新疆日报讯（记者邵帅报道）2012年的阳春3月如果只是平复房产开发商紧张心理的一个希望，那么，红五月的销售数据则让准备过“寒冬”的房产开发商体会到了春天的温暖，当6月持续上扬的销售数据出炉，去化存量不再是严峻的话题时，年初制定的年中销售计划已经超额完成。“年初制定销售目标时，对市场发展预判不足，导致现在没房源可销的尴尬局面。”新疆盛安房地产开发有限公司销售负责人王军说，在地州销售的是续建项目，今年计划销售面积5万平方米，这两年因为调控政策销售一直不温不火，今年年初在制定销售计划时，考虑到今年调控力度不减，市场供应量增多等因素，销售任务相比较去年减少了近四分之一。进入3月，公司推出以老带新、物业减免、送装修、送家电等促销活动，另外在房源供应上主推中小户型，仅3月，公司就销售了60套，这是自去年四季度以来最好的销售成绩，进入5月，虽然促销活动减弱，但是销售数据仍然在日日刷新。公司年中总结报告显示，今年上半年已经完成年销售任务的80%，下半年随着市场逐步回暖，我们将面临无房可销的局面。

Xinjiang daily news（Reporter ShaoShuai reported）2012 years of march if only calmed down real estate developers nervous psychological a hope，so，Red sales data may allows for“winter”The real estate developers realized the warmth of spring，As June rising from the sales data，The stock is no longer to serious issues，For years early sales plan has been over fulfilled by。“Make the sales target early，Market development of anticipation insufficient，Which is not to pin, expand the awkward situation。”Xinjiang shengan real estate development Co., LTD. Sales director wang jun said，In the ground state of sales is allocated to project，Plans this year sales area of 50000 square meters，The two years because regulation policy has not been lukewarm not fire sales，Earlier this year in the sales plan，Consider this year to control power don't reduce，The market supply and increase of factors，The sales task compared to last year for nearly a quarter of a reduced。Into march，Company introduction to old take new、Property reduction、Send decorate、Send home electrical appliances sales promotion activity，In addition, expand the main supply in small and medium-sized family，Only 3 months，The company sold 60 sets，This is the fourth quarter last year since the best sales results，Into may，Although the sales promotion activity weakens，But sales data are still in the refresh every day。The company years reports，In the first half of this year has already been completed 80% of annual sales task，The second half as the market gradually thaw，We will face no room can pin situation。

　　严调控、高库存，供需市场观望情绪浓厚。停建、缓建成为年初众多房地产开发商的共识，消费市场在严厉的调控政策背景下，对房价预期较高，持币观望情绪进一步加深。新疆华新置业有限公司销售总监李成辉说：“持续两年的调控政策让供需市场更加谨慎，从产品定位到物业服务，从价格关注到配套设施，与往年快建快销的发展模式相比，调控下的房地产市场更多了一些理性，少了一些盲目。之所以大家对今年市场抱谨慎态度，主要是因为调控不变高库存下销售压力增大，虽然房地产市场显示着政策主导，但是在市场、政策相互作用下，变化还是有目共睹。”据他透露，房企以价换量、央行降息都在一定程度上促使了成交量上升。但同时他也认为，虽然政策不再像去年那样从上到下一味强调调控，而是呈现出中央紧、地方松的态势，目前“以价换量”是政策与市场最佳的平衡点，如果因为成交量上升，房价就应声而起，中央就会重新强调楼市调控的坚定决心，以维护楼市的价格平稳，而市场则会再次陷入观望的销售局面。

Strict regulation、High inventory，Watching the market supply and demand and the strong emotions。stopped、The unfavorable be many real estate developers in early consensus，Consumer market in strict control policy background，Prices are expected to higher，The currency looking further deepen the mood。Xinjiang huaxin real estate Co., LTD, director of sales LiChengHui said：“Last two years of adjustment and control policies, let the market supply and demand more cautious，From product orientation to the realty service，From the price of attention to supporting facilities，And ever faster development mode of the pin to build faster than，The real estate market more regulated by some rational，The lack of some blind。Are you for holding cautious market this year，Mainly because regulation under the same high stock sales pressure increased，Although real estate market shows the leading policy，But in the market、Policy under the interaction，Changes are evident。”According to he revealed，Room to change the price of enterprises、The central bank cut interest rates in a certain extent, the volume to rise。But at the same time he also thought，Although policy is no longer like you did last year from top to bottom fastening on regulation，But the present a central tight、To FangSong trend，At present“To change the price of”Is the best policy and market equilibrium，If because rising volume，House prices answered and up，The central government will again stressed firm determination of the property market regulation，In order to maintain the property market prices stable，And the market will look back in the sales situation。

　　据多家房企年中报告显示，由于年初制定的任务降低，完成或超额完成的数据在报告中被多次提及。年中任务完成，销售压力骤减，部分房企取消促销活动房价开始蠢蠢欲动，受成交量上升影响，一度低迷的土地市场热起来，溢价率开始提高。对于渐行渐热的房地产市场，7月7日，温家宝总理在江苏常州调研时强调，要防止变相放松购房政策，毫不动摇地继续推进房地产市场各项调控工作，促进房价合理回归，决不能让房价反弹。据业内人士分析称：如果房价就此上扬，不排除下半年更严厉的调控政策出台。

According to several room enterprises years report shows，Because of the early task for lower，Meeting or exceeding of the data in the report has been repeatedly mentioned。Years task，Sales sharply reduced pressure，Part of the room cancelled sales promotion enterprise prices have started to move，Rising influence by volume，Once the doldrums of the land market hot，Premium rate began to improve。To gradually tapering hot real estate market，July 7，Prime minister wen jiabao stressed in jiangsu changzhou investigation，To prevent in disguised form relax purchase policies，Unswervingly to continue to push forward the real estate market various control work，Promote the rational regression house prices，Never let the house prices rebound。According to industry analysts say：If house prices on the rise，Don't rule out more serious adjustment and control policies in the second half to come。