寻找上海“旺租”区

Looking for Shanghai“Prosperous rent”area

　　中山公园租金回报沪上第一

Zhongshan park the rental return Shanghai first

　　单凭房价升值的年代一去不复返，未来投资人得不得关注出租回报率。

Only by the appreciation of s house prices never to return，The future investors not concern return on rent。

　　东地产 汪露 报道

The real estate WangLou reported

　　在上海，哪些板块热租，租金回报率能否超越银行贷款利息？

In Shanghai，What plate heat rent，The rent rate of return can transcend bank interest on the loan？

　　《东地产》调查发现，越是靠近市中心，越是紧挨写字楼商圈，租金回报越是可观，而在出租人群中，境外人士承租能力高也提升了回报。但目前出租回报率普遍偏低，不过有迹象显示具备上涨冲力。

《The real estate》The survey found，The more central，The more close to a business office，The rental return the more significant，And for rent in the crowd，Overseas personages leased capability and upgrade the high returns。But the lease generally very low rate of return，But there are signs have up momentum。

　　上海中原二手成交数据显示，近期租赁回报较高的要数长宁中山公园板块，平均租金回报率达到2.85%，个别高端楼盘租金回报率超过3.5%；而租赁活跃度较高的浦东塘桥板块，尽管平均回报率仅在2.5-2.8%，但房源空置很低；租赁市场较为稳定的有浦东联洋板块、长宁古北板块等。

Shanghai zhongyuan second-hand clinch a deal data shows，Recent return to several of the lease higher changning zhongshan park plate，Average return on rent up to 2.85%，Individual high-end buildings rent rate of return of more than 3.5%；And lease the pudong TangQiao active degrees higher plates，Although average returns in just 2.5-2.8%，But, expand the vacancy is very low；Rental market is relatively stable and pudong LianYang plate、Changning millions plate, etc。

　　上海中原研究咨询部总监宋会雍告诉《东地产》，投资回报率高且较易出租的板块通常紧邻市中心、地位位置优越。商业、交通、学校配套设施齐全，居住环境良好、高科技企业多或商贸业发达的地区租金回报率较高。

Shanghai central plains consulting research director song will harmony to tell《The real estate》，The return on investment is high and more easily to lease of the plate usually close to downtown、Status position is superior。business、traffic、The school facilities，Living environment is good、High-tech enterprise or business the developed area of high returns。

　　宋会雍提醒投资者，在限购政策的严格执行下，未来销售价格仍有望调整，而租赁需求虽然呈现出逐年上升的趋势，但需求旺盛的区域多是学区房集中的区域板块，或是邻近轨道交通的城郊结合部板块，这些区域租金水平较低，销售价格也没有太大的优势，投资回报率不高。投资依然要选择紧邻市中心的板块，各方面配套都具备的板块既利于租赁也有利于未来转让。

Song will harmony remind investors，In 限购 policy under the strict execution，The future sales prices are still expected to adjust，And although the present a year after year lease demand rise，But demand more of the area is concentrated area school districts room plates，Or adjacent rail transit taking on the outskirts of the plate，These areas rent level is low，Sale price also not too much of an advantage，The return on investment is not high。Investment is still want to choose close to downtown plates，The form a complete set of the plates have both to lease also is helpful for future transfer。

　　浦东塘桥 Pudong TangQiao

　　租赁活跃度最高的内环板块 Lease active inside the degree of the plate

　　汉宇地产市场研究中心调查统计显示，从2012年开春以来，内环内的租赁成交量均同比去年有所提升，增长幅度在5%左右。

Han yu real estate market research center survey statistics show，From 2012 years since the spring，Within the inner leasing volume last year are up to improve，Growth rate at about 5%。

　　从各大板块的成交情况来看，租赁活跃度最高的是浦东塘桥板块，该板块内中无论是怡东花园、东方城市花园等高端楼盘还是老公房等低端楼盘均表现抢眼。

From the major parts of the deal and see，Lease active is the highest degree of pudong TangQiao plate，The plate in the east garden of satisfying、Eastern city garden and other high-end buildings or public buildings are old and low-end showed up。

