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中国首次以搜索引擎技术监管药品安全--亲稳舆论引导监测室
2012-09-27

  中新网北京9月26日电 (蒋涛)中国官方将把搜索引擎技术运用于药品信息领域,以遏制互联网虚假药品泛滥的趋势。中新社记者26日从北京举行的“药品安全,即刻搜索”上线仪式上了解到上述讯息。

Beijing Beijing on September 26 (JiangTao)China's official will put search engine technology applied in drug information field,To contain the Internet false drug flood trend.China news agency reporter 26 held from Beijing"Drug safety,Immediate search"On-line ceremony to understand the above message.

  “即刻搜索”是人民搜索于2011年推出的通用搜索引擎平台。目前,该搜索已接入国家食品药品监督管理局药品数据库。国家食药监局副局长孙咸泽透露,这也是官方首次与互联网公司合作将搜索引擎技术应用于药品信息领域。

"Immediate search"Is the people's search in 2011 launched the general search engine platform.At present,This search has access to the state food and drug administration drug database.National food, the administration's vice director said Mr,This is the first official with the Internet company cooperation will search engine technology applied in the field of drug information.

  当下中国,制售假药现象频出,利用互联网等方式售假日益增多,有些假药甚至进入正规药品流通渠道。

In China today,Manufacturing PinChu fake phenomenon,The use of the Internet means such as increasing counterfeits,Some even go to regular fake drugs circulation channel.

  针对利用互联网制售假药现象,有观察人士称,不法分子以正规医药有限公司名义建立网站,对外发布招商信息,然后通过互联网营销方式将涉案物品销往全国。

To use the Internet to manufacturing and fake phenomenon,Observers say,Outlaws in normal pharmaceutical co., LTD., a web site name,Foreign releasing the information,And then through the Internet marketing methods involved in the goods are sold to the whole country.

  孙咸泽说,该局与人民搜索开展合作,在食品药品安全信息发布、产品详情查询、产品虚假信息检测分析、投诉举报信息收集、新闻宣传和舆论引导等方面开展合作,通过合作产品不断推出和完善,推动食品药品监管工作开展。

Mr Said,The council and the people's search for cooperation,In food and drug safety information release/Product details inquires/Product false information detection analysis/The complaint reporting information collection/News propaganda and public opinion guide in cooperation,Through the cooperation product has introduced and perfect,Promote the food and drug supervision work to carry out.

  人民搜索总经理邓亚萍说,希望通过运用搜索引擎技术于药品信息领域,来遏制互联网虚假药品广告泛滥的趋势,让准确及时的药品信息服务民众生活。

People's search general manager deng yaping said,Hope that through using search engine technology in the field of drug information,To curb Internet false drug advertising flood trend,Let the accurate and timely drug information service public life.

  “即刻搜索”上线后,中国网民在搜索框键入药店或药品名称,便可查询到官方认证信息,实现药品交易网站、问题购药网站、国产(进口)药品信息、药品交易网站权威认证等四类信息的互联网查询应用。

"Immediate search"After online,Chinese netizens in the search box type in pharmacy or drug name,And can search to the official authentication information,Realize drug trading site/Problem bought medicine web site/domestic(import)Drug information/Drug trading site authority authentication and so on four kind of information Internet search application.

  “此次合作可使食药监局海量信息资源与搜索引擎优势对接”,即刻搜索高级公关经理陈城告诉中新社记者,“我们的团队平均年龄只有27岁,其中博士、硕士比重占到了62%。”(完)

"This cooperation can make the food, the administration's huge amounts of information resources and search engine advantage butt",Immediate search senior public relations manager ChenCheng told China news agency reporter,"Our team average age of only 27,The doctor/Proportion of 62%."(finish)


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