本报实习记者 张敏

This practice reporter zhangmin.i am

　　由于地段稀缺性而凸显资金避险功能，豪宅(包括高端住宅和别墅)成为市场的宠儿。DTZ戴德梁行日前发布的数据显示，二季度北京高端商品住宅成交面积为28.6万平方米，环比上涨97.77%；别墅成交面积达7.3万平方米，环比增加96.76%。业内人士认为，由于豪宅的抗跌性较强，未来成交量还将继续保持相对活跃的程度。

A lot as scarcity and highlight hedge funds function，A person of extraordinary powers curtilage(Including high-end residential and villas)Became the darling of the market。DTZ DaiDeLiang line to released figures show，In the second quarter of Beijing commodity house high-end clinch a deal area of 286000 sq. Meters，Annulus comparing rose 97.77%；Clinch a deal the villa area amounted to 73000 square meters，Annulus increases by 96.76%。The personage inside course of study thinks，Because a person of extraordinary powers curtilage the gender is strong resistance to fall，The future volume will remain relatively active degree。

　　别墅项目交易井喷 Villa project blowout trading

　　根据DTZ戴德梁行的报告，二季度，北京单价在4万元/平方米以上、总价在1000万元以下的高端住宅成交面积为28.6万平方米，环比上涨97.77%，同比上涨1.7%。从月度来看，交易量呈现出环比上扬的趋势。

According to the report DaiDeLiang DTZ did，In the second quarter of，Beijing unit price in 40000 yuan/square metre above、Price is in 10 million yuan of the following clinch a deal in the high-end residential building area of 286000 square meters，Annulus comparing rose 97.77%，Rose 1.7% year-on-year。From monthly to see，Volume presents the annulus comparing rise trend。

　　同时，总价超过1000万元的别墅项目交易，也在“禁墅令”的背景下出现井喷。数据显示，二季度北京别墅的成交面积达到7.3万平方米，环比上涨96.76%。

At the same time，Orders over 10 million yuan villa project transaction，Also in“Forbidden to living”Under the background of the blowout appear。Data shows，In the second quarter of Beijing villa clinch a deal the area 73000 square meters，Annulus comparing rose 96.76%。

　　进入二季度，不少以普通住宅为主的开发商也在北京推出豪宅项目，成为市场的主要特征之一。其中，除以“地王”身份入市的金茂府、远洋万和公馆外，万科如园和保利东郡也高调入市。

Entered the second quarter，Many to average house of developers are mainly in Beijing launched a person of extraordinary powers curtilage the project，As one of the major features of the market。Among them，Divided by“royal”The entries JinMaoFu identity、Ocean and residence outside，China vanke such as garden and poly east county also high-profile market。

　　DTZ戴德梁行认为，豪宅热销主要在于开发商采取“以价换量”的销售策略。根据该机构的统计，二季度北京高端商品住宅市场售价为41000元/平方米，环比下降15.53%；别墅平均售价为35000元/平方米，环比下降3.99%。

DaiDeLiang DTZ do think，A person of extraordinary powers curtilage lies mainly in the developers to sell like hot cakes“To change the price of”Sales strategy。According to the statistics of the agency，In the second quarter of Beijing high-end commodity residential market price is 41000 yuan/square metre，Annulus comparing fell 15.53%；Villa an average price of 35000 yuan/square metre，Annulus comparing fell 3.99%。

　　与普通住宅相比，豪宅的资金避险功能也在楼市调控背景下凸显。北京万科副总经理肖劲近日表示，豪宅位置普遍稀缺、市场供应有限，未来升值空间较大，不少客户将其用作投资首选。

Compared with the average house，A person of extraordinary powers curtilage the hedge funds in the property market regulation function also highlight under background。Beijing China vanke deputy general manager XiaoJin said recently，A person of extraordinary powers curtilage position common scarce、Market supply Co., LTD，The future appreciation of the space is larger，Many customers will be used as the preferred investment。

　　根据DTZ戴德梁行提供的数据，二季度北京高端住宅的成交金额超过117亿元，别墅成交金额则达到25.6亿元。不少业内人士认为，豪宅带来巨额销售收入，是不少品牌房企能够完成上半年销售任务的重要因素。

According to DaiDeLiang DTZ do to provide the data，In the second quarter of Beijing high-end residential building turnover of more than 11.7 billion yuan，Clinch a deal amount villa is amounted to 2.56 billion yuan。Many insiders，A person of extraordinary powers curtilage bring huge sales，Many brand room is to be able to complete the sales task in the first half of enterprises of the important factors。

　　继续升温预期强烈 Continue to heat up expected strong

　　在现有政策背景下，未来豪宅市场还可能继续升温。肖劲表示，随着房地产调控政策的持续，资金出口继续缺乏，未来豪宅市场的升温预期仍然强烈。DTZ戴德梁行华北区研究部主管魏东认为，在居民可支配收入日渐增长，对住宅品质追求不断提升的背景下，长期看好豪宅市场。

In the existing policy background，A person of extraordinary powers curtilage the future market may continue to heat up。XiaoJin said，As real estate for adjustment and control policies，Export continue to lack of money，The future of a person of extraordinary powers curtilage the market expectations remain strong warming。DaiDeLiang DTZ do research in north WeiDong think competent，In per capita disposable income increasing，To residential quality pursue constantly improving background，Long-term a person of extraordinary powers curtilage the market。

　　不少专家认为，在刚性需求充分释放的同时，当前房地产市场已步入改善型需求寻求入市，投资型需求抬头阶段。因此，兼具后两者功能的豪宅项目将出现较大需求量。

Many experts think，In the rigid demand full release at the same time，The current real estate market has already entered type needs to seek to improve market，The investment demand up stage。so，After a function of the project will be a person of extraordinary powers curtilage both appear larger demand。

　　数据显示，北京6月入市的33个新盘中，约一半是豪宅项目。在7月北京拟入市的近30个项目中，也有半数以豪宅形式投放市场。

Data shows，The city of Beijing 6 monthly 33 XinPan，About half is a person of extraordinary powers curtilage the project。In July, Beijing intends to the entry of nearly 30 projects，Also have half a person of extraordinary powers curtilage the form to the market。

　　魏东表示，近期央行连续两次下调利率，意味着货币政策开始放松。购房成本降低使得刚性需求开始释放，也使投资者对房地产市场具有乐观估计。预计下季度高端住宅成交依然保持相对活跃，价格则相对稳定。一位开发商向中国证券报记者表示，豪宅市场成交活跃，意味着房地产市场的资金相对充裕，这将给未来市场上行提供动力。

WeiDong said，Recent two successive central bank cut interest rates，Means that monetary policy began to relax。Purchase cost reduction make rigid demands to release，Also enable investors to real estate market is optimistic estimate。High-end residential next quarter is expected to remain relatively active clinch a deal，The price is relatively stable。A developer China stock certificate report to reporters，A person of extraordinary powers curtilage market clinch a deal the active，Means that the real estate market relative abundance of money，This will give the future market uplink provide motivation。