　　据汉宇地产浦东塘桥分行业务经理李厚玉介绍，以一套约100平方米的东方城市花园2房为例，目前的售价在2.6-3万元/平方米，租金则在6000元/月左右，尽管平均回报率仅在2.5-2.8%，但房源空置很低，往往挂牌不到一周的时间就会被去化掉。

According to the han yu real estate pudong branch manager LiHouYu TangQiao business is introduced，With a set of about 100 square meters of eastern city garden 2 rooms, for example，The current price is in 2.6-30000 yuan/square metre，The rent is in 6000 yuan/month or so，Although average returns in just 2.5-2.8%，But, expand the vacancy is very low，Often for the time less than a week will be to melt。

　　区域内老公房中，合租的租赁成交周转率更是快的“惊人”，往往上午挂牌，晚上就已经成交了，有的甚至被提前预订。形成这样的趋势主要是因为该板块汇集了大量的陆家嘴(600663,股吧)等中心区域的白领需求和房租相对较低的缘故，其租金一般在1500-2000元/月/间。

Area husband houses，"Condo" a deal is fast turnover“amazing”，Often listed in the morning，Evening had closed the deal，Some even be for in advance。The formation of such trend is mainly because the plate collected a lot of lujiazui(600663,Shares it)The center area such as the white-collar demand and the rent because of the relatively low，The rent is in commonly 1500-2000 yuan/month/rooms。

　　长宁中山公园 Changning zhongshan park

　　小户型租金回报率高达3-4% Small family rent rate of return as high as of 3-4%

　　典型板块如中山公园板块是一个集商务、休闲娱乐、文化居住功能为一体的板块，该板块拥有三条轨道交通，区域内有20条公交线，交通体系是板块最大的优势。板块汇集了圣约翰名邸、凯欣豪园、虹桥世家花园等高端楼盘，高房价的带动下其租金向来不低，汉宇地产市场研究中心对中山公园板块租售情况的监测显示。周边龙之梦、虹桥国际大厦以及定西路上的国泰、长峰等商务大厦中却存在大量的中高薪商务人士的租房需求。因预算的限制，板块内的小户型最为受其欢迎，这也是其租金回报率达到了3-4%。

Typical plate such as zhongshan park plate is a set of business、Leisure entertainment、Cultural living function as one of the plate，The plate with three rail，Article 20 bus jurisdiction，Traffic system is the biggest advantage of plate。Brings together the name plate st John's house、KaiXinHao garden、Hongqiao family garden and other high-end buildings，That high prices helped the rent has always been not low，Han yu real estate market research centre in zhongshan park plate rental situation monitoring display。Surrounding the dream of the dragon、Hongqiao international building and on the way of sharp cathay Pacific、Long peak and other business building is a large number of high salary in business people renting demand。Because of budget restrictions，The small family model in the plate by the most welcome，This is also the rent rate of return to 3-4%。

　　汉宇地产长宁中山公园分行经理林庆刚指出，楼盘凯欣豪园和老公房中40-60平方米的小户型最受市场青睐。目前48-55平方米的1房凯欣豪园挂牌售价在4.5-5万元/平方米，总价在240-260万元，但租金却高达6500-7000元/月，租金回报率约在3.35%。40-50平方米的老公房租售比更高，这种户型的总售价在120万左右，租金能达到3500元/月，回报率在3.5%。

Han yu real estate changning zhongshan park the branch manager LinQingGang said，Building KaiXinHao garden and husband room 40 to 60 square meters of small family most by market favour。Now 48-55 square meters of 1 room KaiXinHao listed in the price of 4.5-50000 yuan/square metre，Total prices in 240-2.6 million yuan，But the rent is as high as 6500-7000 yuan/month，Return on the rent is about 3.35%。40-50 square metre husband sold more than the rent，This door model the total price is in 1.2 million or so，The rent can reach 3500 yuan/month，Return at 3.5%。

