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杭州楼市的“底部”已经被错过了?--亲稳网络舆情监控室
2012-08-11

  文/商报记者 黄丽萍 余文 金萍 摄影/商报记者 杜国平

Wen/business newspaper reporter HuangLiPing YuWen JinPing photography/business newspaper reporter DuGuoPing

  开盘“日光”、买房要排队、排了队也未必买得到房、又有人开始倒卖选房号了,这些景象在目前的杭州楼市中已经不是新闻。当楼市回暖已成既定事实,房价也开始回调,不少一手楼盘价格出现回涨,个别楼盘仅仅两个月单价涨了2000元/平方米;而二手房市场成交均价也普遍上涨,甚至有学区房出现了“天价”成交,买不到一手房转买二手房的购房者还遭遇房东加价……2012年杭州楼市行至此处,人们回头一望,惊叹:已经错过了“底部”!

opened“sun”、To stand in line to buy a house、The team also don't necessarily buy row get room、And people started to sell choose room number,The scene in the present hangzhou in the property market is not news。When the housing market warms up already became established fact,House prices have started to callback,Many buildings in the price HuiZhang appear,Individual building only two months unit price up 2000 yuan/square metre;And the price is also common housing market rise,Even a school district room appeared“Day price”Clinch a deal,Buy a room to buy secondhand room buyers we encountered the landlord increase...In 2012, hangzhou market step to here,People looking back,amazing:Has missed the“bottom”!

  一手房市场

A room market

  回调价格、炒号重现、开盘成潮……

Callback price、Fry number again、Open quotation into tidal......

  种种迹象表明部分板块价格底部已过

All the signs are that part of the plate price bottom already

  “刚刚"围观"选房回来,终于见识什么叫"日光盘"。”小张在上周末体验了城西某楼盘开盘选房后感叹道。随着近期楼市成交回暖、刚需和改善型需求释放,部分位置较好、性价比较高的楼盘遭到购房者“争抢”。除了“日光”再现楼市之外,漏夜排队、甚至转卖选房号等非常火爆的行情下才会出现的极端现象也相继出现。

“just"onlookers"Choose room back,What is finally wise"Th CD"。”Xiao zhang in the west last weekend experience a building opening choose behind sighed。With the recent market clinch a deal the thaw、Just need to and improve the release of demand,Part of the position is good、High cost performance by building buyers“Battling for the”。In addition to“sun”Reproduce outside property market,LouYe line up、Even sold choose such as the market very hot room number that appear under extreme phenomenon also arise。

  7月初,四季公馆续开前夜有人已从老家义乌赶来漏夜排队买房,这样的情形还历历在目。7月31日,某论坛上又出现了好几条转卖选房号的热门帖子,其中一位发帖者为了转让滨江区某热点盘的选房号还不惜血本自掏腰包预付了10万元的押金。历来是楼市销售的淡季的7月,今年却是供需两旺的火爆行情一直贯穿始终。

In early July,The four seasons to open a man already on the eve of yiwu came from their hometown LouYe queuing buy,The case is vivid。July 31,,A BBS and appeared on several pieces of the popular post resell choose room number,One of the post to transfer a hot plate binjiang choice of room number also advance the surge doesn't hesitate to spend $100000 deposit。Sales of the property market has always been the off-season July,This year is the hot market supply and demand two popular has been throughout。

  据不完全统计,7月份共有50余次开盘,平均每周开盘的次数不下10次,且历次开盘潮都呈现“多点开花”的趋势,多个板块的新老楼盘齐入市,刚需盘与豪宅齐推。每个周末开盘潮推出的房源总量均不下千套,而去化也相当迅速。截至7月29日22点,透明售房网数据显示,7月份最后一周(7.22-7.29)主城区成交量为1480套,日均成交211套,这是主城区商品房周成交量连续第11周超过千套。

