本报讯（记者 姚华）新建商品住宅市场持续火爆态势在7月戛然而止。虽然金融形势趋于利好，但开发企业推盘不积极，津城新房市场“量价齐降”。来自中国房地产指数系统的最新数据显示，7月本市新建商品住宅市场成交面积和成交均价分别为83.76万平方米和10016元/平方米，较6月下降6.77%和2.37%。不过，市国土房管局每日房价显示，7月二手私产住宅共成交5595套，成交面积44.8万平方米，环比上涨25.0%，成交套数创2011年1月以来新高；成交均价8841元/平方米，环比上涨1.6%。

Report from our correspondent（Reporter YaoHua）New commodity housing market lasts hot situation in July to an abrupt end。Although the financial situation tends to be good，But development enterprises push disk not positive，JinCheng bridal chamber market“Quantity price drawn down”。China real estate index system from the latest data display，July the city new commodity housing market clinch a deal area and the price respectively for 837600 square meters and 10016 yuan/square meters，A June decreased by 6.77% and 2.37%。but，City bureau of land room canal daily house prices display，July second-hand housing a total of 5595 sets of private property clinch a deal，Clinch a deal the area of 448000 square meters，Link up 25.0%，Clinch a deal the number sets and record high since January 2011；The price 8841 yuan/square meters，Link up 1.6%。

　　住宅出清周期下降

House clearing the cycle down

　　分区域来看，7月环城四区和远郊区县新建商品住宅成交量涨幅分别为1.39%和0.84%；市内六区和滨海新区成交量在6月出现大幅增长后，7月分别下降19.71%和13.11%。价格方面，7月本市新建商品住宅成交均价仍保持在万元以上（10016元/平方米），环比下降2.37%。不过，7月市内六区新建商品住宅成交价格达17183元/平方米，环比上涨6.56%。

Points area to see，July ring four area and suburban area county new commodity housing turnover rise were 1.39% and 0.84% respectively；The six area and binhai new area turnover in June after a substantial growth，July were down by 19.71% and 13.11%。price，July the city new commodity housing the price remained in ten thousand yuan of above（10016 yuan/square meters），Link fell by 2.37%。but，July city six area new commodity housing transaction price 17183 yuan/square meters，Link up 6.56%。

　　中国指数研究院天津分院研究总监钟文辉表示，受开发企业推盘不积极影响，2012年7月天津住宅出清周期降至20个月，截至7月31日本市住宅市场的可售量为138626套，环比减少968套，降幅为0.69%。

China index research institute of tianjin branch director ZhongWenHui said，By the development enterprise push disk not positive influence，In July 2012, tianjin house clearing the cycle drop to 20 months，By July 31 Japan city residential market can sell quantity for 138626 sets，Link to reduce 968 sets，Decreased by 0.69%。

　　改善需求集中入市

To improve the market demand concentration

　　虽然7月本市新建商品住宅市场成交量有所下滑，但改善性需求开始集中入市。上月末，“天津雅颂居”项目样板间开放，300位意向购房者出席现场，场面非常火爆。该项目位于海河东岸CBD，拥揽一线海河景观和城市景观，主力户型为两居和三居。除该项目外，海河沿线的海河大观、大都会等高端项目销售中心内同样人头攒动。

Although July this city new commodity housing market turnover dropped，But improve sexual needs start concentrating on the market。Late last month，“Tianjin praise, in”Project open between example，300 intention buyers attend field，Scene very hot。This project is located in eastern CBD of haihe river，Hold a line their haihe river landscape and urban landscape，Main family for two and three in the。In addition to the project outside，Haihe river along of haihe river grand sight、The mets and other high-end project sales center in crowded at the same。

　　“连续降息使得贷款购房者的入市门槛及购买压力有所下降，改善性需求受利好刺激选择出手。”天津搜房网分析师张璟表示，7月改善型住宅云集的和平区、河西区成交量涨幅明显；和平区、河西区、南开区新建商品住宅成交均价都在20000元/平方米以上，其中和平区为21469元/平方米，涨幅达9.34%。

“To slash interest rates make loans of the person that buy a house barriers to entry and buy pressure declined，Improve by sexual needs good stimulation choose his。”Tianjin search room net analyst zhang Jing said，July improve type residential zone of heping district、Hexi district volume increase obviously；Heping district、Hexi district、Nankai district new commodity residential house the price is in 20000 yuan/square meters，The zone of peace for 21469 yuan/square meters，Increased by 9.34%。

　　新闻背景

News background

　　房企熬过最难关

Room to get over the difficulties

　　继续打折动力小

Continue to discount power small

　　本报讯（记者 许佳）“今年上半年是房地产开发商资金最紧张的时点，目前他们基本熬过去了。”日前，上海易居房地产研究院发布报告表示，若下半年房企资金状况逐步缓解，楼盘降价促销动力也将减小。

