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大合肥的人与事:城市商业中心的“聚”与“裂变”--亲稳网络舆情监测室
2012-08-13

  

编者按: Editor's note:当下合肥,正逢大建设蒸蒸日上的年头,回眸一看,每天都有新鲜的事发生。合肥有7个已经通车或在建高架桥,十几栋百米高楼,数十处正在发力或即将运转的商圈,近百家大型商业广场,200多个在售商品房项目,平均每月都5000多人置业合肥,数以万计的家庭人员安家合肥,500多万人的常住人口祝愿合肥。我们在想象,等到大建设10周年的时候,合肥将是一个什么样的城市,在合肥发展的道路上,哪些人能为合肥这些年的功过是非说上几句?

The hefei,The construction of the year when the big day by day,In a look,Every day there are new thing happened。Hefei has 7 has opened to traffic or being viaduct,More than ten house meters tall buildings,Dozens of place is with the power, or is about to be running business circle,Nearly hundred large-scale commercial plaza,More than 200 sold in the commodity house project,More than 5000 people every month on average real estate hefei,Tens of thousands of families in their personnel of hefei,More than 500 people in the permanent population wish hefei。We in the imagination,Wait until a big 10 anniversary of the construction,Hefei will be is a what kind of city,In hefei on the road of development,People who can hefei over the years is said a few words on the merits?

  365地产家居网揭开城建档案,从我们身边的人与事入手,看看合肥这些年都发生了哪些变化,与您共勉。 Real estate JuWang opened 365 house members of the file,From our side of the people and the things,Look at all these years hefei what are the changes,Share with you。大合肥的人与事:城市商业中心的“聚”与“裂变”大合肥的人与事系列阅读: Big of hefei and reading:

  [大合肥的人与事:细数高架桥 新区飞升的那些房价>>>]

[big of hefei:Count the new viaduct whirling gust of those house prices>>>]

  [大合肥的人与事:跑道上的奇迹 一座机场78年的等候>>]

[big of hefei people and events: the runway miracle of a airport 78 wait>>]

  [大合肥的人与事:从十层摩天大楼到“拼高的年代”>>>]

[big of hefei people and events: from ten layer skyscrapers to“Spell high s”>>>]

  [大合肥的人与事:城中村那份“拆”事 满是荆棘路>>>]

[big of hefei:Villages of that“and”Matter is full of thorns road>>>]

  

合肥热线?三六五地产家居网 消息 Hefei hotline?The 365 real estate home JuWang news

  “我只想要满足我生活的柴米油盐酱醋茶就可以。”孙洁对于新区高端商业不以为意,但是站在天鹅湖万达广场的人流中,她还是经不住兴奋了,卷进开业折扣的抢购中。

“I just want to satisfy my life of daily necessities sauce vinegar tea can。”SunJie new opportunity for high-end business,But standing in the stream of swan lake wanda plaza,She still giving in to excited,In the opening in the rush for a discount。

  

等待繁荣的新区商业 Waiting for the prosperity of the new city business

  2008年经济危机,房价开始滑落,毕业仅仅一年的杨洁在家人的劝说下决定买房。在天鹅湖南岸看了一圈,走出售楼中心,杨洁发现在政务区买一瓶矿泉水都非常的困难。

2008 economic crisis,Prices have started to slide,Only a year of YangJie graduated in the family had decided to buy a house。In a circle on the "swan lake" look,Out of the center of,YangJie found in government affairs area to buy a bottle of mineral water are very difficult。

  “这以后怎么生活呢?一点商业配套都没有。”杨洁坐公交车上跟男朋友抱怨说。当时她住在三里庵,四年安农大的生活,国购周边成熟的商业氛围让她很难想象今后在政务区的生活。但是,最终他们更看重那里的前景,以不到四千元的价格在政务区买下一套80多平米的房子。

“After that how to live my life?A little supporting business all have no。”YangJie sit on the bus with boyfriend complained。When she lived in three mile temples,Four years, the life of the agricultural university,Countries surrounding the mature business atmosphere for let her it's hard to imagine the future life in the government。but,Eventually they place more emphasis on the prospect of there,With less than four thousand yuan price in government affairs area bought a set of more than 80 square meters of the house。

  

(淮河路 HOUSE365 资讯中心 )

(淮河路 HOUSE365 资讯中心 ) (HOUSE365 huaihe road information center )

  03年刚上大学的时候,杨洁对合肥城市商业的印象还停留在四牌楼淮河路步行街。城市中心最繁华的地方,随着城市商业的发展和扩张。2004年12月28日,三里庵国购广场开业,那个时候作为一名大学生,她买了日后三个月的生活用品。为家乐福荣膺中国单店日销售“金额之最”贡献了自己的力量。

03 years just at university,YangJie to hefei city commercial impression four arched still stays in the huaihe road walking street。The most prosperous city center of the place,As the city commercial development and expansion。On December 28, 2004,Working for square mile countries opening,At that time, as a college student,She bought three months later the articles for daily use。As for carrefour China constructions, sales“Amount most”Contribute your own power。

