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戴德梁行:以价换量 二季度北京别墅成交面积暴增96.76%--亲稳网络舆情监控室
2012-08-04

  和讯房产消息 DTZ戴德梁行今日发布2012年第2季度高端住宅市场报告。在政府调控政策的限制下,为达到资金的快速回笼,开发商开始采取“以价换量”的销售策略,高端住宅项目同样受到波及。2012年第2季度,高端商品住宅市场售价每平方米41,020.10元(6,511.13美元),环比下降15.53%;成交面积285,522.50平方米环比上涨97.77%,几近翻番。

Real estate news DaiDeLiang line with dispatch DTZ released today second season in 2012 high-end residential market report。In government regulation policies under the limit,To achieve rapid cage of funds,Developers began to take“To change the price of”Sales strategy,High-end residential projects also have been affected。Second season in 2012,High-end commodity residential market price of every square metre 41,020.10 yuan(6,$511.13),Annulus comparing fell 15.53%;Clinch a deal the area of 285,522.50 square meters,Annulus comparing rose 97.77%,Nearly doubled。

  第二季度,国土部再次下达“禁墅令”,明令“停止别墅类用地供应”,其结果是作为高端消费产品的别墅住宅在本季度销售量井喷。别墅平均售价每平米35,217.04元(5,590.01美元),环比下降3.99%,然而成交面积达到73,197.03平方米,环比上涨96.76%。

The second quarter,Homeland department issued again“Forbidden to living”,expressly“Stop villa kind of land supply”,The result is as a high-end consumer products villa in the quarter sales at home。Villa average price per square meter 35,217.04 yuan(5,$590.01),Annulus comparing fell 3.99%,However clinch a deal the area 73,197.03 square meters,Annulus comparing rose 96.76%。

  高端住宅租赁市场迎来季节性上涨,租金环比增加3.8%,达到每月每平方米157.8元(25.05美元);空置率环比下降4.2个百分点,至4.9%。其中,高端出租公寓租金为每月每平方米118.8元(18.9美元),环比增长8.3%;酒店服务式公寓表现平稳,租金为每月每平方米231.9元(36.8美元),环比增长2.6%。

High-end residential leasing market have seasonal rise,The rent annulus increases by 3.8%,Reach 157.8 yuan per month per square metre($25.05);The vacancy rate annulus comparing fell 4.2%,To 4.9%。Among them,High-end rental apartment rent for $118.8 per month per square metre($18.9),Annulus comparing growth of 8.3%;The hotel service apartments stable performance,The rent is $231.9 per month per square metre($36.8),Annulus comparing growth of 2.6%。

  楼市的回暖引发了新一轮关于“以价换量”是否会转入为“量价齐升”的担忧。央行在降低准备金率不久后,又下调利率,逐渐放松货币政策,购房成本的降低使得刚性需求开始释放,也使投资者对房地产市场有了乐观估计。由于民众对于住宅市场的预期依旧乐观,预计下季度高端住宅成交依然会保持相对活跃,而由于目前开发商仍持谨慎态度,因此预计价格将保持稳定。

The property market sparked a new round about warmed“To change the price of”Whether it will turn to for“JiSheng quantity and price of”concerns。The central bank in the lower reserve rate soon,Cut rates again,Gradually loosening monetary policy,Purchase cost make rigid demands to release,Also enable investors to real estate market has been optimistic estimate。Because of the general public in residential market expectations still optimistic,Next quarter is expected to high-end residential clinch a deal could remain relatively active,And because the present developers are still cautious attitude,So will stabilize prices is expected to。



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