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楼市成交放量 乌鲁木齐开发商萌发提价冲动--亲稳网络舆情监测室
2012-07-20
亚心网讯(记者关鸿江报道)上半年,乌鲁木齐不少楼盘以价换量收获颇丰。自3月乌鲁木齐楼市现“小阳春”后,近两个月商品住宅销量也呈恢复性攀升。回暖形势下,大房企依旧加紧推盘,希望能抓住改善型客户入市的机遇,也有少数楼盘打起了小幅涨价的算盘。从统计数据看,市场也感受到了供需双方的热情,楼市似乎又站在了新的十字街口。
The heart network-(Reporter GuanHongJiang reported)In the first half,Many buildings in urumqi to price is on schedule。Since march urumqi property market now“Indian summer”after,Nearly two months sales commodity residential house also show restorative climb。Thaw situation,The big room stand still to push plate,Hope to catch the opportunity of entering the market customers improve type,There are a few building up a modest prices calculations。From the statistical data to see,The market also felt the enthusiasm of both the supply and the demand,Housing market seems to have stood in the new on the street。
多家开发商酝酿提价 Many developers has raised the price
进入7月份之后,乌鲁木齐楼市一手房成交放量,二手房交易也开始活跃起来。
After the beginning of July,Urumqi property market a room y109.52 to clinch a deal,Secondhand the room trade began to get active。
7月8日,记者在南湖北路一家楼盘销售处了解到,该楼盘已把优惠折扣由原价9折上调为9.5折。该楼盘营销负责人透露,下月初将加推4期房源,均价也将由目前的5900元/平方米上调到6200元/平方米,每平方米约上涨300元。像这样的情况不止一家。
July 8,,Reporters in south lake north road building dish to understand a sales,The project has set up a file the discount price discount of increase by 9.5 fold。The project marketing chief said,Early next month and will push a stage 4 suite,All valence also will by the current 5900 yuan/square metre up to 6200 yuan/square metre,Every square metre 300 yuan about rising。More than a situation like this。
“现在市场好起来了,看到周边竞争项目都有涨价冲动,开发商又觉得我们"卖便宜了",所以就要求我们把价格提高一些,或者放慢销售节奏。”新疆易居代理一位项目负责人说,近两月市场快速回暖,让一些开发商都忙着找理由提价。
“Now the market up again,See surrounding competition project has a price impulse,Developers and think we"Sell cheap",So requires us to increase the price some,Or slow sales pace。”Xinjiang enjoysmart agency a project director said,Nearly two months market rapid thaw,Let some developers are all busy looking for reasons to raise price。
“目前在售项目单价较前一个月已普遍提价100元-250元/平方米。”7月3日,喀什东路附近一处楼盘的房地产开发企业负责人透露,因为市场比预想的还要好,让在售项目有些“捉襟见肘”,公司近期准备对旗下项目酝酿提价。
“Currently on sale project unit price is one month before the 100 yuan price has common-250 yuan/square metre。”On July 3,,A place near kashgar east road building dish real estate development enterprise controller revealed,Because the market than expected to be good,Let some sold in the project“broke”,The company recently for its project has raised the price。
据了解,同处喀什东路的上海城也将于近日提价,目前销售均价约为5900元/平方米,下半年计划开盘的两栋楼售价每平方米将上调300元左右。位于南湖北路的康明园三期,销售方也计划把下半年推出的4期房源价格小幅上调。而更多的售楼处,则在近期迅速削减或取消各种优惠折扣。
According to understand,With the east road Shanghai city of kashgar, which will also recently raised the price,At present average price of about 5900 sales yuan/square metre,The second half of the two building plan open quotation price of every square metre 300 yuan or so, will raise。Located in the north to the south lake KangMingYuan 3 period,Also plans to launch a sale of the second half, expand the small stage 4 price increase。And more sales offices,In the recent rapid cut or cancellation of discount。
开发商的腰杆又开始硬起来的背后是成交放量。乌鲁木齐市住房保障和房产管理局的统计数据显示,今年5月份,乌鲁木齐商品住房的成交面积为23.66万平方米,与4月相比增长22.15%;二手住房成交面积17.81万平方米,与4月相比增长27.67%。值得一提的是,前5个月商品住房和二手住房成交量在同一个月内全部上涨的现象还是第一次出现。另外,除住房成交量增长外,5月的住房供应量达35.41万平方米,与4月相比增长322.55%。
