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元旦拼假成小黄金周 带热海外短途游预订--亲稳网络舆情监测室
2012-12-20

  

带热海外短途游预订 With heat overseas DuanTuYou reservation

  此次元旦假期的发布,虽然对海外长线游的整体影响不大,但已对海外短线市场产生影响。记者从高端旅游项目 “鸿鹄逸游”了解到,高端海外短线产品受元旦假期安排刺激,就出现了销量上涨情况。

The New Year's day holiday release,Although the overseas long term swim overall impact is not big,But already to overseas short term market impact.Reporters from the high-end tourism projects "Escape a large swan swim"To understand,High-end overseas products in short supply by the New Year's day holiday arrangement stimulus,In the rise of sales.

  “鸿鹄逸游”营销总监华莉介绍,最新的元旦假期安排出台后。鸿鹄立即组织产品资源,推出系列元旦产品,主要集中在周边东南亚及中东等国,因为这些目的地的签证办理材料简单,出签时间短。旅游内容中,有新加坡全家欢乐游、泰国曼谷清迈遁世之旅、印度泰姬陵金三角之旅等以亚洲新年文化为主要元素的产品。

"Escape a large swan swim"The marketing director HuaLi is introduced,The latest New Year's day holiday arrangement more.A large swan immediately organize the product resources,New Year's day launch series products,Mainly in southeast Asia and the Middle East and other countries around,Because the destination for visa simple material,A short time to sign.Tourism content,A Singapore family joy to swim/Bangkok, Thailand Chiang mai die to the world tour/The taj mahal in India golden triangle trip to Asia New Year culture as the main elements of the product.

  记者还了解到,部分地区的免签政策也引出了更多中国家庭的出游热情,马尔代夫顶级酒店自由行、济州岛舒适度假之旅等都比较受欢迎。而以新年购物为特色的迪拜,因为有七星帆船酒店、堪比七星帆船的亚特兰蒂斯酒店,能体验中东国家的迎新氛围,也很受欢迎。另外,1月又是迪拜一年中最火爆的打折季,世界顶级品牌的大折扣优惠更为富裕人群所钟爱。

Reporters also learned,In parts of the 27-member policy also raises more Chinese family travel of enthusiasm,The maldives top hotel free line/Jeju comfortable vacation trip, etc are more popular.But by shopping for new characteristics of dubai,Because there are seven sailing hotel/Me than seven sailing Atlantis hotel,Countries in the Middle East can experience new atmosphere,Is also very popular.In addition,January is the most popular dubai one year of the discount season,The world's top brand of big discount more wealthy loves.

  

高端海外短线产品销量上涨 旅行社紧急补充产品 High-end overseas products in short supply sales rise travel emergency complementary product

  近日,国务院新出台的元旦假期安排,以及流行的“拼假”说,让原本平淡的元旦旅游市场人气上升,“3天变6天”的假期也直接带热了海外短途旅游市场。

recently,The state council issued new New Year holiday arrangement,And popular"Spell false"said,Let originally is the New Year's day tourism market rising popularity,"3 days become 6 days"Holiday is also directly with hot short overseas tourist market.

  根据国务院公布的假期安排,不少人发现,只要12月31日休假一天,那么整个元旦假期就能连休6天。于是出现了“拼假”说。

According to the state council announced the holiday arrangement,Many people find,As long as December 31, have a day off,So the New Year's day holiday can even take 6 days.Then appeared"Spell false"said.

  携程旅游事业部业务副总经理何勇认为,此次元旦假期安排对旅游市场,特别是国内长途旅游是利好消息。预计将刺激长途旅游的需求。目前元旦国内长线旅游已开始进入预订高峰,旅行社都在紧急追加资源,特别是成都、桂林、丽江、厦门、三亚等热门线路,正在补充上线多种五六天的自由行、团队产品。预计元旦游客量有望因此增加20%以上,形成一个小黄金周。

Ctrip tourism department business deputy general manager HeYong think,The New Year's day holiday arrangement to tourism market,Especially the domestic long distance travel is good news.Is expected to stimulate the demand of long distance travel.New Year's day at present domestic long-term tourism has begun to enter the reservation peak,Travel agencies are in an emergency additional resources,Especially in chengdu/guilin/lijiang/xiamen/Sanya etc hot line,Is added a variety of online or six days free line/Team products.New Year's day is expected to tourist visitors are expected to therefore increased by more than 20%,To form a small golden week.

  元旦假期安排公布以后,已经有旅游者修改原定行程,改为较长的国内游,丽江等线路预订量明显上升。元旦前后国内游价格相对平稳,性价比较高,也将是促进元旦市场的利好因素。从携程旅游的统计看,元旦国内旅游线路价格与去年持平,相比平时涨幅也很小,多数国内游价格处于一年的低谷,有些三四日游起价甚至在千元左右。比如,杭州出发的“心动四川成都+乐山+峨眉山4日自由行”,杭州出发报价1400多元起,费用包含往返成都机票、成都2晚峨眉山1晚酒店住宿费用、成都-乐山-峨眉山2日往返直通车车费。作为冬季旅游的热门,三亚自由行价格甚至低于去年同期,使得元旦甚至春节游的报名情况不错。杭州出发,五星豪华特卖三亚5日自由行(1晚住宿起),元旦假期起价不到2000元。

New Year's day holiday arrangement after released,Tourists have been modified for stroke,Instead of a long domestic tourism,Lijiang and other lines YuDingLiang increased obviously.New Year's day before and after the price is relatively stable domestic tourism,High cost performance,Will also is to promote the New Year's day market bullish factor.From ctrip tourism statistics to see,New Year's day domestic tourism line price with the same last year,Compared with usual or too small,Most of the domestic tourism market is in a year of lows,Some three to four days to swim for even in one thousand yuan or so.Such as,Hangzhou start"Cardiac chengdu in sichuan province + leshan + emeishan 4 free line",Hangzhou 1400 yuan on the offer,The fee includes ticket to chengdu/Chengdu 2 late emeishan 1 night hotel accommodation expenses incurred/Chengdu - leshan - mount emei 2nd round train fare.As winter tourism popular,Sanya freedom ride price even lower than the same period last year,Make New Year's day and Spring Festival travel application situation is good.Hangzhou start,Five-star luxury sale sanya 5 days free line(One night accommodation on),New Year's day holiday for less than 2000 yuan.

  元旦假期的发布,对大多数出境游的影响相对较小,目前元旦的大部分出境游线路已经结束报名。不过,对出行便利的港澳游预计会有积极的刺激,加上届时港澳处于购物季,预计会刺激更多内地游客赴港旅游购物。

New Year's day holiday release,For the majority of outbound tourism influence is relatively minor,New Year's day at present most of the outbound tourism line is over registration.but,To travel convenient Hong Kong and Macao swim is expected to have a positive stimulus,With the Hong Kong and Macao in shopping season,Is expected to stimulate more mainland tourists to visit Hong Kong shopping.



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