浙江在线07月12日讯7月以来，杭州的商品房成交量仍然保持强劲势头，不少楼盘仍然显现出“热销”的景象。但与此同时，我们发现一个奇怪的现象：一些号称“热销”的楼盘在透明售房网上的实际成交量并不大；而有些“热销”的楼盘在今年3月之前推出的房源中，至今已售量很少，甚至显示为零，但最近新领预售证的房源确实是销售火热。

Zhejiang online 07 December since July)，Hangzhou's commodity house turnover is still strong，Many buildings still show“Sell like hot cakes”scene。But at the same time，We found a strange phenomenon：Some so-called“Sell like hot cakes”Building houses in transparent the actual volume online is not big；And some“Sell like hot cakes”Building in March this year before the launch of the houses，So far has sold is very little，Even show for zero，But recent new brought to open to booking card homes is indeed sales hot。

　　真实的情况是这样的吗？

The real fact is that so？

同一楼盘，新房源销售大好，老房源成交为零 The same building dish，New homes sales good，Old houses clinch a deal is zero

　　记者发现，最近热销的楼盘中，打电话过去，开发商都表示新开房源除了底层看顶楼，基本没有房源了。透明售房网的数据也显示，成交率确实比较高。但是，再往前翻看其历史记录，半年前开盘的房源，至今却有大量剩余房源。

Reporter discovery，Recently the sell like hot cakes in the building，Call the past，The developers have said the new open houses in addition to see bottom top floor，Basic no houses。Transparent data also show the bca nets，ChengJiaoLv is really high。but，Go through the history，Six months before the opening of the homes，But so far with a lot of surplus suite。

　　位于下沙高教园区的某楼盘，6月开盘的房源去化率达到82%，但1月份领预售证的那批房源却有大量剩余，去化率仅为44%。开发商营销负责人解释说，是因为1月份的那张预售证包含两幢房源，但当时形势不好，只开了其中的一幢房源，另一幢至今未开，所以整体成交率不高。而6月新开的那幢房源销售近9成。记者通过透明售房网查询到，确实有一幢基本售完，而另一幢一套也没售出。

Located in xiasha higher education zone of building a park，June open quotation homes to the rate of 82%，But in January of that batch card bring opens to booking homes but with a lot of surplus，To change rate is only 44%。Developers marketing chief explained，Because of that one in January to open to booking card contains two building houses，But at that time the situation is not good，Opened only one of the building houses，The other building so far away，So the whole ChengJiaoLv is not high。And June to a new house that homes sales nearly nine into。Reporters through the transparent to the houses nets inquires，Do have a house have been sold out，And the other building a didn't also sold。

　　下沙沿江某楼盘，近日也热卖。但其2月份开盘的两批房源，如今其中一批房源去化率为46%，另外一批房源已售量为零。记者也从开发商口里听到了同样的解释：当时两张预售证2幢房源，考虑到市场形势只开了一幢，另外一幢领而未开。而开了的那一幢主要是因为考虑到总的成本没有选择降价，因此成交量并不好。

Some buildings along the most，Recently also sells。But its February of open quotation of two homes，Now one batch of houses to the rate was 46%，In addition a number of homes sold quantity is zero。Reporters from developers mouth hear the same explanation：At that time two tickets to open to booking card 2, expand the house，Considering the market opened only one，In addition a house brought and did not open。And the open the building mainly because considering the total cost price have no choice，So the volume is not good。

　　对原来积压的房源，会怎么处理？会再次降价出售吗？开发商表示不着急。

The backlog of houses to the original，Will do with？Will again sale？Developers say don't try so hard。

有些“热销”楼盘，网上成交率真的很低 some“Sell like hot cakes”Building dish，Online ChengJiaoLv really low

　　在透明售房网上，还有一些楼盘，虽然号称自己热销，但都没有好的成交量，仅在开盘当天有小幅成交量，随后就没了动静。

In a transparent while online，And some buildings，Although claim sell like hot cakes，But have no good trade volume，Only in the opening a slight volume，Then they didn't action。

　　市中心的某豪宅楼盘，5月份开盘，共300多套房源，据开发商说卖得不错，但透明售房网显示仅售出3套。对此，销售人员的解释是，因为此次开盘的都为大户型，最小面积也有180平方米，总价在700万元/套以上，在目前刚需为王的市场形势下，这样的豪宅肯定会走得慢一些。

