6月18日，珠江新城拍出地价高达32968元/平方米的广州“新地王”。这一商业性质的“新地王”才出炉一个多月，新快报记者近日采访发现，珠江新城不少写字楼、商用公寓项目都相继涨价，涨幅普遍达一两成，个别二手物业价格涨幅甚至达到三成。同时，阳光家缘数据也显示，近一个月来珠江新城商用物业成交量明显上升。

June 18,，Pearl river new town clap a land price is as high as 32968 yuan/square metre of guangzhou“The new star”。This commercial“The new star”Just come more than a month，Recently, reporters found new express interview，The pearl river new town many office buildings、Commercial apartment one project in price，Up to a twenty percent rise generally，Individual second-hand property price gains even to thirty percent。At the same time，The sun's margin of the data also show，Nearly a month to pearl river new town, the volume of commercial property have increased dramatically。

　　新快报记者李琳

New express reporter li

　　惜售有发展商放弃项目整体交易

Developers have to give up the whole project rised trade

　　提起“新地王”出炉后的市场反应，仲量联行广州商业地产部主管马炜图深有感触地说：“我们那天刚好约了买家去珠江新城的富力盈凯广场签合同，买家原本准备买两层写字楼的。因为买的面积大，发展商给了不少优惠，折后价原已说好了是3.5万元/平方米。没想到那天下午去到楼盘时，刚好传来"新地王"诞生的消息，而且地价已近3.3万元/平方米了。销售人员立刻跟我们说，接到领导通知，写字楼暂时不卖了，要调整价格后再说，而价格可能要调整到4万元/平方米以上。单价一下子涨了5000元，买家接受不了，发展商还暂时不卖，我们的交易也只能停下来。后来我们去看广晟国际大厦，发展商也说要提价3000元/平方米，也暂时不卖了。”

mention“The new star”The market reaction from，Lang lasalle guangzhou commercial real estate department MaHui figure very competent：“That day we just about the buyer to pearl river new town FuLi surplus kay square sign a contract，The buyer was ready to buy two layers of the office building。Because of the large area to buy，The developer to many preferential，The discount price has say is 35000 yuan/square metre。Didn't expect that afternoon to when building dish，Just came"The new star"News of the birth of the，And land price has nearly 33000 yuan/square metre。Sales personnel immediately said to us that，Received notice leadership，Office buildings temporarily doesn't sell，To adjust the price them later，But the price may have to adjust to 40000 yuan/square meters。The unit price rose at 5000 yuan，Buyers can not accept，The developer also temporarily not to sell，We deal only to stop。Later we went to see wide sheng international building，The developer also said to raise price 3000 yuan/square metre，Also temporarily doesn't sell。”

　　据了解，“新地王”的天价让业界大出意料，为避免价格“卖低”了，珠江新城不少项目的发展商都临时暂停销售观望市场走势。记者调查发现，广晟国际大厦在“新地王”出炉后一个月内居然没有网签成交记录，有知情人士透露该项目正是因为看好后市已暂时停售了。而除了在售项目外，还有业界人士透露，某发展商旗下一个刚动工的珠江新城写字楼项目，原本已跟一大型国企谈好了项目建成后进行整体交易，据称交易价只是2万多元/平方米，看到“新地王”出来后，该发展商立刻反悔了，决定不提前进行整体交易，等项目建好以后再卖。

According to understand，“The new star”The high price of let the industry great surprise，To avoid price“Sell low”the，Pearl river new town development of many projects have temporarily sales wait-and-see market movements。A survey revealed that，Wide sheng in international building“The new star”After come a month incredibly no nets sign record deal，Have people familiar with the project is just for is valued hind has temporarily halt sales。And besides being sold in the project，And the industry sources，Some developers a just under construction in the pearl river new town office projects，Originally with a large state-owned enterprises has had talked about the overall trade after the completion of the project，Trading price 20000 yuan only allegedly/square metre，see“The new star”out，The developers immediately back，Decided not to advance the whole deal，Project built good later to sell。

　　涨价叫价普遍升一两成

Offer a twenty percent price rise generally

　　记者近日到珠江新城踩点时发现，各写字楼项目的价格在“新地王”出炉后确实已明显上升了。富力盈凯广场称之前卖的多是低层、中层的写字楼，均价4万元/平方米；现在卖的是高层江景单位，均价已达4.8万元/平方米，最贵的甚至已叫价4.9万元/平方米。而与“新地王”珠江新城D4-B2地块仅一地之隔的越秀财富世纪广场，之前该项目写字楼售价2.6万-2.7万元/平方米，商用公寓售价2.8万-2.9万元/平方米，“新地王”出炉后，从6月22号开始，该项目全线提价5%，近期又再度涨价。目前，该盘的商用公寓报价已达3.3万-3.4万元/平方米，而写字楼报价也达3.1万-3.2万元/平方米。

Recently, reporters to pearl river new town that distinct spots，The office buildings in the price of the project“The new star”Indeed, has significantly increased from......。FuLi surplus kay square before the sell more is said lower、Middle of office space，Average 40000 yuan/square metre；Now sells top jiang jing unit，All valence has amounted to 48000 yuan/square metre，The most expensive even has been valued 49000 yuan/square metre。And with“The new star”The pearl river new town the D4-B2 only a plot of land between yuexiu wealth century square，Before the project office building at 26000-27000 yuan/square metre，Commercial apartment price 28000-29000 yuan/square metre，“The new star”Come after，From June 22 begin，The project all raised prices 5%，Recent price again。At present，This dish offer commercial apartment has reached 33000-34000 yuan/square metre，And the office of price 31000-32000 yuan/square metre。