　　浦东联洋、长宁古北 Pudong LianYang、Persuaded by the millions

　　租金回报率最为稳定 The rent rate of return most stable

　　作为国际社区的联洋和古北，汇集了仁恒河滨城、御翠豪庭、古北华丽家族(600503,股吧)等知名楼盘，此外板块其他楼盘也均为2000年之后的次新楼盘，品质普遍较高。因板块周边云集了世纪大道、虹桥等高级商务办公楼，区域内的租赁需求基本是公司的高级白领和境外人士。根据目前的房价，两个区域内的租金回报率并不是非常出彩，但其稳定性却一直很高。

As the international community LianYang and reptile，Collects the Ganges benevolence seaport、Royal cui hao court、Reptile family luxuriant(600503,Shares it)Famous communities such as，In addition to other buildings are also plate after 2000 in building new times，Generally high quality。For plate surrounding gathered in the century avenue、Hongqiao and other senior business office building，The area is the basic demand lease company senior white collar and overseas personages。According to the current house prices，Two areas rent rate of return is not very give prize，But its stability has been high。

　　汉宇地产浦东联洋分行高级经理李雷和长宁古北分行的分行经理王双喜同时表示，从历年的成交趋势看，两个社区的租金回报率一直较为平稳，基本徘徊在2-3%，其中仁恒河滨城、水清木华、古北华丽家族等楼盘的租金回报率表现突出。以水清木华的137平方米的小3房为例，目前的挂牌成交价在4.2-4.5万元/平方米，而租金达到1.4-1.6万元/平方米，租金回报率普遍可以在2.8-3.2%。此外，其他楼盘中某些户型的租金回报率也不容小觑，如联洋年华74-76平方米的1房户型，可以达到2.8-3.5%。

Han yu real estate LianYang pudong branch senior manager li lei and persuaded by the millions branch of the branch manager WangShuangXi also said，From the perspective of the trend over the deal，Two of the community has been relatively stable rent rate of return，Basic wandering in a 2-3%，Among them the Ganges benevolence seaport、Clear water wood China、Millions of buildings such as family luxuriant outstanding rent rate of return。With clear water wood China 137 square meters of small 3 rooms, for example，The current listing in 4.2-45000 clinch a deal valence yuan/square metre，And the rent 1.4-16000 yuan/square metre，The rent in general can return on 2.8 3.2%。In addition，Some of the other building dish door model rental yields have acceptance，If LianYang years 74-76 square meters of 1 room door model，Can reach 2.8-3.5%。

　　高回报率楼盘缩影 High return miniature building dish

　　御翠豪庭 Royal cui hao court

　　租金回报率高达4.6% The rent rate of return as high as 4.6%

　　长宁古北板块一直是上海住宅租金较高的地段，其豪宅社区气候成形，受到一批外籍来沪工作的租客的偏爱。21世纪不动产上海区域市场研究部统计，在全市持续监测的40个标杆楼盘中，御翠豪庭的各户型的租金均高于万元，而其年出租回报率则普遍高于3%，为各标杆楼盘之首。尤其是御翠豪庭的70平米的小户型，6月末的租金约为1.4万元/月，成交均价为5.2-5.3万元/平方米，年出租回报率可达近4.6%。

Millions have been persuaded by the Shanghai residential rents plate higher districts，Its a person of extraordinary powers curtilage community climate forming，By a group of foreign to Shanghai work tenants preference。21 real estate market research statistics Shanghai area，In the city of continuously monitoring 40 square benchmarking，The house of every family court Tracy rent are higher than the ten thousand yuan，And the year is higher than 3% return on rent，For the building of benchmarking。Especially the cui house of 70 square meters of court small family，In late June the rent of about 14000 yuan/month，The price of 5.2-53000 yuan/square metre，Years of nearly 4.6% return on rent。