The center of the city a certain a person of extraordinary powers curtilage the estate，Opened in May，More than 300 homes set，According to the developers said sell well，But transparent while nets shows sold only 3 sets。this，The sales staff is explained，Because of the open quotation for the large family，A minimum size also has 180 square meters，Price is in 7 million yuan of/set above，In the present just need is the king of the market situation，Such a person of extraordinary powers curtilage will certainly go slowly。

　　而位于田园板块的某楼盘，上半年仅开过一次盘，目前销售率仅为4%。销售人员表示，目前确实有很多房源可选，但是实际成交比透明售房网显示的数据要多些，因为有些人付了定金后还没签购房合同，业主在等待确认是否有贷款资格。这一楼盘从1月开盘至今，房价没有公开下跌，目前毛坯价2.2万元/平方米，精装起价2.5万元/平方米，比周边楼盘目前实际售价明显偏高。

In rural parts of the one building，Only open during the first half of a disk，At present XiaoShouLv is only 4%。Sales staff said，At present there are plenty of homes can be chosen，But the actual transaction than transparent sellers of more data web displays some，Because some people paid the deposit have been signed after the contract that buy a house，Owners waiting for confirm whether a loan qualification。The building from January opening today，No open house prices fell，At present blank price 22000 yuan/square metre，Hardcover for 25000 yuan/square metre，Surrounding buildings at present than the actual price obviously is on the high side。

　　记者还碰到一种情况，明明透明售房网上显示可售房源还有很多，但是售楼人员很明确地告诉你，他们卖得很好，只是在等待签约，有个时间差而已。可是时间过去了一个月，透明售房网上显示可售房源还是很多。

Reporters also hit a situation，Clearly transparent online sellers can still have a lot of houses that source，But sales personnel is clear to tell you，They sell very well，Just waiting for the contract，There is a lag between the just。But time for a month，Transparent online display bca bca source or a lot。

网下签约也可能造成假滞销 The off-line signing can also cause is false

　　有业内人士私下透露，有些热销楼盘，尤其是大户型比较多的，如果至今的成交率确实低，极有可能是房子已经卖出去了，只不过没有在网上备案，而是网下签了。

The personage inside course said in private，Some buildings sell like hot cakes，Especially large family more，If the ChengJiaoLv really low so far，Is most likely the house was sold，Just no online record，But the off-line signed。

　　所谓网下签，即指购房者与开发商只签订纸质的购房合同，而没有在网上备案。杭州某业内人士告诉记者，要求网下签的基本都是些豪宅业主，而有些开发商为了回款，也就勉为其难地答应了。

The so-called off-line sign，That is, the person that buy a house and developers signed the contract that buy a house paper only，And no online record。A hangzhou insiders told reporters，The basic requirements off-line sign is all some a person of extraordinary powers curtilage the owner，But some developers to r，Also grudgingly agreed。

　　购房者选择网签主要是几层原因：一，多为自住，但是本身没有购房资格了；二，资金充足，不考虑银行贷款，而是一次性付款或分期付款；三，对开发商有极大的信任度。

The person that buy a house choice nets is mainly a few layers sign reasons：a，More for self living，But itself is not the purchase qualifications；two，Adequate fund，Don't consider bank loans，But lump-sum payment or payment by installment；three，The developers have great trust。

　　购房者选择网下签的，基本是预计限购政策几年内会有松动，等交付时如果有资格了再转成网签合同。但是如果真的交付时还被限购，开发商则可能面临被动局面，需要私下向房管部门交涉，要求购房者以公司名义网签购入，但这也意味着，交付后每年要支付较高的房产税。

The person that buy a house choose off-line signed，Basic is expected 限购 policy within a few years there will be loose，And if the delivery at eligible to sign the contract into nets。But if really delivery was 限购，Developers may be faced with passive situation，Need to private branch of the negotiations，Request the person that buy a house with company name nets sign buying，But it also means，A year after delivery to pay higher property taxes。

　　虽然开发商有这样那样的顾虑，但在现金为王的时代，还是有开发商“铤而走险”，选择了网下签的方式。因此，这样的“滞销”房源，其实也就造成了一种滞销的假象。

Although developers have such and such concerns，But in the era of cash is king，Or developers who“desperate”，Choose off-line sign way。so，this“slow-moving”houses，In fact also created a false sense of poor。