6月底，记者接到保利春天里的销售电话，销售在电话里让记者赶紧来选房，现在均价是14000元，再不来又要提价了。4月底，保利春天里的销售称均价12000元。

At the end of June，Reporter received spring sales calls poly，Sales in the phone let reporters hurriedly to choose room，Now average price is 14000 yuan，Don't come and to raise prices。At the end of April，Poly in spring sales says average 12000 yuan。

　　短短两个月，楼市就回暖了，开发商都转向了吗？

Just two months，Property market will thaw，Developers to？

　　4月底，保利春天里的春天还没有到来。那时候，该楼盘还需要用首付分期付款来吸引顾客。一位销售向记者表示：如果是第一次购房，可以先交半成首付，然后和开发商签订一个合同，在剩下的9个月内分三期付剩余的2.5成首付。如果是第二套房，第一次需先交一成首付。顾客只需交第一次的首付，剩下的首付就由开发商去垫付，然后进入贷款流程。等数月后楼盘封顶了，银行也放贷了。

At the end of April，Poly in spring spring are yet to come。At that time，The project also need to use down payment by installment to attract customers。A sales to reporters：If is the first time the house，Can pay half into a corner，Then and developers to sign a contract，In the rest of the nine months to pay the rest of the three periods 2.5 into a corner。If is the second suite，The first need to pay ten percent down。They just want to hand in the first corner，The rest of the corner by developers to advances，And then into the loan process。A few months after the building and caps，The bank also lending。

　　可能是因为半成首付的营销很到位，记者当时看到售楼处顾客很多。销售人员称，短短3天，已经有2000多人领了免费的购房卡，有1000多人交了意向金，而房子只有600多套。届时需要摇号才能买到房子。

Probably because half the marketing well into a corner，The reporter saw sales offices so many customers。Sales staff says，Just 3 days，More than 2000 people have received free buys a house of CARDS，More than 1000 people made intention gold，And the house only more than 600 sets。When need to wave number to buy a house。

　　但有趣的是，在排号之前，该楼盘一直对外宣称的价格是11500元/平方米起，但半成首付的宣传一出，不知是否因为召集到的客户数量超出开发商的想象，楼盘的定价变成了12000元/平方米起。面对顾客的抱怨，售楼员说，没办法，有意向的人太多了，只能涨价，就这，现在公司还觉得价格可能定低了。当时这个楼盘还有11500元起价的房，但数量较少，被批评为“缺乏诚意”。这个楼盘的销售还和记者说，这是保利在北京唯一的可以分期付首付的楼盘。

It is interesting，In PaiHao before，The project has been declared the price is 11500 yuan/square metre up，But half of a down into propaganda，I don't know whether because of the number of customers to call the imagination of beyond developers，Building dish pricing to become 12000 yuan/square metre up。To the customers of complaints，Sales member said，Can't，Too many people are interested in，Can only prices，Is this，Now the company still feel prices may set low。At the time, the buildings and 11500 yuan for the room，But the small number，Was criticized for“Lack of sincerity”。This property sales also and reporters，This is the only in Beijing poly can pay down building stage。

　　就在这次1000人等600套房子的排号之后，开盘的时候却只拿出了不到300套的房子。

In the 1000 and 600 homes after PaiHao，Open quotation of time but only took out less than 300 sets of house。

　　根据统计数据，5月，保利春天里的成交均价是13714元，6月是14372元，7月截至到8号的成交均价已经达到15408元。这几个价格都与一期开盘前宣传中11500元相去甚远。

According to the statistical data，may，In spring the price of poly is 13714 yuan，June is 14372 yuan，July 8 by the the price is 15408 yuan。This is a period with several price before the opening of the propaganda 11500 yuan are far apart。

　　一位6月初在保利春天里购房的消费者说，他买的是80多平方米的基础户型，最后成交价格是13000多元/平方米。6月底，销售告诉记者，现在84平方米的户型，已经是14000元起了，已经基本卖完了，7月的开盘又要涨价了，赶紧来买吧。7月初，记者从销售处了解到，一期84平方米的户型已经售罄，95平方米户型的均价已经涨到15500元。

