随着春节假期结束，深圳旅游市场出现明显的价格回落。记者近日了解到，节后本地乃至全国旅游市场都出现出境游价格陡降的情况，降幅最高的高达7000元左右，国内游三亚、云南等目的地也出现不同程度的旅游价格“跳水”情况。

As the end of the lunar New Year holiday,Shenzhen tourism market prices.Reporters recently learned,After appear local and the national tourism market, outbound tourism a steep fall in the price,Drop the highest up to 7000 yuan,Domestic travel in sanya/Yunnan has been varying degrees of tourist destinations, such as the price"The diving"situation.

　　不少春节期间未出游的游客选择了节后错峰游，因为可节省不少出行费用。旅游业人士也表示，近期出游的市民不少选择自由行而非跟团出游，这个时段出游的综合性价比比春节期间高出很多。

Many tourists choose the travel did not travel during the Spring Festival peak,Because can save a lot of travel costs.Tourism also said,Citizens of recent travel line a lot of choice rather than join the travel team,The comprehensive performance of time travel is a lot higher than during the Spring Festival.

　　2月下旬3月上旬是价格最低谷 In late February 3 month is the lowest price

　　今年春节期间出境游价格和出游人数都再创新高，热门旅游目的地主要集中在东南亚的泰国和沙巴、巴厘岛、马尔代夫等海岛，也有部分前往南半球的澳洲、新西兰、美国和欧洲等。据了解，今年春节期间深圳的出境游人数同比增长5成以上，各目的地的旅游价格纷纷上涨，随着假期结束，价格陡降，2月下旬和3月上旬成为出境游价格最低谷，个别线路的价格竟然下降了7000元左右。

Overseas tourist price and travel during the Spring Festival this year hit a record high,Popular tourist destinations are mainly concentrated in southeast Asia, Thailand and sabah/Bali/Such as the maldives islands,Australia also has a part to the southern hemisphere/In New Zealand/The United States and Europe, etc.We have learned,Number of outbound travel during the Spring Festival period this year shenzhen rose more than 5 a,Each destination tourist prices are up,As the end of the holiday,Steep fall in the price,In late February and early march as outbound price lowest,Individual line prices actually fell by 7000 yuan.

　　同时，国内游热门目的地三亚、云南以及香港等地的旅游价格也出现“跳水”情况，主要原因是酒店价格的下调令不少团线、半自由行的价格总体回落，如香港湾仔维景酒店春节期间价格涨到1970港币/房/晚，节后价格仅为824港币，回落幅度不小；再如三亚的红树林度假世界酒店，春节的标间价高达4500元，节后仅为1000元，降幅高达数倍；此外，春节期间各地飞三亚的机票一票难求，节后则可以预订甚至2-3折的机票，从总体上降低了节后的出游价格。

At the same time,Domestic travel popular destination of sanya/Yunnan and Hong Kong travel prices also appeared"The diving"situation,The main reason is that the hotel lower prices that many lines/Price overall back half free line,Such as Hong Kong's wanchai metropark hotel prices rise during the Spring Festival to hk $1970 / room/night,After price is hk $824 only,Fallen a lot;Again such as sanya mangrove resort hotel in the world,The Spring Festival standard room price is as high as 4500 yuan,After only 1000 yuan,Drop as much as several times;In addition,During the Spring Festival to fly around the sanya ticket a ticket is hard to find,After you can reserve tickets even 2-3 fold,To lower the price of the holiday travel in general.

　　报团参加节后泰国团的黄女士表示，比较了春节期间和节后的价格，还是决定节后错峰出游，节省不少费用，而且人没那么多，出游会更轻松一些。

Reported to the team to attend after Thailand team ms wong said,Compare the prices during the Spring Festival and holiday,Decided to travel peak travel,Save a lot of cost,And people don't have that much,It would be easier to travel some.

　　深圳旅游行业人士纷纷表示，节后各旅游目的地的酒店、机票价格下调幅度不小，有时间的游客选择这个时段错峰出游，综合性价比最高，不少旅行社或旅游网站都有优惠线路推出。

Shenzhen tourism industry have said,After each tourist destination hotel/A big declines in prices,Have time to choose wrong during the peak travel of tourists,Most comprehensive cost,Many travel agency or tour sites have preferential routes.

　　主流消费人群不爱跟团游 Mainstream consumers don't join the swim team

　　根据携程旅游近期联合中国旅游研究院发布的《中国自由行发展报告（2012-2013）》来看，我国的旅游行业已基本进入“散客化和网络化”时代，在出游方式的选择上，自由行已渐渐成为主流的出游方式，尤其是国内大中城市的主流人群。根据携程的数据显示，该网站服务的自由行客户从2003年的数十人，已增长到现在的百万人次，10年内涨幅惊人。

According to the ctrip travel recently jointly issued by the China tourism academy[China's free development report(2012-2013)]Come to see,China's tourism industry has been basically to enter"Individual clients and network"era,On the choice of travel mode,Free line has gradually become a mainstream way of travel,Especially the mainstream of domestic large and medium-sized cities.According to the ctrip figures show,The free line of the web service client from dozens of people in 2003,Has risen to millions of people today,10 years were surging.

　　该报告还认为，我国旅游市场的散客化自由行趋势日趋明显，未来旅游业更是向多元化、个性化的休闲度假旅游发展。散客游的绝对数和占据客源总数的比重也在逐年增加。

The report also said,Of the individual travel market in China free line trend has become increasingly obvious,Tourism is to diversify in the future/Personalized leisure tourism development.Individual absolute quantity and account for the proportion of total number of customers is also increased year by year.

　　深圳旅行社业内人士表示，根据目前团队游、散客团或半自由行的情况来看，散客市场的确有增长的趋势，其中25-45岁左右的主流消费人群选择跟团游的越来越少，而更愿意选择半自由行或者自由行，这对旅行社行业既是严峻的挑战，但也可能是新的服务突破口。

Shenzhen travel agency industry insiders say,According to the current team/Individual group or half free line case,Individual market does have a growth trend,The mainstream consumer groups around the age of 25 and 45 choose group tour with less and less,And more willing to choose freedom half a line or lines,The travel agency industry is both severe challenges,But may also be a new breakthrough.

　　一位资深旅行社线路设计人员告诉记者，深圳作为国内一线城市，其旅游行业已经出现自由行主导的消费模式，因此，旅行社未来的服务方向有必要提供“交通+酒店+当地游”的组合，乃至将机票+酒店、巴士＋酒店、火车＋酒店、邮轮+酒店、自驾游＋酒店等众多服务类型有机结合起来，甚至协助游客在目的地地面服务方面进行门票、当地交通、一日游、租车、消费折扣券等方面服务的提供，这种整合型服务有可能是未来传统旅行社的一个服务模式。他还表示，根据目前的旅游行业业态来看，旅游网站比传统旅行社更有优势提前一步实现这种业务整合。

A senior travel route design staff told reporters,Shenzhen as the first-tier cities in China,The tourism industry has emerged to free dominate the consumption patterns,so,It is necessary to provide travel services in the future direction"+ hotel, local transportation"The combination of the,And even the tickets + hotel/Bus + hotel/The train + hotel/The liner + hotel/Making a + hotel, etc. The organic combination of many service types,Even help tourists in the destination ground services for tickets/Local traffic/A day trip/Rent a car/Service provision consumption coupon, etc,This integrated services is probably the traditional travel agency a service model in the future.He also said he,According to the current tourism industry formats,Travel websites have more advantages than the traditional travel agencies step ahead of the business integration.