Developers began to rise up the hard behind clinch a deal is rare。Urumqi city housing safeguard and real estate administration figures show,In may this year,Urumqi commodity housing a area of 236600 sq. Meters,Compared with the April growth of 22.15%;Second-hand housing clinch a deal with an area of 178100 square meters,Compared with the April growth of 27.67%。It is,The first five months of commercial housing and second-hand house turnover in the same month all rising phenomenon is the first time to appear。In addition,In addition to housing volume growth outside,May the housing supply of 354100 square meters,Compared with the April growth of 322.55%。
而在6月中旬央行降息后,追随刚需购房族的脚步,部分改善型客户也陆续选择入市。数据显示,6月8日央行降息后,乌鲁木齐楼市就出现了一拨卖房热。据乌鲁木齐市房产交易管理中心统计,6月8日-21日近两周时间里,乌鲁木齐共售出新建商品住房1708套,较降息前的5月同期增加了七成。
And in the middle of June after central bank cut interest rates,Just need to follow the footsteps of families that buy a house,Part of the customer choice in succession also improve market。Data shows,On June 8, after the central bank cut interest rates,Urumqi property market appeared set selling hot。According to urumqi city estate trade management center statistics,June 8,-21 nearly two weeks in time,Urumqi were sold new commercial housing 1708 sets,More rate cuts may before a seventy percent increase over the same period。
“今年3月份开发商打折力度很大,之后优惠幅度便渐渐减少,近期不少热销楼盘已取消优惠,甚至在涨价。”一位销售代理机构负责人坦言,近期找他们代理销售的楼盘,不少有提价要求。不过,该负责人对提价却表现得不甚积极。在他看来,代理公司是靠销量来提业绩的,房价上涨,成交量一定会受影响。
“This year march developers discount strength is very large,After the discount rate was reduced gradually,Many recent building has cancelled preferential sell like hot cakes,Even in prices。”A sales agency chief said,Recent find their sales agent of the estate,Many have prices requirements。but,The official to raise prices but not doing very positive。In his view,Agency company is to rely on sales to carry the performance,Prices rise,Volume will be affected。
下页:刚需释放致“量价齐升” Page 2:Just need to releasing“JiSheng quantity and price of”
刚需释放致“量价齐升” Just need to releasing“JiSheng quantity and price of”
7月2日,周一上班间隙,市民赵亮仍然抽空去了趟契税征收大厅,“等了大半年了,再等下去,家里人就有意见,所以就决定把看好的这套房子买下来”。
July 2,,Gap to work on Monday,Citizens zhao4 liang4 still take time to go to the trip to agree tax collection of the hall,“The redeemed, etc,To wait,Family members have opinions,So I decided to put the value of the house to buy down”。
赵亮说,婚期一拖再拖,就是为了等房子,从去年“十一”开始就紧盯着楼市的一举一动,现在看看不能再等下去了。
Zhao4 liang4 said,Wedding for drag on,Is waiting for a house,From last year“11”Start tight stare at a property market movements,Now look at can not wait any longer。
和赵亮一样,眼看着楼市调控政策一步步加码,购房刚需一族从去年底相继开始观望,眼看着房价涨不动了,甚至还有优惠和小幅降价,他们也忍不住开始出手了。
And as one,Watch property market adjustment and control policies (step by step,Just need to buy from one end last year began looking gens,See prices go up not to move,Even a small discount and reduce the price,They also cannot help but began to make moves。
桃源九点阳光项目销售总监张斌说,该项目此前一直主推两房户型,销售进度还算可以,从4月底开始明显热了起来。近两月,该楼盘试探性主推3房户型,主要针对有一定购房能力的二次置业改善型客户,结果近期的销售率竟然比两房户型还要高。
The sales director of taoyuan nine project zhang bin said,The project had been two main room door model,Sales schedule still can be,From the end of April began to clear heat up。Nearly two months,The main building dish door model 3 room tentative,With some main purchasing ability of second homes improve type customers,The result of recent XiaoShouLv had two room door model is even higher than。
