经济观察网 记者 胡芳洁 Economic observation network reporter HuFangJie

　　近日，海底捞跨界进军商业地产的消息，使得业内对商业地产的讨论升温。这一轮房地产调控以来，越来越多地产商开始转型商业地产或加重开发比重，全国各地更是新建起规模庞大的商业地产项目。随之而来的问题也显现出来。

recently，A submarine across the border into commercial real estate news，To make the industry of commercial real estate discussion warming。This round of real estate regulation since，More and more developers began to transformation of commercial real estate or increase the proportion of development，All parts of the country is new on the size of the commercial real estate project。The next question is also revealed。

　　“海底捞做商业地产，并不是说一定做不好。但是谁都去做商业地产，是有问题的。” 中国商业地产联盟副会长兼秘书长王永平说，“现在开发商转型做商业地产，有主动，有被动，也有盲动。10年前，人们在问什么叫商业地产，5年前人们在问谁在做商业地产，今天要问谁还没有做商业地产？5年后，也许要问，谁还在做商业地产。会有一个洗牌的过程。”

“Sea fish do commercial real estate，Is not to say that must do is bad。But who is to do commercial real estate，Is a problem。” China's commercial real estate union vice-chairman concurrently secretary general wang yongping said，“Now the transformation of commercial real estate developers do，Have the initiative，A passive，Also have blind action。Ten years ago，People ask what is commercial real estate，Five years ago people ask who doing commercial real estate，Today to ask who haven't made commercial real estate？Five years later，Maybe to ask，Who will do in commercial real estate。There will be a shuffle process。”

　　王永平认为，转型商业地产的最好时机已经过去了。

Wang yongping, think，Transformation of commercial real estate the best time has passed。

　　王永平表示，现在转型做商业地产的，更多还是采取以住宅销售的现金流来实现滚动开发的方式，而这种方式，依赖住宅销售，适合在房地产行业的上升时期转型。现在做的最成功的例子，是在2007、2008年之前就转型的，而现在，最好的时机已经过去了。

Said wang yongping,，Now do the transformation of the commercial real estate，More or take with residential sales cash flow to realize the rolling development way，And this way，Rely on sales of residential properties，Suitable for the real estate industry in the rising period of transformation。Now do the most successful example，In 2007、2008 years before the transition，And now，The best time has passed。

　　而接下来的发展中，商业地产会洗牌，集中度会提高，会出现集中化、规模化、品牌化的趋势。

And the next development，Commercial real estate will shuffle the deck，Concentration will improve，Will appear centralization、scale、Branding trend。

　　王永平认为，做好商业地产，要具备四个方面的能力，一是眼力，在什么位置，做什么；二是实力，要有资金；三是耐力，要扛得住；四是合力，能够整合各种资源。

Wang yongping, think，Completes the commercial real estate，Want to have four aspects ability，One is the vision，In what position，do；The second is the strength，To have money；The third is endurance，To take it on the chin；The fourth is force，Can integrate various resources。