上半年福州二手楼市逐步升温海都房网 庄少虹/图 Fuzhou second-hand housing market gradually warming in the first half of the FangWang all ZhuangShaoHong/figure

　　

《2012年福州楼市年中鉴》之二手房篇 《In 2012 the fuzhou property market years jian》Secondhand the room article of

　　N本报记者 邱岩

N QiuYan our reporter

　　时间推至2011年岁末

Time pushed to late in 2011

　　福州中介门店倒闭潮起，众多中介加盟店纷纷关店转让，个别老品牌中介亦全面收缩战线，断臂自救。

Fuzhou intermediary store collapse tide，Many stores are closing intermediary transfer，Individual old brand intermediary also overall contraction front，Brokeback save。

　　2012年6月，在过去的半年间，随着各项宏观经济政策的逐步向好，一手楼市已逐渐恢复往日盛景，而对市场更为敏感的二手楼市，在此6月间又经历怎样的波动震荡？曾经一度消失的中介门店是否又“死灰复燃”？下半年的二手房价格走势将引向何方？

June 2012，In the past half a years，Along with the macroeconomics policy gradually up well，A property market has gradually recovery than past，And more sensitive to market second-hand housing market，In this between June and the volatility of the concussion experience how？Once the disappearance of the intermediary whether store again“resurgent”？In the second half of the secondhand the room price trend will to where you are going？

　　昨日，本报记者采访了各大品牌中介负责人，一同回顾福州二手楼市的发展轨迹。

yesterday，Our reporter interviewed each big brand intermediary person in charge，Fuzhou second-hand housing market review with the development track of the。

　　

成交：3月突现“小阳春”5月、6月再创新高 Clinch a deal：March dash forward show“Indian summer”may、June hit a record high

　　春江水暖，楼市先知。

Riverside plumbing，Prophet property market。

　　据不少中介负责人反映，在2012上半年的二手楼市成交走势中，自4月份起，许多房产中介陆续都摆脱了2011年下半年以来的成交低谷，而部分实力较强的品牌中介则从春节之后的3月份开始业绩上涨。“基本上，1月市场的成交量与2011年下半年相当，并无明显起色。而在2月份，一些品牌房产中介的成交明显提升30%~50%。到了4月份，第一波刚需客群去化之后出现短暂疲软期，成交又下滑了20%左右。不过，在5月份，随着央行加息等利好政策放出，再度带动了成交量上涨，福州大部分中介的成交量均创下2011年下半年以来的新高。6月份的成交量基本与5月份持平。”福州一品牌中介负责人告诉记者，购房者主要是首套房置业的刚需客群，比例占了90%以上，5%则是改善性住房，余下的则是少部分投资客。

According to a lot of intermediary reflect，In the first half of 2012 the second-hand market clinch a deal in the trend，Since April the，Many real estate agents from 2011 years continuously all since the second half to clinch a deal the slump，And some of the stronger brand from the Spring Festival is the intermediary after beginning march performance rise。“basically，January market volume of sales, and the second half of 2011's，And no obvious improvement。And in February，Some brands of house property intermediary clinch a deal enhanced by 30% ~ 50%。In April，The first wave just need to customers after the short weak period，Clinch a deal and dropped 20% or so。but，In the month of may，Along with the central bank and good policy release，The rising volume drive again，Most of all, the volume of fuzhou intermediary set a record high since the second half of 2011。In June, the volume of the basic and roughly the same rate as in May。”Fuzhou a brand intermediary chief told reporters，The person that buy a house is a suite of main home just need to customers，Ratio above 90%，5% is the improvement of housing，The rest of the investment is a few guests。

　　“2011年下半年成交量最低的时候，每个月全福州仅成交千套左右，而现在基本有两千多套的量，即使与2011年上半年相比，也有三成以上的涨幅。”福州骊特房产总经理郭华表示。

“The second half of 2011, the volume of the lowest，Every month the fuzhou clinch a deal only thousands pieces，And now has more than two thousand sets of the basic amount，Even if compared with the first half of 2011，Also have more than thirty percent of the increase。”Li fuzhou, general manager of house property GuoHua said。

　　

价格：个别卖家开始回涨 议价空间普遍缩小 price：Individual sellers began to HuiZhang bargaining space common narrowing

　　上半年成交量的普遍上涨，给许多二手房卖家增添了信心，于是个别卖家开始尝试涨价，以试探市场。

In the first half of the general rise in volume，To many secondhand the room sellers added confidence，So individual sellers started trying to price increases，To test the market。

　　据了解，在经过3月份的成交大涨后，从4月份起，福州二手楼市便陆续出现个别卖家的“反价现象”，即对原先的挂牌价进行回调，但市场反响并不理想，这也是4月份二手楼市成交量出现下滑的原因之一。

According to understand，After march after surged to clinch a deal，From the April，Fuzhou second-hand housing market will have a few of the seller“The price phenomenon”，That is the original listing consideration in the callback，But the market response is not ideal，This is April second-hand property market turnover dropped one of the reasons。

　　在5月份，二手楼市价格又暂时回归平稳，直到近期，随着成交量进一步上涨，政策利好的逐渐释放，部分卖家又动起了涨价的念头。“尤其在6月20日之后，我们发现有小部分业主开始再度微调价格，而从市场接受度来看，若房源确实较理想，在看房人较多的情况下，5%以下的涨幅，还算处在市场接受范围。”家天下房产副总郑心科称。