According to not complete count,In July, there were more than 50 times open quotation,The number of times a week on the average opened for 10 times,And all previous opening presents the tide“Flowering more”trend,More of the old and new building dish plate qi market,Just need to dish and a person of extraordinary powers curtilage together push。Every weekend, expand the total amount of the opening of the tide out are not thousands sets,And to change is also quite quickly。By July 29 22 points,Transparent data show houses nets,The last week of July(7.22-7.29)Volume for 1480 sets of main urban areas,Average daily clinch a deal of 211,This is the main urban areas, the volume of commodity house weeks for the 11 weeks more than sets。

  从价格来看,一些热点楼盘的价格也开始略有回调。例如中豪·四季公馆前期降价时其价格曾一度低至8500元/平方米、直逼开发商的成本底线。在经历了火爆售罄后,加之受到一旁昆仑·天籁涨价的影响,上周五四季公馆加推均价回升至10800元/平方米。前后相差两个月,价格却差了大约2000元/平方米。在销售回款增加、资金链压力缓解后,开发商信心明显回升,每周的推盘量也在持续增多。

From the point of the price,Some hot spot building dish the price also started a callback。For example the group of sale on the four seasons · the price once low to 8500 yuan/square metre、The cost of matches the developers bottom line。Experienced in the hot after sold out,And aside by the sounds of the influence of kunlun · price,Last Friday the four seasons hotel in addition push all valence back up to 10800 yuan/square metre。Are before and after two months,Price has sent about 2000 yuan/square metre。Sales increase in cash、Capital chain after pressure relief,Development business confidence rebounded somewhat,The weekly push dish the quantity also continued increase。

  8月份预计还将出现开盘潮。截至目前,据不完全统计,8月杭城预计有40多个新老楼盘入市。其中,首次亮相的楼盘有15个,分别为新华园、远洋·心里、中天·MCC、广宇·东承府、雍熙山、铂金名筑、恒厚·阳光城、白马山庄、复地·又一城、嘉信·九月印象、馨华园·南湖天下、麒麟山庄、嘉和·银领时代、华瑞·晴庐和科尔·南城嘉园等,其他房源均属于老盘续推。刚需盘仍是主打,但也不乏改善型需求房源及排屋、别墅项目,商业地产也积极入市走量。

August is expected to appear open quotation tide。So far,According to not complete count,August is expected to hangzhou city more than 40 new and old buildings market。Among them,Appeared for the first time building has 15,Xinhua garden respectively、Ocean · heart、Zhongtian · MCC、Cosmos · east bearing mansion、YongXiShan、Platinum built a、Constant thick · sunshine town、White horse home、After another to · city、Jiaxin laser · September impression、Back garden · south lake the world、Kirin home、Jia and · silver brought era、Huarui · fine, and cole supervised jre, etc,Other all belong to the old plate, expand the renewal push。Just need to dish is still the main,But also have improved type, expand the demand and row house、Villa project,Commercial real estate market is also actively go。

  从目前情况来看,开发商定价都显得非常谨慎。“我们的项目就要开盘,这期开盘主要是88平方米的两居户型,适合刚需和首次改善型置业,但目前均价待定。”打电话询问开盘情况,经常听到销售员这样的说辞。记者发现,与销售低迷时不同,当前大多数楼盘在开盘前并没有提供具体价格,尤其是郊区项目,绝大多数楼盘都只是以底价示人。

From the current situation,Developers pricing is very cautious。“Our project will open quotation,This issue of the opening of the two main is 88 square meters in the family,For the first time just need to improve and type home buyers,But the average price to be fixed。”Opening of the call,Often hear salesman such rhetoric。Reporter discovery,And the different slow sales,The current most buildings in before the opening and didn't provide a specific price,Especially suburbs project,Most of the buildings are just to reserve appeared。