Report from our correspondent（Reporter XuJia）“In the first half of this year is the most real estate developers capital tense time，At present they basic survived。”a，Shanghai yi in the real estate research report said，If the second half room enterprise capital position gradually ease，Building depreciate sales promotion power will reduce。

　　资金链缓解大局已定

Capital chain alleviate the overall situation is fixed

　　报告指出，今年上半年房地产开发企业资金状况综合得分为0.18，基本和2008年全年相当，处于“紧张”的蓝色区。“我们预计下半年房地产开发企业资金紧张状况将逐步缓解。”

The report says，In the first half of this year real estate development enterprise capital position comprehensive score of 0.18，Basic and 2008 annual quite，in“nervous”Blue area。“We expect the second half of real estate development enterprise financial strain situation will gradually ease。”

　　对于资金缓解的原因，报告表示，首先，当前房企融资环境正在持续改善。“受国内经济超预期下滑影响，全年保增长的压力加大，货币政策趋于放松，尤其连续两次降息，标志货币和信贷政策的实质性放松。虽然开发贷依然偏紧，但房地产开发企业融资环境总体上有所改善，首套房贷利率优惠等也有利于增加个人购房贷款。”

For the reason of relief funds，The report says，First of all，The current room enterprises financing environment is continuous improvement。“The country's economy than expected slowdown，Throughout the year the growth of pressure increase，Monetary policy tends to relax，Especially for two consecutive times to cut interest rates，Mark monetary and credit policy substantive relaxation。Although the development of credit is still too tight，But the real estate development enterprise financing environment generally improve，The first set of mortgage interest rate preferential and so on also will be beneficial to increase the individual buys a loan。”

　　其次，楼市在长期低迷后有望筑底复苏。报告称：“在持续两年多的严厉调控下，去年开始楼市低迷，而从今年二季度部分城市的表现来看，商品住宅成交量开始显著反弹，6月70个大中城市房价也在连跌8个月后首次反弹，楼市复苏迹象明显。尽管下半年仍面临着国内经济增速下滑的风险，房地产调控也有加码的可能，但房企资金状况缓解的大局已定。”

secondly，The property market downturn in the long after building is expected to bottom recovery。The report says：“In the continued for two years of strict regulatory，Last year the housing downturn，And in the second quarter of this year from parts of the city to see the performance，Commodity residential turnover began to rebound significantly，June 70 large and medium-sized cities housing prices also fell in even eight months after the first rebound，The property market recovery obvious signs。Although the second half of the domestic economic growth is still faced with the risk of decline，Real estate regulation also have the possibility of pyramid，But room enterprise capital position alleviate the overall situation of the already set。”

　　房价下跌可能性减小

Falling house prices decrease possibilities

　　上海易居房地产研究院预计，若下半年房企资金状况缓解，楼盘降价促销动力趋减，房价下跌可能性减小。“一方面，房地产开发企业投资将有所增加。受长期楼市低迷和资金困境等多重因素的影响，房地产开发企业投资信心严重受挫，投资增速持续下滑。若下半年房地产开发企业资金状况有所缓解，同时在楼市回暖的带动下，开发商必定会增加开发投资，从而有利于经济稳增长。”

Shanghai real estate institute enjoysmart is expected，If enterprises in the second half of the room funds in ease，Building depreciate sales promotion power decreases，Falling house prices decrease possibilities。“On the one hand，Real estate development enterprise investment will increase。Influenced by long-term the housing downturn and financial difficulties, such as the influence of multiple factors，Real estate development enterprise investment confidence serious setbacks，The investment growth continued to slide。If the second half of real estate development enterprise capital position to ease，At the same time in the property market driven by performance，Developers will increase the development investment，So as to facilitate economic steady growth。”

　　易居研究院表示，另一方面，房价下跌可能性减小。“自2011年三季度之后，不少开发企业陷入资金困境，纷纷打折促销以回笼资金。尽管进入2012年二季度以来，部分楼盘的折扣有所减小，但是多数楼盘仍存在一定的折扣。若下半年房企资金状况有所缓解，预计不少房企将减小打折促销幅度。”

Enjoysmart institute said，On the other hand，Falling house prices decrease possibilities。“Since 2011, after the third quarter，Many development enterprise in fund predicament，Have a discount promotion to the collection of receivables。Although in the 2012 years since the second quarter，Part of the building dish discount reduced，But most of the buildings there still exists certain discount。If the second half room enterprise capital position to ease，Expected a lot of room to will decrease amplitude of discounts and promotions。”