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中国将成最大私人飞机拥有国 今年低空空域改革--亲稳网络舆情监测室
2013-01-04
当大多数人眼中的奢侈品还停留在香奈儿、爱马仕等品牌,或者是路上奔跑着的宾利、玛莎拉蒂等豪车时,越来越多的中国富豪却已经开始搭乘自己的私人飞机翱翔在云端。
When most of luxury goods still stay in chanel/Love hermes brand, etc,Or is the bentley mulsanne running on the road/Maserati, house car,An increasing number of Chinese rich but has already started to take his own private plane flying in the clouds.
无论是为了“炫富”,还是为了企业更为高效的发展,私人飞机,这一被誉为云端上的“皇冠”的顶级奢侈品,目前已经成为富豪习以为常的交通工具。多家机构纷纷预测,在未来十年里,中国将超越美国成为世界上最大的私人飞机拥有国。
Whether it is in order to"Dazzle rich",Or for the development of the enterprise more efficient,Private plane,This is known as the clouds"The crown"The top luxury,At present has become rich used to means of transportation.Many agencies are forecast,Ten years in the future,China will overtake the United States as the world's largest private jet YongYouGuo.
私人飞机“热”起来 Private plane"hot"up
12月中旬的北京寒冷且干燥,当两架直升机在奥体中心宏绣会馆盘旋而下,10位私人飞机俱乐部的“准会员”完成了八达岭机场到市区的飞行体验。这是首次在北京举行的直升机高端客户体验活动,而这种6座级欧直B 3小松鼠直升机在空中单程飞行一趟的成本为每小时3万元。
The middle of December in Beijing cold and dry,When two helicopters hovering in Olympic sports center macro embroidery hall,10 private plane of the club"Associate member"Completed badaling airport to the city of flight experience.It is the first time held in Beijing the helicopter high-end customer experience,Which six level the straight B 3 little squirrel helicopter in the air a one-way flight once for the cost of each hour 30000 yuan.
作为其中的一名“准会员”,熊伟的心情非常激动。他告诉《经济参考报》记者,其家族从事房地产和汽车生意,他自己一直非常喜欢开飞机,所以除了在航校学习外,他希望可以购买一架飞机方便谈生意等出行。同时,由于对于私人飞机市场的看好,他的家族对于投资这个行业颇感兴趣,希望可以从中寻找一些方向进行投资。
As one of them"Associate member",XiongWei mood very excited.He told[Economic reference for]The reporter,The family business engaged in real estate and car,He has been very like a plane,So in addition to outside HangJiao learning,He'd like to buy a plane for business and travel.At the same time,Because of the market for private jets,His family was interested in this business for investment,I hope I can find some direction for investment.
熊伟还告诉记者,他身边很多朋友都已经或者正在准备购买自己的私人飞机,而这也成为中国富人阶层渐渐兴起的另类爱好。
XiongWei also told reporters,His side a lot of friends have been or are ready to buy their own private plane,And it also become wealthy in China gradually rise of hobby.
“私人飞机和私家汽车一样,都可以提高企业家的时间利用效率和管理能力。”一位企业人士对记者说,特别是奔赴千里之外谈生意的时候,私人飞机每小时几百公里的速度优势尽显无疑,不仅如此,和对手谈判时,私人飞机带来的谈判优势也逐步显现。“因为会让人认为你更加有实力,也更容易获得信任感。”一位不愿意透露姓名的企业人士这样形容自己拥有公务机的感受。
"Private plane and private cars,Entrepreneurs can improve the efficiency in the use of time and management ability."A enterprise who told reporters,Especially when they are far away to talk about business,Private plane hundreds of kilometers per hour speed advantage of the show,Not only that,Negotiations with the enemy,The negotiation advantages of private plane also gradually revealed."Because can let a person think you more strength,Also more likely to gain trust."A is not willing to give his name of the enterprise to own this executive experience.