  同时,也有不少热点楼盘已经明确新推房源价格将会有所上浮。例如此前开盘均价不到2万元/平方米、供需比例超过了1∶20而遭疯抢的滨江楼盘荣安·望江南明确表示,接下来开盘价将在2.5万元/平方米左右,跳空涨价6000元/平方米。同样,即将推盘的武林府也明显多了几分信心,之前宣称开盘价在4万元/平方米左右的5号楼,昨日记者致电售楼处,销售人员给出的口径已经是“每平方米4万多”。

At the same time,There are many buildings have clear hot new push, expand the prices would also be assembling。Such as previously opened less than 20000 yuan/square metre average price、Supply and demand more than 1:20 percentage was crazy to rob building at RongAn · binjiang jiangnan make it clear,The next opening price will be in 25000 yuan/square metre,Empty prices jump 6000 yuan/square metre。The same,The government will push the dish was also wu3 lin2 much a few minutes of confidence,Before opening price that is in 40000 yuan/square metre of building no. 5,Yesterday reporters call sales offices,Sales of diameter is given“Every square metre 40000 more”。

  不得不说,从拿地价、板块房价等因素来看,不少楼盘的价格都属于合理回涨。“此前的畅销使得开发商顺利回笼了部分资金,压力得到缓解后,他们的降价不再如上半年那样迫切。”某业内人士说,一些资金不再那么紧张的开发商可能会选择缓慢出货而不再“降价走量”。依周成交量动辄千套的火爆行情来看,预计接下来房价继续下跌的可能性不大,但是在政策调控持续落实的背景下,未来价格上涨的幅度也是有限的。

Have to say,Take land price、Plate factors such as house prices to see,Many of the buildings are belong to HuiZhang reasonable price。“Of the best-selling after forcing developers smoothly the cage part of funds,Pressure eased,They no longer such as price cuts in the first half that urgent。”Some industry insiders said,Some of the money is no longer so nervous developers may choose to slow delivery and no longer“Walk quantity price”。According to the volume of thousands of week really hot market and see,Expected the next house prices continue to fall is unlikely,But in policy regulation continue under the background of implementation,The range of the future prices is limited。

  心仪楼盘涨价2500多元/平方米

Building the right price 2500 yuan/square metre

  刚需购房者犹豫中再次错过购买机会

Just need the person that buy a house to hesitate to buy opportunity missed again

  “苦逼”购房经历

“Bitter force”Purchase experience

  心仪楼盘涨价2500多元/平方米

Building the right price 2500 yuan/square metre

  刚需购房者犹豫中再次错过购买机会

Just need the person that buy a house to hesitate to buy opportunity missed again

  “现在我在关注桥西板块的九龙仓·碧玺,但是听说他们首次开盘推的是电梯花园洋房,那这个价格肯定不在我的预算范围内,这下是不是我又没房子可以买了呢?”作为一名刚踏出校门的80后毕业生,也许是因为桥西本身生活氛围,也许是因为大学四年对这一带比较熟悉的关系,王汀(化名)一直非常关注桥西板块,也一早扬言要在桥西置业。

“Now I'm in the southwest of the Kowloon concern plate storehouse · tourmaline &diamond earrings,But I hear they've opened the first push elevator garden is semi-detached house,That this price won't my within budget,This is I didn't house can buy?”As a just step out of the school gate after 80 graduates,Perhaps because life atmosphere gulouxiaoxi itself,Perhaps because of the university for four years to this area more familiar relationship,WangTing(aliases)Southwest has always been very attention plates,And early in the morning threatened to gulouxiaoxi in real estate。

  去年12月,在吉祥半岛与名城公馆开打“价格战”的时候,王汀就想让父母给自己买一套房子了,但是由于是学生的关系,王汀不能贷款,买房的计划就搁置到了今年毕业之后。

Last December,In the auspicious peninsula and open city mansion“Price war”when,WangTing will want to let parents to give oneself buy a house,But as is the relationship between the students,WangTing can't loan,Buy a house plan to put this year after graduation。