  孙洁后来回忆自己当时的想法时说:“我认为大卖场就是城市最繁华的地方,没有什么能够超越国购在我心中的位置。”除此以外国购门前的天桥在她印象中是人流最多的,城区西部很多人前去购物,现在她还经常光顾国购广场。

SunJie memories later said that idea:“I think the supermarket is the city's most prosperous places,Have no what can transcend countries in my heart for the position。”In addition to the overpass in foreign bought her impression is of most people,Many people went to western city shopping,Now she still often patronage is countries buy square。

  从三孝口、到三里庵,再到黄潜望,抵达政务区,有人说这是“合肥商业地产不断演化的丝绸之路”不管如何,商圈的崛起,得益于大合肥的发展。大合肥正在来临,“通江达海”离人们越来越近,商业发展也在紧随城市发展的步伐。
Filial piety mouth from three、To working three mile,To HuangQian hope,Arrived in government affairs area,Some say this is“Hefei commercial real estate an evolution of the silk road”No matter how,Business circle of the rise of,Thanks to the development of large hefei。Big hefei is coming,“Jiang dahai”From people more and more close,Business development and the development of cities in the following steps。

  而像杨洁和杨洁们更多的是关心自己生活的便利性,对于城市大发展带来的商业变迁,她没有那么多概念,更多的是实实在在的体验。2010年年中交房,因为周围商业没有起色,拿到钥匙的杨洁并不急于装修。

And like YangJie and YangJie are more concerned about their life is the convenience,For the big city with the development of commercial change,She didn't have so much concept,More is real experience。Making a room in the middle of 2010,Because business around no improvement,Get that key YangJie not to decorate。

  

城市商圈的聚与裂变 City of business together and fission

  2012年7月底三伏天把人赶进万达广场的室内步行街,合肥城市中心老商圈正变得日益成熟,吸引更多商家入驻。相对于四牌楼淮河路上的滚滚人潮,这里人气要逊色不少。

2012 the end of July, the dog drove him into wanda plaza, indoor pedestrian street,Hefei city center old business circle are becoming increasingly mature,To attract more merchants in。Relative to the huaihe river of four arched on crowds rolling,Here a lot worse popularity。

  “当时万达进入合肥的时候,商铺销售非常火爆,包河金街有的小面积的卖到四五万,都被一抢而光。”老张是四牌楼的老商户,也是包河万达外铺的第一批投资客,他说当时大家都意识到老商圈也需要新鲜血液的融入,尤其是像万达这样的品牌。

“At the time when wanda into hefei,Retail sales very hot,Bob (goldblum) gold street some small area of the 450 thousand to sell,Are being gobbled up。”Lao zhang is the four arched old merchant,Bob (goldblum) is the first batch of wanda shop for investment,He said that when everybody realize that old business circle also need fresh blood into,Especially like wanda such brand。

  包河开街以后,一些合肥本土品牌从淮河路扩张到万达,老张说:“现在很多年轻人喜爱的纪念日这个品牌的店面就是老板自己买的。”本地商户和本土品牌也在借助老城区商业的拆违改造在扩张,这不仅仅是万达,包括年初开业的华侨广场的银泰中心。

Bob (goldblum) after open street,Some hefei native brand from the expansion of huaihe road to wanda,Lao zhang said:“Now many young people love the anniversary of this brand stores are the boss bought it myself。”The local merchant and local brands in the business with the old and CaWei transformation in the expansion,This is not the only wanda,Including the overseas Chinese square open early intime center。

  

(百货商场的橱窗外查看衣服的女孩 HOUSE365 资讯中心 )

(百货商场的橱窗外查看衣服的女孩 HOUSE365 资讯中心 ) (Department stores outside the window of the view of the clothes HOUSE365 girl information centre )

  “新商业需要时间的积累,人们有都自己的消费习惯。其实万达离淮河路并不不远,只是形成商业氛围需要时间。”老张说,在实际的经营中,周边的商铺在经历阵痛,半年之内几易其主的事情也有发生。

“New business need time accumulation,People have all your spending habits。In fact huaihe road not far from wanda is not,Just form a commercial atmosphere needs time。”Lao zhang said,In the actual business,The shops around in the painful experience,Within half a year a few easy its main things have happened。

  然后这种商业区内部的进化在过去十年内,随着合肥的大发展从未停止过。这是城市商业核心的“聚”。而万达在从包河到政务天鹅湖,这一个跨越,城市商业开拓者的脚步,也让人看到合肥商圈的“裂变”和“开拓”。

And then the business district of internal evolution in the past ten years,With the great development of hefei has never stopped。This is the core of the urban commercial“together”。And Bob (goldblum) to government affairs from wanda in swan lake,This span a,Urban commercial Portland steps,Also let a person see the hefei business circle“fission”and“develop”。

  “天鹅湖再定中心”万达霸气的广告词,在项目的围栏广告上饱受风吹日晒。从拿地到开业仅仅历时一年多,天鹅湖万达广场开业了。首个周末,在天鹅湖万达广场穿过一楼二楼采购开业特价衣物的人群之后,吃顿饭仍然需要在饭馆门口排队等候,火爆的人气让人觉得新区的商业一下子火了起来。