An early June in poly in spring buying consumers said，He buy is more than 80 square meters of basic door model，Finally clinch a deal the price is 13000 yuan/square metre。At the end of June，Sales told reporters，Now 84 square meters of family，Is 14000 yuan up，Have basic sold out，July's opening and the price，Hurriedly to buy it。In early July，Reporters from sales to understand，Issue 84 square meters of door model has been sold out，95 square meters door model the average price has gone up to 15500 yuan。

　　按照该楼盘最新的宣传：保利春天里（二期3、4、7、8号楼）预计7月中下旬开盘，均价15000元/平方米左右，户型为58-153平方米1-4居。

According to the building dish the latest publicity：Poly in spring（Second stage 3、4、7、Building no. 8）July is expected to open to the middle，Average price is 15000 yuan/m2，Door model for 58-153 square meters 1-4 r。

　　保利地产(600048,股吧)相关人士含蓄地表示，保利北京公司已经超额完成了上半年的销售，可能这和该楼盘涨价还是有一定关系的。

Poly real estate(600048,Shares it)Relevant personage veiled said，Poly Beijing companies have overfulfilled the sales during the first half of the year，May this and the project to be the price relationship。

　　北京中原市场研究部统计数据显示：7月北京楼市继续环比复苏，在7月前8天销售套数超过20套的住宅项目且在6月占据全市热销住宅前100名的，合计有28个项目，在28个项目中，销售均价出现上涨的项目有17个，占据总项目数量的比例为61%，占比超过六成。然而，不仅是保利春天里这样的刚需盘在涨价，即便是高端楼盘，也出现了涨价的苗头，按照第一太平戴维斯统计：第二季度，甲级公寓平均成交价格环比上涨1.2%，至每平方米57666 元；高端别墅的售价，环比提高4.1%，达到每平方米39264元。

Beijing central plains market research statistics show：July Beijing property market to continue annulus comparing recovery，In July 8 days before sales cycle of more than 20 sets of residential projects and in June the sell like hot cakes before house occupies 100，Have a total 28 projects，In the 28 sports，Sales average rose project has 17，The proportion of the total project amount up to 61%，Accounting for more than sixty percent than。however，Not only is marking the spring that just need to offer in prices，Even high-end buildings，Also appeared at the first hint of prices，According to the first peace Davis statistics：The second quarter，The average class a apartments to clinch a deal the price up 1.2% month-on-month，To every square metre 57666 yuan；The price of the high-end villa，Annulus comparing increased by 4.1%，Achieve every square metre 39264 yuan。

　　第一太平戴维斯的董事王琼分析：即便是涨，也不会像2009年那样了，很多楼盘一次就涨20%，背景不一样了。譬如当时首套贷款利率优惠为7折的很普遍，现在都只有8.5折了。而一家开发商告诉记者：如果大家都涨，我们就得跟风。但他同时还补充了一句：如果现在要涨，我们也只会微微涨一点。他觉得现在大部分楼盘一旦销售好了，如果起初定价偏低了，按照市场化的做法，涨一点是无可厚非的。但涨太多，其实是没有市场了，毕竟现在买房的基本上只有刚需和改善型的了。如果像2009年那样暴涨，最后的结局就是暴跌。

The first director of the taiping Davis WangQiong analysis：Even if is to go up，Also won't like it did in 2009，Many buildings a rose 20%，Background is not the same。At that time the first set of loans such as favorable interest rate for 7 fold very common，Now only 8.5 fold。And a developer told reporters：If everyone up，We have to follow suit。But he also added：If now will go up，We also would only slightly up a bit。He felt most now building dish once sales，If at first pricing too low，According to the practice of marketization，Rose a little is understandable。But up too much，There was no market，After all, now the house basically only just need to and improve the type。If in 2009 as inflation，The final result is slump。