私人飞机俱乐部理事、私人飞机杂志社总经理徐玉海接受《经济参考报》记者采访时表示,相比美国的20余万架私人飞机,国内富豪所拥有的150架私人飞机目前来说不算什么。不过,根据市场调查,中国内地现有87 .5万个千万富豪和6万个亿万富豪,其中1/6的富豪计划购买私人飞机,如此推算,中国将拥有15.58万个潜在客群。仅假设6万名亿万富豪中有5%购买私人飞机,则市场容量已高达1500亿元。若考虑到后续的维护、运营、油料消耗,则市场容量更大。
Private plane club directors/Private plane magazine XuYuHai accept general manager[Economic reference for]An interview with reporters said,Compared to the United States more than 20 thousands of private plane,Domestic rich have 150 private jet at present is not what.but,According to the market survey,Mainland China existing 87. 50000 never rich and 60000 billionaires,1/6 of them plan to buy a private plane,So calculate,China will have 155800 potential customers.Assume that 5% of 60000 billionaires only buy private plane,The market capacity has been as high as 150 billion yuan.If considering the follow-up maintenance/operation/Fuel consumption,The market capacity is bigger.
民航相关机构预测,中国约有15万人是私人飞机的潜在消费者,购买的私人飞机主要是公务机和直升机。在未来10年里,中国将超越美国成为世界上最大的私人飞机拥有国。
Civil aviation related institutions,China has an estimated 150000 people are private plane of potential consumers,Purchase of private plane is mainly executive and helicopters.In the next 10 years,China will overtake the United States as the world's largest private jet YongYouGuo.
不仅如此,国家空管委办公室副局长马欣日前在珠海航展上表示,低空空域改革2013年将在中国全境铺开。国家计划用10年时间分三个阶段,按照“两大区七小区”(沈阳、广州两大管制分区及唐山、西安、青岛、杭州、宁波、昆明、重庆七个管制分区),将全国所有空域划分为管制、监视和报告三种类别的低空空域进行分类管理。而这也将进一步打开私人飞机购买市场。
Not only that,The atc committee office, deputy director of the MaXin said recently at an aviation expo in zhuhai,Low altitude airspace reform will spread throughout all the coasts of China in 2013.National plans to use ten years in three phases,In accordance with the"Two regional seven community"(shenyang/Guangzhou two control division and tangshan/Xi 'an/Qingdao/hangzhou/ningbo/kunming/Chongqing seven control division),Will all airspace division for control/Monitor and report three kinds other low spatial classification management.And this will further open the private plane to buy market.
这也意味着,中国富人阶层的私人飞机梦正在一天天的发酵。记者了解到,国外一项调查发现,在使用私人飞机的人群中,只有14%来自最高管理层,而其余86%的私人飞机乘客中,有14%是高级经理,49%是中层经理,19%为专业人员。在国外,私人飞机已经成为一些跨国企业员工出差的最主要交通工具。比较之下,中国富人拥有私人飞机更多地属于“个人爱好”,更像是一种宠物或玩具,将之用于娱乐、交际乃至炫富。
This means that,China's wealthy private plane dream is fermentation day by day.The reporter understands,A survey found abroad,In the use of private plane of the crowd,Only 14% comes from top management,And the remaining 86% of the private plane passengers,14% is a senior manager,49% is a middle manager,19% for professional staff.In a foreign country,Private jet has become a multinational enterprise employees on a business trip the main traffic tools.Under the comparison,Rich people in China have a private plane to belong to more"Personal interests",More like a pet or toys,Be used for entertainment/Communication and dazzle rich.
私密低调的高效出行 Private low-key efficient travel
“作为企业家,商务行程繁忙,拥有自己的公务机作为交通工具可以按照自己的意愿安排行程,非常方便。其实在国内的公务出行我基本上不会使用公务机,只有在出国且日程紧张的情况下才会坐自己的公务机。”中国善尔健康集团董事局主席翟家华已拥有两架庞巴迪公务机。他告诉《经济参考报》记者,目前,“善尔”号公务机一年约有400-500飞行小时,而飞行小时数超过300就说明使用公务机达到比较高效务实的阶段。“我坐公务机的时间只占飞行小时数的1/3到1/4。有一次,我周五坐公务机到韩国济州岛办事,白天结束工作,晚上就可以坐公务机飞到菲律宾,然后找酒店休息,周六接着工作,在菲律宾忙完周日我就可以坐公务机回国了,因为周日北京还有重要客户要会谈。但如果坐正常的航班可能要多耗上一两天。”翟家华讲述了一次他极为紧张的商务行程安排。
"As an entrepreneur,Business travel is busy,Have their own business as a traffic tool can according to their own intend to arrange schedule,Is very convenient.In the domestic business trip I basically not use executive,Only in abroad and schedule under the condition of tension will be in his executive."China's good health group chairman ZhaiGuHua has two bombardier executive.He told[Economic reference for]The reporter,At present,,"Good,"No executive about 400-500 flying hours a year,To fly more than 300 hours that use executive to achieve more efficient practical stage."I sit the executive time only about a third of the flight hours to 1/4.There is a,I sit executive to Korea jeju on Friday,The day the end of the work,At night you can sit executive to fly to the Philippines,And then looking for hotel,And then work on Saturday,Busy in the Philippines on Sunday I can sit executive to return to China,Because Beijing has important customer to talks on Sunday.But if take the normal flight may be more consumption in a day or two."ZhaiGuHua tells the story of time he is very nervous business trip arrangement.
