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第二季度北京商铺物业市场报告--亲稳网络舆情监测室
2012-07-22
市场概览: Market overview:
2012年第二季度,北京商铺物业市场经济情况保持健康态势,主要统计指标继续攀升。本地居民可支配收入和消费支出一月至五月累计分别同比上升12.3%和12.4%。中高端购物中心物业市场表现持续稳定,空置率下降和租金小幅上涨。子市场租金水平两极化现象依然存在,传统热门商圈一店难求,而某些物业却因经营发展状况欠佳导致空置率上涨。
The second quarter of 2012,Beijing retail property market economy keep healthy situation,Major statistical indicators continue to rise。Local residents' disposable income and consumption expenditure from January to may accumulative total respectively 12.3% and 12.4% year-on-year。In high-end shopping center property market steady performance,Vacancy rates down and rent a small rise。The son market rent levels polarization phenomenon still exists,Traditional popular business circle for visitors &shoppers passing everyday,And some property but for business development in poor vacancy rate to rise。
供应: supply:
随着位于金融街商圈的金融街购物中心二期的完工和位于燕莎商圈的颐堤港的正式开业,北京中高端购物中心总存量至2012年第二季度末达到4,781,173平方米,环比增长2.01%。其中,金融街购物中心二期是建筑面积89,0 0 0平方米的金融街购物中心之扩建部分;颐堤港则是由太古地产和远洋地产联合开发的建筑面积为86,0 0 0平方米的购物中心,以CGV星星国际影城和北京华联精品超市为主力店。上述两个购物中心均以极高入驻率开业。
With the financial street shopping business financial street is located in the center of the second phase of completion and is located in the yansha business circle Yi dike formally opened port,Beijing high-end shopping center total stock to 2012 by the end of the second quarter 4,781,173 square meters,Annulus comparing growth of 2.01%。Among them,Financial street shopping center is the second phase of construction area of 89,0 0 0 square meters of financial street shopping center part of the expansion;Yi dike port is by swire properties and the ocean property joint development of building for 86,0 0 0 square meters of shopping center,CGV stars in international studios and Beijing hualian high-quality goods for main shop supermarket。The above two shopping center, both with extremely high rate in the opening。
北京中高端购物中心新增供应、净吸纳量和空置率
Beijing high-end shopping center the new supply、Net XiNaLiang and vacancy rate
需求: demand:
截止2012年第二季度末,北京中高端购物中心市场整体空置率环比下跌1.28个百分点,同比下降2.46个百分点至8.81%,为2006年以来历史最低点,反映出商家对优质商铺市场的需求持续增长。各子商圈中,王府井(600859,股吧)、西单及东直门等传统商圈继续保持个位数的低空置率;中关村和燕莎商圈跌幅较大,环比分别下跌6 . 6 3个百分点和4. 0 2个百分点。因优唐一期空置率大幅上涨,朝阳门商圈录得空置率最大涨幅,环比上涨7.72个百分点至19.39%。
By the year 2012 at the end of the second quarter,Beijing high-end shopping center market overall vacancy rate fell by 1.28% month-on-month,2.46% year-on-year drop from 8.81% to,For 2006 years in its history,Reflect business to high quality shops the demand of the market continues to grow。Each child in the business circle,wangfujing(600859,Shares it)、Xidan and dongzhimen business circle continue to single digits of the traditional low vacancy rate;Zhongguancun yansha business circle and heavy falls,Annulus comparing were down and 3% and 4. 0 2%。For optimal don a vacancy rate of inflation,Business ChaoYangMen recorded biggest gain vacancy rate,Annulus comparing rose 7.72% to 19.39%。
总体而言,本季度服饰类依旧呈现出对北京主要商铺市场的较大需求。其中,基于在京的新店开设和扩张计划,奢侈品和高端服饰品牌系最主要的需求来源。譬如,Por ts和Bvlgari在国贸商城三期开设新店,面积分别为300和600平方米。Alexander Wang以其在三里屯Village北区的494平方米首店亮相中国市场。Dior在国贸商城扩租至300平方米。餐饮业方面表现同样可圈可点:太兴餐厅和绿茶餐厅在凤凰汇分别承租250平方米和200平方米。
overall,This quarter of dress still present a major shops in Beijing larger demand of the market。Among them,Based on the new store opening in Beijing and expansion plans,Luxury and high-end clothing brand is the main source of demand。For example,Por ts and international trade mall in three periods of Bvlgari open new stores,Area for 300 and 600 square meters respectively。Alexander Wang to the Village in the north sanlitun 494 square meters at first store in the Chinese market。Dior in international trade mall enlarge rent to 300 square meters。The catering industry has also highlights:So the restaurant and green tea restaurant in phoenix remit rent 250 square meters respectively and 200 square meters。
季内,珠宝和手表业态的零售商也同样表现积极。若干个国际品牌,包括ArteMadrid、Bell&Ross、Corum、Girard-Perregaux、Lordspek和IWC等在金融街购物中心开设店面。同时,Pandora、Jaff、Rado、Blancpain等品牌亦在新东安广场首层确认租赁店面。
Season in,Jewelry and watch the same format retailers positive performance。Several international brand,Including ArteMadrid、Bell&Ross、Corum、Girard-Perregaux、Lordspek and such as shopping center in the IWC financial street to open stores。At the same time,Pandora、Jaff、rado、Blancpain in XinDongAn square brand also first floor confirm lease stores。
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