　　满堂红商业地产部珠江新城区域经理葛艳萍表示，除了一手项目涨价外，珠江新城二手写字楼价格也水涨船高，很多业主一方面有惜售的心理，另一方面也纷纷把心理价位往上抬，普遍要抬价一两成甚至三成。而有个别即将成交的单位，业主还出现反价的情况。中立地产总经理助理高德辉也说：“"新地王"诞生对市场的提振作用非常明显，珠江新城一二手写字楼确实都在涨价，估计最贵的一手项目，单价很快会突破5万元了！”

ManTangGong commercial real estate department pearl river new town area manager GeYanPing said，In addition to a project the price，The pearl river new town secondary office price is rising，A lot of owner on one hand it's psychological rised，On the other hand also in succession to elevate the psychological price，Common central to a twenty percent or even thirty percent。And individual will clinch a deal unit，The owner of the price also appeared。Assistant to the general manager GaoDeHui neutral real estate also said：“"The new star"Born on the market rallied in very obvious，The pearl river new town a second-hand office buildings are really in prices，Estimates of the most expensive one project，The unit price will soon break through 50000 yuan！”

　　量增部分楼盘成交量翻倍

The amount of volume of buildings, doubled

　　据了解，“新地王”的出炉也使珠江新城的投资市场升温，不少写字楼和商用公寓项目都表示看楼客明显增多了，成交也快了。保利中达广场之前已卖了一栋写字楼给广汽集团(601238,股吧)，近日该项目负责人又透露，又有一栋写字楼已整体出让。另外，其唯一推出市场散卖的一栋商务公寓楼，开盘两三周时间已卖出了九成单位，目前只剩下十几套单位可售。该项目单盘成交额已达三四十亿元。项目负责人表示，这跟地王效应的拉动不无关系。

According to understand，“The new star”Come and pearl river new town investment market to heat up，Many office buildings and commercial apartment projects said watching floor guest significantly increased，Clinch a deal will soon。Poly plaza has already sold before a building office buildings to GuangQi group(601238,Shares it)，Recently the head of the program and disclosed，And a house has the whole office。In addition，The only scattered in the markets to sell house business apartment buildings，Two or three weeks has opened sold ninety percent unit，At present only ten sets of unit sales。The project has reached 34 billion single plate turnover RMB。Project director said，This star is the effect to pull relationship。

　　成交变化最明显的是越秀财富世纪广场。网易房产统计阳光家缘数据显示，该项目在“新地王”出炉前一个月成交了24套单位，但“新地王”出炉后一个月内，该项目的写字楼就已成交了78套。同样，马赛国际商务中心在“新地王”炉前一个月仅成交了30套写字楼，但之后的一个月却成交了66套单位。高端商务公寓项目天銮，在“新地王”出炉后一个月内也成交了34套公寓。项目负责人表示，近期项目并没有搞促销活动，也没加大推货力度，不少买家就是奔着“新地王”诞生的好消息而来的，买家都认为后市价格还会继续涨。

Clinch a deal the change the most obvious is yuexiu wealth century square。Netease real estate statistics data showed that the home margin，The project in“The new star”Come one month before the clinch a deal unit 24 set，but“The new star”Come within a month，The project has to clinch a deal in the office of 78。The same，Marseille in international business center“The new star”Furnace one month before the deal only 30 sets of office buildings，But after one month but clinch a deal of 66 units。Top business apartment project process day，in“The new star”Come within a month after a deal and also apartment。Project director said，Recent projects and no promotion activities，Also didn't increase efforts to push the goods，Many buyers is rush“The new star”The good news of the birth，Buyers think price is also will continue to rise。

　　“新地王”出炉前后一个月珠江新城部分商用物业成交对比表

“The new star”Before and after a month from the pearl river new town of commercial property contrast table clinch a deal

　　项目 6月 18-7 月17 日成交数据 5 月18-6 月 17 成交数据

Project June 18-July 17 clinch a deal data May 18-June 17 clinch a deal data

　　套数 面积（㎡） 均价（元/㎡） 套数 面积（㎡） 均价（元/㎡）

A cycle of area（㎡） average（Yuan / ㎡） A cycle of area（㎡） average（Yuan / ㎡）

　　财富世纪广场 78 20001 28933 24 5166 28883

Wealth century square 78 20001 28933 24 5166 28883

　　保利中达广场 68 4797 39188 105 6937 37963

Poly plaza 68 4797 39188 for 105 6937 37963

　　马赛国际商务中心 66 5444 20905 30 2103 21328

Marseille international business centre on 66 5444 20905 2103 21328 30

　　天銮 34 8680 47151 13 3763 56815

Day 8680 47151 13 34 process 3763 56815

　　保利 V座 24 5173 33870 0 0 /

Poly V a 24 5173 33870 0 0 /

　　富力盈凯广场 21 4105 37529 29 5479 37266

FuLi surplus kay 21 4105 29 5479 37529 square. 37266

　　富力公园 28 5 809 29497 0 0 /

FuLi park 5 809 29497 28 0 0 /

　　合景睿峰 2 265 28953 0 0 /

$JingRuiFeng 2 265 28953 0 0 /

　　（数据提供：网易房产数据中心）

（Data provide：Netease housing data center）