  “虽然当时自己不能贷款,但是我一直在关注楼市,平时周末还会跟同学去看楼盘。从我最初看到桥西那两个楼盘只有一万八九的样子,但现在都两万出头了,我真的是看着房子在一点点往上涨。”王汀如是说。

“Although she was not able to loan,But I have been following the property market,The weekend with students at ordinary times will go to see the estate。Since I first saw the two building dish to gulouxiaoxi only 10089 appearance,But now their early twenty thousand s,I really is looking at the house in a little to rise。”WangTing said。

  难道桥西就没有性价比更高的房源了吗?在今年5月的时候,城市风景开盘了,在王汀的叙述中,他一直表示当时城市风景首期开盘真的是比较神秘,后来他是看了新闻说“开盘售罄”才知道消息的。“有了前一次的经验,我第一时间就自己去售楼处登记了,还让父母从家里赶过来看房子,当时父母也觉得不错,就在售楼处做了登记并一再跟销售说要给自己留一套。”

Southwest is no more cost-effective homes?In may this year,Urban landscapes open quotation,In WangTing narrative,He has said that at the time the urban landscapes open quotation is really more mysterious,Later he is watching the news said“Open quotation sold out”To know the news。“With the first experience,I first time to sales offices registered,Also let parents drive from home come and see the house,When parents also feel good,In the sales department to do the registration with sales said again and again to save yourself a。”

  也许是皇天不负苦心人吧,这次销售人员终于给王汀打电话了,“当时正好我的工作也刚刚落实,想来觉得是"双喜临门(603008,股吧)"了。”于是,王汀立马赶去售楼处,销售人员说道:“你看中的跃层房源只有底楼和顶楼,你自己想好要哪套,其他的都没得选了。”

Maybe god helps GuXinRen it,The sales staff to WangTing finally made a phone call,“At that time I was the work is also just to carry out,Want to think is"Rimmon double(603008,Shares it)"the。”so,WangTing immediately go to sales department,Sales staff said:“You see only the ground floor of the homes that jump a layer and attic,You want to good which sets,Other didn't have to choose。”

  底楼或者顶楼?一个连着地一个接着天,这让王汀如何选择呢?当时他跟父母商量了一番,想看价格再决定。“开盘当天我去了现场,当时看到价格我就犹豫了,和第一次开盘相比,整整相差了2500多元/平方米。”

Ground floor or attic?A connecting to a next day,This let WangTing how to choose?At that time he had a talk with their parents,Want to see the price again decision。“Opening the day I went to the scene,At that time I hesitate to see the price,And the first time than opening,Is the whole 2500 yuan/square metre。”

  就是这样,从没有贷款资格到房源价格超出心理预期,王汀一次次与桥西擦肩而过,而最近九龙仓桥西的项目也有一些动作,王汀当然也在关注。只是当他听说碧玺可能推多层花园洋房的时候,他知道这次他又要错过桥西了。

Is such,No loan qualification to the suite from price is beyond expectations,WangTing time and southwest pass by,And recently the Kowloon warehouse gulouxiaoxi project also has some action,WangTing of course attention。Just when he heard that could push the multilayer house garden tourmaline &diamond earrings,He knows this and he will miss the southwest。

  记者点评:像王汀这样的购房者,可以说得上对区域有一定的专一性,这样有好处当然也有坏处。好处就是目标比较明确,对于区域也更了解;而坏处就是选择余地不大,一个区域在售的楼盘毕竟是有限的。其实与桥西板块距离相似的还有新天地板块,该板块无论在售还是即将推出的房源都比较多,在目前的行情下,可能还是有一定的讲价余地。

Reporters comment on:Like WangTing such buyers,Can say up to regional have certain specificity,This has the advantage of course also have its downside。Good target is very clear,For the area also know more about;And the harm is choice is not big,A region in the sale building is limited after all。In fact and southwest distance similar and new world plate plates,The plate no matter or sold in the upcoming release of homes are more,In the current market,May still have room to bargain。



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