来自乌鲁木齐市房产交易管理中心房产大巴扎网站的数据显示,近期乌鲁木齐楼市成交主力户型面积多在90-120,主要源自刚需和改善型置业,而据乌鲁木齐市住房保障和房产管理局对当前乌鲁木齐楼市的分析,在肯定刚需稳定乌鲁木齐住宅成交量的同时,也认为二手房市场自今年二季度以来表现不俗,反映出乌鲁木齐市刚性购买需求在市场紧缩政策环境下依然旺盛。
From urumqi city estate trade management center of housing the bazaar website figures show,The recent market clinch a deal the main door area of urumqi in 90-120,Mainly derived from just need to and improve type home buyers,And according to urumqi city housing safeguard and real estate administration to the current market analysis of urumqi,In the sure just need to stable urumqi residential volume at the same time,Also think housing market since the second quarter of this year show not common,Reflect the urumqi rigid buy demand in the market is tightening policy environment is still strong。
大巴扎网站最近发布的6月“项目成交月排名”中,航空嘉园商住小区卖出159套,米东“荷兰小镇”成交148套,马德里春天135套,坤嘉园小区126套,神华城小区118套。其中,新疆汇友房地产开发有限责任公司以销售318套的业绩取得当月乌鲁木齐房企销售首位。而在半年前,许多楼盘的月成交量甚至惨淡到以个位计数。
The grand bazaar website recently released June“Project on rankings clinch a deal”in,Aviation jre commercial district sold 159 sets,Meters east“The Dutch town”Clinch a deal of 148,Madrid spring of 135,Jre district 126 sets in,Shenhua city district 118 sets。Among them,Xinjiang remit friend real estate development Co., LTD. In order to sell 318 sets of performance that month urumqi room has high sales first。And in six months ago,Many buildings on the volume and even gloomy to a count。
张斌说,经过一年多的调控,政策和经济形势的相对稳定,许多购房者结束观望开始入市。同时,开发商的以价换量也调动了刚需的释放。目前刚需依然是楼市的主角,而成交持续放量吸引了多种需求加速入市,除了首置与首改外,多次改善型需求以及带有明显投资属性的需求也悄然现身。
Zhang bin said,After more than a year of regulation,Policy and economic situation of relatively stable,Many buyers end wait-and-see began to market。At the same time,Developers to change the price amounts to mobilize the release of just。Now just need to still is the leading role of the property market,And for a variety of rare clinch a deal to attract accelerates the demand of market,In addition to the first place and the first change,Many times the demand and a marked improvement type of investment properties demand is also quietly showed up。
事实上,不仅仅在乌鲁木齐,国内各地楼市的热闹正相继蔓延开来。而市场的热度,也被统计数据更精准地反映出来。
In fact,Not only in urumqi,The country has the property market is busy spreading。And the heat of the market,Also be more precisely statistical data shows。
7月1日,中国指数研究院发布的数据显示,6月全国100个城市新建住宅均价环比5月上涨0.05%,结束自2011年9月以来的连续9个月环比下跌态势。有业内人士分析称,如果说3月楼市“小阳春”只能算是一个反弹的话,那么,仅从单月成交数据看,目前楼市显然已经回暖。
July 1,,China index academy statistics released,June in over 100 cities new residence average annulus comparing may up 0.05%,End since September 2011 nine consecutive drop y/y trend。The personage inside course of analysis says,If march in the sector“Indian summer”Can only be regarded as a rebound words,so,Only from monthly performance data to see clinch a deal,At present market have apparently thaw。
其实,在开发商“以价换量”的背景下,如果说楼市成交量继续上扬算是“红五月”的合理延续,那么,6月“百城”房价出现上涨则确实出乎不少人的预料。
In fact,In the developers“To change the price of”Under the background of the,If the property market turnover is continue to rise“Red may”Reasonable continue,so,June“Stores in”House prices rose is really not many people had expected。
