选择。”

The software have what fantastic place?"On the open software,It will immediately recognize your position;The key is to,According to your location,Can you recommend to surrounding scenic spots and the former residence of famous person."JiaWenJing side said,Side point a mobile phone,"You see,Now let's position has been on the map shows,Surrounding attractions also marked one,Choice for tourists."

　　更厉害的是，软件还具备了随游客位置变化而自动播放景区介绍的功能。“您现在所在的位置是梅兰芳故居……”刚刚走到梅兰芳故居门前，手机居然自动传出了故居的简介。如果游客是第一次来什刹海，软件里还有专门定制的集景区、餐饮、娱乐项目为一体的最佳游览路线，为游客提供便捷服务。

worse,Software also have with tourists position change and automatic play the function of scenic area is introduced."You are the position of the former is mei lanfang……"Just walk to mei lanfang in front of the former,Mobile phone incredibly automatic from the former residence of the profile.If a tourist is the first time to recently,In the software and special customized set scenic spot/catering/Entertainment project as one of the best tour route,Provide convenient service for tourists.

　　紧挨着什刹海旅游咨询站，就是什刹海会馆。从外表看去，什刹海会馆与普通四合院并无不同，一样的青砖灰瓦，一样的朱漆大门。但当推开厚重的院门，从会馆门口望进去，一处大大的庭院就展现在面前。幽深宁静，草木扶疏，一步一景，古色古香。走进会馆大门，映入眼帘的是距今已有800多年历史的元代汉白玉三足鼎。

Next to lakes ZiXunZhan tourism,Is recently assembly hall.Look from the appearance of,Shishahai assembly hall and ordinary siheyun is no different,The same brick tiles,The same red paint gate.But when push away the thick of the court,From the hall look in,In a big garden will show in front.Too quiet,Vegetation pond,Step one scene,antique.Walked into the hall gate,View is the more than 800 years of history of the yuan dynasty white marble three foot the tripod with two handles.

　　“像什刹海会馆这样的高端会所，是北京面向海外游客推动"高端旅游"的主力军。”什刹海会馆总经理裴武介绍说，除了环境优雅，会馆还主打私家菜，融合南北菜系和皇家御膳的精华，选料制作紧扣“细致”两个字，追求独家和养生。

"Like shishahai hall such high-end club,Beijing is to promote overseas visitors"High-end tourism"main."Large hall PeiWu general manager said,Besides the environment elegant,Hall also featured private food,Fusion cuisine and the north and south of the royal food essence,Sorting production closely"meticulous"Two words,The pursuit of exclusive and keeping in good health.

　　说完了“游”和“吃”，还得说说什刹海的“行”。

Had said"swim"and"eat",Still have to say of the lakes"line".

　　游客到了什刹海，三轮车是必选项。早晨九点，什刹海旅游咨询站门前的“亮相”仪式上，八位中年汉子身穿咖啡色对襟上衣、黑色灯笼裤、脚蹬千层底黑布鞋，人手一把绸掸子。他们拿着掸子先在小腿和前臂上各掸一下，接着在身后的三轮车上铺毯、掸车、擦喇叭，最后还要来几句京剧唱腔。

Due to the visitors,Tricycle is will be options.At nine o 'clock in the morning,Recently the ZiXunZhan tourism"appearance"ceremony,8 middle-aged man wearing a brown coat front opening/Black bloomers/Pedal cotton black cloth shoes,Hand a the silk duster.They took the duster first in the calf and forearm on the shan once,Then behind tricycle spread blanket/Shan car/Wipe horn,Finally still have to come to a few words of Peking Opera singing.

　　他们，被称为“后海八爷”。骑着三轮带领游客逛什刹海胡同，讲述原汁原味的老北京文化，是他们的工作。八位爷各有特色，但都有一个共同点：是生活在什刹海附近胡同里的老北京。

they,called"Houhai eight ye".Riding a tricycle lead the tourists around lakes hutong,About the artistic feature of the old Beijing culture,Is their work.Eight ye have distinguishing feature each,But there is one thing in common:Is the life in near lakes in the hutongs of old Beijing.

　　“这座万宁桥可有来历，是北京中轴线上最老的一座桥，能看见桥的两边趴着的两个石兽吗？这叫镇水兽……”说话的是“三爷”李永浮，停下三轮，他立即能对北京的民俗典故随口娓娓道来。

"The WanNing bridge can have history,Beijing is the most old a bridge,Can see both sides of the bridge across two stone beast?This is called town water beast……"Is speaking"Three yes"LiYongFu,Stop three rounds,He immediately to Beijing folk literary quotation freely explain.

　　穿过万宁桥，三轮车停在烟袋斜街。这条融传统风貌与现代时尚于一身的特色街区，时下已经成为国内外时尚群体的“淘宝街”。坐落于烟袋斜街中央的创意品店“海子馆”，提供以什刹海为主题的创意旅游纪念品，店前扬着一张仿古风帆，令人怀想过尽千帆的繁荣岁月。

Through the WanNing bridge,Tricycle stops in the tobacco pouch XieJie.This article melts the traditional style and modern fashion with a characteristic blocks,Nowadays has become fashionable groups at home and abroad"Taobao street".Is located in the tobacco pouch XieJie central creative product shop"Haizi hall",To provide lakes as the theme of the creative tourism souvenirs,Store up before a antique sail,After everything is yearn for the prosperity of the sails years.

　　吃、住、行、游、购、娱，一圈转下来，围绕着什刹海的旅游元素环环相扣，还配合融洽。如果说，旅游功能区的定义就是旅游资源要素和服务要素综合配套的聚集地，那么现如今的什刹海确实名副其实。

eat/live/line/swim/purchase/entertainment,A circle turn down,Around the shishahai tourism elements all linked with one another,Also fit well.if,The definition of tourism function is tourism resources elements and service factors synthetically compounds,So nowadays the shishahai really real.

　　贾文静表示，未来将在什刹海旅游空间布局、区域功能设计中充分考虑游、购、娱、食、住、行等方面需求，将什刹海作为一个统一的旅游综合体来整体规划，构建完整的旅游接待体系和公共服务体系。

JiaWenJing said,The future will be in shishahai tourism space layout/Regional function design of fully considering swim/purchase/entertainment/food/live/Line demand, etc,Will recently as a unified tourism complex to overall planning,Constructing a complete tourist reception system and public service system.