他告诉记者,现在高端客户即使都安排坐民航头等舱还是有很多局限性,而坐公务机和打高尔夫比较相似,公务机作为一个私密的空间正好是交流业务、谈项目的合适场所。“我在商界的几位朋友也经常借用我的公务机,用得比我狠,但他们无一例外感受到的都是公务机的快捷。”翟家华开起了玩笑。
He told reporters,Now high-end customer even if is arranged by civil aviation first class or have a lot of limitations,Sit on executive and play golf is similar,Executive as a private space is communication business/Talk about the suitable place of the project."I'm in the business of a few friends are often borrow my executive,With a better than I malicious,But they are no exception felt executive the shortcut."ZhaiGuHua poked fun.
“除了雇佣一个机组,还需要委托专业的公务机公司托管和维修保养,每次起降、申请航线费用都不少,公务机一年的费用不会少于3000万元。所以购买公务机还是要从实用、经济的角度出发。”翟家华如此算了一笔账,他认为,国内像他这样高效使用公务机的并不多,而且几个企业家朋友共用一架公务机也是一个不错的选择。
"In addition to employ a unit,Still need to entrust professional executive company custody and maintenance,Every takeoff and landing/Apply for course fee is less,Executive the cost of not less than 30 million yuan a year.So buy executive or from practical/The point of view of economy."ZhaiGuHua so calculate a score,He thought that,Domestic high efficient use of executive doesn't like him much,And a few entrepreneurs friends share a executive is also a good choice.
记者调查发现,从2011年开始,国人在购买私人飞机的方式上也出现了变化。比如以前买一架公务机,客户至少要有千万甚至上亿资产。可是现在,一人出1000万至2000万元,几个人合伙一起买就可以有公务机使用。
The reporter found,Starting in 2011,People are buying private plane also appeared on the way of change.Such as before to buy a business,The customer should have at least thousands or even hundreds of millions of assets.But now,One out of 10 million to 20 million yuan,Several people have business partnership to buy together can use.
作为目前国内金字塔尖的一群人,拥有了私人公务机,翟家华在圈子里的地位也有了微妙的变化,但他不认为拥有公务机就能对自己的一单生意或者一个项目起到决定性作用。“这只能增加一些印象分和信任度,比如我开一辆2.0的车和开奔驰600去见客户,客户印象肯定不一样,而我要坐自己的公务机去见客户,效果会更不同;如果对方有一架公务机,却知道我有两三架飞机,那又是一番情景了。”他对记者说。
A group of people as the current domestic pointed pyramid,Have a private business,ZhaiGuHua's position in the circle has a subtle change,But he doesn't think have executive is to own a business or a project play a decisive role."This can increase some reputation and trust,Such as I open a car of 2.0 and a Mercedes 600 to see customers,Customer impression must be different,And I want to sit their executive to see customers,The effect will be more different;If the other party have a executive,But know that I had two or three planes,It is a scene."He told reporters.
购机程序专业且复杂 Buying machine program professional and complicated
私人购买飞机不像买汽车或者家电那样简单,而是需要经过专业且复杂的程序,即使在发达国家同样如此。
Private purchase plane is not as simple as buying a car or home appliance,But need through professional and complicated procedure,Even if the same is true in developed countries.