　　汉宇地产古北分行业务经理吴安成告诉《东地产》，古北社区的主要租客多为日韩企业高管，公司租金预算较为充裕，自去年11月至今，板块内已有两次较为普遍的涨租行情。吴安成说，上述70平方米左右的户型在板块内较为稀缺，除了御翠豪庭外，仅有国际花园等少数楼盘有所挂牌。目前该户型租金较去年同期上涨了约2000元/月，而其租金回报行情则较为稳定，一直保持在超过4%以上。另外，就板块内的热阻户型150-170平方米的三房来讲，其成交单价在5.5万元左右，租金在1.8-2.5万元/月，租金回报则普遍在2.5-3.4%，也代表了多数房源的租金回报情况。

Han yu real estate millions branch manager WuAnCheng told business《The real estate》，The main tenant established community for executives to South Korea，The company more abundant rental budget，Since last November so far，Plate already in the two of the more common up rent an option。WuAn this，The above 70 square meters or so door model in the plate is scarce in，In addition to the emerald green house out-of-court，Only a few other international garden building has put up for sale。At present the family rents rise compared to the same period last year about 2000 yuan/month，And the rental return for market is more stable，In keeping with more than 4%。In addition，Within the sector of the thermal resistance door model 150-170 square metre of three room speaking，Its clinch a deal unit price is in 55000 yuan or so，The rent in 1.8-25000 yuan/month，The rental return is common in 2.5-3.4%，Also represents most of the houses the rental return。

　　总体来说，古北板块的租金回报情况，在整个上海仍占据领先位置。

overall，Millions of the rental return plate，In the whole Shanghai still occupies a leading position。

　　淡水湾花园 Fresh water bay garden

　　租金较去年同期上涨33.3% The rent rose 33.3% from the same period last year

　　无独有偶，租金上涨幅度最大的楼盘也位于浦西的高端板块。21世纪不动产上海区域市场数据显示，北卢湾淡水湾花园的102平方米中户型租金为1.2万元/月，较去年同期上涨约33.3%。数据显示，该户型在去年同期的租金还处于万元以下，但由于项目地段位置较优、挂牌量稀少，而租赁需求稳定，所以促使房东提租。除了中户型外，该项目的其它挂牌户型也有近2成的涨租。

similarly，The rent rises the biggest building is also located in the Shanghai high-end plate。21 real estate market data shows Shanghai area，North LuWan fresh water bay garden 102 square meters of family rent is 12000 yuan/month，Increase of about 33.3% compared to the same period last year。Data shows，This door model in the same period last year is still in the rent of ten thousand yuan，But because the project area has a better position、Listing few quantity，And lease needs stability，So DiZu encourages landlords。In addition to the outside door model，The project also has other listed family nearly 2 into rising rent。

　　汉宇地产肇嘉浜分行业务经理杨茂生告诉《东地产》，除了地处北卢湾新天地中心地段、周边汇集高档办公、商圈优势外，其与邻近楼盘的比价效应也是助推房租攀升的重要原因。与淡水湾花园同属北卢湾板快的另一标杆楼盘就是沪上顶级豪宅之一的翠湖天地，其各户型租金普遍高于2万元/月，二手房价普遍在10万元/平米以上。而淡水湾花园作为板块内较为稀缺的高档房源，租金仍较翠湖天地有较大优势、存在一定提升空间。且随着上海国际化大都市的地位越来越稳固，越来越多地商务人士为彰显身份、地位寻求在高端中心城区求租，淡水湾花园的租金能够看高一线也属于行情所趋。