In the month of may，Second-hand housing prices and temporarily return to smoothly，Until recently，With further increases in volume，The policy of the good gradually released，Part of the sellers and move up the idea of prices。“Especially in June after 20 days，We found a small group of owner began to fine-tune the price again，And from a market acceptance and see，If indeed houses more ideal，In one of the more things，5% of the increase，Also in the market to accept range。”GuTianXia housing vice-president, zheng heart says。

　　“不过，从总体市场上看，"反价"仅是个别现象，整体层面价格依然稳定，但值得一提的是，议价空间正在逐渐缩小，这已成为普遍。”福州麦田房产(博客,微博)业务总监吴祖怀告诉记者，在2011年下半年，买卖双方实际成交的价格往往比挂牌价低5%~10%，但是现在，业主大都以挂牌价直接成交，议价空间已经大幅缩小。

“but，From the overall market on look，"The price"Is only individual phenomenon，The overall price level remains stable，But it is，Bargaining space is gradually narrowed，It has become common。”Fuzhou crop property(blog,Micro bo)Business director WuZuHuai told reporters，In the second half of 2011，Buyers and sellers of the actual transaction price than low price is often listed by 5% ~ 10%，But now，The owner to clinch a deal price for most directly，Bargaining space has been diminishing。

　　

走势：价格继续趋稳买卖双方回归对等 trend：Prices continue to stabilise buyers and sellers return equivalence

　　如果说，2011年下半年是买方市场，现如今，随着成交量的提升，卖方对后市的预期也开始提升，买卖双方的天平正在发生微妙变化。

if，The second half of 2011 is a buyer's market，nowadays，As the volume of ascension，The seller is expected to also begin to ascend，Buyers and sellers of the balance is subtle change happen。

　　“通过我们的回访统计，上半年以来，进门店咨询并成交的客户明显增多，这表明当前购房者买房欲望增强，也更有诚意。”郑心科谈到，在2011年下半年，福州各大中介门店则大多门庭冷落，多数客户是在网上寻找房源并最终成交。

“Through our return visit statistics，Since the first half，Into the store consulting and clinch a deal customer significantly increased，This suggests that the current the person that buy a house to buy a house desire increase，Also more sincere。”Zheng heart families talking about，In the second half of 2011，Fuzhou major intermediary store mostly quiet left out in the cold，Most customers is look for on the Internet and, ultimately, expand the clinch a deal。

　　不过，若因此就断定卖方市场的到来，则言之过早。郭华表示，现在买卖双方正处在新一轮博弈期，双方重新回归对等位置，同时，由于当前限购、限贷等主要调控政策并未改变，楼市活跃的主力人群仍为刚需，在政策无变化、客群未扩大的情况下，下半年二手楼市价格将继续保持平稳，成交量则会继续逐步回升。

but，If so concludes that the arrival of the seller's market，Is premature to。GuoHua said，Now both parties are in a new round of game，The parties will return to equivalence position，At the same time，The current 限购、Credit limit such main control policy has not changed，The main active property market is still just need to people，There is no change in policy、Guest group of not expand，The second half of second-hand housing prices will continue to remain stable，Volume will continue to rise gradually。

　　在此背景下，部分在本次调控洗牌中坚持下来的品牌中介，也准备增加人员，扩大市场占有率。“我们早在去年就有扩张布点的计划，在今年这种背景下，将会加快扩张节奏，还有的品牌中介则是进一步增加人员储备，为下半年的扩张打下基础。”吴祖怀表示，此外，一些加盟店和小型中介由于开店成本较低，近期也再度开张，而曾经全面关闭的部分品牌中介，就很难抬头。

In this context，In this part of the regulation to shuffle off brand intermediary，Also are prepared to increase the personnel，Enlarge market share。“We as early as last year, the expansion plan covers，This year in this context，Will accelerate expansion rhythm，And brand intermediary is further to increase staff reserves，For the second half of the expansion to lay the foundation。”WuZuHuai said，In addition，Some stores and small intermediary due to open a shop low cost，Recently opened again，And once down all part of brand intermediary，It is hard to look up。

　　

记者的话 Reporter words

　　

选房好时机购房需理性 Choose a good time to buy room rational

　　近阶段，很多人都可以明显感觉到，身边想买房的人多了，记者也接到许多周边朋友的来电，询问现在是否可以买房。

Nearly stage，A lot of people can feel，Want to buy a house more than the people around，Reporters also received many peripheral friend calls，Asked whether can now buy a house。

　　而答案只有一个：当下的市场，的确是选房看房的好时机，但真正要入手一套房子，则需要理性比较，切忌跟风。

And only one answer：The current market，Is really choose room a good time to perform，But the real of a house，The need is rational，Avoid by all means is follow suit。

　　在淡季，购房者谨慎选房是在情理之中，在旺季，则容易因市场火爆而盲目跟风判断。在当前这样有所回暖却未大热的二手房市场下，正好给予购房者充分的思考与理性判断的空间。

In the off-season，The person that buy a house careful choose room is sensible，In the season，It's easy to because the market popular and blindly follow suit judgment。In the current has warmed but not so hot housing market，Just to give the person that buy a house full of thinking and rational judgment of space。

　　但是，千万不能因对后市持过高预期而恐慌入市，一方面，二手楼市平稳前进已是业界共识，2009年的火爆市场已一去不返，另一方面，二手房也有能否落户、学区划片、房龄、贷款年限等诸多细节，需要谨慎核实后，才能最终做出决定。

but，Don't too high expectations for the market outlook and panic market，On the one hand，Second-hand housing market smoothly forward is already industry consensus，2009 years of hot market never comes again，On the other hand，Secondhand the room also can have settled in、School districts HuaPian、Room age、Loan fixed number of year, and many other details，Need careful verification，Can make the final decision。