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城北纯新盘85折入市去化近8成 “高成交”仍需价格刺激--亲稳舆论引导监测室
2012-07-27
本站消息 This news
开盘摇号、三重道卡、防暑冰块+移动厕所……在城北一家选择今日开盘的售楼处现场,久未出现的抢房热潮再次上演,186套新房共吸引了近五百组购房者到场选房,焦急等待摇号的忐忑心情又出现在了购房者的脸上。【周末南京6盘推新 开发商跑量、城北新盘低价入市】
Open quotation wave number、Triple way card、Summer ice + mobile toilet.............In the north a choice of the sales offices open today,Long not appear rob room boom on again,186 new house has attracted nearly five hundred group of the person that buy a house to choose room,Anxious wait for the mood on the wave, and appeared in the face of the person that buy a house。【Weekend 6 dish push new developers nanjing run quantity、North XinPan low market】
尽管在政策利好之下市场有所回暖,但价格依然是吸引购房者出手的关键因素。选择今日开盘的恒基九珑天誉项目详情业主社区相册样板户型视频地图给出了14000元/平方米的均价,与周边楼盘价格相比则足足低了近2000元/平方米,截止到中午12点15分该项目去化近8成,其中105平米的户型开盘1小时便全部售罄。但于同一日加推新房源的金浦名城世家项目详情业主社区相册样板户型视频地图当天去化在三成左右,较之前略升的价格及大户型设计是不少购房者选择观望的主因。【城北一楼盘成本价开盘 比邻居低2000元/平方米】
Although in policy under the good market has warmed,But the price is still attract buyers make moves of key factors。Choose the constant radical nine opened today and exquisite throughout the day the project details community model family photo album video map gives the average price of 14000 yuan/square metre,Compared with the price in the building and the surrounding criterion fully low nearly 2000 yuan/square metre,Up to 12 at noon 15 points to the project of nearly eight into,105 square meters of the opening of the door model 1 hour and all sold out。But in the same day, and push the new houses kingburg city family project details owner community model family photo album on the video map to around thirty percent,Before the price rise is slightly and big door model the design is many buyers choose wait-and-see reason。【A building cost price than the north open quotation neighbor low 2000 yuan/square metre】
今日上午,吊足购房者胃口的城北新红山板块纯新盘恒基九珑天誉项目详情业主社区相册样板户型视频地图终于推出了首批新房源,分为小高层和别墅房源两种。其中13、14、16号楼为高层房源,共156套,户型面积为94、105和155平米三种,每种户型套数比例平均,为51套;3、6号楼为叠加别墅房源,共30套,由于意义购房者众多此次开盘选择了“摇号”的方式确定选房顺序。
This morning,Appetizing homebuyers appetite new hong shan plate pure north XinPan Henderson nine exquisite throughout the day the project details community model family photo album video map finally launched the first new houses,Divided into small high-rise and villa houses two kinds。With 13、14、The 16 th floor as a high availability,A total of 156 set,Door area for 94、105 and 155 square meters of three,Each family a cycle of average proportion,51 set for;3、Building no. 6 to overlay villa houses,30 sets of,Because of the person that buy a house opened the significance of choice“Wave number”Determine the way choose room order。
据该项目相关负责人介绍,前期共有四百多组购房者缴纳了认筹金,相当于推出房源套数的2-3倍。上午9点钟365地产家居网到达开盘现场时,就已经有数百组购房者在等待。相对于其他项目的开盘,港企项目的开盘显得别具特色。【城北一楼盘为抢客户突击开盘 城南一楼盘底气十足宣布涨价】
According to the relevant project controller introduces,There are more than four hundred groups of the buyers pay raise that gold,Out of the cycle of houses is equivalent to two to three times。9 o 'clock 365 real estate JuWang arrived at the opening of the home,It has been hundreds of group in waiting for the person that buy a house。Relative to other projects of open quotation,Hong Kong enterprises of the project is opening China。【A building dish the customer for the north to the south of opening a style building dish the assault with announced rises】
首先是神秘此次开盘共设置了三道关卡,安怀东路、售楼处门口以及选房区各设置道卡,只有凭借意向金缴纳单才能进入现场。其次由于此次开盘人数众多开发商只能将等待区设在户外,为防暑特别准备大批量冰块围在人群周边。另外“临时厕所”也是开盘现场的一大亮点,“今天最火的不是哪种户型而是这个4平米的临时厕所,每人排队的时间都得超过10分钟”,有网友调侃道。