“Swan lake for center again”Wanda dominance of the AD copy,In the project of the fence in full by advertising。Take to opening only lasted more than a year,Swan lake wanda plaza opened for business。First weekend,In the "swan lake" wanda plaza on the first floor through on the second floor of the opening of the special purchasing clothing after the crowd,Eat meal at the restaurant the door still need to wait in line,The popularity of the hot let a person feel the new business suddenly hot up。

  而不久之后新地MALL、银泰城、万象城,在天鹅湖周边形成一个新商圈也好。金大地商业管理有限公司王辉在谈到新老商圈时说,新商圈是对老商业的补充,未来城市核心商圈是不会被动摇的。
And not long after the new earth MALL、Intime city、Host city,In the "swan lake" peripheral to form a new business circle of it。The gold business management Co., LTD WangHui said of old and new business circle of parliament,New business circle is to old commercial added,The future urban core business circle is not to be moved。

  实际上仅仅从两座万达广场,就可以看到合肥城市中心的聚与裂变,包河万达广场逐渐融入老城区以四牌楼为核心的老商圈,给中心商业区扩容,满足人们消费需求,另一方面新的天鹅湖万达广场在一个新区开拓新的商圈。

In fact just two of wanda plaza from,You can see hefei city center of gathering and fission,Bob (goldblum) wanda plaza to the gradual integration four arched old as the core of the old business circle,To the expansion of central business district,Satisfy people consumer demand,On the other hand new swan lake wanda plaza in a new city to open up new business circle。

  

商业大时代的小细节 Business period little detail

  合肥大建设为商业地产的发展提供了契机,在“商业大时代”合肥每年上市量在50-80万平米,每年去化在26-50万平米这样一个区间,虽然发展的速度不是十分快,合肥却经常碰到商业地产的瓶颈。

Hefei big construction as the commercial real estate development provides an opportunity,in“Commercial big time”Hefei in 50-80 year of square meters,The year in 26-50 square meters such a interval,Although the speed of development is not very fast,Hefei is often encounter commercial real estate of bottleneck。

  在城市核心商业“聚”与“裂变”的同时问题开始显现。中国商业地产联盟专家委员、飙马(中国)机构首席策划师何其琛认为这主要是合肥存在商业地产分布和开发的结构性问题,社区和区域开发偏少。

In the urban core business“together”and“fission”At the same time problem began to appear。China's commercial real estate alliance of experts、Violent wind horse(China)Agency chief planner HeJiChen think this is mainly hefei existing commercial real estate distribution and development structural problems,Community and regional development inadequate。

  

(天鹅湖万达 HOUSE365 资讯中心 )

(天鹅湖万达 HOUSE365 资讯中心 ) (Swan lake wanda HOUSE365 information center )

  “城市里越来越多的综合体,越来越多的特色购物中心,其实我不可能每家都去消费。更多是一日三餐这样的日常消费。”对于普通消费者,他们需要满足的不仅仅都是挂在高档橱窗里的名贵箱包衣服,更需要贴近生活的零售品的满足。

“The city more and more complex,More and more features shopping center,In fact I can't every are to consume。More three meals a day such daily consumption。”For the average consumer,They need to meet not only are hanging in high-grade window of the rare bags clothes,Need more close to the life of the retail product of satisfy。

  大合肥的快速崛起,商业地产也迎来发展的大时代,城市商业核心在“聚”和“裂变”老城区商业经历蜕变升级,新商业区也从萌发到发展壮大。城市的繁荣更多是商业的繁荣,她在满足居民的生活,提高人们的生活品质。

The rapid rise of big of hefei,Commercial real estate also welcomed the great age of the development,The core business in the city“together”and“fission”The old business experience metamorphosis upgrade,New business district to grow from germination。The city's prosperity is more business prosperity,She meet residents in the life,Improve people's quality of life。

  傍晚,当合肥的暑气随着太阳沉入大蜀山西边而逐渐消退,劳碌一天的人们放下手边的工作。四牌楼逛街的娇艳女孩在室内的冷气中试穿秋装;天鹅湖万达三楼一家人聚在雅致的包厢内分享着美味的烤鱼;年轻的情侣在中环城的肯德基买下汉堡,又迅速遁入影院观看《画皮》;在滨湖,从永辉超市(601933,股吧)世纪城店提着菜篮子走出来的老阿姨赶着回家准备一桌大餐……(365地产家居网葛绍康)

In the evening,When the sun into the ShuQi of hefei with big ShuShan west and subside,Labor day people put down from the job at hand。The four arched shopping in indoor air conditioning is delicate and charming girl in try on autumn outfit;Swan lake wanda third floor gathering refined box share the delicious grilled fish;The young couple in the ring in KFC buy hamburgers,Then quickly impaling cinema《skin》;In the binhu,From the supermarket lo-fi(601933,Shares it)Century city store carry food basket to get out of the old aunt driving home to prepare a table for dinner......(365 real estate home JuWang GeShaoKang)



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