Han yu real estate zhao jia bang branch business manager YangMaoSheng told《The real estate》，In addition to north LuWan centre area is located in the new world、Peripheral collection upscale office、Business circle the advantage，Adjacent to the exchange rate of the building also is thrusting the rent rising effect important reasons。And fresh water bay garden belong to north LuWan board fast another benchmarking building dish is one of Shanghai's a person of extraordinary powers curtilage cui hu heaven and earth，Its each door model the rent higher than 20000 yuan/month，Second-hand house prices generally to 100000 yuan/square meters。And fresh water bay as a plate more scarce in the garden of the high-grade houses，The rent is still has great advantage chestwood heaven and earth、There are certain to rise。And with the position of the international metropolis Shanghai more and more secure，More and more business people to reveal the identity、Position in high-end center for urban asks，Fresh water bay garden can see high rent a line is also belong to the market。

　　中心区二手房交易持稳 买卖价格预期仍存差距 Trade center secondhand the room price expectations steady is still confronted with the gap

　　6月份，中心区二手房市场整体运行平稳。据上海中原地产监测的中心区重点片区信息反馈来看，门店来客量、挂牌量及挂牌价格较5月份基本走平，成交节奏维持上月水平。虽然二手房市场表面波澜不惊，但买卖双方对房价的心理预期不同，只有低于市场价的房源才能快速成交，7月份交易能否持续走稳仍有变数。

June，Central market whole secondhand the room smooth operation。According to the Shanghai centaline property monitoring the central zone of the key area information feedback and see，Store guest amount、The quantity and the price is listed for basic go flat in May，Clinch a deal the rhythm maintain level last month。Although the housing market surface are calm，But both parties to the house of different expectations，Only below the market price homes to clinch a deal quickly，July trade continued stability can still have variables。

　　据上海中原地产浦东陆家嘴分行、卢湾新天地分行、静安国际丽都分行等门店信息反馈，6月份片区内二手房市场基本延续上月行情，来客量、挂牌量及报价与5月份基本持平，交易走势保持平稳。从买卖心态表现来看，对于房价走势的预期仍存有差距。“限购”、“限贷”长效执行，上海政府执行细则从严，买家普遍认为房价仍会下行。央行降息释放宽松货币政策信号，加之上月交易回升提振卖家信心，卖家普遍认为房价不会下跌了，6月份报价保持坚挺。在这种情况下，只有明显低于市场价的房源才能快速成交，如近期“仁恒河滨城”两套房源挂牌价低于市场价近一成，挂牌仅三天就达成协议。

According to the Shanghai pudong lujiazui branch of centaline property、LuWan xintiandi branch、Jing an international lido branch stores such as information feedback，June in basic market continue for housing prices last month，Visitor quantity、The quantity and the price listed in May and flat，Trading trends remain stable。From trading mentality performance and see，House prices are expected to complicate the gap between entities。“限购”、“Limit credit”Long-term execution，Shanghai government executive detailed rules strictly，Buyers generally thought that house prices are will to the downside。The central bank cut interest rates to release looser monetary policy signals，Last month back to boost trade and the seller confidence，Sellers generally think that prices do not fall，Offer remain strong in June。In this case，Only clear below the market price homes to clinch a deal quickly，Such as the recent“Benevolence Ganges seaport”Two sets of homes listed price below the market price of close to ten percent，For only three days will reach an agreement。

　　上海中原研究咨询部总监宋会雍表示，中心区二手房平稳格局尚未夯实，房东报价坚挺加大后市成交难度。与上月相比，中心区来客量和挂牌量都没有明显变化，交易基本顺延了5月份二手房平稳局势。但随着低于市场价的房源快速消化后，多数房东继续坚持“不降价”，无形之中加大了后市成交的难度，7月份交易能否持续走稳仍有变数。

Shanghai central plains consulting research director song will harmony said，Central stable pattern has not tamp secondhand the room，The landlord offer strong increase clinch a deal is difficult。Compared with last month，Visitors from central quantity and quantity are listed for no apparent change，Trading in May postpone the basic housing situation smoothly。But as below the market price homes after rapidly digested，Most of the landlord continue to adhere to“Don't depreciate”，Aeriform in increased the difficulty of bg clinch a deal，July trade continued stability can still have variables。