中国指数研究院发布的数据显示,6月在监测的100个城市中,有45个城市房价环比上涨,55个城市房价环比下跌。与上月相比,当月环比下跌的城市数量减少18个,跌幅在1%以上的有12个城市,较上月减少5个;涨幅在1%以上的有11个,较上月增加3个。
China index academy statistics released,In June of 100 cities in monitoring,45 a city rising house prices annulus,55 city house prices fell annulus。Compared with last month,That month of November down the number of cities reduce 18,In fall more than 1% of the twelve cities,Fell month on month five;More than 1% of the increase in 11,Three more than last month。
“楼市"政策底"已显现,加上近几个月的宏观经济数据不容乐观,尤其是央行两次降息,使得人们对楼市的心理预期开始发生了变化,后期看涨比重增加,"买涨不买跌"的心态也会逐渐显现。”广汇房产营销部相关负责人如是说。
“Property market"Policy bottom"Already showed,And in recent months the macro economic data is not optimistic,Especially the central bank cut interest rates twice,To make the people of the property market expectations have started to change,Increase the proportion of late bullish,"Buy or not to buy up fall"State of mind will gradually revealed。”Wide collect the relevant person in charge of house property Marketing Department said。
下页:未来走向充满变数 Page 2:The future to a lot of variables
未来走向充满变数 The future to a lot of variables
同时,乌鲁木齐也有部分开发商依然对市场保持着谨慎的乐观。
At the same time,Urumqi also have some developers to keep the market still cautious optimism。
在新疆德港房地产开发公司总经理助理叶土根看来,市场回暖可能会继续,但楼市未来走向依然充满变数。叶土根认为,从大环境来看,楼市政策已显“微调”迹象,房价降幅也正在收窄,能够带来市场趋势性下跌的市场基础环境已不存在,房价持续下跌的动力正在逐步消失。因此,对于已经接近"市场底"的当前房价来说,有可能会下半年都处于这个水平,反倒不死不活。上海仁恒集团市场拓展部主管曹栋亦认为,现在成交量的回暖主要是刚性需求、改善性需求的合理释放,所以“公司旗下项目价格会保持基本稳定,不会有大幅降价行为”。
In xinjiang DE port real estate development company general manager assistant leaves soil root opinion,Market warms up likely to continue,But the home to future still full of variables。Leaves soil root think,From the environment to see,Housing policy has shown“fine-tuning”signs,House prices decline is narrow,To bring the market trend down market base environment is not present,House prices falling power is gradually disappear。so,To have close to"Market bottom"Current for house prices,May the second half are in this level,But BuSiBuHuo。Shanghai yanlord group market development department supervisor CaoDong also think,Now the main is rigid, the volume of reverting to demand、Improve the reasonable release sexual needs,so“The company's project prices will be basically stable,Won't have slashed prices behavior”。
7月3日,上海易居房地产研究院出炉的最新报告《7月10大城市住宅成交报告》显示,6月十大典型城市的住宅成交量创下近17个月新高,一、二线城市成交量同比增幅均超过30%,反弹力度较5月更显强劲。随着楼市复苏,土地成交下滑开始减缓,土地价格与去年同期基本持平。上海易居房地产研究院研究员吴晓君认为,土地市场可能已经进入底部企稳的阶段,从当前土地市场成交来看,预计第三季度土地市场价格将有所增长,下半年将会出现今年以来首次正增长。
On July 3,,Shanghai enjoysmart's latest report from the institute of real estate《July 10 big cities housing clinch a deal the report》shows,June 10 typical city housing volume set almost 17 months high,a、Second city volume year-on-year rate of increase by more than 30%,A rebound strength may more show strong。With the housing market recovery,Land deal fell begin to slow down,Land prices flat with the same period last year。Shanghai real estate research institute WuXiaoJun enjoysmart researchers think,The land market may have into the bottom of stabilising stage,From the current land market clinch a deal to see,The third quarter is expected to land market price will be increased,The second half of this year will be the first time since positive growth。
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