First is the mystery of the opening of the set three catch,AnHuai east road、Sales offices at the door and choose room area each set way card,Only with intent to enter the single gold to pay。Second on the number of developers can only open quotation will wait for area is located in the outdoors,Specially prepared for summer ice around the crowd surrounding mass。In addition“Temporary toilet”Is the opening of another point,“Today the most of what kind of family is not fire but the four square metres of temporary toilet,Each line up of the time more than 10 minutes”,Netizens poking fun way。
据小编在现场了解到,此次推出的房源优惠幅度非常大,根据户型面积不同,按揭可享受8-14个点不等的优惠,一次性付款则可享受9-15个点不等的优惠,其中94平方米户型的优惠幅度远大于105平方米的户型。“此次认筹的客户中大多意向105平方米的户型,南北通透更受微改善型购房者的关注”,据该项目相关负责人透露,折后价格大概在14000元/平方米左右,其中13号楼的位置较好价格也略高些,155平米三房户型仅12900元/平方米起售。
According to small make up in the scene to understand,The launch of the discount rate availability is very big,According to different door area,Mortgage can enjoy 8-14 points before discount,Lump-sum payment, can enjoy 9-15 points before discount,Including 94 square meters door model the discount rate far outweigh the 105 square meters of family。“The recognition of the majority of customers to raise intention to 105 square meters of family,North-south all-transparent are more micro improve type the attention of the person that buy a house”,According to the relevant person in charge of the project said,Discount price at roughly 14000 yuan/m2,With 13 th floor is the position of the price also slightly higher,155 square meters three room door model only 12900 yuan/square metre up sales。
由于意向客户众多,开盘近1个多小时105平米的两房户型便已售罄,除了本身区位与交通的优势之外,与周边相比低了近2000元/平方米的价格是购房者出手的主要因素。“这次开盘的价格比预料的还低些”,一位买了16栋8层房源的购房者表示,自己买的房子单价不到1.4万/平米,比周边价格低了很多性价比非常高,“又是首批房源价格肯定最低,再加上区位也比较好就毫不犹豫的出手了,下批房源肯定就不会这么优惠了”。
Because many intention client,Open quotation nearly more than one hour 105 square meters of two rooms have already sold out door model,In addition to the advantages of location and traffic itself outside,Compared with the surrounding the nearly 2000 low yuan/square metre prices are the main factors of the person that buy a house shot。“The open quotation price is low still expected some”,A bought 16 8 layers of the person that buy a house building homes said,Oneself buy house price is less than 14000 / square meters,Surrounding a low price than many price is very high,“The first is the lowest price, expand the affirmation,Plus location is better also will not hesitate to make moves,The next homes sure it won't be so reasonable”。
截止到中午12:15分,该项目高层仅剩22套,别墅房源仅剩21套,整体去化率达到了近八成。据该项目相关负责人透露,最终销售数据要到明天才能出来,但从目前开盘情况来看还是符合预期的,首批低开的销售策略很有实效。
By 12 noon:15 points,The senior project with only 22 sets,Villa houses with only 21 sets,The whole to rate to nearly eighty percent。According to the relevant person in charge of the project said,Final sales data will come out until tomorrow,But from the current situation with open quotation or expected,The first low open sales strategy is very effective。
相对于纯新盘低价入市遭追捧,一些推出大户型且房价有所上涨的楼盘就没那么幸运,销售情况并不太好。选择在同一日开盘的还有位于城南的金浦名城世家项目详情业主社区相册样板户型视频地图,今天上午该项目推出二期铭庭1号楼的90套房源,户型为83-88平米两房和115-126平米平米三房。
Relative to the pure XinPan low by entering the market demand,Some launch the family and house prices increase in the building was not so lucky,Sales not so good。Choose, on the same day, and is located in the south of the opening of the city family project details kingburg owner community model family photo album video map,This morning the project launched phase ii inscription court building no. 1 90 sets of houses,Door model for 83-88 square meters two rooms and 115-126 square meters square meters three rooms。