中国公务航空集团董事局主席、C E O廖学锋在接受《经济参考报》记者采访时介绍,私人购买飞机目前主要有三条渠道,一是从厂商直接购买,一般以订购为主,等待时间也比较长;二是从一些大机构及客户手中购买新飞机;三是从其他渠道购买二手飞机。廖学锋指出,除了直接从厂商订购外,越来越多的客户愿意选择从机构和客户手中来购买未出厂的新飞机,因为他们排队购机的机位更靠前,飞机价格比较低(一般可节约200万-300万美元),且交机时间也相对缩短。
Board chairman of China business aviation group/C E O LiaoXueFeng on accept[Economic reference for]An interview with reporters,Private purchase plane at present there are three main channels,A direct purchase from the manufacturer,Generally in order,Waiting time is long;2 from some big agencies and clients to buy new planes;Three from other channel to buy second-hand aircraft.LiaoXueFeng pointed out that,In addition to order directly from the manufacturer,More and more customers are willing to choose from agencies and clients for not the factory of the new aircraft,Because they line up buyers more front seat,The price is lower(General can save $2 million - $3 million),And into the machine time is relatively short.
“飞机制造需要2—3年时间,一些客户在向厂商订购飞机后会出现财务状况变化、公司变动等情况,也正因为如此,大量的订购但未交付的飞机开始进入市场,相对于直接从厂商订购飞机,购买这类公务机具有省时且费用低的特点,极具吸引力,一些有资源和客户专门从事公务机交易的服务公司也开始衍生出来,已经成为公务机交易市场非常重要的购机渠道。”廖学锋说。
"Aircraft manufacturing need 2-3 years,Some customers in order from the manufacturer after the plane will be financial situation change/Company changes, and so on,Also because of this,A large number of orders but not delivery the plane began to enter the market,Relative to the purchasing air directly from the manufacturer,To buy this kind of executive has the characteristics of low cost and time-saving,attractive,Some resources and customer services specializing in executive trading company also began derived,Has become executive trading market is very important channels of buyers."LiaoXueFeng said.
据他介绍,购买私人飞机需要雇佣一个专业的机构做出任务分析,包括使用次数、地点、人数等,来确定合适的飞机机型。同时做出财务分析,比如飞机购买后的使用成本以及对购买者的财务影响等。具体分为以下几个步骤:
Introduce according to him,Buy private plane need to hire a professional institution to make task analysis,Including the use of the number/site/The number of,To determine the appropriate aircraft type.At the same time to make financial analysis,Such as the plane after the purchase of the cost and the financial effect of buyers.Concrete is divided into the following several steps:
1、研究买机需求,包括出行人员、经常飞行距离、资金安排等,从而确定是否需要购买飞机和购买飞机的机型。
1/Research to buy machine needs,Including travel personnel/Often flight distance/Financial arrangements, etc,To determine whether need to purchase a plane and purchase the model of the plane.
2、按照确定的机型方案,在市场上寻找合适的飞机。包括飞机的价格和交机时间,最终形成一个包含2—3个选择的购机方案给客户。方案确定后,将签署包括100万美元可退还订金的购买意向书,可退还订金是由第三方资金监管机构进行监管(资金监管90%业务都由美国机构来完成,其中IA T S国际航空产权服务公司是目前规模最大的)。
2/According to the determination of the model,In the market looking for the right of the plane.Including the price and delivery time of the plane,Eventually form a contains 2-3 option of buying machine to the customer.After the plan,Will sign including $1 million can return the deposit of the purchase of the letter of intent,Can refund deposit is by the third party financial regulators for supervision(90% capital supervision business organization by the United States,It IA T S international aviation property service company is by far the largest).
3、购买合同谈判完毕,签订了购买协议,买方需要把购机款项打入卖方账户,卖方需要提供飞机所有权的文件,由上述资金监管机构作为中介,将飞机产权进行移交。
3/Purchase contract negotiations,Signed a purchase agreement,The buyer need to buyers payment into the account of the seller,The seller needs to provide the ownership of the files,From the above fund supervision institution as an intermediary,Will the plane to transfer the property.
4、飞机购买后,需要进一步进行选装设备的确定、内部装修过程中的监管等。
4/After the plane to buy,Need further supply of the equipment/In the process of interior supervision and so on.
5、公务机进口需要民航局批准,办手续过程一般需要4-8个月时间,获得审批后还要进行网上注册、国籍登记、飞机电台许可等。
5/Executive import need agency for approval,Check-in process usually need 4 to 8 months time,Get approval and registration on the Internet/Nationality registration/The radio license, etc.
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