“此次推出的房源位于小区内最高台地,景观位置最好,成交均价在14500元/平米左右,与前期房源相比价格略有回升”,据项目案场副经理夏苏娟介绍,项目于昨天下午就已经进行了提前认购。在开盘现场,一对曾参加过365看房团的中年夫妻再次出现,他们这次看中的是118平米的三房,“这里交通方便双地铁早就看中了只是一直没出手,近期央行连续两次降息,再等下去估计房价也不会降到太多,还是趁早买了好”。
“The launch homes located in a village inside the highest platform,Landscape position best,The price is in 14500 yuan/square meters or so,The price compared with homes slightly rebounded”,According to project the field XiaSuJuan deputy manager is introduced,Project in the afternoon yesterday has in advance of subscription。In the opening scene,A couple who took part in the 365 group of middle-aged couple things appear again,They look at this time of the three room is 118 square meters,“Here convenient transportation double subway would have took a fancy to just hasn't been make moves,Recent central bank cut interest rates twice,House prices are estimated to wait to not too much,It is a good buy”。
在“相中”名城世家铭庭的购房者中,像这对夫妻选择118平米改善型住房的并不多, 大多数还是冲着88平米刚需两房来的。“楼市的政策不好说,如果再不买的话,估计房价可能还会再涨,反正是刚需想早点买好房子就结婚,实在不想再等下去了”,买了88平米的小胡长舒了一口气,似乎终于了了一桩心事。
in“phase”City family Ming court buyers,Like the couple choose 118 square meters of housing improve is not much, Most or shouted at 88 square meters just need two rooms。“The policy of the property market can't say,If don't buy it,Estimates that house prices could also will rise again,Anyway, just need to want earlier bought a house can get married,Really don't want to wait any longer”,Bought 88 square meters of the narrow lane long sighs,It seems to have a concern。
截至下午4点钟,该项目已经认购30余套,其中88平米左右两房占了大多数。同样遭遇大户型“遇冷”的还有于昨天(7.14)加推新房源的朗诗绿色街区项目详情业主社区相册样板户型视频地图,该项目推出的26栋景楼王均为138、143平方米的大户型,价格较之前房源也有了500元/平方米的涨幅,总价在160万以上。“这栋房源为项目楼王,景观视野非常好,因此价格也出现了一定的上涨”,该项目相关负责人表示。
Up at four o 'clock in the afternoon,This project has been more than 30 sets of subscription,Including 88 square meters or so two room the majority。Also a great family“Encounter cold”And from yesterday(7.14)Addition push the new houses long poem green block project details owner community model family photo album video map,The project launched 26 house floor wang scene are 138、143 square meters of large family,The price is also had 500 homes before the yuan/square metre increase,Total prices at 1.6 million or more。“The suite project building for the king,Scenic view is very good,So the price also appears certain to rise”,The relevant person in charge of the project said。
“这次房源的价格比去年相同户型有所上涨,但考虑到目前的市场环境,等待降价几乎是不可能的,所以还是决定早点出手”,买了143平米户型的徐女士表示,主要是冲着恒温恒湿的科技房来的,不过相同户型的总价比去年上涨了近10万元。“虽然心有不甘,但还是交了定金,现在市场很难说早买早好。”
“The availability of the same family increase in prices higher than last year,But in view of the present market environment,Wait for price cut is almost impossible,So it is still early to make moves”,Bought 143 square meters of ms xu said door model,Main is blunt constant temperature and humidity of science and technology of the room,But the same family the price rise than last year, nearly 100000 yuan。“Although the heart has unwilling,But still made deposit,Now the market is hard to say early early good buy。”
据了解,朗诗绿色街区项目详情业主社区相册样板户型视频地图当天推出的69套大户型当天只卖出20套,单从销售数据来看并不是非常出色,不过相已经超过开发商10套的预期。尽管政策利好促使不少购房者出手买房,但在目前限购和限贷政策依然较为严格的情况下,高总价的大户型房源“遇冷”也在意料之中。“对于这样的项目来说,160万以上的总价对改善型购房者选择面将会更广,考虑的交通、区位以及环境也会更多”,南京林业大学社会工作系主任孟祥远分析。
According to understand,Lang poem green block project details owner community model family photo album video map out on the day of the 69 sets of large family day sell only 20 sets,Single from sales data to see is not very, very good,But more than 10 sets of developers in the expected。Although good policy to the person that buy a house to buy a house a shot,But in the current 限购 and limit credit policy still more stringent conditions,Of the total value of the high large family homes“Encounter cold”Also in surprise。“For such a project example,More than 1600000 of the total price of the person that buy a house to improve choices will be more widely,Considering traffic、The location and the environment more as well”,Nanjing forestry university, head of department of social work MengXiangYuan analysis。
高成交依然需价格刺激 High prices to clinch a deal still exciting
一个月两次降息、首套房利率优惠放松……政策上的利好使得不少购房者开始出手买房,从“下半场”一开始新一轮“抢房”热潮就开始了,连夜排队抢房、开盘摇号等久违的“旺市”现象纷纷出现,但仔细分析不难发现,这还是基于“价格”上的刺激,恒基九珑天誉的热销就是最佳证明。
Twice a month to cut interest rates、The first suite favorable interest rate to relax......The policy which many home buyers out good start to buy a house,from“The second half”A start of a new round of“Rob room”Boom began,Rob room night in line、Long time no see of the number of open quotation wave“Flourishing city”Phenomena have been shown,But a careful analysis is not hard to find,This is based on“price”Stimulus on,Throughout the day the exquisite nine Henderson is the best proof sell like hot cakes。
“这个项目能够取得8成的销售成绩主要还是因为性价比比较高,14000元/平方米的价格是一个比较畅销的价格,客户的接受度也比较好”,孟祥远分析,特别是在之前已经有楼盘抢跑的情况下,一旦开始价格比周边低都能受到购房者的关注,另外一个方面对于纯新盘来说,首次开盘的价格优势是比较容易出现的,特别是在南京扎根时间不太长的港企来说用价格来抢占市场,取得好的业绩也是一种务实的作法。
“This project can get 8 into sales results largely because of high performance to price ratio,14000 yuan/square metre prices is a more selling price,Customer acceptance is better also”,MengXiangYuan analysis,Especially in have jumped building before,Once you start surrounding low price can be the attention of the person that buy a house,Another aspect to pure XinPan speaking,The first open quotation price advantage is relatively easy to appear,Especially in nanjing rooted time not too long a port for enterprises with price to seizes the market,Have good performance is also a pragmatic approach。
孟祥远认为目前的楼市还处于比较比较稳定的阶段,虽然市场有回暖的趋势但并不代表楼盘可以大幅涨价,一些已经探底的楼市收紧优惠实属正常,但大幅涨价并不理性,“目前购房者对价格的敏感程度还是非常高的,一旦出现大幅上涨必然不会被市场所接受,特别是在目前供需依然不平衡、库存压力巨大的情况之下,上调价格仍需谨慎而为。”
MengXiangYuan think the housing market is still in a more stable stage,Although the trend of the market has warmed but doesn't mean building dish can rise in price considerably,Some have agents in the housing market tightening the preferential is normal,But the rise in price considerably is not rational,“At present the sensitive degree of the person that buy a house price is very high,Once appear inevitable rise sharply will not be acceptable to the market,Particularly in the current supply and demand still don't balance、Inventory situation under enormous pressure,To put prices still need to be cautious and for。”
尽管在金融和货币政策上对楼市有些利好,但楼市政策面依然没有放松,市场信心也将会处于长期保持谨慎的阶段,“从近期的销售情况就可以看出,成交量的回升大多还是源自于价格及品牌的刺激,脱离了价格基础,成交量的支撑力就会明显有所削弱,在目前供过于求的局面尚未得到根本扭转时,资金面想要得到好转恐怕还得依靠"价格刺激"才能出货成功”,有专家分析。(365地产家居网 贾丛)
Although in the financial and monetary policy about the housing on some positive news,But housing policy is still not relax,Market confidence will remain cautious in long-term the stage,“From the recent sales can see,Most of the volume or originated in the price rise and brand stimulation,From the price basis,Volume support will significantly weakened,In the current supply glut has not been a fundamental change,The financing side to get better and I'm afraid I have to depend on"Price stimulation"Before dispatch success”,Have expert analysis。(365 real estate home JuWang JiaCong)
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